seo tips for website ranking

8

Click here to load reader

Upload: saravanan-manoharan

Post on 08-Jul-2015

79 views

Category:

Technology


1 download

DESCRIPTION

SEO

TRANSCRIPT

Page 1: Seo tips for website ranking

SEO Tips for Website RankingSteps to push an unwanted link down to next pages of google search !

Page 2: Seo tips for website ranking

Tips / Steps to push an unwanted link

To improve website visibility in Google sufficiently to get top 10ranking in the organic search results (SERP) involves a lot of hardwork covering both on-page SEO and off-page optimization, inparallel with brand and social media promotion.

The level of difficulty to achieve top Google rankings issignificantly increased if keyword choices in the sector arerestrictive and highly competitive, or where keywords are alreadysuccessfully targeted by many highly trusted and establishedonline brands.

Page 3: Seo tips for website ranking

Tips / Steps to push an unwanted link (…contd)

This article contains advanced tips on how to improve SEO ranking andGoogle Page rank for any website.

On-Page Search Engine Optimization Strategy

In order to improve Google ranking of a particular website, a carefullook at on-page SEO is required.

A Check of Search Engine Accessibility - For existing websites, it issensible to check website navigation for search engine accessibility toensure all content can be found and indexed by search engines.

Page 4: Seo tips for website ranking

Tips / Steps to push an unwanted link (…contd)

Detailed Keyword Research - Detailed keyword analysis for yourtarget market is needed, targeting the specific keywordcombinations buyers search for. Overall keyword competition,search volumes and relevance are all assessed as part of thisexercise.

Advanced SEO Copywriting - The best method to improve Googlevisibility of existing pages is to undertake careful SEO of websitecontent, taking care not to detract from overall readability.

Page 5: Seo tips for website ranking

Tips / Steps to push an unwanted link (…contd)

Search Engines like Google and Yahoo assess the meaning andrelevance of any web page for any given topic by analyzing acombination of different factors, including the page's semanticHTML Mark-up and keyword deployment, making use of a complexprocess called Latent Semantic Indexing (LSI).

Important on-page attributes which can help to improve Googleranking include the Page Title, H1, H2 and H3 headings and ImageALT tags as well as the mix of relevant keywords used.

Page 6: Seo tips for website ranking

Tips / Steps to push an unwanted link (…contd)

For Semantic copywriting it is better to use a range of relevantkeywords on a page than to excessively repeat the same keyword,as the search engine sees more content depth and is able toextract more meaning from the page.

The objective of any SEO copywriting exercise should be to applysemantic markup and cover a broad spread of targeted keywordsrelevant to all aspects of the topic, hence improving the semanticmeaning and relevance of the page, leading to better searchengine ranking.

Page 7: Seo tips for website ranking

Tips / Steps to push an unwanted link (…contd)

Adding Content Value and Originality - Preparation of high quality,original content focused on key topics related to your area/s ofexpertise, aimed specifically at your target audience. Each pageshould add unique value with no two pages containing a similarmessage or optimized for the same topic and keywords. Contentshould be made as "link-worthy" as possible.

Optimizing Title and Meta Description Tags - Careful optimizationof individual Page Titles, Meta Descriptions and Meta Keywordstags is needed.

Page 8: Seo tips for website ranking

Tips / Steps to push an unwanted link (…contd)

Re-Structuring Website Content - Create a sensible page hierarchyin your website content with an internal navigation that allowsvisitors to find important pages quickly and easily. This can help toimprove Google visibility by making pages on key products andservices more focused and prominent.