social media & seo analysis of top 5 robo advisors firms - ( )
TRANSCRIPT
Social Media Analysis ofTop 6 Robo Online Advisor Firm
March-April 2015
Apr 2, 2015 - Apr 8, 2015 http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015 http://www.arthayantra.com
What is a Robo-Advisor?
A Robo-Advisor is an online financial services firm that has automated the financial planning or investment processes. Computers invest your assets in low cost ETFs and Index Funds.
Apr 2, 2015 - Apr 8, 2015 http://www.arthayantra.com
There are many digital wealth management (Robo-Advisor) platforms
outside the U.S.-
online financial planning firmNutmeg Investment Management – UKWealth Horizon – UKMoneyFarm – ItalyVaamo – GermanyOwlHub – GermanyMoneyvane.com – SwitzerlandArtha Yantra – India
Apr 2, 2015 - Apr 8, 2015 http://www.arthayantra.com
There are many digital wealth management (Robo-Advisor) platforms the
U.S. Based-
All Detailed Metrics
Highlight Company
arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Market Landscape
arthayantra.com
http://www.arthayantra.com
As of Apr 8, 2015
Social Audience
Social Audience
The total number of followers across all tracked social channels, except LinkedIn.
http://www.arthayantra.com
Apr 8, 2015 vs. Apr 1, 2015
Social Audience, % Change
Social Audience
The total number of followers across all tracked social channels, except LinkedIn.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Social Activity
Social Activity
The total number of posts across all tracked social channels, except LinkedIn.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Social Engagement
Social Engagement
The total number of engagement actions across all tracked social channels, except LinkedIn.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Social Applause Engagement
Social Applause Engagement
The applause engagement across all tracked social channels including Twitter Favorites, Facebook Likes, Google Plus +1s (on posts), YouTube Likes, and Instagram Likes (LinkedIn is excluded).http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Social Conversation Engagement
Social Conversation Engagement
The conversation engagement across tracked social channels including post comments on Facebook,
Google+, YouTube, and Instagram. Note that this does not include Twitter Replies or LinkedIn Post Comments.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Social Amplification Engagement
Social Amplification Engagement
The amplification engagement across tracked social channels including Retweets, Facebook Post Shares, and Google+ Post Shares. http://www.arthayantra.com
As of Apr 8, 2015
Twitter Followers
Twitter Followers
The number of people following this company on Twitter.
http://www.arthayantra.com
Apr 8, 2015 vs. Apr 1, 2015
Twitter Followers, % Change
Twitter Followers
The number of people following this company on Twitter.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Average Tweets per Day
Average Tweets per Day
The average number of tweets by this company per day during this time period.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Tweets, by Day
Tweets
The number of tweets by this company during this time period.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Tweet Engagement Rate, by Day
Tweet Engagement Rate
The number of interactions (retweets and favorites), per thousand followers, of this company's own tweets during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Average Engagement Rate per Tweet
Average Engagement Rate per Tweet
The average number of interactions (retweets and favorites), per thousand followers, of this company's tweets during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Tweet Engagement Total
Tweet Engagement Total
The total number of interactions (retweets and favorites) of this company's own tweets during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Average Engagement Total per Tweet
Average Engagement Total per Tweet
The average number of interactions (retweets and favorites) of this company's tweets during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Tweets vs.
Tweets
The number of tweets by this company during this time period.
Average Engagement Total per Tweet
The average number of interactions (retweets and favorites) of this company's tweets during this time period.
Average Engagement Total per Tweet
http://www.arthayantra.com
As of Apr 8, 2015
Facebook Page Likes
Facebook Page Likes
The number of people that have Liked this company on Facebook.
http://www.arthayantra.com
Apr 8, 2015 vs. Apr 1, 2015
Facebook Page Likes, % Change
Facebook Page Likes
The number of people that have Liked this company on Facebook.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Average Facebook Posts per Day
Average Facebook Posts per Day
The average number of posts on this company's Facebook page per day during this time period.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Facebook Posts, by Day
Facebook Posts
The total number of posts on this company's Facebook page during this time period.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Facebook Post Engagement Rate, by Day
Facebook Post Engagement Rate
The total number of interactions (likes, comments, and shares), per thousand page likes, of posts on this company's Facebook page during this time period.http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Facebook Average Engagement Rate per Post
Facebook Average Engagement Rate per Post
The average number of interactions (likes, comments, and shares), per thousand page Likes, of posts on this company's Facebook page during this time period.http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Facebook Post Engagement Total
Facebook Post Engagement Total
The total number of interactions (likes, comments, and shares) of posts on this company's Facebook page during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Facebook Average Engagement Total per Post
Facebook Average Engagement Total per Post
The average number of interactions (likes, comments, and shares) of posts on this company's Facebook page during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Facebook Posts vs.
Facebook Posts
The total number of posts on this company's Facebook page during this time period.
Facebook Average Engagement Total per Post
The average number of interactions (likes, comments, and shares) of posts on this company's Facebook page during this time period.
Facebook Average Engagement Total per Post
http://www.arthayantra.com
As of Apr 8, 2015
Google+ Plus Ones
Google+ Plus Ones
The number of people who have +1-ed this company on Google+.
http://www.arthayantra.com
Apr 8, 2015 vs. Apr 1, 2015
Google+ Plus Ones, % Change
Google+ Plus Ones
The number of people who have +1-ed this company on Google+.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Average Google+ Posts per Day
Average Google+ Posts per Day
The average number of posts on this company's Google+ page per day during this time period.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Google+ Posts, by Day
Google+ Posts
The number of posts on this company's Google+ page during this time period.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Google+ Posts Engagement Rate, by Day
Google+ Posts Engagement Rate
The total number of plus ones, comments, and reshares, per thousand Page +1s, of posts on this company's Google+ page during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Google+ Average Engagement Rate per Post
Google+ Average Engagement Rate per Post
The average number of interactions (+1s, comments, and reshares), per thousand Page +1s, of posts on this company's Google+ page during this time period.http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Google+ Posts Engagement Total
Google+ Posts Engagement Total
The total number of plus ones, comments, and reshares of posts on this company's Google+ page during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Google+ Average Engagement Total per Post
Google+ Average Engagement Total per Post
The average number of interactions (+1s, comments, and reshares) of posts on this company's Google+ page during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Google+ Posts vs.
Google+ Posts
The number of posts on this company's Google+ page during this time period.
Google+ Average Engagement Total per Post
The average number of interactions (+1s, comments, and reshares) of posts on this company's Google+ page during this time period.
Google+ Average Engagement Total per Post
http://www.arthayantra.com
As of Apr 8, 2015
YouTube Subscribers
YouTube Subscribers
The number of people subscribing to this company on YouTube.
http://www.arthayantra.com
Apr 8, 2015 vs. Apr 1, 2015
YouTube Subscribers, % Change
YouTube Subscribers
The number of people subscribing to this company on YouTube.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Average YouTube Posts per Day
Average YouTube Posts per Day
The average total number of posts on this company's YouTube channel per day during this time period.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
YouTube Posts, by Day
YouTube Posts
The total number of posts on this company's YouTube channel during this time period.
http://www.arthayantra.com
As of Apr 8, 2015
YouTube Views
YouTube Views
The total number of views for this company on YouTube.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
YouTube Posts Engagement Rate, by Day
YouTube Posts Engagement Rate
The total number of likes, dislikes, and comments, per thousand likes, of videos on this company's YouTube channel during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
YouTube Average Engagement Rate per Post
YouTube Average Engagement Rate per Post
The average number of interactions (likes, dislikes, and comments), per thousand Likes, of videos on this company's YouTube channel during this time period.http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
YouTube Posts Engagement Total
YouTube Posts Engagement Total
The total number of likes, dislikes, and comments of videos on this company's YouTube channel during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
YouTube Average Engagement Total per Post
YouTube Average Engagement Total per Post
The average number of interactions (likes, dislikes, and comments) of videos on this company's YouTube channel during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
YouTube Posts vs.
YouTube Posts
The total number of posts on this company's YouTube channel during this time period.
YouTube Average Engagement Total per Post
The average number of interactions (likes, dislikes, and comments) of videos on this company's YouTube channel during this time period.
YouTube Average Engagement Total per Post
http://www.arthayantra.com
As of Apr 8, 2015
Instagram Followed By
Instagram Followed By
The number of people following this company on Instagram.
http://www.arthayantra.com
Apr 8, 2015 vs. Apr 1, 2015
Instagram Followed By, % Change
Instagram Followed By
The number of people following this company on Instagram.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Average Instagram Posts per Day
Average Instagram Posts per Day
The average total number of posts on this company's Instagram per day during this time period.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Instagram Posts, by Day
Instagram Posts
The total number of posts on this company's Instagram during this time period.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Instagram Posts Engagement Rate, by Day
Instagram Posts Engagement Rate
The total number of likes and comments, per thousand followers, of posts on this company's Instagram during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Instagram Average Engagement Rate per Post
Instagram Average Engagement Rate per Post
The average number of interactions (likes and comments), per thousand followers, of posts on this company's Instagram during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Instagram Posts Engagement Total
Instagram Posts Engagement Total
The total number of likes and comments of posts on this company's Instagram during this time period.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Instagram Average Engagement Total per Post
Instagram Average Engagement Total per Post
The average number of interactions (likes and comments) of posts on this company's Instagram during this time period. http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Instagram Posts vs.
Instagram Posts
The total number of posts on this company's Instagram during this time period.
Instagram Average Engagement Total per Post
The average number of interactions (likes and comments) of posts on this company's Instagram during this time period.
Instagram Average Engagement Total per Post
http://www.arthayantra.com
As of Apr 8, 2015
Moz Domain Authority
Moz Domain Authority
Moz's best prediction about how a website will perform in search engine rankings (source:Moz).
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Moz Domain Authority, by Day
Moz Domain Authority
Moz's best prediction about how a website will perform in search engine rankings (source:Moz).
http://www.arthayantra.com
As of Apr 8, 2015
Moz External Links
Moz External Links
Hyperlinks that point at any domain other than the domain where the link exists. (source:Moz).
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Moz External Links, by Day
Moz External Links
Hyperlinks that point at any domain other than the domain where the link exists. (source:Moz).
http://www.arthayantra.com
As of Apr 8, 2015
Moz Domain Authority
Moz Domain Authority
Moz's best prediction about how a website will perform in search engine rankings (source:Moz).
Moz External Links
Hyperlinks that point at any domain other than the domain where the link exists. (source:Moz).
vs. Moz External Links
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
SEMrush Rank, by Week
SEMrush Rank
SEMrush's estimate of your popularity ranking based on your estimated organic search traffic from top 20
search results. SEMrush Rank is ordered from most popular to least, so domains with lower ranks are more popular.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Organic Keyword Count, by Week
Organic Keyword Count
SEMrush's estimate of the number of words for which you rank in the top 20 results.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Organic Traffic, by Week
Organic Traffic
SEMrush's estimate of your monthly organic search visits.
http://www.arthayantra.com
Apr 2, 2015 - Apr 8, 2015
Organic Cost, by Week
Organic Cost
SEMrush's estimate of the cost (in USD) to purchase Adwords to drive an amount of traffic equivalent to your organic search traffic during one month. http://www.arthayantra.com
As of Apr 8, 2015
Adwords Keywords
Adwords Keywords
SEMrush's estimate of the number of keywords for which advertising occurs.
http://www.arthayantra.com
As of Apr 8, 2015
Adwords Traffic
Adwords Traffic
SEMrush's estimate of the monthly paid site visitors.
http://www.arthayantra.com
As of Apr 8, 2015
Adwords Cost
Adwords Cost
SEMrush's estimate of the monthly adwords spend (in USD).
http://www.arthayantra.com
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http://www.arthayantra.com