Making Metrics Actionable: SharePoint 2013 Usage and

Adoption

Joel OlesonManaging Director of Salient6

@joeloleson

SharePoint Joel

• Recognized as #1 SharePoint Influencer 2012 in Forbes.com

• Voted Most Popular SharePoint Blog 2012 – SharePointJoel.com

• Global Epic Traveler - TravelingEpic.com – Building friendships in over 130 countries

Are Your Metrics Actionable?• Usage Reports don’t have to be boring…

– What will you do when X happens?

• What are you looking for when you look at your usage logs…– Adoption– Who is using it? What departments and offices/cities/regions/areas– Mobile Adoption– Browser Changes & Usage– Maturity – wouldn’t it be great to understand - How it’s being used?– Impact to your roadmap?– ROI and Business Value Planning– Something to share with the working groups, committees, or CXOs…

It’s Ultimately About Understanding Your Users

What do your

users really want

and need?

Consider the following• Fulfilment – if you want to see what path your users are

following through the site• Top documents, filetypes, sites, pages – while you may

get top sites in a site collection or top destinations on a portal

• How is the product being used? – many site collections, how many unique owners, and on and

on about details about file types used, and site template types used

• Enterprise rollups –– how IS search being used and what people are using it.

Agenda

• Browsers + OS - Standards and Support• Mobile Usage - OS, Devices• SharePoint 2010 vs. 2013 Browser + Mobile Support • SharePoint 2013 What’s New • Locations - Multilingual, Bandwidth, Global Usage • Popularity and Search• Resolution - Screen Size• Responsive Web Design

Browsers + OS

Top Browser Report

Operating Systems

The Browser Wars Continue

Mobile Usage

SPYam Access

Sales Today…Smart Phones + Tablet > PC

Mobile OS + Device

Mobile vs. Desktop Web Traffic

Top Mobile Platforms(ComScore)

Browser 2013 Supported 2010 Supported 2007 Supported

Internet Explorer 10 X X (Win 8) Limits

Internet Explorer 9 X X X (SP2 Compatibility Mode)

Internet Explorer 8 X X X (SP2)

Internet Explorer 7 - X X (SP1)

Internet Explorer 6 - - (publishing sites only) X (SP1)

Internet Explorer Mobile on WP 7.5+

X Limited requires config

Google Chrome (latest) X Limited *

Mozilla Firefox (latest) X Limited * Limited (SP2)

Apple Safari (latest) X Limited * Limited only Mac (SP2)

iOS Safari X Limited requires config -

Android 4 (latest) X - -

64 Bit IE Browsers – better than 2010, but I still recommend avoiding them they have problems with ActiveX, this goes for Windows 8 and Surface as well.

Avoid.Relies heavily on ActiveX Controls

which only work in IE 32bit

Avoid (Considered Tier 2)

SharePoint 2010 vs. 2013+ Mobile Support

SharePoint 2013 Device Support

Mobile Device OS OS Browser SmartPhone

Device Slate or Tablet

Device

Windows Windows Phone 7.5 or later versions

Internet Explorer Mobile

SupportSurface

Supported

iOS5.0 or later versions

Safari SupportiPad

Supported

Android4.0 or later versions

Android Support Verify

Locations, Departments, Languages

Departmental% of Visits

Sales HR Finance IT

Site Types & Service Offering

Sales Regions or Areas

Understanding Language and Location

Adoption

SharePoint 2013What’s New?

What’s New in SharePoint 2013Usage & Analytics

• Lots of New Excel-based Reports– Site and Search usage report (Excel)

• Catalogs and Popularity• Usage in Search Analytics• Search Driven Content Web Part Integration

for Showing What’s Popular (What’s Hot)• Item Usage Reports

Worse in 2013• No Browser Reports• No OS Reports• No Top Pages• Unique Visitors is daily count to create

monthly

Usage Details: ViewsSite Collection: Team Site

Search

Popularity and Search

Most Popular Items

Most Popular — Search Integration

Office365

RWD – Responsive Web Design• Responsive Web Design – Designing for Many Res

resolutions provides different content based on real estate

Starbucks.com

Take aways• SharePoint 2013 Usage Reports are worse.• Popularity and Usage in Search is for the better, but

practical fundamental traffic metrics are harder to get.

• You need to dig into the Usage Analytics database or analyze the IIS Logs

• Bots with free product will get you some basic answers on specific pages

• Many customers who care about creating action based reporting will get a third party product.