shampoo pvt. ltd
TRANSCRIPT
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BUSINESS PROPOS L
ON
HAIR SHAMPOO
Prepared by: - JAINISH J RAICHURA
P.G.D.M. SEM 1
SECTION: B
Ro !o: - "#
PARUL INSTITUTE O$ MANAGEMENT
A%ade&'% (ear ")1" * ")1+
G,'ded by: - pro. ASHISH BHATT
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DECLARATION
I undersigned Mr. JAINISH J. RAICHURA the student of
P..D.M. SEM 1 here !" de#$%re th%t the &ro'e#t (or) &resented is*" o(n (or) %nd h%s !een #%rried out %nd %##o*&$ished under the
su&er+ision %nd guid%n#e of Prof. ASHISH ,HATT of PARUL
INSTITUTE O- MANAEMENT.
D%te / Sign%ture
0JAINISH J. RAICHURA
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PRE-ACE
3PRACTISE MA4ES A MAN PER-ECT5. As % student I
h%+e *%de % &rodu#t &ro'e#t re&ort on *" o(n so th%t I #%n %&&$"
*" )no($edge in &r%#ti#%$ re&ort %nd get )no($edge re$%ted to
!usiness.
I h%+e *%de %$$ de&%rt*ent (ise infor*%tion $i)e &rodu#tion6
*%r)et6 fin%n#e6 et#.so I #%n %&&$" it in &r%#ti#%$ %$so.
This re&ort is %$so +er" usefu$ for students %s &res#ri!ed !"S%ur%shtr% Uni+ersit". 7e h%+e to &re&%re the &rodu#t &ro'e#t
re&ort in the su!'e#t of 3Entre&reneurshi& M%n%ge*ent of S*%$$
S#%$e Industries5. ," &re&%ring this re&ort students #%n %&&$" their
)no($edge %nd #%n get theoreti#%$ )no($edge %!out *%n%ge*ent
of S.S.I. As it is % &%rt of s"$$%!us I h%+e &re&%red the &rodu#t
&ro'e#t re&ort on Sh%*&oo.
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AC4NO7LEDEMENT
Pre&%r%tion of &ro'e#t re&ort is ne#ess%r" for *e to )no( the&r%#ti#%$ )no($edge (hi#h is usefu$ to est%!$ish our o(n unit.
So*e &eo&$e h%+e he$&ed *e in the &re&%r%tion of this re&ort.
I %* th%n)fu$ to %$$ those &eo&$e (ho h%+e he$&ed *e dire#t$"
or indire#t$" in the &re&%r%tion of this re&ort.
I %* %$so th%n)fu$ to *" f%*i$" *e*!ers %nd friends for
their +%$u%!$e su&&ort.
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INDEX
SRNO
PARTICULARS
1 INTRODUCTION
2 PROJECT AT LANCE
8 PARTNERS ,AC4ROUND
9 JUSTI-ICATION O- LOCATION
: PRODUCT DETAILS
; MANU-ACTURIN PROCESS
< MAR4ETIN DEPARTMENT
= -INANCIAL DETAILS
> COST ANAL?SIS
1@ HUMAN RESOURCE DEPARTMENTR
11 -UTURE PLANS
12 CONCLUSION
18 ,I,ILIORAPH?
:
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INTRODUCTION
Cott%ge %nd s*%$$ s#%$e industries h%+e f$ourished in Indi%
sin#e the e%r$" ti*es. E+en tod%" the" %re % &rin#i&$e sour#e ofin#o*e %nd e*&$o"*ent. And their &rodu#t find re%d" *%r)et in
Indi% %s (e$$ %s %!ro%d.
S*%$$ s#%$e industries in Indi% rough$" &ro+ide e*&$o"*ent
to %!out 9.9 *i$$ion &eo&$e %nd #onstitute % $%rge &osition of the
#ountr"s eB&orts. The o+ern*ent of Indi% is (e$$ %(%re of the
i*&ort%n#e of s*%$$ s#%$e industries in our e#ono*" %nd gro(th of
s*%$$ s#%$e industr". A$$ Indi% ,o%rds gi+e te#hni#%$6 fin%n#i%$ %nd
other re$e+ent guid%n#e to s*%$$ s#%$e industries %$ong (ith the
!enefits %nd #on#essions.
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PROJECT AT A LANCE
In Pro'e#t %t % $%n#e gener%$ infor*%tion %!out the unit
&rodu#ing the &rodu#t n%*ed 3SHAMPOO5.
This infor*%tion is gi+en !e$o(
N%*e of the unit / TULSI SHAMPOO P+t Ltd.
Address / IDC A'i/26
OP Ro%d6
R%')ot 0u'%r%t 8;@ @@1
T"&e of unit / P%rtnershi& -ir*.
Li#ense No / A&&$ied for registr%tion.
Register No. / A&&$ied for registr%tion.
N%*e of &rodu#t / Sh%*&oo.
O(ners of unit / JAINISH J. RAICHURA
4IRTI 4OTADI?A
,r%nd n%*e / TULSI Sh%*&oo.
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PARTNERS ,AC4ROUND
1st
P%rtner
N%*e / JAINISH J. RAICHURA
1=6,ho'r%'&%r%6
3TULSI5
ONDAL
Age / 2: "e%rs.
u%$ifi#%tion / M.,.A 0(ith Ad+. M%r)eting
Di+ision of Res&onsi!i$it" / M%r)eting %nd H.R.D
De&%rt*ent.
C%&it%$ In+est*ent / :@F 0of o(ned #%&it%$
2nd P%rtner
N%*e / 4IRTI G 4OTADI?A
34ru&%5
Shi+ P%r) 1SURAT
Age / 8@ "e%rs
u%$ifi#%tion / M.,.A 0(ith fin%#e 0(ith : "rs eB&erien#e
Di+ision Res&onsi!i$it" / Produ#tion %nd fin%n#e
De&%rt*ent.
C%&it%$ In+est*ent / :@F 0of o(ned #%&it%$
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JUSTI-ICATION O- LOCATION
Industr" $o#%tion is nothing !ut est%!$ishing %n industr" %t %
&%rti#u$%r &$%#e.
Enough #%re shou$d !e t%)en for #hoosing $o#%tion !e#%use
on#e % &$%nt $o#%tion is #hosen6 it #%n not !e #h%nged in ne%r future
or if #h%nged it *%" &ro+e to !e #ost$ier.
-o$$o(ing %re f%#tors %ffe#ting $o#%tion
1 R%( M%teri%$
Ne%rness to sour#e of r%( *%teri%$ is %n i*&ort%nt
#onsider%tion for *ost of the industries. If r%( *%teri%$ get
ne%rness tr%nsfer #ost redu#es.
R%( *%teri%$s needed for the &re&%r%tion of Sh%*&oo
i.e. detergent6 (%ter6 *i$)6 et# #%n !e e%si$" %+%i$%!$e ne%r to the
*%r)et.
2 L%!or Su&&$"
A+%i$%!i$it" of (or)ing for#e or $%!or is %$so %nother
inf$uen#ing f%#tor for the $o#%tion of industr". If s)i$$ed %nd
uns)i$$ed (or)ers *eet e%si$" th%t %ffe#t &ri#ing.
A'i 2 IDC is the %re% (here (e #%n get (or) for#e
e%si$". There (ere s)i$$ed %nd uns)i$$ed (or)ers !oth. So (e #%n
e%si$" get (or)er.
8 ProBi*it" to M%r)et
ProBi*it" to *%r)et *%" %ffe#t the #ost. If *%r)et is
ne%r th%n tr%ns&ort%tion #ost *%" de#$ine.
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M%r)et is ne%r for sh%*&oo so it *%" redu#e #ost of
tr%ns&ort%tion.
9 -in%n#e
The %+%i$%!i$it" of fin%n#e %t #he%&er r%te of interest
%nd %deu%te %*ount is %$so %ffe#ting the industri%$ $o#%tion.
Ne%r A'i 2 there %re *%n" !%n)s %nd fin%n#i%$
institutes so (e #%n get $ess interest %*t %nd e%si$".
: Tr%ns&ort -%#i$ities
Tr%ns&ort ser+i#es %re reuired for r%( *%teri%$ su&&$"%nd distri!ution of the finished &rodu#t to the #onsu*er.
There is % high(%" ne%r to the $o#%tion so tr%ns&ort
ser+i#es %re %+%i$%!$e e%si$".
; Ser+i#es
-%#tors $i)e +%$ue of ser+i#e *%" %ffe#t the $o#%tion6
(here %$$ ne#ess%r" or !%si# ser+i#e %re e%si$" %+%i$%!$e %nd *%"redu#e #ost.
Ne%r the %re% of the $o#%tion ser+i#es %re %+%i$%!$e $i)e
(%ter6 #%nteen f%#i$it"6 dis&os%$ of (%ste6 et#...
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PRODUCT DETAILS
A #o*&%n" #%n &rodu#e three different t"&es of sh%*&oo6
(ith different fe%tures.
01 TULSI H%ir -%$$ Defen#e /
This sh%*&oo is for those &eo&$e (ho (%nt $ess h%ir
!re%)%ge %nd f%$$ of h%irs %nd d%ndruff free he%$th" s#%$& %nd %$so
(ith +it%*ins A6 C %nd E.
,re%)%ge %nd f%$$ #ondition %fter 2 (ee)s
Ch%rt gi+en !e$o(
02 TULSI Strong /
The use of this sh%*&oo &ro+ides &rote#tion fro*
d%ndruff for &eo&$e using it. It %$so *%)es the h%irs stronger %nd
$onger. It e$i*in%tes d%ndruff (ith e+er" (%sh %nd #ont%ins
+it%*in A6 C %nd E.
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D%ndruff redu#tion (ith e+er" (%sh
08 TULSI Soft /
This sh%*&oo #ont%ins %*$%6 *i$) &roteins. It *%)es
h%ir thi#)er6 shin" %nd *%)es the* soft strong.
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MANU-ACTURIN PROCESS
@1. L%rge ,%t#h M%teri%$ Pro+ide / A $%rge ,%t#h of sh%*&oo is
*%de in dru*s. In this dru*
%$$ the *%teri%$s %re *iBed.
@2. He%t Coo$ed ,%t#h / ,%t#h of *%teri%$ h%s to !e !oi$ed %t %
#ert%in $e+e$. After th%t the he%ted
!%t#h is then #ondensedK*%de #oo$ed.
@8. u%$it" Che#) / Ph"si#%$ +erifi#%tion is done to *%)e sure the
!%t#h %nd #o$or %d'usted in sh%*&oo.
@9. -i$ing Line ,ott$e / A !ott$e #%n !e %rr%nged in ho&&er. E*&t"
!ott$es #%n !e %rr%nged in it.
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@:. De$i+er" of Sh%*&oo / A *%#hine in (hi#h e*&t" !ott$es %re
%rr%nged rot%tes %nd sh%*&oo f%$$s in
it.
@;. L%!e$ing / An %uto*%ti# *%#hine is used for $%!e$ing the!ott$es %nd for &%#)ing.
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MAR4ET ANAL?SIS
Present *odern *%r)et is *ore i*&ort%nt %nd #o*&$eB. In
&%st the &rodu#ers used to &rodu#e %nd se$$ the &rodu#ts %s &ertheir (i$$ !ut in the &resent *%r)et #ondition the &rodu#er h%s to
&rodu#e the goods )ee&ing in *ind the desire of the #onsu*ers.
The" h%+e to &ro+ide the #onsu*ers6 goods (hi#h %re of !etter
u%$it"6 re%son%!$e &ri#e %nd (hi#h %re e%si$" %+%i$%!$e
e+er"(here.
7e tr" to %#hie+e *ore *%r)et sh%re %nd for th%t fo$$o(ing
&oints %re to !e gi+en *ore i*&ort%n#e
@1 u%$it" / Our first %nd *%in e*&h%sie is on u%$it". If (e
(%nt to fight %g%inst the #o*&etitors then (e (ou$d h%+e to
&ro+ide e+en !etter u%$it" then our #o*&etitors. ," doing so
(e #%n #%&ture *ore sh%re in the *%r)et.
@2 Pri#e / Pri#e of sh%*&oo is re%son%!$e. ,e#%use our t%rget
*%r)et is u&&er6 *idd$e %nd $o(er #$%ss %s sh%*&oo is used
in d%" to d%" $ife.
@8 Ad+ertising / Ad+ertising is i*&ort%nt for %n" &rodu#t. If (e
h%+e to *%)e #onsu*er %!out the &rodu#t then the *ost
effe#ti+e (%" is the %d+ertising. 7e %re doing %d+ertising
(ith T.G. %nd through ret%i$ers !" &ro+iding the* &osters.
@9 Distri!ution Ch%nne$ / A distri!ution #h%nne$ is the
inter*edi%r" of *%nuf%#turer to &rodu#er. A sh%*&oo isused in d%" to d%" $ife6 so (e h%+e to #hoose #h%nne$ !"
(hi#h #onsu*er #%n get our &rodu#t e%si$". 7e h%+e
#hosen %s gi+e !e$o( in the #h%rt
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SALES DETAILS
Our s%$es t%rget of se$$ing sh%*&oo is 226 9@6@@@ (ith
!eginning !e#%use sh%*&oo is used in d%" to d%" $ife so (e #%ns%$e *ore.
-o$$o(ing %re the S%$es Det%i$s of Sh%*&oo
Sr
No.
P%rti#u$%rs Sie
0*$
S%$es
uot%
0&ie#es
Se$$ing
Pri#e
Tot%$ Rs.
@1. Tu$si H%ir -%$$
Defense
Sh%*&oo
: *$ ;6@@6@@@ 2 126@@6@@@
9@ *$ =@6@@@ 1@ =6@@6@@@
1:@ *$ 9@6@@@ 8@ 126@@6@@@
@2. Tu$si Strong : *$ 96@@6@@@ 8 126@@6@@@
9@ *$ >@6@@@ 12 1@6=@6@@@
1:@ *$ :@6@@@ 8: 1
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-INANCIAL DETAILS
R%( M%teri%$ Reuire*ent
Ite* t". R%te Month$" 8 *onths Annu%$$"
Sodiu* L%ur" :@@@ 9@ 26@@6@@@ ;6@@6@@@ 296@@6@@@
Su$&h%te :@@@ 2@ 16@@6@@@ 86@@6@@@ 126@@6@@@
Di*ethi#one 2@@@ 1= 8;6@@@ 16@=6@@@ 96826@@@
in# 2@@@ 1@ 2@6@@@ ;@6@@@ 269@6@@@
HTC
Conditioner.
1:@@ 1@ 1:6@@@ 9:6@@@ 16=@6@@@
Mi$) Potenti%$s 2@@@$tr 2@ 9@6@@@ 162@6@@@ 96=@6@@@
A*$% 1@@@)gs 1: 1:6@@@ 9:6@@@ 16=@6@@@
-r%gr%n#e 1@@@ 2@ 2@6@@@ ;@6@@@ 269@6@@@
Cui*!%o$e 12@@ 12 1969@@ 9862@@ 16
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M%n Po(er Reuire*ents
Sr.
No.
P%rti#u$%rs No. of
E*&$o"ees
Month$"
S%$%r"
8 *onths
S%$%r"
Annu%$
S%$%r"
@1. M%n%ger 1 1@6@@@ 8@6@@@ 162@6@@@
@2. A##ount%nt 1 =6@@@ 296@@@ >;6@@@
@8. Engineer 1 1@6@@@ 8@6@@@ 162@6@@@
Total 28,000 84,000 3,36,000
Midd$e Le+e$
Sr.
No.
P%rti#u$%rs No. of
7or)ers
Month$"
S%$%r"
8 *onths
S%$%r"
Annu%$
S%$%r"
@1. Store )ee&er 1 :6@@@ 1:6@@@ ;@6@@@
@2. C$er) 1 96@@@ 126@@@ 9=6@@@
@8. Su&er+isor 1 =6@@@ 296@@@ >;6@@@
Total 17,000 51,000 2,04,000
Lo(er Le+e$
Sr.
no.
Post No. Of
7or)ers
Month$" Tot%$
Month$"
8 Month
S%$%r"
Annu%$
S%$%r"
@1. ,%t#h
O&er%tor
1@ 8@@@ 8@6@@@ >@6@@@ 86;@6@@@
@2. He%t
Coo$
O&er%tor
9 2:@@ 1@6@@@ 8@6@@@ 162@6@@@
@8. u%$it"
Che#)er
2 2:@@ :@@@ 1:6@@@ ;@6@@@
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@9. More
O&er%tor
1 8@@@ 8@@@ >@@@ 8;6@@@
@:. L%!e$er 1 8@@@ 8@@@ >@@@ 8;6@@@
@;. 7%t#h*%n 2 2:@@ :@@@ 1:6@@@ ;@6@@@@
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Tot%$ 7or)ing C%&it%$
Sr.No.
P%rti#u$%rs Month$"S%$%r"
8 MonthsS%$%r"
Annu%$S%$%r"
@1. R%( M%teri%$ 96=96=@@ 196:969@@ :=61
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Sour#e of -und
Sr.No
.
P%rti#u$%rs Per#ent%ge0F
A*ount 0Rs.
@1. O(ned C%&it%$ ;@F :=61;61;@Mr. J%inish J. R%i#hur% :@F 02>6@=6@=@
Mr. Mihir . Si*e'i% :@F 02>6@=6@=@
@2. ,orro(ed C%&it%$ 9@F 8=6
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M%inten%n#e Re&%irs
Sr.
No.
P%rti#u$%rs G%$ue R%te 0F A*ount
0Rs.
@1. ,ui$ding 1
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-IED ASSETS
Det%i$s of L%nd %nd ,ui$ding
Sr
No.
P%rti#u$%rs Are% R%te tot%$
@1. L%nd 8@@@ "%rds 2:@
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@2. -urniture 86@@6@@@
Total 9,00,000
Tot%$ -iBed Assets
Sr
No.
P%rti#u$%rs A*ount. 0Rs.
@1. L%nd ,ui$ding 1
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COST ANALYSIS
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HUMAN RSOURC
!PARTMNT
This unit gi+es e*&$o"*ent to se+er%$ &eo&$e. It reuires
#ert%in &eo&$e (ho #%n run the &rodu#tion6 fin%n#i%$ %nd other
%s&e#t of the fir* (ithout interru&tion.
List of st%ff *e*!ers %nd $%!orers is gi+en !e$o(
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"UTUR PLANS
-uture &$%n is %d+%n#e thin)ing of future %#ti+it". E%#h %nd
e+er" #o*&%n" (%nts to h%+e !right future %nd the" tr" to do !etter
%#ti+it" in future %nd thus resu$t in the gro(th of the industr".
@1. 7e (%nt to $%un#h % ne( sh%*&oo (ith !etter u%$it" %nd
ne( fe%tures.
@2. 7e (%nt to st%rt se$$ing our &rodu#t in the other #ountries.
@8. 7e (%nt to &rodu#e ne( &rodu#ts $i)e so%&6 oi$ et#
2=
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CONCLUSION
Sh%*&oo is used in d%" to d%" $ife. In &%st "e%rs &eo&$e used
so%& to (%sh their h%ir6 !ut no( the use of sh%*&oo h%s !een
in#redi!$" in#re%sed. E+en in s*%$$ +i$$%ges &eo&$e h%+e st%rted
using sh%*&oo.
Tod%" there %re different fe%tures in sh%*&oo %nd de*%nd
h%s %$so in#re%sed. Different fe%tures $i)e (ith %*$%6 +it%*ins6
#h%nd%n6 et#. %nd in future %$so there (i$$ !e % +%riet" of fe%tures
%dded in sh%*&oo. In future there (i$$ !e in#re%se in de*%nd %nd
the #o*&%nies (i$$ get (ider *%r)et.
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#I#LIO$RAPHY
ENTREPRENEURSHIP G%s%nt Des%i.