responsive dealer websites by dealer e process

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INTERNET SOLUTIONS WE MAKE IT EASY! dealereprocess.com 877-551-2555

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Page 1: Responsive Dealer Websites by Dealer e Process

INTERNET SOLUTIONS

WE MAKE IT EASY!dealereprocess.com

877-551-2555

Page 2: Responsive Dealer Websites by Dealer e Process

dealereprocess.comdealereprocess.com2 3Contact Sales: 877-551-2555 Contact Sales: 877-551-2555

TAKE CONTROL Dealers like you are looking for a platform that

guarantees compliance, while allowing you to

stand out from the competition. With a plethora

of site editing tools, the Dealer E-Process

platform assures the ultimate in flexibility for

handling day-to-day functions of your website.

Our content management system is easy to

understand and easy for anyone on your team

to use.

DEALERSHIP WEBSITES

RESPONSIVE WEBSITESYour customers shop on a multitude of devices. A website from Dealer E-Process goes beyond the typical responsive site by offering Responsive websites with server side elements (RESS). Simply put, we deliver a graphical user experience that is optimized for any desktop or mobile device.

MANAGING YOUR WEBSITE. WE MAKE IT EASY!You need a website with the highest conversion on both desktop and mobile devices. With tools such as Dealer E-Process’ Website Grader and Advanced Reporting, you will receive just that. You demand transparency into every number and every penny spent, with accountability at the individual vehicle level. You want the best support in the industry at no extra cost, while guaranteeing ultimate flexibility. Dealer E-Process makes it easy for you.

EASY SITE NAVIGATION

SITE SEARCH Customers utilize Google to find the

information they are searching for. “Site

Search” allows customers to search a

dealer’s website in the same fashion. As a

customer types into the search bar, real time

search results appear showing available

inventory, testimonials, coupons, pages,

and videos that match the search query.

This functionality is exclusive to the Dealer

E-Process platform –

and customers love it!

MEGA MENUS The best possible website

navigation is the key to a dealer’s

conversion rate. SEO value is

greatly increased when Google

connects your most important

content to the menu of your website.

Mega Menus provide the ultimate

navigation advancement for

optimized, heavy-content websites.

Mega Menus allow for massive

amounts of content while providing

a quicker connection to inventory,

coupons, videos, shopping tools,

and research information.

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Customers Can Now Get Pre-Approved In Real TimeCustomers want to know, “Can I afford this car? Can I get pre-approved before I walk into the dealership?” YES! With our connection to CreditMiner, dealers can now Pre-Screen consumers in Real Time, without the need for a consumer’s SS# or DOB. With our connection to CreditMiner, dealers will enjoy the informational power of TransUnion, Equifax and Experian. With every lead, dealers will receive the powerful REAL TIME information listed below. • Customer’s Current Credit Score • Current Vehicle Payment • Current Vehicle APR% • Original Term of Loan • Number of Months Remaining • Number of Late Payments • Co-Signers • Up to 5 Loans

VEHICLE SHOPPING JUST GOT EASIER! TOOLS THAT MOTIVATE YOUR BUYER

CONFIGURATOR When is the last time you saw a new vehicle

configurator serving as a virtual showroom on a

car dealer’s website? Most dealers rely on the

OEM website to give customers the ability to build

a car, which promotes leads for competitors. With

our new configurator, customers will be able to

build a car, choose options & packages, match

vehicle incentives & special programs and connect

to in-stock inventory matches. Other features

include 360 interior & exterior spins with hotspots,

awards & accolades, vehicle specs and NHTSA

crash test ratings.

THE MOST ADVANCED VDP The vast majority of shoppers buying a vehicle after visiting

the dealer’s website do so after examining the Vehicle Details

Page (VDP) of one or more vehicles in the dealer’s inventory.

The VDP is the most important page on a dealer’s website.

Content is king. This product includes:

• Largest Photo Size in the Industry • eAutoPayments • Vehicle Details & Installed Options • eAuto Appraise • 8 Customizable Pricing Fields • Used Vehicle Original MSRP Data • Vehicle Inventory Videos • 360 Degree Interior and Exterior Views • Vehicle Owner Manuals • Vehicle Brochures • NHTSA Safety Crash Test Ratings • Vehicle Green Scores • Vehicle Awards & Accolades • Vehicle Window Stickers • Customized Thank You Pages • Automated Incentives and Specials Program • Similar Vehicles • Customer Testimonials • Dynamic Call Tracking on New and Used

eAUTO APPRAISE How much is my trade-in worth? Powered by NADA Guides and CreditMiner, customers will not only know what their car is worth, but they will also get pre-approved in REAL TIME with a firm offer of credit via the industry’s top credit bureaus: TransUnion, Equifax, Experian. This one of a kind tool gives dealers the ultimate control over the value offer for any vehicle, connections to new vehicle incentives and special programs, and displays to live inventory matches, all while giving the consumer the ability to upload pictures and videos of their trade. Plus, this tool is 100% responsive with advanced reporting.

eAUTOPAYMENTS Customers are looking for transparency and we have the tool that makes this possible: eAutopayments. Don’t lose a lead or a sale because your website’s payment calculator can only compute a best guess. Enable consumers to generate the most accurate monthly payment estimates with our state-of-the-art, online payment calculator.

The programs presented through your website are chosen and powered by you. Via your website, you can deliver side-by-side, vehicle-specific 1st pencil loan/lease payment calculations based on actual finance program data. Present real APR, residuals and incentives for VIN-specific new and used vehicles while taking into account the customer’s credit score! Include reserve and rate mark-ups in the monthly payment, as well as the consumer’s down payment amount, term and trade value. Customers can get pre-approved via CreditMiner.

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WHO IS VISITING YOUR WEBSITE?

iSPY Imagine knowing every move a customer makes on your

website. Dealer E-Process’ iSPY is a REAL-TIME digital

magnifying glass, identifying customers’ vehicle interests and

activity. iSPY sends alerts to your CRM at the moment customers

are navigating your website, giving you the perfect opportunity

to make your connection. iSPY dealers increase customer

connectivity rates 500% versus your ordinary BDC process.

Increase customer connectivity rates

500%

DEALER WATCH

COMPETITOR MONITORINGWho are the top performing car dealers in your market? Choose 5 of them and benchmark your reviews versus theirs in real time. Spying on a competitor has never been so easy. Figure out quickly where your dealership needs to move the review needle.

SOCIAL MEDIA MONITORINGPeople may be talking behind your back, but at least you will know it! It’s time to get into the conversation, and our platform will enable you to do exactly that. All of the most important social media outlets such as Facebook, Twitter, Foursquare, Yelp, Google+ and many more are all accessible in ONE location for you to monitor, and respond!

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MEDIA MANAGEMENTThey say a picture is worth a thousand words. How do you manage the pictures being posted about your dealership all over the internet? Our platform now makes this easy! Our platform will gather pictures tagged to each store from across the social web, including Instagram, Yelp, Google, etc, and display them in ONE convenient location.

REVIEW MONITORING / MANAGEMENTReviews are a great way to monitor your customer service and your competitors. Our platform enables dealers to see their reviews in real time, in ONE location, for all of the most important auto related review websites such as: Google, Yelp, DealerRater, Edmunds, Cars.com and many more. Respond to reviews online and demonstrate that your dealership cares about the customer to drive loyalty and referral business

LOCAL SEO TRACKINGThe most overlooked part of SEO is Local Listings on the internet. Most car dealer’s local listings are a train-wreck to say the least. “Why doesn’t my dealership show up when someone types in ‘Chicago Toyota Dealer’?” See where your store listings show up in the search engine results pages for search engines like Google, Yahoo, Bing and Yellow Pages. ONE platform can search and identify both your main domain and individual store pages. Identify all of the problems with your local listings all in from ONE platform. Track improvement over time with user-friendly charts and graphs.

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COMPREHENSIVE MARKETING CAPABILITIES MORE THAN JUST CHATTER

COST TO SELL A CARBy using the Digital AMMP inventory based

advertising system, our dealers are able to get

away from traditional, costly, “shotgun” marketing

techniques, and are now focusing in on advertising

a specific vehicle to a customer, at the exact

moment that customer is searching for that vehicle

on Google! This dialed-in approach is extremely

efficient, dramatically decreases advertising costs,

and helps move more inventory. Would you pay

$12 to sell a car?

DEALER MANAGED CHAT Dealerships will have the ability to log in to the

industry’s best user interface via desktop computer

or mobile app and manage live chats by

department, initiated from a customer requesting

help on the website.

24/7 PROACTIVE MANAGED CHAT Dealer E-Process manages all chats for all departments 24/7

365 days a year on behalf of the dealership. This requires no

dealer hiring, training or managing of additional personnel. Dealer

E-Process was the first to market with an automotive specific

managed solution, so we are pretty good at it!

Dealerships will have the ability to log in to a secure dashboard and

review chats that were performed by dealer specific live chat agents

from Dealer E-Process. Let us do the heavy lifting.

HYBRID CHAT Some dealerships like to perform their own chat,

and we like that. Most dealers aren’t available 24/7

365. We can be your backup when your team is not

available! Your dealership will have the ability to

watch chats happen in real time while also having

the ability to “jump in” and take over the chat from

Dealer E-Process trained live chat agents. This style

of chat allows the dealership to have the best of both

worlds and 24/7 365 live chat coverage.

DIGITAL AMMPBuilding a site is one thing. Optimizing your site and marketing it properly to bring customers in

and convert them will unlock more sales. Digital AMMP is your key to success.

• Inventory Based Search Ads

• Foundation & Custom Paid Search Campaigns

• Remarketing

• Display Advertising

• YouTube/Video Pre-Roll

• Content Engineer Services

• SEO

• Infographics/Visual Pages

• Craig’s List

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WEBSITE GRADER Is your website being utilized to its full

potential? Each Dealer E-Process website

features a built in Website Grader. This

tool uses a proprietary algorithm that lets

you know what areas of your website need

attention and what opportunities you may

be missing!

ADVANCED REPORTINGWe know it can be challenging to connect the metrics behind

a website and equate that to vehicle sales, so we do it for

you. One login onto a site built by Dealer E-Process will

provide you the answers to your Google Analytics, Search

Engine Marketing, VDP reporting, lead counts and conversion

rates by device type. Our unique Website Grader utilizes an

algorithm based on industry best practices to inform you of

everything that is going right on your website at all times, and

alerts you to areas that need attention. When the lights are

green, everything’s a go! That’s making it easy.

ADVANCE DIAGNOSTICS FOR YOUR WEBSITE THE PROOF IS IN THE PERFORMANCE

A RESPONSIVE, DEDICATED TEAM Dealer E-Process is not just another website vendor. When we take the reins of your website, we

become your partner. What good is a responsive website if you don’t have a “responsive” support team

standing behind it? We provide our dealers with high-level support, and provide you with a dedicated

Performance Manager. Each Performance Manager is Google Certified and well-prepared to have

strategic conversations with your dealership: from understanding the analytics behind your performance

to ensuring easy interaction with our technical support team.

Page 7: Responsive Dealer Websites by Dealer e Process

INTERNET SOLUTIONS

WE MAKE IT EASY!dealereprocess.com

877-551-2555