Social Media Symbols Every Business Owner

Should Know

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Symbolism in Social MediaBecause humans are so eager to communicate to as many people as possible, efficiently as possible, they are constantly evolving their lingual symbolism.

Many signs used on the internet andin social media are signs from ourpast with new meanings attached.

If you are a business owner or marketer,you should know how to use the seven following symbols to get more clicks.

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@MeMail

While the @ still signifies “at” regarding location and time,

it has now become tied to the Web as the linking symbol between person and email domain (or Twitter feed). This is by far one of the most commonly used symbols on the internet and most business owners already know it well.

However, did you know what follows the @ is often more important? The internet savvy fan will be suspicious of out-of-style email domains. If you don’t have an email from your own domain, stick to one that is well known, like Gmail.com

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The Hashtag’s Hay Day

A quickly rising star in social media symbolism is the #, formerly known as the number sign, formerly known as the pound sign. Twitter simply calls it the search filter.

If you’re using Twitter for business, make sure every Tweet has at least one #, followed by related keywords. #Hashtag Tip

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@MeMail

While the @ has signified “at” regarding location and time, it has now become tied to the Web as the linking symbol between email user and email domain. This is by far one of the most commonly used symbols on the internet and most business owners already know it well.

Fill in the *

The asterisk still indicates a footnote, but in social media, the footnote is normally correcting a typo in a past post.

It’s also a great symbol to use when searching, as it can indicate a fill-in-the-blank search. Get ideas for posts by finding out what’s popular in your industry right now by searching: my industry is * .

Try searching your company name with an asterisk too and see what comes up.

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Please Comment

Speech bubbles have always represented talking, but now, they have evolved into a cue that the reader should take part. As we’ve seen with Twitter’s Tweet bubble and Facebook’s Comment button, consumers love to add their opinion. By using this on your social media sites, blogs, and business sites, you can get more customers to click and interact.

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Between the Words

Colons, semicolons,

parentheses, and slashes never got

too much use until emoticons took

hold.

It’s a good idea to use these only

sparingly in your business posts

and also to know what they mean when your fans

use them.

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Fan Approved

While you might approve a listwith checkmarks or stars, when peopleare on the net, they use manysymbols to addtheir own stamp of approval.

You should be going after the most popular symbols, like The Facebook, StumbleUpon, and YouTube Thumbs Up, Google’s Plus One, and the Pinterest Push Pin.

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Push Play

There are a lot of social media sites out there to manage, and if you want to stand out among the others, you better be working on multimedia posts.

If you can add the play button to something, it makes it a lot more attractive to clickers. It begs to be touched with the promise of a video, a song, or maybe some other surprise.

The play button is even more popular now with touch screens where onscreen buttons can actually be pushed!

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All Signs Point to $

Let’s face it, as a business owner or marketer, ultimately, your social media efforts and concern with their symbols all come down to one thing: profit.

If you learn the signs your demographic is using, learn how to use them effectively, so your company can earn more $.

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