sell yourself | use a digital portfolio to brand yourself in a tight job market

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Nobodys built like you, you designed yourself Jay-Z. Sell Yourself | Use a Digital Portfolio to Brand Yourself in a Tight Job Market. Presented by: Mona Wehbe 9 | 20 |2011 IABC Detroit. What We Will Learn. Why a digital portfolio Step-by-step resources What to include - PowerPoint PPT Presentation

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Sell Yourself - Using a Digital Portfolio to Brand Yourself in a Tight Job Market

Sell Yourself | Use a Digital Portfolio to Brand Yourself in a Tight Job MarketPresented by: Mona Wehbe9 | 20 |2011IABC DetroitNobodys built like you, you designed yourself Jay-Z+1

What We Will LearnWhy a digital portfolioStep-by-step resourcesWhat to includeRegister your siteMobile, SEO, metadataBlogging +

Before the Micro Blog, there wasThe messenger bird

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Before the Micro Blog, there wasYellow pagesWhite pages

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Before the Micro Blog, there wasWanted Ads

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Before the Micro Blog, there wasClark Kent, Lois Lane, &traditional radio communication

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Before the Micro Blog, there wasI Love Lucy

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Before the Micro Blog, there wasZack Morris and the rise of the mobile phone

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Before the Micro Blog, there wasRise of the World Wide Web

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Communication TodayJust incase you thought communication was getting easier!+Just incase you though communication was getting easier.. Sure, Tom Cunniffs collage is messy, but it represents a marketing environment that is growing increasingly complicated. There are more choices than ever before to consider in the marketing toolbox. Most of those choices are now so interwoven with fast-evolving social media and technology integration issues, that a CMO must expend considerable effort just keeping up with changes.10The Conversation Prism

The art of listening,learning and sharing.The Conversation Prism gives you a whole view of the social media universe, categorized and also organized by how people use each network. V 3.0 introduces new groups and networks and also removes those networks no longer in play. Use the Conversation Prism to see what you're missing!Source: http://www.theconversationprism.com/The Conversation Prism gives you a whole view of the social media universe, categorized and also organized by how people use each network.+The Conversation Prism was designed to provide a snapshot view of dialogue within mainstream and vertical social networks and communities that may be consequential to your brand. Every network provides a search box to unearth threads of discussions tied to connected keywords and inherent developments, negative or positive, that may affect the company brand and reputation.11Google

Your portfolio keeps you in control.My Google search results pre portfolio+Google

Your portfolio keeps you in control.I dont model!Sure, Ill claim my Twitter.Not my Facebook. Wrong Mona!A distant cousin perhaps??Totally ME on my jet skis!! Beth and ME!+Google

Your portfolio keeps you in control.Search Results Post Portfolio+

Build Your Brand | Digital PortfolioBenefitsStudents or working professionals find valueShowcase your capabilities, creativity & experience Supplement your resume during job searchGet Googled Dont be shy, brag a little!+

First Step: Host your Site

Data from: www.top10bestwebsitehosting.comHosting: Domain:Hosting

A web hosting service is a type of Internet hosting service that allows individuals and organizations to make their own Web site accessible via the World Wide WebDomain

Domain names are host names that identify Internet Protocol (IP) resources such as Web sites. For example www.monawehbe.com+

Design you Web Sitewww.weebly.comDrag and drop Web site builder100s of professional themes No programming requiredHosting can be includedBlog function build inMultimedia features such as Flash, video,audio players, slideshows, maps

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Think like an AgencyShow full scope of your capabilitiesDemonstrate DiversityCorporate communicationsEvent marketingPublic RelationsDigital MediaResumeContactBlogExpress yourself | what is unique to you?+

Mobile Trends70% of the worlds population now have a mobile phoneThats over 5 billion mobile subscribers In places like the U.S., its 9 in 10 peopleChildren are now more likely to own a mobile phone than a book85% of kids owning a phone as to 73% having books! Source: digitalbuzzblog.com +70% of the worlds population now have a mobile phone, thats over 5 billion mobile subscribers, and in places like the US, its 9 in 10 people. With children now more likely to own a mobile phone than a book, with 85% of kids owning a phone as to 73% having books! Now thats a pretty crazy statistic.19

Your Web site is automatically optimized for mobile viewing through WeeblyMobile Trends+70% of the worlds population now have a mobile phone, thats over 5 billion mobile subscribers, and in places like the US, its 9 in 10 people. With children now more likely to own a mobile phone than a book, with 85% of kids owning a phone as to 73% having books! Now thats a pretty crazy statistic.20

SEO [Search Engine Optimization]Improving the visibility of your Web site in a search

Metadata

Data that describes other data.That means keywords that describe the content or features of your individual pages that search engines use to categorize you. (Ill explain!)

SEO, Keywords & Metadata+

Register your Web siteMaximize your exposure in search engineGoogle, Yahoo, BingView Instructions Online+

A blog is built into the Weebly platform for intuitive integration into your portfolioPersonalize your Portfolio+

Give credit where credit is due. You are not a one (wo)man show. It shows visitors and employers that you understand the value of teamwork and are not a spotlight hogDont steal picturesBe smartFollow the same rules you would for your companys web site as you would your own.Ethics:101+

Questions+

Need Additional Consultation? Mona Wehbe(313) 702-1982Wehbe.mona@gmail.comDigital Portfolio | www.monawehbe.comDownload this presentation at www.monawehbe.com/blog Some content, photos, images, and data were generated courtesy of Google search engine and are for educational purposes only. This presentation is not intended for mass distribution, duplication, sale or profit in any capacity. +26