”self-booking – a common challenge”

amadeus solutions online

”Self-booking – a common challenge”

Oslo, Stockholm, København

28, 29. & 30. April 2003


Objectives with today’s seminar

Give you our view about trends in the global and local marketplace

Give you our experience from other markets where online is vital

How can we together conquere the online market


The Scandinavian Challenge

Peter Rathsmann, e-travel Scandinavia

Vesna Jekic, Amadeus Scandinavia


Topics

Players and trends in the market Opportunities Our view how to penetrate the market Our portfolio Next step


Shrinkingvolumes

Newentrants

Margin pressure

The Scandinavian picture

Newproducts


Our market

High domestic ratio (Norway and Sweden) Intrascand travel Point to Point travel (”easy travel”)


Low Cost Carriers

Ryanair Sterling EasyJet!? Goodjet??


National airlines

Protect their home market with new products (LCC concept, Snowflake etc)

Will domestic be operated by LCC like Snowflake?


Online fares and products

Snowflake distribution - online only? Web fares Youth fares


Increased profitability for you

Selfbooking E-ticket Itinerary via SMS Invoicing and statistics

Automated fulfilment


Opportunities

Corporations (global, big, small, etc) prioritise; One neutral marketplace with critical content Independency Added value service, invoicing, statistics… Best price Multi channel functionality with differentiated pricing

(call centre, managed online, unmanaged online) Integration with back office, SAP...


Conclusion

We give you the tools We provide the content We give you the support

You add the total service You penetrate the market You tell us about the market

You can offer your customers this service!


Our view how to penetrate the market with online service and tools

Always via the travel agency channel You offer the total service You have the relation with the corporate You cover the total market If you have potential single site customers

- you are a reseller


Our portfolio for you and your customers We have the tools for;

Big corporations with high demand on local integration and managed travel functions (Aergo single)

Small and medium size customers with demand on managed travel functions (Aergo multi)

Customers with an online booking tool need where the main demand is access to special fares, limited policy steering and a lower booking fee (Aergo multi / Planitgo)


We also offer you…

A reseller programme


Next step

Reseller program content (will follow shortly)

Further discussions and activity planning


The Reseller Programme


Is a programme needed?

The reseller role The supplier role Products and solutions


Responsibilities

Planning, presales and sales activities Marketing and support Implementation tools Maintenence and follow up


How to become a reseller

Training by Amadeus Scandinavia


Next step

Contact our existing resellers


Questions?


Summary

Providers seek for efficient distribution channels where online is in focus

Some products only available via the online channel LCCs are entering the market Net fares with service fee structure is here Multi channel price and service is required from

corporations


Amadeus and e-Travel guarantee the quality We penetrate the market only via travel agents –

reseller concept We have the tools, you add the service and bundle

the offering We will contact you during May for activity planning

Summary continued


Our common challenge

To be number one!


Thank you!!

”self-booking – a common challenge”

Documents

online service

online fares

online channellccs

online booking tool

service fee structure

travel agency channelyou

market net fares

home market