PUBLIC SPEAKINGWhat made Ronald Reagan a great public

speaker

Martin Bate

COMM107

The Great Communicator

• What earned Ronald Reagan that title?

• What were his finest hours?

• What can we learn from him?

Skills

• Warm, inviting and confident tone

• Very conversational

• Plenty of experience with speaking

• Always tried to get feedback and improve

Great Speeches

• Speech at the Berlin Wall in 1987

• Space Shuttle Challenger disaster in 1986

What can we learn?

• Know and connect with your audience

• Conversational, strong convictions, practice