sentiment analysis of the occupy movement

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Sentiment Analysis of the Occupy Movement Michael Gerbush and Jackie Tsay

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Page 1: Sentiment Analysis of the Occupy Movement

Sentiment Analysisof the

Occupy Movement

Michael Gerbush and Jackie Tsay

Page 2: Sentiment Analysis of the Occupy Movement

Twitter Sentiment Analysis

• Massive Language Corpus

• Realtime

• Well-Categorized and Searchable

Page 3: Sentiment Analysis of the Occupy Movement

Occupy Movement

TextTextText

• Mindset of Protesters

• Public Reaction

• Gov’t Response

• Comparison to Arab Spring [BBHFLH ’11]

Page 4: Sentiment Analysis of the Occupy Movement

Anaylsis

• Twitter Stream API

• Filtered by Hashes: #ows, #occupy, etc.

• 9 day period

• LIWC

• Count Categories of Words

Page 5: Sentiment Analysis of the Occupy Movement

Emotions in Tweets

Page 6: Sentiment Analysis of the Occupy Movement

Emotions in Tweets

Page 7: Sentiment Analysis of the Occupy Movement

Emotions in Tweets

Page 8: Sentiment Analysis of the Occupy Movement

Emotions in LA

Page 9: Sentiment Analysis of the Occupy Movement

Emotions in LA

Stop Mayor @villaraigosa from evicting Occupy LA! Call 213-978-0721 to tell the Mayor to respect free speech #OccupyLA @ACLU_SoCal

Page 10: Sentiment Analysis of the Occupy Movement

Language Categories

Page 11: Sentiment Analysis of the Occupy Movement

Language Categories

Page 12: Sentiment Analysis of the Occupy Movement

Work Related Words

Page 13: Sentiment Analysis of the Occupy Movement

Contributing Words

Work:1. police, 42352. students, 11563. government, 9124. read, 8695. job, 867

Anger:1. protest, 18662. war, 7933. protesting, 5754. fight, 4635. shit, 455

Money:1. check, 19242. free, 13173. banks, 12754. money, 11665. bank, 792

Page 14: Sentiment Analysis of the Occupy Movement

• Limited Volume

• Few Geo Tags

• LIWC Too General

• Double Counting Words

• ex: ‘free’

• RTs Skew Sample

Issues

Page 15: Sentiment Analysis of the Occupy Movement

Further Research

• Collect Higher Volume of Data

• Account for Volume Fluctuations

• Domestic vs. International Sentiment

• Different Occupy Cities

• Protesters vs. Public vs. Media vs. Govt

• Data w/o RTs

Page 16: Sentiment Analysis of the Occupy Movement

Negative Emotion in US

Page 17: Sentiment Analysis of the Occupy Movement

Pos Emotion in US

Page 18: Sentiment Analysis of the Occupy Movement

Questions?