seesmart corporate presentation sept 2011
TRANSCRIPT
September 2011
Brooke Wagner – COO
• Lighting Technology is a very large & fast growing marketing
• Annual Light Bulb sales in the U. S. are approximately $50 B
• 46% of commercial electricity expense driven by lighting
• Gov’t mandated phase out of the incandescent bulb – Dec. 2012
• LED lighting is the fastest ROI “Green Tech” on the market
• Traditional lighting manufacturers are behind the technology curve
• Product quality is widely disparate across the industry
• Seesmart is leading the development of real world LED lighting applications
• Over 125 products & 325 sku’s
• Established and growing direct & indirect sales channels
• GSA Approved
• Rapidly growing Revenues
• 2009 - $3.6M
• 2010 - $5.9M
• 2011 - $11.0M (fcst)
• 2012 - $25.0M (fcst)
Founded in July 2008 following 5+ years of R&D
• Publicly Traded
• Proven team
• Proprietary technology
• Broad product range
• 30+ Exclusive Seesmart distributors & dealers
Headquarters Facility: Simi Valley, California
• Over 325 Sku’s and 125 different products across a wide range of applications
LED Lighting is one segment in a broader industry ecosystem
LED
Lighting
Technology
Industry
Energy
Industry
•Chip manufacturing
•Thermal management
•Optics
•Materials &
construction
•Electricity
•Energy management
•Green Energy
Top LED chip manufacturers
13%
21%
23%
43%
• Televisions & Monitors
• Mobile Phones
• General Illumination
• Notebook/PC
• China and Taiwan lead the world in development and production of LEDs
• Therefore, they lead in engineering capabilities and resources
The BIG Three
• GE
• Sylvania - OSRAM
• Philips
The Others…
• BETA LED
• LEDtronics
• LED Power
• Sharp
• Panasonic
Virtually every new
technology has created a previously
unknown market leader
Rapid & Revolutionary Change
Rapid Computer Development
= Rapid LED Lighting Development
Smaller Size = Smaller Size
Lower Cost = Lower Cost
Processor Speed = Light Output
Production Volume = Production Volume
• Technology is changing on a daily basis
• Performance & feature gains
• Smaller & smaller packages
• Other spin-off technologies
• Just beginning to reach early adopters
• Longer, more technical sale
• Vendors must prove claims
• Higher Upfront Cost requires financial justification
• Significant customer education is necessary
2011
Seesmart LED technology offers:
• 50-90% energy savings
• Compatible with alternative energy sources
• Provides direct replacement lighting
• Commercial & residential applications
• Zero-maintenance
• Long life: up to 50k hours
• Environmentally-friendly products: recyclable & no mercury content
Leading Companies Choose Seesmart:
US Government County of Westchester
Hotels: Marriott, Hyatt, Waldorf Astoria Pepsico
LA Unified School District Raytheon
BMW Memorial Sloan Kettering
Seesmart offers unrivaled customer service and support.
Training Center, Illinois
Management Team
Ken Ames – CEO & Co-Founder 28 years experience
Founder/Key Executive of 3 technology companies
Marketing/Sales, Distribution, Customer Service
Raymond Sjolseth – President & Co-Founder 19 years experience
Founder of 3 companies
Engineering, Technology, Product Development
Brooke Wagner – Chief Operating Officer 25 years experience
CFO, Marketing & Sales, Investor
Global public technology companies
Revenue Results:
2009 $3.6M
2010 $5.9M
6MTD 2011 $4.0M
2011 Fcst $11.0M
2012 Fcst $25.0M
Recent Public Annoucements
Dealer expansion – Los Angeles
Master Logistics Partnership – Steven Engineering
$1.2M US Government Order
• Seesmart is leading the development of real world LED lighting applications
• Over 125 products & 325 sku’s
• Established distribution channels
• Growing first-tier customer base
• Rapidly evolving market dynamics favor Seesmart
• Experienced management team
• Significant growth & expansion opportunity
There are lots of light sockets in the world to fill…