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June 25, 2012ISSUE 1226
The Weekly Digital Magazine for the Sporting Goods Industry
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JUNE 25, 2012 | SGBWeekly.com 3
Copyright 2012 SportsOneSource, LLC. All rights reserved. The opinions expressed by writers and contributors to SGB WEEKLY are not necessarily those of the editors or publishers. SGB WEEKLY is not responsible for unsolicited manuscripts, photographs or artwork. Articles appearing in SGB WEEKLY may not be reproduced in whole or in part without the express permission of the publisher. SGB WEEKLY is published weekly by SportsOneSource, LLC, 2151 Hawkins Street, Suite 200, Charlotte, NC 28203; 704.987.3450. Send address changes to SGB WEEKLY , 2151 Hawkins Street, Suite 200, Charlotte, NC 28203; 704.987.3450
The Weekly Digital Magazine for the Sporting Goods Industry
JUNE 25, 2012ISSUE 1226
Senior Business EditorThomas J. Ryan
Contributing EditorsFernando J. Delgado, Mackenzie Lobby,
Charlie Lunan, Matt Powell
Creative DirectorTeresa Hartford
Graphic DesignerCamila Amortegui
email@example.com 704.987.3450 (x103)
Special Projects ManagerDao Huynh
President, Sports & OutdoorPaul Gagner
VP Business Development / EastBarry Gauthier
VP Business Development / WestBarry Schrimsher
VP Marketing / Product DevelopmentGregg Hartley
Chief Information OfficerMark Fine
Advertising Sales Account Manager / Northeast
Advertising Sales Account Managers / Midwest
Barry Kingwill & Jim Kingwillbkingwill@firstname.lastname@example.org
Advertising Sales Account Manager / Southeast
Circulation & SubscriptionsSubs@sportsonesource.com
Editor In ChiefJames Hartford
2151 Hawkins Street Suite 200 Charlotte NC 28203t. 704-987-3450 f. 704-987-3455
SportsOneSource PublicationsPrint Magazines: SGB, TEAM Business
Digital Magazines: SGB Weekly, SGB PerformanceTEAM Business
Newsletters: The B.O.S.S. Report, Sports Executive Weekly
Weekly Updates: SGB, Footwear Business, Outdoor Business, Sportsmans Business, TEAM Business
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COVERMoving Comfort's new Studio collection includes the Serendipity Tank, which features DriLayer mesh fabric with a wood block print, a strappy racer-back with adjustability, and an internal bra with removable, moderate contour cups.
4 FANATICS Completes Dreams Acquisition and receives $150M Equity Infusion
ZUMIEZ Acquires Blue Tomato
6 VANS LXVI COLLECTION Looks to Add $1Billion by 2016
MOVERS & SHAKERS
7 AUTHENTIC BRANDS Acquires Sportcraft, Ltd.
BAUER PERFORMANCE SPORTS Snaps Up Cascade Helmets Holdings, Inc.
8 FFANY SGB Weekly reports back on highlights from the recent New York Shoe Expo
18 FASHION AND FUNCTION Moving Comfort's New Studio and Urban Gym Collections for Spring 2013
22 CALENDAR OF EVENTS
FFANY hosted the New York Shoe Expo June 6-8 and SGB Weekly was there to cover the event.
4 SGBWeekly.com | JUNE 25, 2012
Fanatics, Inc. announced the completion of its acquisition of Dreams, Inc., the parent of FansEdge.com. In conjunction with the acquisition, Fanatics closed a $150 million equity investment overseen by Insight Venture Partners. The funds will be used to support future growth of the business.
The Wall Street Journal reported that the investment amounted to a 10 percent stake in the company. Fanatics had previously said it would acquire Dreams for $183 million in cash and debt. In addition to Insight Venture Partners, the acquisition was facilitated with participation from Andreessen Horowitz and a $75 million line of credit led from Bank of America.
The acquisition of Dreams by Fanatics was originally announced in April.
"The Internet allows for a significantly broader assortment of licensed sports merchandise to be sold to the consumer especially to the displaced fan who is typically unable to purchase their favorite teams
merchandise in local retail stores, said Alan Trager, CEO of Fanatics. As a result of this acquisition, Fanatics is even better positioned to deliver a superior customer experience for all sports fans. In addition to providing greater product assortment, we are focused on expanding our distribution capabilities and opening regional fulfillment centers to deliver fans orders faster than before.
Apart from its own Fanatics and FansEdge brands, the company also operates licensed sports merchandise e-commerce sites for its partners, including major professional sports leagues, prominent professional and collegiate teams, media sites and sports apparel manufacturers. After the conclusion of the Dreams acquisition, Fanatics headquarters will remain in Jacksonville, FL. The company will also operate offices in the suburbs of Philadelphia, PA and Chicago, IL.
Our goal is to build one of the worlds truly great e-commerce companies, added Michael G. Rubin, CEO
and founder of Kynetic, who also serves as the executive chairman of Fanatics. The combination of Fanatics and Dreams, the confidence in our business reflected in the investment from Insight and Andreessen Horowitz, and our expected revenue of $1 billion in 2013, all underscore our momentum toward achieving this goal.
FANATICS COMPLETES DREAMS ACQUISITION; RECEIVES $150 MILLION EQUITY INFUSION
Zumiez, Inc. has signed a definitive purchase agreement to acquire Blue Tomato, a leading European action sports retailer based in Austria. The total purchase price for Blue Tomato will be 59.5 million, subject to certain pre-closing and post-closing adjustments. An additional
22.1 million of future payments are contingent upon achieving certain performance objectives related to growth over the next three years.
Founded by former European Snowboard champion Gerfried Schuller in 1988, Blue Tomato operates one of Europe's largest ac-tion sports e-commerce websites, blue-tomato.com, which is avail-able in 14 different languages. Additionally, the company operates 5 stores in Austria. Blue Tomato sells an extensive and diverse mix of branded snow and skate hard goods, apparel, footwear, and ac-cessories across Europe. For the fiscal year ended April 30, 2012, Blue Tomato reported a net sales increase of approximately 27 percent to 29.4 million with roughly 75 percent generated through e-com-merce. Blue Tomato reported 3.5 million of net income for the year ended April 30, 2012. All Blue Tomato results are reflected in accor-dance with Austrian generally accepted accounting principles.
Rick Brooks, Chief Executive Officer of Zumiez, Inc., stated, "Join-ing forces with Blue Tomato represents the next step in our strategic plan to build the leading global action sports retail business. Europe has a large, vibrant and growing action sports community, which Gerfried and his team have skillfully tapped into through a broad of-fering of authentic brands and products, a differentiated retail experi-ence, and superior customer service."
Blue Tomato will continue to be headquartered in Schladming, Austria and senior management led by Schuller will continue in their current roles.
ZUMIEZ ACQUIRES LEADING EUROPEAN ACTION SPORTS RETAILER
Blue Tomato was founded by former European Snowboard champion Gerfried Schuller in 1988
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