Goog

Personalized

Social

Google: caffeine, speed, mobile, RT = software company

http://www.flickr.com/photos/nettsu/3595335889/

Speeding - Site Performance

•www.schipul.com

• On average, pages in your site take 5.0 seconds to load (updated on Jan 23, 2010). This is slower than 73% of sites.

• http://code.google.com/speed/

Caffeine - Real Time and Fast

•Indexing speed

•Faster real - time

•Relevant social media

•Reputation

•Links vs. Tweets

The Science of ReTweetsDanZarrella.com

RT PageRank

http://www.technologyreview.com/web/24353/page2/

•#thishashtagcouldbespam

•#obama

•News, blog feeds, Facebook, Twitter to be ranked

•Yes, Caitlin. More PageRank, but not for pages.

Personalized

Ranking is not the same

Baby sitter in Des Moines, Iowa?

Social Ranks

http://www.youtube.com/watch?v=ETbTqjjzDLg

Facebook and Twitter can

challenge GoogleTrust - best pizza, movie

http://www.flickr.com/photos/25597828@N00/387142241/

Response = Near Me Now

Page Optimization Tragedy of the Commons

http://www.flickr.com/photos/adactio/2889002644/

Thanks for sharing our Caffeine Addiction

•SEO is still Everyone’s Job

•www.thesemblog.com