share the love: bring humanity back to business and to your brand

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Slideshow from the Seltzer Design Breakfast Forum #2 (2.09) - on bringing humanity back to your business and your brand. Talk was given by Paige Arnof-Fenn and Rochelle Seltzer.

TRANSCRIPT

Page 1: Share the Love: Bring Humanity Back to Business and to Your Brand
Page 2: Share the Love: Bring Humanity Back to Business and to Your Brand

PA I G E A R N O F - F E N N M A V E N S & M O G U L S

sharing the love one customer at a time

Page 3: Share the Love: Bring Humanity Back to Business and to Your Brand

1 0 W A Y S T O B U I L D Y O U R B U S I N E S S I N A N Y E C O N O M I C E N V I R O N M E N T …

Page 4: Share the Love: Bring Humanity Back to Business and to Your Brand

1.

≫  Create a compelling, unique brand

Page 5: Share the Love: Bring Humanity Back to Business and to Your Brand

2.

≫  Leverage online & offline PR

Page 6: Share the Love: Bring Humanity Back to Business and to Your Brand

3.

≫  Measure Success

Page 7: Share the Love: Bring Humanity Back to Business and to Your Brand

4.

≫  Give before you get

Page 8: Share the Love: Bring Humanity Back to Business and to Your Brand

5.

≫  Be pleasantly persistent

Page 9: Share the Love: Bring Humanity Back to Business and to Your Brand

6.

≫  Stay connected

Page 10: Share the Love: Bring Humanity Back to Business and to Your Brand

7.

≫  Be relevant

Page 11: Share the Love: Bring Humanity Back to Business and to Your Brand

8.

≫  Be authentic

Page 12: Share the Love: Bring Humanity Back to Business and to Your Brand

9.

≫  Be interested vs. interesting

Page 13: Share the Love: Bring Humanity Back to Business and to Your Brand

10.

≫  Be passionate

Page 14: Share the Love: Bring Humanity Back to Business and to Your Brand

10 ways to build your business in any economic environment…

≫  Create a compelling, unique brand ≫  Leverage online & offline PR ≫  Measure Success ≫  Give before you get ≫  Be pleasantly persistent ≫  Stay connected ≫  Be relevant ≫  Be authentic ≫  Be interested vs. interesting ≫  Be passionate

Page 15: Share the Love: Bring Humanity Back to Business and to Your Brand

Thank you!

Paige Arnof-Fenn, Founder & CEO

[email protected]

617.876.0009 www.MavensAndMoguls.com

…because marketing matters™

Page 16: Share the Love: Bring Humanity Back to Business and to Your Brand

R O C H E L L E S E LT Z E R S E L T Z E R

abc’s for sharing the love

Page 17: Share the Love: Bring Humanity Back to Business and to Your Brand

A

≫  Attract Attention

Page 18: Share the Love: Bring Humanity Back to Business and to Your Brand

B

≫  Spread Bright Ideas

Page 19: Share the Love: Bring Humanity Back to Business and to Your Brand

B

Page 20: Share the Love: Bring Humanity Back to Business and to Your Brand

C

≫  Foster Connections

Page 21: Share the Love: Bring Humanity Back to Business and to Your Brand

D

≫  Bring Delight to the world

Page 22: Share the Love: Bring Humanity Back to Business and to Your Brand

D

Page 23: Share the Love: Bring Humanity Back to Business and to Your Brand

E

≫  Build Enthusiasm

Page 24: Share the Love: Bring Humanity Back to Business and to Your Brand

E

Page 25: Share the Love: Bring Humanity Back to Business and to Your Brand

F

≫  Reap FABULOUS results

Page 26: Share the Love: Bring Humanity Back to Business and to Your Brand

G

≫  Be Generous

Page 27: Share the Love: Bring Humanity Back to Business and to Your Brand

H, I, J, K, & L

≫  Happiness

≫  Inspiration

≫  Jubilation

≫  Kudos

≫  and, of course, Love!

Page 28: Share the Love: Bring Humanity Back to Business and to Your Brand

THANK YOU SO MUCH FOR COMING! any questions?