social media marketing| foursquare
DESCRIPTION
Bayshore Solutions shares how to use Foursquare social media in business. Ashley Macaluso will share about expanding your business’s local and mobile reach through a social media strategy using Foursquare. For more information about social media marketing services at Bayshore Solutions visit : http://www.bayshoresolutions.com/services/emarketing/socialnetworking.aspx.TRANSCRIPT
SEO Update:
Foursquare For Business
A Local and Mobile eMarketing Strategy
How brands can connect with their followers on foursquare
Millions of users turn to foursquare every day to help them find their friends and explore their world. Whether checking out a new restaurant or visiting their favorite store, they are sharing their activities and loyalty with their social network, earning badges and points along the way.
Two ways for companies to use foursquare
Brands that are not tied to a specific physical location, like a consumer packaged good, TV channel, university, manufacturer, or an upcoming movie release.
Brands with physical locations, like Starbucks, Sports Authority or the Museum of Modern Art.
Images from Foursquare.com
foursquare.com/business/brands
Foursquare PagesFoursquare Pages are your custom homepage on foursquare, the epicenter of all brand engagement. Your fans can “follow” your Page (similar to on Twitter), allowing them to see Tips you’ve left around the world. Your Page can be customized to include your brand imagery, links to other websites, and can be located at a custom URL for your brand (www.foursquare.com/yourbrand).
Images from Foursquare.com
foursquare.com/business/brands
Foursquare PagesFoursquare Pages are your custom homepage on foursquare, the epicenter of all brand engagement. Your fans can “follow” your Page (similar to on Twitter), allowing them to see Tips you’ve left around the world. Your Page can be customized to include your brand imagery, links to other websites, and can be located at a custom URL for your brand (www.foursquare.com/yourbrand).
Images from Foursquare.com
Adding Tips
A foursquare Tip is a nugget of information tied to a location. Every brand has a unique area of expertise associated with real-world experiences, and Tips are your way to communicate those to your followers.
When one of your followers checks in nearby, your Tip will pop up on their screen.
Images from Foursquare.com
foursquare.com/business/venues
Getting started with the foursquare Merchant Platform:1. Claim your venueLog in to foursquare, find your business’s page (by searching for your venue), and then click on “Claim this venue.”
2. Create a SpecialAfter claiming your venue, you can start creating Specials to get new customers and keep your loyal ones coming back.
3. Tailor your campaigns to maximize your businessUse the data in our Venue Stats Dashboard to help you figure out what’s working and get more people in your doors.
Images from Foursquare.com
Images from Foursquare.com
Images from Foursquare.com
Images from Foursquare.com
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www.BayshoreSolutions.com
866.352.4791