shi brooks mcgowan michael dixon the “new” parking ecosystem carmen sevrens nathan donnell

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Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

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Page 1: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Shi Brooks McGowan

Michael Dixon

THE “NEW” PARKING ECOSYSTEM

Carmen Sevrens

Nathan Donnell

Page 2: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

The NEW Parking Ecosystem: parking technology and the central database functioning as

one unit to streamline the parking process

Central

Database

Page 3: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

What Changed the Ecosystem?

We found a common identifier The License Plate

Page 4: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

• Combine parking data from all LEP components

• Consolidate all data into a common database

• Provide enforcement officers with real-time data to perform their duties

• Exchange data seamlessly in the cloud

Open Architecture

Page 5: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Central

Database

PBL Pay Stations

The Paystation: Pay by License Plate (PbLP) Parking

Page 6: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Pay-by-License Plate

• Pay-by-License Plate (PbLP) is the pay station component of license plate enabled parking

• Consumers enter their license plate number instead of a space number

• Proven operating model that has been used for many years

Page 7: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

PBL Parking Workflow

1. Park vehicle

2. Enter plate number

3. Purchase time

4. Collect receipt and head to destination

Page 8: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Pay-and-Display• Least efficient

• Display permit

• More pay stations

• Cannot assign rates to spaces

• Revenue leakage via Pass-Back

• Visual inspection enforcement

• Least integrated with Pay-by-Phone

• Least user-friendly

Pay-by-Space• Better efficiency

• Spaces numbered

• Less pay stations

• Can assign rates to spaces

• Less opportunity for revenue leakage

• Wireless handheld enforcement

• Easily integrates with Pay-by-Phone

• More user-friendly

Pay-by-License Plate• Best efficiency

• Marking optional

• Less pay stations

• Can assign rates to areas/zones

• No opportunity for revenue leakage

• LPR system enforcement

• Easily integrates with Pay-by-Phone

• Most user-friendly

Advantages Of PbLP Operations

Page 9: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Value Added Services With PbLP

With a license plate identifier, we can • Allow Extend by Phone (EbP)

• Issue COUPONS specific to a customer

• Allow grace periods

Page 10: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Central

DatabasePay-by-Phone

Services

Pay by Cell: Mobile Phone Payment for Parking

Page 11: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Pay by Cell (PbC)Mobile payment technology provides a means to initiate

parking with a mobile device. An account-based membership program, offering universal

access to a mobile payment platform with a single enrollment. Worked traditionally for non-gated environments: curbside/on-

street spaces, surface lots and open garages. Now with overlay solutions & PARCS integrations moving to the gated parking footprint. Payments separated by merchant/location and available per

transaction or via the “virtual mobile wallet” payment instrument. System Accessibility Examples:

Native mobile applications (iPhone, Android, BlackBerry, Windows Mobile 7) Quick Response (QR) CodeNear Field Communication (NFC)Interactive Voice Response (IVR), Dual Tone Multi Frequency (DTMF)SMS/TXT messageIn-Vehicle GPS Coordinates/PositioningLandlineHelpdesk

Page 12: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Generates ~20% more

revenue than metered

Reduce operating and

capital costs

Reduce traffic and fuel

emissions

Streamline parking

management and improve

resource management

No “feeding the meter”

15 minute text

reminders; no need to

predict length of stay

Free mobile app

Opt-in local information,

consumers can find

businesses in proximity to

their parking space

Real-time payment: pay

only for the time actually

parked

PARKING PROVIDERS END CONSUMER

Solution Appeals to All Constituents

Page 13: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Pay from your carusing an app or by

making a call

Pay from tablet

$$

Potential forLPR enforcement

Purchases conveyed real

time to enforcement

handhelds, pay machines, and

phone apps

About Mobile Payments• One-time free registration• Easy-to-use apps• IVR & Text options Customer service • Push, text, & email reminders or

notifications• Integration with 3rd-party vendors

Any 3rd-Party System or

Device (Bike Share, EV Charger, Vending Machine)

Mobile Payments for Non-Gated Parking

Page 14: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Pay-by-phone parking

Mobile payment

Mobile commerce

Gated Pay-by-phone parking

Permits & Event PermitsEV Charging payment

Transit payment

Mobile wallet

Expanding the Mobile Platform

Page 15: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Central

DatabaseParking

Mgt System

Parking Management System

Page 16: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Virtual permits

Advantages: • Purchasing• Inventory• Distribution• Data Entry• Quicker Enforcement

Any credential signals permissions

Page 17: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Virtual Permits: LEP

• Registered license plate represents the permit• Parking organization saves on purchasing and distributing

permits• Patrons have the permit in their possession and can start

to use it immediately• Must have an efficient way to identify plate in the field.- ie

LPR

Page 18: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell
Page 19: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Enforcing virtual permits with Autovu

Scofflaw ‘bad’

Permits ‘good’

Real-Time

Page 20: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

eTicketBook

eTicketBook issues citationsSits on AutoVu vehicle laptop with cabled printerIntegrated to AutoVu – received plate and several image filesReplaces ticketwriter Reduces issuance timeSends citations to T2 Flex in real-time

Page 21: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

AutoVu eTicketBook Integration

Officer operates AutoVu equipped vehicle“Hit” is recorded Officer Chooses to “Enforce” Plate information sent to eTicketBookFlex system/Enforcement officer fills in other details Officer prints citation on USB connected printer

Page 22: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

The BIG Picture

Virtual Permits

Pay by Phone

Multi-Space MetersPay by Plate

Page 23: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Central

Database

LPRSystem

License Plate Recognition (LPR)

Page 24: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

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Page 25: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

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LPR SYSTEM - Enforcement

Page 27: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

How LPR enforcement works

XX !

• Reads

• Infractions

• GPS Position

Data sent live

=SCOFFLAW !

Page 28: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

- Virtual Permit enforcement - Residential Parking Permits (RPP’s)- Seasonal or Semester permits (Including Shared permits)- Pay-by-plate (Dynamic wireless updates)

- Time limit enforcement with GPS and/or wheel imaging- Scofflaw

Second Chalk t2First Chalk t1

LPR: In Vehicle Application

Page 29: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Click icon to add picture

Page 30: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Click icon to add picture

Page 31: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Realistic Expectations

- Increase coverage - Increase citations issued- Increased overall satisfaction

(Citizens and staff)

Realistic Expectations – True Force Multiplier

Page 32: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

Advantages Of The New Ecosystem• Increased Revenue

• No piggybacking on parking• More payment options – cellphone, paystations

• Improved Customer Service• More payment options – cellphone, paystations• No need to go back to the vehicle• Value added services – coupons, validations

• Reduced Expenses• Less enforcement personnel• ePermits• Optional tickets for paystations

• Improved Productivity• No visual enforcement• No multiple devices• Scofflaws, Amber Alerts, stolen cars

Page 33: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell
Page 34: Shi Brooks McGowan Michael Dixon THE “NEW” PARKING ECOSYSTEM Carmen Sevrens Nathan Donnell

THANK-YOU