robin steele resume new 2016

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I am currently looking for a full time position as a Marketing Manager, Digital or Social Media Specialist or Project Manager in an advertising agency, in house marketing department or print shop. I have 10+ years’ experience in project management in B2B and B2C marketing and have worked in all sizes of advertising agencies (national and local) and marketing departments. I have a degree in graphic design and photography with gives me a unique perspective on the processes involved in managing marketing campaigns. I am experienced in managing print, web, video, and digital jobs. I have experience in social media and web management, SEO and SEM, analytics, digital ad design, website maintenance and am knowledgeable in all of the most current social media platforms. I am a team player, willing to jump in and help wherever I can and enjoy a challenge. I look forward to meeting with you in person to further discuss how my skills and experience can assist your company. Thanks for your consideration. Robin Steele 3 Shamrock Lane Greenville, SC 29609 864-915-4986

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Page 1: Robin Steele Resume new 2016

I am currently looking for a full time position as a Marketing Manager, Digital or Social Media Specialist or Project Manager in an advertising agency, in house marketing department or print shop. I have 10+ years’ experience in project management in B2B and B2C marketing and have worked in all sizes of advertising agencies (national and local) and marketing departments. I have a degree in graphic design and photography with gives me a unique perspective on the processes involved in managing marketing campaigns. I am experienced in managing print, web, video, and digital jobs. I have experience in social media and web management, SEO and SEM, analytics, digital ad design, website maintenance and am knowledgeable in all of the most current social media platforms. I am a team player, willing to jump in and help wherever I can and enjoy a challenge. I look forward to meeting with you in person to further discuss how my skills and experience can assist your company. Thanks for your consideration.

Robin Steele3 Shamrock LaneGreenville, SC 29609864-915-4986

Page 2: Robin Steele Resume new 2016

Robin Steele3 Shamrock Lane

Greenville, SC 29609(864) 915-4986

Job History:

SHIFT Marketing Communications 10/21/2015 to 3/15/201624 Vardry St Project/Social Media ManagerGreenville, SC 864-235-8821

Managed all jobs-Print-Broadcast-Web-Digital-Social Media-coming in and out of the agency, creating schedules and making sure all jobs were completed on time and on budget

Scheduled deadlines and managed work load for designers. Account Service Coordinator- initial contact with the client. Strong customer service skills. Proficient in Social Media platform design and implementation. Maintained high level of quality control of all projects, very detail oriented, and good problem

solving skills. Helped design presentations and other internal documents and proposals Created estimates, schedules and quotes for print, promotional, trade show materials, web,

digital and social media jobs. Light Copywriting Production duties-communicated deadlines, obtained quotes for printing, sent press files,

approved printer proofs, created POs and kept accurate status records of orders with printers. Monitor and analyze social and traditional media platforms Planned and executed Digital Marketing projects/campaigns (social media, digital campaigns,

online conversion monitoring and analysis) Planned and implemented Paid Search strategy/execution - Google Adwords -Facebook, ect. Implemented Search Engine Optimization, meta tagging and keywords. Worked in Content Management Systems (Wordpress, etc.) Designed and sent biweekly newsletters for 6 clients. Maintained reports and presented ideas

to maximize exposure. Social media postings via Hootsuite for multiple clients Websites – design, populating with copy, blog posting, meta tagging and SEO optimization,

maintenance, domain registration and purchasing. Support of web designer and coding.

Page 3: Robin Steele Resume new 2016

Running reports and fixing down sites and security issues.

Adventure Ad Agency 6/15/15 to 10/20/2015201 W. Stone Ave. Digital Media SpecialistGreenville, SC 864-400-9920

Monitor and analyze social and traditional media platforms Planned and executed Digital Marketing projects/campaigns (social media, digital campaigns,

online conversion monitoring and analysis) Reporting on campaign metrics Understanding of digital advertising to maximize exposure and knowledge of digital analytics Ability to track online conversations and actively engaging Managed clients and client expectations/direct contact for clients and all project requests Presented campaign strategies, recommendations and results Event planning and execution Planned and implemented Paid Search strategy/execution - Google Adwords -Facebook, ect. Implemented Search Engine Optimization, meta tagging and keywords. Worked in Content Management Systems (Wordpress, etc.) Created editorial calendar content using social and traditional media platforms. Proof, edit and write copy when needed. Provided event and meeting coordination support, media relations outreach, planning and

implementation.

Martin Advertising 5/2/14 to 1/23/20151650 E. Greenville St Traffic Manager/Account Service CoordinatorAnderson, SC 864-226-0282

Managed all jobs-Print-Broadcast-Web-Digital-Social Media-coming in and out of the agency, creating schedules and making sure all jobs were completed on time and on budget

Managed, motivated and help creative team concept designs Scheduled deadlines and managed work load for designers. Account Service Coordinator- initial contact with the client. Strong customer service skills. Proficient in Social Media platform design and implementation. Maintained high level of quality control of all projects, very detail oriented, and good problem

solving skills. Helped design presentations and other internal documents and proposals Website quality control manager-updated sites, links and purchased and activated domains. Filed and maintained all information on jobs and print samples. Created estimates, schedules and quotes for print, promotional, trade show materials, web,

digital and social media jobs. Light Copywriting Production duties-communicated deadlines, obtained quotes for printing, sent press files,

approved printer proofs, created POs and kept accurate status records of orders with printers. Work and set up Trade Shows and Events Graphic Design Work-Portfolio Available upon request

Website Design and maintenancewww.trammellandmills.com www.hillelectric.netDigital Design including SEM/SEO/FaceBook ads/eBlasts/eNewsletters/Print ads/Flyers/Posters/Banners/Web graphics/Static Clings/Promo Branding/Newsletters

Crawford Strategy 10/15/2012 to 1/2/2014200 E. Camperdown Way #101 Traffic/Production ManagerGreenville, SC 209601

Page 4: Robin Steele Resume new 2016

864-232-2302

Manually trafficked all jobs, created schedules and communicated status and monitored that job was on time, handled to completion and on budget.

Set schedules for the graphic designers and managed their workloads for the day. Helped to implement new agency software called Workamajig for scheduling and accounting,

and assisted in training agency wide on how to use new program. Considered the HUB of the agency, coordinated all meetings and communication between

creative and Account Service regarding all jobs. Learned new skills, by trafficking all web, social and digital media jobs as well. Helped design presentations and other internal documents and proposal Took over production job duties as well, communicated deadlines, obtained quotes for printing,

sent press files, approved printer proofs, created POs and kept accurate status records of orders with printers.

Filed and maintained all information on jobs and print samples. Created estimates, schedules and quotes for print, web, digital and social media jobs. Made sure the designers had all the information they needed to complete their assigned tasks

in a timely and fiscally productive time frame. Experienced in graphic design (able to e-mail portfolio if necessary) so I am able to step in as a

studio designer when needed in order to make deadlines.

Page 5: Robin Steele Resume new 2016

What was I up to between 2006 and 2012?Due to the fact that I had a small child, I wanted to work part-time during these years in order to be there for him. I held the following positions.

Macy’s Shoe Department P/T commissioned sales for 1 year. Freelance photo restoration and retouching from home. Belk Shoe Department P/T commissioned sales for 5 years. Furman University Marketing Department for 1 year.

o P/T Traffic Manager-scheduled and created budgets and monitored budgets

o P/T photo retouching when designers were busyo P/T print shop assistant ran one color press, bindery equipment, cutters,

collators and sorting and packaging. Also, ran large format printer and created the printing plates for 4 color presses.

Godshall Staffing F/T Traffic Manager for 4 month contracto Covered maternity leave for Traffic Manager at Jackson Marketing.o During this time traffic was all manual, so I used Excel as my scheduling

program and implemented a new status summary reporting process for the company.

Henderson Advertising 9/02 to 3/0684 Villa Road Traffic

CoordinatorGreenville, SC

Created and managed schedules for all print advertising Managed studio work load Proofed all print projects Estimated and quoted jobs Designed PowerPoint presentations for Account Service and Event

Departments Communicated insertions and sent materials to publications (Magazines

and Newspapers) Kept weekly traffic report up to date Communicated with and sent materials to print shops for banners, outdoor,

vehicle wraps, t-shirts, cups, chairs, etc....

Communicated with and sent materials to trade show companies for booth designs Approved flight checks and mechanical set up of all print materials for

publications, print shops and display companies

• Voted Employee of the Year in 2005.• One of the first companies to use Advantage, helped to implement program and train

others on the best and most efficient way for this program to be used by the company

Education:AA in Graphic Design and Photography

Computer Knowledge:Most current versions for Mac and PC

Microsoft Office Suite Twitter SEO/SEMAdobe Creative Suite FaceBook YoastAdvantage Wordpress Subscriber Mail

Page 6: Robin Steele Resume new 2016

Hootsuite iContact MS ProjectWorkamajig FullpanelAdWords InstagramGoogle Analytics Mailchimp

Work References:

Marion Crawford Emily Holland Mike HarrisonPresident/CEO Owner/Account Service Executive OwnerCrawford Strategy Martin/Holland Advertising SHIFT CreativeGreenville, SC Anderson, SC Greenville, SC