sa treads sept 2012

Vol 1

8 •

Sep

tem

ber 2

012

a set of Nankang tyres complete with Tyre Guarantee to the value of R4 000.00!Focu

s o

n Ty

re l

abel

lin

g

Tyre labelling legislation about to take effect

Tyremart fills important market niche

Tubestone to offer Nankang Tyre Guarantee

Reifen 2012 breaks all records

New products from Continental and Michelin

Bandag have been specialists in recycling since 1957. Bandag’s cold retreading process is not only reliable and economical, but also aids in keeping tyres out of landfills thereby protecting the planet. Combine this with Bandag’s ISO 14001 environmental accreditation, and it becomes clear why using Bandag gives fleets and the environment the advantage. That’s what we do.

RECYCLING DOWN TO AN ART

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c - 1

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Tre

ad S

.A

10715 - Recycle Ad - Tread S.A.indd 1 2011/11/08 2:00 PM

editor LianaShaw

Technical consultant WrayShaw

reproduction DianevanNoort

Printing TYPO

–ColourPrintingSpecialists

Distribution PrestigeBulkMailers

advertising LianaShaw

Contentsone-on-onewithTyremart’sGavinKockott.............................................................. 2

Focus onTyreLabelling........................................................................................ 9

ManufacturingContinental’sContiPremiumContactTM5nowavailableinSA............... 14NewMichelinXWorkstargetsworksitesandquarries.......................... 14

competitionTubestonetoofferTyreGuaranteeonNankang................................... 16

conti cornerContinentalinvestsinnewR109millionmixeratPortElizabethtyreplant............................................................................................... 20

industry newsNitralifeMobileNitrogenPlantforon-sitetyrepressuremaintenanceislaunched................................................................................................ 22SDInternationaltoincreaseitspresenceinSAtyremarket................ 22Tyres&RimsConferencetotargetsafety............................................. 23AwardseveninghonoursQuestforGoldWinners............................... 23AllrecordsbrokenatReifen2012....................................................... 25DunlopBreastCancerDrive................................................................. 32GfKtoexpandservicestoSAtyreindustry.......................................... 32Redisatoappointtwoseniortyreindustrypeople............................... 32

Talking TyresTyreSafetyInitiative:Safetyfirst…...................................................... 27

goodyear newsGoodyeartrucktyresboostfueleffieciencyforMAN.......................... 30BestofbothworldsEfficientGripSUV................................................... 31

competition, subscription, Website ........................................ 36

A note fromthe editor

The recently staged Reifen Tyre Show

in Essen Germany broke all records

in terms of visitor and exhibitor

numbers.Asiscustomary,leadingtyre

makers made full use of this credible

international platform to launch new

products and innovations, some of

whicharecoveredinourReifenspecial

onpage25

Theshowwasalsodominatedbytalkof

theimpendingtyrelabellinglegislation,

scheduledforimplementationintheEU

inNovemberofthisyear.Inthisissuewetakeacloserlookatthissignificant

developmentwithintheglobaltyreindustryaswedebatetheimplications

forbothindustryandtheconsumer.Aimedatincreasingsafetyandoverall

awareness for themotorist, fromthisdate forward, tyremakerswillhave

to comply with the new EU regulations surrounding, fuel efficiency, wet

brakingandroadnoisewhendesigningandmanufacturingtheirtyres.But

arethesefactorsalonesufficientsomemaywellask,orcouldmorebedone

toprotecttheconsumer?

Also in this edition, we showcase new product releases by Continental

andMichelinandshedlightonTubestone’snewGuaranteeonallNankang

products,byall accountsa first in themarketbyvirtueof the fact that it

appliestotyresizeswithinNankang’sentirepassengerandSUVrange.And

that’snotall!Oneluckyreaderstandsthechancetobeprivytothisnew

Guaranteepackagealongsideasetof fourNankang tyres to thevalueof

R4000.00!Sodon’tforgettogetthoseentriesinassoonaspossible.You

canentereither via fax or by visiting www.satreads.co.za.

Speakingofwebsites,thenewlylaunchedtyreportal–www.satreads.com

–isattractingvisitorsfromacrosstheglobecourtesyofitsabilitytoprovide

fresh,uptodatestoriesonadailybasis.Thejobportalisprovingequally

appealing so if you haven’t signed up for this service, be sure to do so

today…it’s free!

Remembertoclickdailyontowww.satreads.comforthelatesttyreindustry

news.Thesitebringsyounewsfromthelocalandinternationaltyresectors

courtesyofourpanelofforeignjournalistsstationedacrosstheworld.

Isn’ttheworldwidewebanextraordinaryspace?

I n t r o d u c t i o n • 1

Publishers SkyPublicationscc

POBox702

Douglasdale,2165

Tel: (011)6580011

Fax: (011)6580010

Cell: 0828516777

E-mail: [email protected]

Website: www.satreads.co.za

FrontCover:www.istockphoto.com

fills important market niche

WhenGavinKockotttookthedecisiontotakehisleaveofthetyrebusinessin2010,heharbourednonotionsofreturning.He’denjoyedalongandillustriouscareerintheindustry,firstasthefounderandmastermindofthehighlysuccessfulSupaQuickfranchiseofretailsstoresandlater,asCEOofBridgestoneRetailSA.Finally,hewasenjoyingthefruitsofhishardlabourbywayofawell-earnedsabbatical.

Sowhatbroughthimbacktotheretailtradeonlysevenmonthsintohislong-awaited‘retirement’?

Wemet upwithhimat apopular coffee shop topose thesequestions and to find out more about the new franchisechain -Tyremart - that ismakingconsiderable inroads in themarketplaceinaremarkablyshortperiodoftime.

one-on-one WiTH gavin Kockott

New Tyremart Franchise

Gavin, tell us how your return to the industry

came to be, and in such an active capacity to

boot.

Active it most certainly is (chuckles). I’m

workingashardnow,ifnotharder,asIwas25

yearsagowhenmycareerbegan.It’strue.Ihad

noplansofreturningtothetyresectorsoyou

canimaginemysurprisewhenIreceivedacall

fromfourof thecountry’s largest independent

dealersaskingmetoassistthemintheirquest

toestablishanindependenttyreretailfranchise.

Unexpectedas thecallwas, I hadbeenaware

ofthechangesinthemarketforsometimeand

had foreseen that a major shift was about to

unfold.Iwasn’tinterestedinbecominginvolved

intheformationofa‘buyinggroup’assuch,but

whenIfinallymetwiththem,Irealisedthattheir

objectives were far more serious. They were

looking to introduce a sustainable franchise

that would cater for the entrepreneurial spirit,

which they explained was being stifled in the

manufacturer-owneddistributionchannels.

2 • O n e - o n - O n e

2 • O n e - o n - O n e

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O n e - o n - O n e • 5

TheplayersI’mreferringtoarerespectedbusinessmenintheirownright,with

amulti-branchpresenceinthemarket,theirownwarehousingfacilitiesandan

establishedcustomerbase.

But toparaphrase them, ‘thecurrentmarketdynamicwill simplyno longer

allowfortheretailsectortobedictatedtobythenewtyrecompanies’.

What attracted you to their proposition?

Primarily, the challenge and the exciting opportunities it presented. Bear in

mindthatI’veknowntheseindividualsformanyyears.Theywerenotstrangers

tomeandIhadcometorespectthemfortheirachievementsinthisbusiness.

Moreimportantperhaps,Ibelievedinwhattheywereultimatelystrivingfor,so

Ithoughtwhynot?

Explain the business model behind Tyremart.

Fundamentally it is anextremely cost-effective franchiseoperation inwhich

everymemberhasequityinthefranchisecompanyandthetrademarksand

participatesindecision-makingandcontrol.Whatisextremelyrefreshingisthat

alldecisionsarebasedaroundthebusinessoftheFranchisees,asopposedto

aroundathirdparty.

Furthermoreitoffersflexibility,alongwiththeabilitytoreactandadaptpromptly

toanygivensituation.

In short, Tyremart members share equally in the decision making process,

enjoyautonomy,andareabletodeliveramulti-brandoffering.

TheFranchisor,inturn,suppliesallthesupportsandbenefitsassociatedwith

anationalfranchisesuchasreducedfinancecharges,buyingpower,access

tofleetaccountsandsoon.Wherewedifferslightly,andwhywechooseto

operateonalowcostmodel,isthatwebelievethatweneedtomakeaprofitat

pointofsalebeforeprofitscanreflectanywhereelseintheoperation.

Bestofall,witheveryonesharinginthegrowthanddividendsofthecompany,

thereisabsolutetransparencybetweenusandourfranchisees.

You are obviously not doing this on your own; who else is involved with you

at the Franchise Company?

DavidHarringtonandDenisevanGent,whoworkedwithmeformanyyears

atSupaQuickcumBridgestoneRetailandwerekeyparticipantsat thetime

in helping me develop Supa Quick into the successful franchise channel it

became,joinedmeatinceptionatthebeginningoflastyearastheFounding

ExecutiveofTyremart.Besidestheveryrelevantmarketing,legalandfinancial

qualificationsthattheybringtothemix,thethreeofuscombinedbringmore

than65years’experienceinthetyreretailcumfranchisingtoTyremart;awealth

ofknowledgeandexperiencethatsetsusapartfromanyofourcompetitors.

How supportive were the new tyre companies of your new venture?

Wehavestrongrelationshipswiththemanufacturersandweunderstandthat

theirandourbusinesses forma“two-waystreet”. In fact,wehave received

extraordinarysupport fromalmostallof thesupplierswhoseethepotential

ofTyremart’spackageandoffering.Tyremartalreadyoffersavolume-based

route-to-market for the manufacturers and, as it continues to grow, it will

most certainly form an important part of the manufacturers’ and suppliers’

distributionstrategies.

Are you looking to introduce auto-fitment services to your portfolio?

Chiefly we are a tyre and wheel fitment centre but where the need arises

andshouldageographical locationcallfor it,wewillcertainlyconsiderit. In

fact, many of our Franchisees already offer other fitment products such as

brakes,batteriesandshockabsorbersandtheFranchisehasallthenecessary

arrangementsinplaceinthisregard,includingsupplyagreementswiththebest

brandsinthesevariousproductranges.

ImustaddthatanothermajorstrengthforTyremartisitsstrongpresencein

the truck tyre market. Several of our members have been operating in the

commercialsector foryears,sothis isabigopportunity forustogrowthis

businessfurther.

How many Tyremart franchises make up your current service offering?

We have 35 outlets around the country that have already converted, with

another20scheduledforrolloutassoonasispossible.

Wewilldoourbesttocompletetherolloutofalltheapplicantsbyyear-end;

however,circumstancesmaybesuch thatwewillprobablyonlybeable to

complete some of the conversions early in the New Year. Either way, we

confidentlyexpecttoend2012withnofewer45Tyremart-brandedfitment

centres;asignificantnumberconsideringthatourfirststore“opened”onlya

yearagothismonth!

Are you actively seeking out new members or are they approaching you?

Wearereceivingplentyofcallsadayfrominterestedpartieslookingtojoin

the ranks; however, we cannot grow too rapidly without growing our own

infrastructure. Our immediate focus is therefore on managing the current

conversionphasebeforewecanbeginactivelymarketingthefranchisetoan

evenbroaderbase,includingpossiblenewentrantstotheindustry.Adistinct

advantageisthatwecanaffordtobe“selective”;engagingonlywithfinancially

secure,well-locateddealerswhoshareandwish tobepartof theTyremart

vision.

Speaking of marketing, are you looking to embark on a national advertising

campaign at some stage?

Ourabove-the-linecampaignsareaimedat targetingvehicleowners inand

around the vicinity of our existing stores. Currently, therefore, the majority

ofourmarketingismoreregionalandlocalthan“national”;however,asour

footprintgrows it is inevitable thatwewillstartmovingtowards thenational

media. When a new site is launched, we give it exposure by way of local

advertisinginlocalandcommunitynewspapersandthelike.Itisobviouslyan

advantagethatalmostallofourstoreswerealready“existing”intheirareas.Our

marketingisthereforeaimedataffirmingtheirpresence,aswellasinforming

theconsumeroftheimprovedvalue-propositiononoffer,mostespeciallyour

multi-branded,SmartFitmentoffering.Ourweb-basedmarketing,ontheother

hand,hasalreadygonenationalandhasprovedtobeahugesuccess,drawing

amultitudeofenquiriesandsuccessfulconversionstosales.

6 • O n e - o n - O n e

Are you finding it a challenge managing some of the ‘big’ personalities that

make up the independent fitment sector?

Ironically,not!Wearefindingiteasiertoconversewiththemastheyareall

entrepreneurs who share the Tyremart founding vision of a “franchise for

franchisees”. This fits hand-in-glove with the Tyremart business philosophy

andoperatingmodelandprobablyexplainswhy,althoughweobviouslyhave

robustdiscussionsfromtime-to-time,wehaveexperiencedlittleornoconflict

uptonow.

Has the change in corporate identity created a challenge for any of your

stores?

Tothecontrary!Thetransitionhasgoneexceptionallysmoothlyandaccording

toourfranchisees,thecomplimentsareflowing.Providedastoremaintainsits

corporateimageandcontinuestoflauntthesamefaceswhoarecommittedto

serviceexcellence,businesshasnotonlygoneon,buthasgrown.

Your business model appears to be a simple one. Is this a correct

observation?

Mostdefinitely!Withoutthe“basics”inplace,allthe“bell-and-whistles”mean

verylittle.Wehaveafranchisepackagethatisbothfundamentalandrobust.It

servestheneedsofourFranchisees,aswellasourstrategicsupplypartners.It

isalsotransparent,whichensuresthatthepressureremainsonDavid,Denise

andmyselftomakeverydecisionandspendeverymomentandeveryRand&

TM282 SA Tread Mag Ad (210x140) FA.indd 1 2012/08/31 11:53 AM

CentintheinterestoftheFranchiseandtheFranchisees.

How would you sum up your vision for the franchise for the next five years?

TosecureafootprintthroughoutSouthAfricaandsurroundingbordercountries

andtobecomeoneofthebiggest,mostrespectedplayersinthemarket;most

certainly,tobecomethelargestandmostconsumer-friendly,independenttyre

franchiseoperationinSouthernAfrica.

To my mind, there was a definite gap in the market for an independent

franchiseoperation.Manufacturer-owneddistributionchannelsmayworkin

largermarketsbutSouthAfricaisfarmorecomplexintermsofitssizeandthe

numberoflocalmanufacturersoperatingwithinitsborders.

Tyremart provides a sustainable solution for entrepreneurial, like-minded

dealersandforthisreason,Ihavenodoubtthattheoperationwillgrowfrom

strengthtostrength.

ItwasclearfromthebrieftimespentwithGavinKockottthatasmuchashe’s

workingharderthanhewouldeverhaveenvisagedatthispointinhislife,he

ishavingagreatdealoffuntoo.NotonlyishepassionateabouttheTyremart

brand,buthe’senjoyinginteractingwiththeindustryoncemoreinitscollective

questtoprovideanalternativeretailsolutiontothemarket.Whenwemetup

withhimhewasonhisway tomeetwithanother twoprospective retailers

aheadofawell-deservedbreakintheTranskei.

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F o c u s o n T y r e L a b e l l i n g • 9

WiththenewtyrelabellinglegislationsettotakeeffectinEurope,

underEuropeanRegulation(EC)No1222/2009,from1November

2012,itisgoodnewsforconsumerswhowillnowbefurnished

withimportantinformationrelatingtotheirtyrepurchaseatpoint

ofsale,suchasfuelefficiency,wetgripandexteriorrollingnoise.

ThisisinresponsetoconcernsbytheEuropeanParliamentthat

eventhoughtyres,unlikehouseholdappliances,arenotalways

ondisplayatretaillevel,tyredistributorsareneverthelessobliged

todivulgesuchinformationbywayofalabeltothebuyerahead

ofasaletakingplace.

DEBATE DEEPENSASTYRELABELLING

LEGISLATION LOOMSThetyrelabelwillapplytocarandsportsutility

vehicle (SUV) tyres, van tyres and truck tyres

whereas retreaded tyres, off-road professional

tyres, tyres only fitted to cars registered for

the first time before 1 October 1990, T-type

temporary-use spare tyres and certain other

specialisttyreswillbeexempt.

As such, all tyres in the aforementioned

categories produced after 1 July 2012, must

eithersportanaffixedstickerorbeaccompanied

bythelabelwhendistributedfromthefactoryto

the retail centre. Froman industryperspective,

thisdevelopmentraisesyetanotherchallengefor

thetyresectorglobally,onewhichallthemajor

playersareallworkingtomeetaheadofthenew

legislation.

F o c u s o n T y r e L a b e l l i n g • 1 1

indicators

Asfarasrollingresistance(fuelefficiency)goes,thiswillberatedonasliding

scalefromAtoG,withAbeingthebestperformersandGbeingtheworst.

Thedifferencebetweeneachgrademeansareductioninfuelconsumptionof

between2.5%-4.5%.

Similarly, wet grip will also be measured on a scale from A to G, with the

differencebetweeneachgradedenotinganincreaseordecreaseinstopping

distance of between one to two car lengths (3-6 metres) when braking at

speedsof50mph.

Tyres will also have to be quieter, with new standards

introduced in 2012 and entire market implementation

expectedby2016.

External noise will be measured in decibels split into 3

categoriesrepresentedbyblacksoundwaves,withone

soundwavedemonstratingthatthetyreis3dBlessthan

thefuturetighterEuropeanlimit.Twoblacksoundwaves

willdemonstratethatthetyreisalreadycompliantwith

thefutureEuropeanlimitandthreeblacksoundwaves

willdemonstratethatthetyreiscompliantonlywiththe

currentEuropeanlimit.

In turn, the trade will be expected to not only alert

thecustomertothenewtyrelabelbuttocreateand

circulate appropriate technical promotional material,

includingwebsites.

industry joins forces

In what must be an unprecedented first, the likes of Michelin, Continental

and Yokohama are even joining forces in the build-up to the tyre labelling

legislationwhichisexpectedtochangethetyremarketsandhowtheyoperate

significantly.

A recentTrackDayEventheldby theSocietyofMotorManufacturers and

Traders(SMMT)intheUKatthefamousMillbrookProvingGround,aunique

developmenttookplaceintermsoftyreproducercollaboration,whenleading

tyremanufacturersMichelin,ContinentalandYokohama(whoaremembers

oftheSMMT),seizedtheopportunitytoprovideatotallyunique‘combined

alliance’ topromote thebenefitsofpremiumbrandsoverbudgetbrandsat

theevent.

At a specially prepared Tyre Testing site, the three manufacturers offered

ongoing informative training sessions explaining what Tyre Labelling was all

aboutandhowthenewlegislationwouldhelpmotoristsappreciatethebenefits

ofpremiumbrands.And followinga lectureon thenew tyre labelling laws,

therewasevena‘live’demonstrationinRollingResistanceandWetBraking

performance.

Michelin,ContinentalandYokohamaissuedajointstatementconfirmingthat

thepresentationsandtestshadbeenwellattendedbymotoringjournalistswho

werenow‘moreaware’oftheimportantissuessurrounding

tyrelabellingandthebenefitsofmajorbrands.Aspokesman

stated:“Foroncethiseventwasnotaboutpromotingindividualtyrebrandsbut

supportingtheprovenfactsthatpremiumtyresofferbetter‘valueformoney’

intermsofmileageandsafety.”

In themeanwhile,Michelinhas recently launchedadedicated tyre labelling

informationonitswebsite–www.michelinonline.co.uk/trucktyrelabelling-that

providestruckfleetoperatorsinthiscase,witheverythingtheyneedtoknow

aboutthelegislationincludinganoverviewofthedifferentratingcriteriaandthe

benefitsonoffertofleets.

Simultanteoulsy, Goodyear Dunlop has carried out its own survey which

revealsthattyrelabellingwillplayanessentialroleinfurtherimprovingtruck

fuelefficiencyinEurope.Thereportalsopointsoutthatonlyaround40%of

commercialfleetoperatorscurrentlypurchasefuelefficienttyresmeaningthat

overhalfofEuropeantruckfleetsareneedlesslyburningfuelandincreasing

theiroperatingcosts.

LittlewonderthattyrelabellingwasahottopicattherecentlystagedReifen

ExhibitioninGermany,witheveryonevoicinganopinionandmanycompanies

expressing their fears, and in some cases, eagerness about this major

developmentintheindustry.

chinese tyre makers to follow suit

WiththeEurozonerankingasoneofitsbiggesttradingpartners,theChinese

tyreindustryisalsoplanningtofocusonthedevelopmentofthe‘greentyre’.

With the emphasis on educating not only on the end user but also the retail sector which has the important task of explaining the new legislation laws to drivers, many tyre manufacturers have

been busy marketing their products accordingly.

Celebrate the homecoming of a tenacious legend to our shores.

Cooper tyres have returned, bringing with them proven endurance, advanced handling and innovation.

These 4x4 tyres relish the chance to tackle the most unrelenting and toughest of terrains. In the 2012

Dakar Rally and Africa Eco Race* these tyres beat the competition to the winning post.

ensure you are fully stocked!

IS BACKIN TOWNtoughTREAD

CAREFULLY

* Winner Dakar Rally 2012 production class

COOPER DISCOVERER S/T MAXX

Winner Africa Eco Race 2012

www.coopertyres.co.za

#

# Distributors in Southern & Eastern Africa

COOPER DISCOVERER STT

[email protected]

arequest information from

1 2 • F o c u s o n T y r e L a b e l l i n g

AccordingtoFanRende,ChairmanoftheChinaRubberIndustryAssociation,

Chinaaimstospeedupthedevelopmentof‘greentyres’asquicklyaspossible.

He says that the industry is also gearing up to meet the challenge of tyre

labellingthatwillsoonbecomemandatoryontheEUmarket.

controversy abounds

It isobvious thatEuropeanwholesalersanddistributorsareworkingclosely

withmanufacturerstosupportthenewtyrelabellinglegislationthroughtoits

customers.However,whetherthismomentumcontinuesthroughtothefast

–fitsectorappearstostillbeopenfordebate.

AccordingtoSATREADSEuropeancolumnistwhohasbeenmonitoringthe

situationclosely,althoughthegeneralfeelingisoneofcompetitiveconfusion

totheactualratingsometyreswillachieve,itismuchmorecomplexthanthat!

Whilsttyremanufacturersaretakingtheirresponsibilitiestothenewlegislation

seriously,bythereactionofothermarketsectorssuchasretailsalesandthe

enduser,enthusiasmforthisnewinitiativeisnotallthatevident.

Garagesand tyreretailoutlets’primaryobjective is tosellasmany tyresas

possibleeachdayandthenewlegislationrequiresthateverypotentialcustomer

be informed on tyre labelling, including each tyre’s individual performance

rating,whichwillconsiderablyslowdownthesalesprocess.

Also, do European drivers really care about new legislation….apparently

not according toa recent surveybya leadingUK tyre retailergroupwhich

revealsthatastaggering87%ofdrivers(whenquestioned)admittedtheyknew

nothingabouttheimpendingtyrelabellinglegislation.

At thesame time tyre technologyandmanufacturingspecialists arevoicing

unitedconcernsoveranumberofpotential‘flaws’intheprocesssuchasnoise

measurement.Theratingwillbegivenindecibels,ameasurementthatisnot

widelyunderstood.

MichelinhasalsobeencriticaloftheEUwidetyrelabellingregulations,claiming

thatalthoughthenewtyre labellingregulationscoverwetbrakingdistances,

fuelefficiencyandroadnoise,allofwhichareworthwhile,itwouldhavebeen

evenmorebeneficialtotheconsumeriftheyhadalsocovereddryroadbraking

distances, tyre life,wethandlingandcomfort, according toMichelinGroup

VicePresidentMarketingCarandLightTruckTyres,GaryGuthrie.

In effect there are three months still to go before tyre labelling becomes

European law, but without doubt the competitiveness continues to gather

momentum.OurEuropeancolumnistwillcontinuetoevaluatethesituationon

aweeklybasis(visitwww.satreads.comforregularupdates).Fornow,sufficeit

tosaythatthecontroversysurroundingthisnewdevelopmentisfarfromover.

Celebrate the homecoming of a tenacious legend to our shores.

Cooper tyres have returned, bringing with them proven endurance, advanced handling and innovation.

These 4x4 tyres relish the chance to tackle the most unrelenting and toughest of terrains. In the 2012

Dakar Rally and Africa Eco Race* these tyres beat the competition to the winning post.

ensure you are fully stocked!

IS BACKIN TOWNtoughTREAD

CAREFULLY

* Winner Dakar Rally 2012 production class

COOPER DISCOVERER S/T MAXX

Winner Africa Eco Race 2012

www.coopertyres.co.za

#

# Distributors in Southern & Eastern Africa

COOPER DISCOVERER STT

[email protected]

arequest information from

The new Cinturato P7TM tyre, compared to the previous model, offers the following advantages:

Thetyreengineersalsobrokenewgroundwhendesigning thesidewalls

of theContiPremiumContact™5 tyre.Theshoulderareahasbeenmade

moreflexibleandthebeadareahasbeenreinforced.Thisreducesrolling

resistance,whileatthesametimeimproveshandlingaccuracyandprovides

ahighlevelofridecomfort.

Inadditiontothehighdemandsintermsofsafetyandreliability,modern

tyres also need to generate minimal rolling noise. To achieve this, the

ContiPremiumContact™5incorporates“whisperbars”intheshouldersof

thetyretoreducenoise.

The new ContiPremiumContact™ 5 will be available from specialist tyre

retailersaroundthecountryinJuly.Range of sizes:

1 4 • M a n u f a c t u r i n g N e w s

• short braking distances on dry and wet roads

• low rolling resistance, high mileage performance

• Precise handling, superior ride comfort

Continental’s new ContiPremiumContact™ 5 tyres that were recently

launchedinEuropearenowavailabletoSouthAfricanmotorists.

Thisnewhigh-volumetyrerangeissaidtoofferimprovedbrakingdistances

ondryandwetroads,lowrollingresistanceforimprovedfuelconsumption,

highmileageperformance,precisehandlingandsuperiorridecomfort.

According to Russel Stewart, Continental Tyre South Africa (CTSA)

MarketingManager, theContiPremiumContact™5issuitableforvehicles

ranging fromsmallcars to luxurycars. It ismanufactured in26different

versionsforrimsizesfrom15to17inches,andisapprovedforspeedsof

upto270km/h.

So what sets the ContiPremiumContact™ 5 apart from its predecessor?

Brakingdistancesinthewethavebeenreducedby15percentandrolling

resistanceby8percent,whilemileageperformancehasbeenincreasedby

12percentandridecomfortby5percent.Handlingpropertieshavealso

beenimprovedincomparisonwiththepreviousrange.

“Replicatingsportscartyres,engineersoptedforextra-largetreadblocks

on the tyre shoulder that offer a high level of grip, particularly during

cornering,becausethewidthofthecontactareaofthetyreismaximisedin

theload-bearingareasofthetyreshoulder,”Stewartsays.“Thisprovidesa

safetyadvantagewhenadriverneedstoswerveforanobstacle.”

Other innovations include “3D edges” that facilitate shortened braking

distances,additionalsipesinthetreadblocksthatreducebrakingdistances

onwetroads,and“aquagrooves”inthetreadribswhichensurethatwater

canbequicklyevacuatedwithouthavingtoreducetreadstiffness.

Michelin’s new Michelin X Works, intended for use on the streets as

well as in and around worksites and quarries, is an all-terrain truck tyre

that is said to combine robustness and endurance – robustness for

worksitesandenduranceforonroaduse. Thenewrangeof13R22.5

MichelinXWorkstyreswaspurpose-designedto limit theriskofvehicle

downtime.Thecasing,rubber,sidewallsandtreadhaveallbeendesigned

for additional strength and solidity, and Michelin has deployed its most

advanced technologies to make the tyre even more robust and reliable.

At thesametime,thenewMichelinXWorksembodiestheperformance

balancestrategydevelopedbytheGroup,whichconsistsofsimultaneously

improvingallareasofperformance,regardlessofthetypeoftyreorrange.

For truck tyres, the benefits fall into three categories: enhanced safety,

greatercost-effectivenessandincreasedenvironmentalprotection.

Michelindescribestheirnewtyreassafer,morecost-effective,andmore-

environmentallyfriendlycourtesyofitsimprovedenvironmentalfootprint.

The new Michelin X Works truck tyre is available in several sizes and is

availableatallleadingcommercialtyreoutletsthroughoutSouthAfrica.To

findoutmore,visitwww.michelin.co.za.

NEWMICHELINXWORKSTARGETSWORKSITESANDQUARRIES

Continental’sContiPremiumContact™5nowavailableinSouthAfrica

65 series: 60 series: 55/50 series:185/65R15T/H 185/60R15H 195/55R15V195/65R15H/V 195/60R15H/V 195/55R16H215/65R15H 205/60R15V 205/55R16H/V/W/W

AO/WXL205/60R16H 215/55R16V/W

225/55R16W205/55R17VXL195/50R15V

Building on more than 100 years of experience, the new Orion Engineered Carbons opens the door to the future with the energy and innovation you expect from a global leader. The newly formed $1.5 B global organization – from management and R&D, to applied technology, production, sales and customer service – is 1,650 employees strong. We are the same customer-focused people, dedi-cated to engineering solutions for the challenges ahead.

To meet the most demanding high-performance appli-cations in tires, MRG, polymers, printing inks and coatings, think Orion. We are your single source for the broadest range of carbon blacks anywhere.

Focusing on the Future of Carbon Blacks

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Algorax (Pty) Ltd t/aOrion Engineered CarbonsP O Box 862John Tallant RoadPort Elizabeth6000South AfricaPhone +27 41 402-4100Fax +27 86 617-1531







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Orion Engineered CarbonsP O Box 862John Tallant RoadPort Elizabeth6000South AfricaPhone +27 41 402-4100Fax +27 86 617-1531









1 6 • C o m p e t i t i o n

Tubestone to offer Tyre Guarantee on NankangTubestone SA is introducing a ‘Free Your Way

Guarantee’onallNankangtyresinaneffortto

exceeditscurrentserviceofferingandsurpass

customerexpectations.

ThismarksanunprecedentedfirstforthismarketaccordingtoManaging

Director,PieterKruger,inthattheGuaranteecoversanentirerangeofsizes

–from155/65R14upto275/30ZR20inthepassengercartyrerangeand

from205/50ZR16upto235/35ZR19inthesportutilitysegment.

“SuchisourconfidenceintheNankangrangeofpremiumproductsthat

we are willing to back it with a ‘no-quibble’ guarantee across the entire

range,”hesays.

TheGuaranteewillworkasfollows:intheeventofaclaim,anassessment

willbemadeofthedamagedNankangtyrebyusingaTreadDepthGauge

tomeasuretheremainingmillimetresofthetyre.Oncetheremainingtread

hasbeendetermined,acalculationwillbemadetoestablishthepercentage

thatthecustomerhastopaytowardstheirNankangtyre.

Theexamplebelowillustrates:

205/40R17NS20

Treaddepthatnew8mm

Claimtyreswith6mmremaining

Remainingtreaddepthofdamagedtyre6mmdividedbynewtreaddepth

ofnewtyre8mm=75%

Q:HowmanyNankangpassengerandSUVsizesarecoveredbythenew‘FreeYourWayGuarantee’?

To stand a chance to win a set of Nankang tyres complete with Tyre Guarantee to the value of R4 000.00, answer the simple

question below (entry form on page 36) and submit your entry online – www.satreads.co.za or via fax (011) 658-0010.

Thismeansthatthecustomerwillbecredited75%of

thevalueofanewNankangtyrebasedonthecurrent

price,andnotthepricethattheyhadoriginallypaidfor

theinitialtyresthatwerefittedtotheirvehicle.

*Pleasenotethatwhenatyrehas1.7mmorlesstread

remaining at its lowest point, the tyre has effectively

serveditslife(itisnowbeyondthelegallimitfortyres

allowed on our roads) and will not be subject to any

claim.

0861 TYRECORwww.tyrecor.co.za

CONSTRUCTIONTYRES & WHEELS

SKID STEER LOADERS

TELEHANDLER

BACKHOES

WHEEL LOADERS

WHEEL EXCAVATORS

GRADERS

It is used to mix the rubber with fillers, such as carbon black, silica or mineral fillers, along with processing aids and elements of the curing and anti-ageing systems.

“The primary advantage of the new mixer is that it allows much better temperature control during the mixing cycle, which leads to more accurate reproducibility of compounds as well as better dispersion of the fillers,” Johnson says.

“This in turn, improves the quality of the rubber compounds used for our locally manufactured tyres and, ultimately, superior performance and durability for our entire product range which spans the passenger car, 4x4, commercial and heavy-duty vehicle sectors.”

The new mixer, called Mixer 1 is dedicated to an employee, the late David John Laine, who has worked in mixing for 46 years, but was murdered about two months ago. “He was a loyal employee and was respected by all his fellow workers,” says Johnson.

The result of an R109 million investment, the mixer installation, which

is approximately 30 metres or 10 storeys high, was officially launched by Nikolai Setzer, Member of the Executive Board, Tire Division of Continental AG.

“The investment in the new mixer reaffirms Continental Tyre’s commitment to maintaining industry-leading standards of production and the highest level of product quality,” states Gishma Johnson, Corporate Communications Manager at Continental Tyre SA.

This unit was imported from Germany and installed over a period of five months. It incorporates the latest technology and offers a wide range of benefits in the first stages of the rubber compound mixing process, which is critical to tyre production.

C o n t i C o r n e r • P B

Nikolai Setzer, Member of the Executive Board, Tire division of Continental AG, right, officially launched the new Mixer with Dieter Horni, MD of Continental Tyre South Africa, left, and Wayne Brown, General Manager, Manufacturing.

Continental invests in new R109 million mixer at Port Elizabeth tyre plant

In a bid to improve temperature control during the first stages of the mixing cycle, enable more accurate mixing of rubber compounds, plus increase standards of quality in tyre production, Continental Tyre SA has launched a new high-tech mixer at its Port Elizabeth tyre plant.

P B • C o n t i C o r n e r

2 0 • C o n t i C o r n e r

It is used to mix the rubber with fillers, such as carbon black, silica or mineral fillers, along with processing aids and elements of the curing and anti-ageing systems.

“The primary advantage of the new mixer is that it allows much better temperature control during the mixing cycle, which leads to more accurate reproducibility of compounds as well as better dispersion of the fillers,” Johnson says.

“This in turn, improves the quality of the rubber compounds used for our locally manufactured tyres and, ultimately, superior performance and durability for our entire product range which spans the passenger car, 4x4, commercial and heavy-duty vehicle sectors.”

The new mixer, called Mixer 1 is dedicated to an employee, the late David John Laine, who has worked in mixing for 46 years, but was murdered about two months ago. “He was a loyal employee and was respected by all his fellow workers,” says Johnson.

The result of an R109 million investment, the mixer installation, which

is approximately 30 metres or 10 storeys high, was officially launched by Nikolai Setzer, Member of the Executive Board, Tire Division of Continental AG.

“The investment in the new mixer reaffirms Continental Tyre’s commitment to maintaining industry-leading standards of production and the highest level of product quality,” states Gishma Johnson, Corporate Communications Manager at Continental Tyre SA.

This unit was imported from Germany and installed over a period of five months. It incorporates the latest technology and offers a wide range of benefits in the first stages of the rubber compound mixing process, which is critical to tyre production.

C o n t i C o r n e r • P B

Nikolai Setzer, Member of the Executive Board, Tire division of Continental AG, right, officially launched the new Mixer with Dieter Horni, MD of Continental Tyre South Africa, left, and Wayne Brown, General Manager, Manufacturing.

Continental invests in new R109 million mixer at Port Elizabeth tyre plant

In a bid to improve temperature control during the first stages of the mixing cycle, enable more accurate mixing of rubber compounds, plus increase standards of quality in tyre production, Continental Tyre SA has launched a new high-tech mixer at its Port Elizabeth tyre plant.

P B • C o n t i C o r n e r

C o n t i C o r n e r • 2 1

2 2 • I n d u s t r y N e w s

To meet marketplace demand Nitralife has

designed and developed two different sized

trailer-mounted mobile Nitrogen plants for

large sites and for tyre maintenance on

differentsites.Theonepicturedisthesmaller

single-axle unit while the double-axle unit is

designedprimarilyforMiningapplications.

Having this mobile service means tyre

pressures can be checked and maintained

without the need for the vehicle to come to

aninflationpointandthesubsequentlosttime

thiscauses.Thetrailercaninsteadbetowedby

anLDVtowhereit isneededintheyardand

nitrogen is made instantly by the equipment

on the trailer. The nitrogen is made as and

whenrequiredbymembranefiltrationofclean

compressedair toaminimumpurityof95%

whichistherecommendedminimum.

NITRALIFEMobileNitrogenPlantforon-sitetyrepressuremaintenanceislaunched

SDInternationaltoincreaseitspresenceinSouthAfricantyremarket

HavingestablishedanincreasingprofileinSouthAfricaduringthepastfewyears.Shanghai

basedContractTyreManufacturer–SD International isnow looking to further increase its

corporateprofilethroughoutthecountry.

SD International are now currently looking to appoint distributors for their Zeta brand of

passengerandtrucktyrerangesandwelcomeenquiriesfromcompanieslookingtoexpand

theirtyrerangesinSouthAfrica.

WithagrowingreputationasspecialistsinPrivateBrands,SDInternationalhasacomprehensive

productportfoliooftyrebrandswhichcovermanymarketsectorsincludingPCR,UHP,4x4,

LightCommercialandTruck.PeterNicholls,SDInternational’sSalesandMarketingDirector

comments,“Asagrowingandambitioustyremanufacturerwithsalesofficesbasedaround

theworldincludingEurope,SouthAfricaisnowakeymarketforthecompany.“Wearenow

lookingtoappointanotherexclusivedistributortobuildupourZetabrandinthesamewayas

ourotherbrandshavedevelopedinthecountry.”

applications are:-

1. a tyre dealer offering a mobile Nitrogen

service to a number of smaller trucking

companiesor

2.a largetruckingcompanywitha largeyard

wherethetrailer is towedbetweenthetrucks

by the tyre maintenance staff. Doing this

meansthatdriversarenotneededtobringthe

vehicletoacentraltop-uppoint.

SAT201209.FH9 Mon Aug 27 10:02:10 2012 Page 1C M Y CM MY CY CMY K

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TYRES&RIMSCONFERENCETOTARGETSAFETYAone-daykeyindustryeventscheduledfor3Octoberwilldiscusshow

topreventaccidentsandfatalitiesassociatedwithtyresandrimshandling

andmaintenance

TheAssociationofMineResidentEngineersandtheSouthAfricanColliery

EngineeringAssociation, in associationwith the Instituteof International

Research,haveputtogetheraone-dayconferencewhichwillexaminehow

toimplementsafetyimprovementstrategieswhenhandlingtyresandrims.

Itisalittleknownfactthattransportremainsthebiggestkillerintheheavy

industries and a major contributor to industrial accidents and fatalities

worldwide. Lack of knowledge, training and experience in relation to

industrialtyresandrimsarethemaincausesoftheseaccidents.

TheTyres&Rimsconferencehasbeendesignedforengineers,foremen,

safety officers, contractors, maintenance providers, original equipment

manufacturers and designers and suppliers of tyres and rims and will

providecrucial adviceand informationon implementingeffectivehealth

andsafetysystemsandprocessesfortyreandrimmanagement.

Someofthetopicsthatwillbediscussedinclude:anoverviewofrimsand

wheels;howtoservicetyrescorrectlyandsafely;pyrolysis in tyres; the

prosandconsofairversusnitrogeninindustrialtyres;whyshouldindustry

useprofessionals.Delegateswillbeabletotakeawaypracticalinformation

andadvicethattheycanimplementintheirdailyoperationsimmediatelyto

preventaccidentandfatalities

Some of South Africa’s leading tyres and rims safety experts will be

presenting,includingrepresentativesfromRimex,Michelin,Otraco,Anglo

AmericanandtheSouthAfricanChamberofMines.

For more information on the event, please visit www.iir.co.za/tyres or

contactKatiaSelibason+27(0)117717227oremail:[email protected]

Bandag SA’s annual awards evening served as theperfect platform to reveal Bandag’s Quest for GoldWinners,aninitiativethatsetsouttorewardfranchiseeswhoexcelindeliveringtheBandagPackageofValue.This year’s winners were:BestBandagFactory–ThomasTyres(Meyerton)Best Web Tool Reporting – National Tyre Services,ZimbabweBest Application Specific Sales – Mega Treads(Caledon)BestOn-SiteServicing–BTSKyaSands(SafetyGrip)BestOn-RoadServicing–BTSLadysmith(Mark’sTyres)

TheoverallbestBandagandBTSfranchiseeswerealsoselectedforexcellinginallfivecategories.Winners for these categories were:BestBandagFranchise–TonwayTyres(Rosslyn)BestBTSFranchise–BTSCapeTown(VTTyres)AccordingtoJohnLaskarides,MDofBandagSouthernAfrica, the achievements of these franchisees donot go unnoticed and are greatly encouraged in thefurtheranceofprovidingtheirfleetoperatorswith thebestproductsandservicesthatBandaghastooffer.

Theprestigiouseventalsorecognised longserviceand brand loyalty with the following awards beingincluded:bTs Franchise 5 yearsBTSDurban–TheTyrePeopleBTSLadysmith–Mark’sTyresBTSMidlands–Mark’sTyresBTSKyaSands–SafetyGripBTSFranchise10yearsBTSNelspruit–ProteaTruckDenBTSVryheid–ProteaVryheidBTSGeorge–Tyres&Treads

bandag Manufacturing Franchise 5 yearsMegaTreads–CaledonKiloTreads–Paarl

bandag Manufacturing Franchise 10 yearsNationalTyreServices–HarareNationalTyreServices–BulawayoKJFTyres–ErmeloCygnaBandag–CapeTownBandagDistributors-Namibia.

Awards Evening Honours Quest For Gold Winners

With the reliability you get from Bandag, your fleet can take on anything. www.bandag.co.za

8182 Bandag Strip Ad.indd 3 5/15/08 4:39:38 PM

What makes Bandag retreads RELIABLE?

2 4 • B a n d a g N e w s

reliabiliTyisoneofthosewordssocasually

thrownaround…ButwhatisreliabiliTyand

moreimportantlywhatmakesbandagretreads

reliable?

Dependable,trustworthy…Thesearesomeof

thepopulardefinitionsyoucancomeacrossif

yousearchtheterm reliabiliTy. Quality is

anotheraspect thatensures thereliabiliTy

of a product and for bandag, both are non-

negotiable.Sonowyoumightsaybandag is

usingthesewordscasually…Butarewe???

With multiple ISO certifications, strict global

audits and an internal culture for quality,

bandagaimstodeliverareliableproductto

ensureitscustomersarefullysatisfied.

At thesame time,weknow thatour retreads

must be applied to retreadable casings.

We know that inferior casings will affect

the reliabiliTy perception of a bandag

retread.Mostimportantly,weknowthatstrict

manufacturing levels must be adhered to in

ordertodeliverareliable bandagproduct.

With this in mind, bandag’s Manufacturing

Excellence Program is used to audit bandag

franchisees. In the latest manufacturing

franchiseeaudits,some interestingstatshave

emerged. These stats lend themselves to

demonstrating the high reliabiliTy of the

nextbandagretreadyoubuy.

How does your claim rate compare to the

bandagnationalaverage?Howmanycasings

thatshouldhavebeenrejectedwere‘salvaged’

andsubsequentlyretreaded? Howmuchhas

that cost you in on-road failures and claims?

Would you like to know? Would you like a

partneryoucanrelyon?

With bandag, you don’t have to be a tyre

expert. you just have to know one!

Bandag specialises in the manufacture of

retreads and best-in-class after sales service.

That’swhatwedo.

Formoreinformationonhowyoucanbenefit

contactBandagtodayon+27114396000or

visitwww.bandag.co.za.

I n d u s t r y N e w s • 2 5

Aswidelypredictedthroughoutthetyreindustry

theReifen2012ShowinEssenGermanywhich

tookplaceinJune,brokenewgroundinterms

of recordattendancefiguresover the fourday

event and the highest number of exhibitors

duringits27yearhistory.

Over19000visitorsfromover120countrieswererecordedenteringthe

eighthallstoinspectthestandsof653exhibitorsfromover40countries,

representingahealthy12%increaseinexhibitingcompanies.

With the show being staged in Germany, the host country is naturally

recorded as having the highest number of exhibitors at 212 followed

by China with 139 exhibitors. Italy was the largest European country to

exhibitwith40standsfollowedbytheNetherlandswith33,whilst21UK

companieswerealsopresent.

DespitetheongoingfinancialconcernsthroughoutEuropeatthemoment

(revolvingaroundtheEurocrisis),theshow‘buckedthetrend’,indicating

thatapositivebusinessmomentumcontinueswithinthetyreindustry.

Tyre makers release new products

Asiscustomary,theworld’sleadingtyremakersutilisedtheReifen2012

internationalplatformtoshowcasetheirnewproducts.

GoodyearDunlopintroducedtwonewconceptpassengertyresthatoffer

Agradinginbothwetgripbrakingperformanceandrollingresistancewith

thecompanyconfirmingthatitsultimateobjectiveforboththeGoodyear

EfficientGrip SUV and Dunlop Sport BlueResponse UHP patterns is to

complywiththeimpendingtyrelabellinglegislation.

BoththesewilltyreswillbecomeavailableinEuropeandinduecourse,are

alsoexpectedtobelaunchedinSouthAfrica.

Goodyear’simpactattheshowwasdouble-edgedinthatthecompanyalso

announced that in truck tyres, the Goodyear Marathon LHT II long haul

trailertyrewillbeclassifiedas‘Agrade’intermsoffueleconomy.

TheGoodyearMarathon truck range also achieved impressive ratings in

noiseemissionsandwetgripcategoriesintyrelabellingscores,whilethe

company’s new range of long haul patterns were a constant source of

interestthroughouttheshow.

Also making its debut was Bridgestone’s very latest fuel saving Ecopia

truck tyre range which is said to provide fleets with even lower cost of

ownershipthanthecurrentEcopiaserieswithimpressivebenefitsincluding

18.9% reduced rolling resistance as well as a new sidewall compound

incorporatingBridgestone’sproprietaryNanoPro-Techcompound.

and the oscar goes to……

TheReifenInnovationAward,the‘Oscar’ofthetyresector,wenttoSnap-On

EquipmentGmbHfromUnterneukircheninthe‘TechnologyandProducts’

categoryforits‘geodynaoptimaIIdiagnosisandbalancingmachine’which

combines the stripe light technology with precise balancing technology.

Thewheel is scannedwith theaidof fivecameraswhichcapture all the

data,enablingthetechniciantodiagnoseandrectifyanypossibledefects

onthetyreorwheelrim.

Alligator Ventilfabrik GmbH was victorious in the ‘Service Concepts and

ProcessOptimisation’categoryfortheir‘Alligatorsens.it’–atyrepressure

checking sensor which can be programmed in the garage and offers

programmingandsupportviatheinternet.

AndContinentalAftermarketGmbHreceivedtheReifenInnovationAward

2012inthe‘EnvironmentalandResourceConservation’categoryfortheir

ATECeramicbrakelinings.

all recorDs broKen aT reiFen 2012

T a l k i n g T y r e s • 2 7

TYRE SAFETY I N ITIATIVE

Safetyfirst...It’squite shocking to seehowmanymotoristsdrivewithblatantdisregardof the

conditionoftheirtyres.

EverydayIseecarsontheroadwithoneormoredangerouslyunderinflated,worn

or damaged tyres – and we’re not just talking old bangers here. Just yesterday I

followedasparklingnew2012Hyundaiwithaleftrearthatprobablyhadlessthan

50percentofitsrecommendedpressure,andwasbeingpummelledintotheroad

surfaceenroutetoapotentiallycatastrophic,evenlife-threatening,failure.

Having the privilege of being involved in a variety of defensive, advanced and high

performance driving instruction courses, I’m well aware of the impending disaster

createdbypoorlymaintainedtyres.Basicandregulartyrechecksareacoretenetofmy

instructionphilosophy,andeveryonehastoplaytheirroletoensuresafetyonourroads.

I firmly believe that the lack of tyre maintenance (which includes under or over-

inflation,damageandexcessivewear)plusnotwearingsafetybeltsaretwoofthe

Iftheaveragemotoristcan’tbe

trustedtochecktheconditionof

theirtyres,maybeBigBrother

needstostepinandassist?ByColinMileman

majorcausesofthecloseto1-millionaccidents,almost200000injures

and14000-plusdeathsonSouthAfrican roadseveryyear.Bring these

twopracticesinline,andwecouldpossiblyhalfthenumberofpeoplehurt

orkilled.

Yet when I run advanced driving courses, it’s remarkable to note how

few people check their tyres regularly, and hardly any know what the

recommendedtyrepressuresarefortheirparticularvehicle.Thelacklustre

attitudetowardssafetybeltsisequallypuzzlingandterrifying.

SoifMrandMrsJoeAveragedon’tseemtocareaboutthetinyfourpatches

ofrubberthatkeepthemandtheirfamilysafelyontheroad,whodoes?

The authorities certainly aren’t doing much about it. I honestly can’t

rememberwhenlastapoliceroadblockorcheckpointIencounteredwent

beyondconfirmingthatIandthevehiclehadvalidlicences.

The“millionvehiclesamonth”campaignbytheDepartmentofTransport

has merit but, in reality, turns out largely to be a waste of time and

resources. Critical aspects such the condition of the tyres, lights and

indicators,windscreenwipersand,crucially,thewearingofsafetybeltsby

alloccupantsislargelyignoredintheinterestsofexpediency.

Nodoubtaportionofoffendingdriversandvehicleshavebeenpulledoff

theroad,butvirtuallyeveryone I’vequizzedover theyears reaffirms the

nonchalantattitudeofourtrafficofficials.

BridgestoneSouthAfricacertainlyhastobecommendedfor itsongoing

TyreConditionSurveywhichassesses thestateof tyres inseveralmajor

citiesaroundthecountry.Itsrecentsurveys,whichexaminetyreinflation

and condition, have shown that the results vary significantly across the

nation,andalthoughthereareoftensomepositivetrends,theMay2012

surveyinPortElizabethrevealedthatthereisstillcauseforconcern.

Apparently,ofthe293vehiclesand1172tyreschecked,sixpercentwere

foundtobeinthe“dangerous”inflationcategory(between150and180

kPa),andafurthersixpercentcategorisedas“verydangerous”(below150

kPaorabove290kPa).Thatmeansaround140tyreson35vehicleswere

potentiallyskirtingthefringesofdisaster.

According to the latest eNaTIS live vehicle population statistics, a total

2 8 • T a l k i n g T y r e s

Colin Mileman is a freelance motoring journalist, photographer and advanced driving specialist with over 13 years of experience in this

field. As a former editor of Topcar and Topbike magazines, he’s as enthusiastic about cars and bikes as they come, and has extensive

knowledge of all motoring-related matters, including the topic of tyres, having run the annual and highly regarded Topcar tyre tests for

several years.

of some 706 000 vehicles are registered in the Eastern Cape – so that

potentially translates to almost 85 000 cars, bakkies, trucks, buses and

trailers operating tyres at dangerous pressures. Expand that to the

10,4-million registered vehicles on SA’s roads, and we’re talking over

1,2-million!

And,consideringthatthissurveywasconductedatashoppingcentrein

oneofthecity’smoreaffluentsuburbs,itmeansthatthere’slikelytobea

wholelotmoretroublelurkinginthemoreeconomicallychallengedareas

where unlicensed or unregistered vehicles, illegal and dangerous tyres

wouldbeevenmoreprevalent.

Sowhattodo?IsuggestthatthebrilliantBridgestoneconceptisexpanded

toanindustry-wideinitiativethatcouldnotonlyhaveasignificantimpacton

roadsafety,butbringpositivebenefitstothetyremanufacturers,retailers

andbroadercommunitiestoo.Andhopefullygovernmentwouldbecome

akeypartneraswell.

The simple idea is to develop tyre safety representatives across the

country.Trainandeducateteamsofpeopletoscourthecountry’sbusiness

centres,shoppingmallsandofficeparksinordertoidentifyvehicleswith

dangerouslyinflated,wornordamagedtyres.

Equipthemwithpressureandtreaddepthgauges,aswellastyrecondition

reportsorstickersthatcanbeplacedonthevehicletoproactivelyinform

drivers that their vehicle ispossiblyunsafe.Thesafetynoticecouldalso

include a recommended course of action and a unique code of sorts,

wherebythetyresafetyrepearnsacommissionwhentheownervisitsany

affiliatedfitmentcentreforrepairsorreplacement.

Do the same for all tyre manufacturer and retail staff, so they become

ambassadorsoftyresafetyintheirowncommunities.

It’saverysimpleidea,butitcouldbecomeamuchbiggerprojectwiththe

trafficofficials(wecanliveinhope),vehiclemanufacturers,partsproducers

and spares retailers extending the reach to other safety-critical aspects

encompassingthevehicleinitsentirety.

Notonlydoesithavethepotentialtocreatejobs,butcouldcontributeto

fargreatersafetyawarenessandmakeameaningfulimpactonreducingthe

numberofaccidents,injuriesanddeathsonourroads.

20371 TT Ad SA Treads.fh11 5/29/12 9:45 AM Page 1

Composite

C M Y CM MY CY CMY K

gooDyear TrucK Tyres boosT Fuel eFFiciency For Man

PremiumrangeGoodyearMarathonLHSll+andLHDlltyreshavebeen

handpicked by MAN for 100% original fitment in the manufacture of

theirEfficientLineTGStrucks.Thevehiclesweretouringthecountry

inAugusttodemonstratefuelsavingstoSouthAfricanoperatorsand

promoteEfficientLineastheultimatelong-haulsolution.

GoodyearRHSllandRHDlltrucktyresarealsofittedtoMAN’sotherTGSrange

oftrucks.Thetourranthetwovehiclesagainsteachothertoshowtheenviable

fuelefficiencyofEfficientLine–theresultswereverypositive.

“Of the countless challenges facingfleetowners today, oneof the toughest

mustbetheseeminglyrelentlessriseinfuelcosts.BothMANandGoodyear

worldwidearecommittedtoimprovingtransportefficiencyandsupportingthe

roadfreight industry,anindicationofmanyimportantsynergiesbetweenthe

two brands,” said Norman Newcombe, Goodyear’s National Sales Manager:

CommercialOE(OriginalEquipment).

While tyres themselvesmakeup just6.6%of theaverage totalcostof truck

ownership,thecostoffuelweighsheavilyatanaverageofmorethan40%-

andthat’swhereGoodyear’sinnovativetyretechnologiescanhavethegreatest

impact.

Reducedaerodynamicdragandreducedrollingresistancearetwokeyelements

intheEfficientLineconcept.Thetyres–GoodyearMarathonLHSll+andLHDll

–offerdramaticallyreducedrollingresistance,andfuelefficiencypromisesto

beevenfurtherreducedbyEfficientLine’sairpressuremanagementsystem,

whichsimplydisconnectsthecompressorwhenitisnotrequired.

The Marathon truck tyres on MAN TGS EfficientLine vehicles benefit from

Goodyear’saward-winningFuelMaxTechnology,whichwasdevelopedat the

company’sInnovationCentreinLuxembourgspecificallytoachieveimproved

fuelefficiency,extendedmileageandreducedbrakingdistances.Thetyresare

3 0 • G o o d y e a r N e w s

characterisedbyanewcompoundwithhighsilicalevels,aswellasadistinct

treadpatternandcarcassstructure.Inadditiontocostsavings,theimproved

fuelefficiencyandreductionofcarbondioxideemissionshaveapositiveimpact

ontheenvironment.

BruceDickson,vice-presidentanddeputyCEOofMANTruckandBusSouth

Africa,saidthetyres’provenperformancefurtherenhancedthefuelefficient

capabilitiesoftheexcitingnewEfficientLinesolution.

“Goodyear is already a main supplier for our TGM, CLA and Volkswagen

Constellation range of trucks, so we have experience with the company’s

excellentproductsandsuperblogisticsoperation.Goodyearalsohasabroad

footprintinsub-SaharanAfrica.Thisisimportantforusasitmeanswecansell

thesetruckswithMarathontyres,andbeconfidentthatourcustomerswillfind

expert, on-the-ground support for their tyre requirements anywhere in the

region.”

“WeareparticularlyproudtobepartneringwithMANintheirtechnologically

advancedproduct range. Innovationandedge-cuttingengineeringhavekept

Goodyearahead fordecades,andweappreciatebrands that think thesame

way,”saidNewcombe.

“Goodyear’sconstantendeavour to remain the leader in tyre innovationhas

producedtechnologiesthataredeliveringtangiblecostsavingsandbetterfleet

efficiencytotruckowners,increasedsafety,performanceandcomforttotruck

operatorsandasubstantialreductioninfuelconsumption,emissionpollution

andlandfillwaste.”

“ThereisnothingmoreimportanttoGoodyearthansafety–andthatconcept

includesnotonlyroadsafetybutalsocarewiththeenvironmentandcarewith

ourendusers’costs.First-classproductslikeMANTGSEfficientLinetrucksand

Goodyear’sMarathontrucktyrespaydividendsonallthreeofthosecounts.”

Goodyear’srevolutionarytrucktyretechnologies,whichofferprovenperformancebenefitsfor

fleetowners,willfurtherboostthefuel-savingcapabilitiesofMAN’simpressivenewEfficientLine

rangeofcommercialvehicles.

EfficientGrip SUV is produced using the very

latest manufacturing techniques and materials.

An advanced tread compound is tightly woven

intothetyre’sstructure,forexample,whichuses

traction resins to further enhance wet braking;

andnoiseisminimisedbyutilisinganoptimised

block design and sequence. The tyre is also

lighter, which improves steering precision and

handlingfordrivers.

PerFecT ParTnersHiP

Goodyear’slatestEfficientGripisaimedsquarely

atthe4x4andSportsUtilityVehiclemarket,from

luxury,full-sizevehiclesthroughtothestandard,

compactandsub-compactranges.

“The 4x4/SUV market continues to grow in

popularity, and so the demand for specialised

tyreshasincreasedtoo.Whilecarmanufacturers

work hard to ensure their vehicles are

increasingly economical and environmentally

safer, so Goodyear continuously improves its

tyres to support the technological advances.

With its ability to help reduce the impact on

the environment without compromising on

performance, EfficientGrip SUV is the perfect

choiceforevery4x4/SUVdriver,”Chrissaid.

Needless to say, it’s attracted the attention of

someprestigioussportsutilitymarques,andhas

been selected for fitmentondesirable vehicles

liketheAudiQ3andtheLandRoverEvoque.

InSouthAfrica,abroadsizerange(from16”to

19”)ofthisexcellentall-rounderwillbeimported

byGoodyearforthelocalmarket,aswellasfor

OEreplacementrequirements.

G o o d y e a r N e w s • 3 1

New EfficientGrip SUV was launched

internationally at Goodyear’s premier SUV/4x4

tyre event in the magnificent Algarve region

of Portugal earlier this year. More than 900

journalistsandselectedguestsfrom25countries

acrossEurope,MiddleEastandAfricagatheredto

shareexcitingdrivingexperiencesonGoodyear’s

comprehensiverange,andtoseeforthemselves

theEfficientGripSUV’sperformanceandserious

fuelsavingcapabilities.

ChrisTye,GoodyearProductManager,described

theEfficientGripSUVas“atyrethatsupportsfuel

economy,deliversadvancefeaturesdesignedto

improvewetanddryhandlingandbraking,while

ensuringasmoother,quieterride”.

IncreasedgripANDlowerrollingresistance...isitpossible?The

twoconceptsseemtogohead tohead,yetGoodyear’sbarrier-

breaking engineers have done it again, with an SUV tyre that’s

takingthispopularclassofvehiclebystorm.

innoVaTiVe Tyre TecHnology

EfficientGrip SUV is the freshest offering in

Goodyear’s ‘EfficientGrip’ family, and follows

the distinguished lineage of the Wrangler

HP All Weather range. It’s been dubbed the

‘decathlete of the tyre world’ because, unlike

highperformanceroadtyresorreallyruggedoff-

roaders,EfficientGripSUVisajack-of-all-trades.

Thenew tyre combines theexcellent road and

brakinggripqualitiesof theEfficientGrip range,

while incorporating Goodyear’s innovative

FuelSavingtechnology,betterrollingresistance,

andacomfortableyetquietrideonbothtarand

dirt.

Independent tests against both predecessors

and competitors have shown EfficientGrip SUV

todeliver:

• lower fuel consumption

• lower co² emissions

• a quieter ride

• dramatically reduced braking distance

To achieve these specialised attributes,

besT oF boTH WorlDsefficientgrip suV

againstbreastcancer.DunlopandDunlopZones

are committed to donating a minimum of R250

000 to the Breast Health Foundation, based on

forecastedsalesofDunlopbrandedtyresthrough

theDunlopZonenetworkoverthisperiod.

The Dunlop Zone dealerships will also be

participating on an independent basis, by

committing varying amounts from their own

stores to assist in reaching this target and

hopefully,exceedingtheguaranteeddonation.

www.dunlopzone.comorcalltollfreeat:0800335722

3 2 • I n d u s t r y N e w s

JointhedrivetoraiseoverR250000forbreastcancerawareness.Every

Dunlop branded tyre purchased from a Dunlop Zone between 1 – 27

October will help raise a minimum of R250 000 for the Breast Health

Foundation.

Sadly, one inninewomen inSouthAfricawill bediagnosedwithbreast

cancer. No one is exempt from this disease, which is both prolific and

without prejudice, affecting men and women alike regardless of age,

ethnicity,socio-economicorgeographicalfactors.

Inanefforttocombatthedevastatingeffectsofthisdisease,Dunloptyres

andtheirDunlopZoneretailpartnersaregoingPINKduringthemonthof

October inordertoraisebothawarenessandfundstoassist inthefight

DUNLOPINBREASTCANCERDRIVE

Thecompany’sactivepresenceinthosemarketscoupledwithdecades

ofexperienceinfact-finding,placeitinuniquepositiontocommenton

marketindicatorsandtrends.

According to GfK Europe’s current financial position is tenuous with

manufacturingactivity for theEurozonedown to its lowest levelsince

mide-2009 and the IMF projecting only modest real GDP growth

(0.7%).Onthebackofthis,GfKispredictingslowdownsindemandfortyres

acrossWesternEurope. InAsia, theyclaimconsumersareopting todown-

tradetolowerpricedChinese-manufacturedbrandsasimportscontinuetoput

pressureonlocalmanufacturersalongwithlowerthanexpectedOEMdemand.

GfKislookingtoestablishanequallystrongpresenceinSouthAfrica,soasto

beabletoprovidesimilardataandstatistics.

ContactCraigBowenon+27(0)[email protected]

GfK, a market research organisation operating in more than 100

countriesworldwide,islookingtoextenditscurrentserviceofferingin

SouthAfrica to the tyresector.GfKSouthAfricacurrently reportson

over80productcategorieswithintheconsumerelectronics,domestic

appliances,telecoms,IT,sports,gamingandautomotivemarkets,byway

oftrackingthesalesofconsumerdurablesandsemidurablesthrough

monthlyretailanalysisdoneat item level,acrossall relevantchannels

ofdistribution.

CurrentlyGfKoperatesretail tyrepanels inseventeencountriesacross four

regions: Germany, France, Italy, UK (Western Europe), Hungary, Romania

(Eastern Europe), Russia, Ukraine, Kazakhstan (CIS Commonwealth States/

formerly USSR), China, Indonesia, Malaysia, Republic of Korea, Vietnam,

Phillipines,Thailand(Asia)aswellasTurkeyandplanstoexpandthenumberof

activecountriesbyafurther35in2015.

GfKTOEXPANDSERVICESTOSOUTHAFRICANTYREINDUSTRY

REDISATOAPPOINTTWOSENIORTYREINDUSTRYPEOPLEThe Recycling and Economic Development Initiative

of South Africa (REDISA) has made two important

appointments.EddieJordaan,SalesDirectorofContinental

SA(Pty)LtdandPietSwart,ManagingDirectorofAlliance

TyreAfricabothjoinREDISAon01September2012.

Eddie Jordaan,whocontinues inhis roleatContinental

until he starts with REDISA, has around 43 years’

experienceintheSouthAfricantyreindustry.Hewillbe

responsiblefortheroll-outandimplementationoftheREDISAwastetyre

plan, as legislated by the Department of Environmental Affairs. Jordaan

considers thisanaturalmoveandone thatwillgivehimtheopportunity

ofgivingbacktothecountryandcommunity.“I’vebeenwithContinental

for19yearsandintheindustryfor43yearssoIhaveseenmanychanges

overtheyears.OnethingthatallroleplayersagreeonisthatSouthAfrica

needstodisposeofwastetyresinaresponsibleway.The

REDISA plan does exactly what is necessary. Now, I’m

excited to be involved with the next chapter when new

changesemanatingfromourindustrywillpositivelyaffect

localcommunitiesandthecountryasawhole.”

PietSwartwillheaduptherecyclingtechnologydivision

ofREDISA.PriortojoiningAllianceTyreAfrica(adivision

ofAllianceTyreGroupinMumbai,India,whichspecialises

inoff-roadtyres),SwartwaswithContinentalTyresfor27years.Hewas

afoundingmemberoftheSouthAfricanTyreRecyclingProcess(SATRP)

and servedon theSATRPboarduntil he leftContinental five years ago.

“REDISAiswhatthecountryneeds”,saysSwart.“AndI’mjoiningREDISA

becausethisiswhatIbelievein.Forme,therolewillbehugelychallenging

butmostimportantlyfulfilling.” www.redisa.co.za

Eddie Jordaan Piet Swart

Craig Bowen

D i s t r i b u t i o n N e w s • 3 3

3 4 • C o m p a n y P r o f i l e 3 October 2012, The Wanderers Club, Illovo, Johannesburg

Ensuring the safe handling and maintenance of industrial tyres and rims to prevent accidents and fatalities

Transport related accidents remain the biggest killer in heavy industries and a

major contributor to industrial accidents and fatalities worldwide. In particular, lack of

knowledge, training and experience in relation to industrial tyres and rims are the main causes

of these accidents.

It is for this reason that the AMRE and SACEA, in association with IIR, have put together a Tyres & Rims

conference.

This one-day event will provide participants with an in-depth understanding of the technical background, equipment,

procedures and safety aspects relating to industrial tyres and rims. This conference brings together experts from leading tyre companies,

rim manufacturers and service producers such as Michelin, Rimex and Otraco.

A special presentation will be given on the hotly debated topic of air versus nitrogen for industrial tyres with explosive results!

Don’t miss this unique opportunity to find out everything you need to know about tyres and rims and how to prevent accidents. Please turn over to see the agenda...

Hosted byTo regisTer: Tel: +27 (0) 11 771 7000 email: [email protected]: www.iir.co.za/tyres

& Rim

sConf

eren

ceTy r es

Organised by:

Fax the below form to 011 880 6789 or for more information call 011 771 7000 or visit www.iir.co.za/tyres

Title: __________________ Name: ________________________________________________________________________________________________________

Company: ____________________________________________________________________________________________________________________________

Job title: _____________________________________________________________________________________________________________________________

Tel no: ___________________________________________________________ Fax no: ____________________________________________________________

Email address: ________________________________________________________________________________________________________________________

Please send me further information about the Tyres & Rims conferenceM0003SATREAdS

Nov.14-16, 2012

SHANGHAI · CHINA

Further information:

Messe Essen GmbH · Phone: +49 201 72 44-727/-645· Fax: +49 201 72 44-435E-Mail: [email protected] · www.reifen-china.com

China United Rubber Corporation · Phone: +86 10 5865 0277 · Fax: +86 10 5865 0288E-Mail: [email protected] · www.reifenchina.com

3122AnzSATreads_2012_21x28.indd 1 03.07.12 11:47

Name:__________________________________________________________________________Company: _________________________________________________________________________

Address:________________________________________________________________________________________________________________________________________________________________

_____________________________________________________________________________________________________________________________________________________________________________

____________________________________________________________________________________Code:________________________________________________________________________________

Profession: ___________________________________________________________________Telephone: ________________________________________________________________________

QuesTion: How many nankang passenger

and suV sizes are covered by the new ‘Free your Way guarantee’?

ansWer: ____________________________________________________________________________________

Name:_________________________________________________________________________________________

Company:____________________________________________________________________________________

Address:______________________________________________________________________________________

___________________________________________________________________________________________________

__________________________________________________ Code: _______________________________________

Telephone:__________________________________ Cellphone:_________________________________

3 6 • C o m p e t i t i o n / S u b s c r i p t i o n

Pleaseaddressyourcompetitionentriesandsubscriptionsto:SkyPublicationscc,POBox702,Douglasdale,2165,

orFaxentriesto:(011)6580010(onlyoneperpersonplease)

or enter online at www.satreads.co.za

Congratulations!to our previous competition winner

Allen Schoeman of La Farge, Cape Town whosecorrectanswerwinshimThreemonthsfreesubscriptiontowww.satreads.comNewsPortal!

Win…a set of nankangtyres complete with

Tyre guarantee

to the value of

R4 000.00!

click ontowww.satreads.co.zato enter!quarterly competition

subscription

Get your entries in on:www.satreads.co.za

I/wewishtosubscribetoSATreadsforoneyear’ssubscription(incl.VATandpostage)

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click ontowww.satreads.co.zato enter!

4. June 2012 Indesign.indd 1 2012/08/22 08:02:21 AM

3 8 • O n e - o n - O n e

sa treads sept 2012

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