@\'s, #\'s, rt\'s and bit.ly - twitter basics
DESCRIPTION
A guide to the basics of Twitter for a public relations professional.TRANSCRIPT
@’s, #’s, RT’s and bit.ly
The Basics of Twitter@Andrew_ShipPR
(Use #NKUPRSSA)
What is Twitter?
• Technically it’s “Micro-Blogging” 140 Characters
• Sharing experiences and telling stories
Twitter Handles
• Name on Twitter = “Twitter Handle”• The 2 S’s
@PRSarahEvans @Prblog @PRtini
• Can Include _ and numbers
The Profile
• Keyword-Rich Description
The Profile
• The Avatar
@ Mentions
• To “mention” someone add the @ symbol in front of their “handle”
# - Hashtags
• Cutting through the clutter
Chats
• People in PR like to talk• Use Hootsuite or Tweetdeck• Add Hashtag with each Tweet• Listen, Engage and Say Thank You
Lists
• Twitter allows you group followers into “lists”
The Profile
• The Main Screen
Why I love Twitter
• Connect with people through ideas• I have A.D.D• Helps you choose your words very
wisely
3 Take-Aways
• Find the Right People•Engage•Be Genuine