retailer magazine issue 11

20
The Net Promoter Score 20 Sales Hunting Tips Negotiation Skills Adopt Creative Thinking Motivation& Inspiration Keep Smiling 1 st April 2012

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Page 1: Retailer magazine issue 11

The Net Promoter Score20 Sales Hunting TipsNegotiation SkillsAdopt Creative ThinkingMotivation& InspirationKeep Smiling

1st April 2012

Page 2: Retailer magazine issue 11

2

Retail Around The World

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Net Promoter is a customer loyalty metric,

It was introduced by Reichheld in his 2003 Harvard

Business Review article

"One Number You Need to Grow“

The most important proposed benefits of this method

derive from simplifying and communicating the objective

of creating more "Promoters" and fewer "Detractors“

The Net Promoter Score is obtained by asking customers a

single question on a 0 to 10 rating scale, where 10 is

"extremely likely" and 0 is "not at all likely”

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How likely is it that you would recommend

our company to a friend or colleague?

Based on their responses, customers are categorized into

one of three groups:

A/Promoters (9–10 rating)

B/Passives (7–8 rating)

C/Detractors (0–6 rating)The percentage of Detractors is then subtracted from the

percentage of Promoters to obtain a Net Promoter score

NPS can be as low as -100 (everybody is a detractor)

As high as +100 (everybody is a promoter)

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Sales and Marketplace

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20 Sales Hunting Tips

1-Umberella Questions

You can use Umbrella Questions on every sales call because they work in any selling situation, Umbrella Questions are

designed to provide you with valuable information by getting the customer to elaborate on important areas

Examples

Are there some other examples you could share with me?

& Can you tell me more about that?

Umbrella Questions are a useful tool to get the customer

talking more about what they're looking for.

On your next sales call, challenge yourself to ask at least 5 of them

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2-Customer’s Goals

Do you know what goals your customers have?

Just think how much more

effective you could be if you knew the goals and aspirations

of your customer, find out what their personal and business goals are for the year by asking direct questions and

listening to their answers.

IN Addition . . .Let them know that you have set goals for yourself.

Explain your belief that it is essential for you to help

your customers achieve their GOALS

in order for

you to achieve your own7

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Customer Excellence

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Individuals working in the business environment often use persuasion and negotiating skills to advance their

company's operations and achieve business objectives.

Persuasion and negotiation are often seen as soft skills,

which typically represent the intangible abilities individuals bring to companies, while some individuals may have

natural soft skills, others may need to work

on developing them.

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Principles for Negotiation1. The most important person to know in a negotiation is yourself

2. Everyone has power in a negotiation

3. Success in negotiation is directly related to the preparation

4. The ability to select another alternative to a negotiated agreement puts you in a very strong position

5. Don't get personal

6. Control your emotions

7. Don't talk out of company

8. Your first offer should never be your final offer

9. Don't negotiate with yourself

10. Don't be afraid to take a risk

11. Take your time

12. The agreement is the end

And don’t forget that

1. The greatest failure in negotiation is failing to negotiate.

2. Even when two sides are far apart on major issues, there are always things they can agree upon.

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Creativity

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Creative thinking is the ability to let your mind create thoughts that are often different

and unusual, creative thinking evolves around

the idea of thinking beyond the scope of the

Norm, It is all about being able to think

outside the box and be original in

your thought process

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Creative thinking is something you can train your mind to do, Some people are actually born

with creative thinking abilities, while others have to really work to let themselves be a creative thinker.

However, it is possible for anyone to become a great creative thinker

Whether they were naturally born or they have to work at it, you hold the key to adopting

creative thinking in your life and by doing

SO . . .

You could change your life, your thoughts and your world, forever. 13

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About us

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Media

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Best Motivational Way Ever

Motivation& Inspiration

http://www.youtube.com/watch?v=rmurxfN-o9k

Mohamed Fayed

Zamalek Store Manager17

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Retailer Feedback

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Let each day begin and end with a smile1-Before you speak to a customer remember to smile

2-To keep smiling you can see yourself talking in the mirror.

3-Give all customers the respect and courtesy you would like to receive.

4-Keep your cool with tough customers .

5-Listen patiently; apologize for their inconvenience

6-Take a deep breath if needed.

7-Leave personal issues at home.

8-Get plenty of sleep each night to keep stress in check.

9-Use mistakes and challenges as opportunities to learn.

10-Keep within sight a picture of something that makes you smiles.

19APPRECIATED

Page 20: Retailer magazine issue 11