Responsibly Fresh

FOOD SCP Round TableBrussels, November 21th 2012

Philippe AppeltansSecretary generalAssociation of Belgian Horticultural Co-operatives

Turnover VBT-members– 2011

€ 277.092.659€ 408.403.237

Frozen vegetables € 75,3 million

Fresh produce € 685,5 million

Vegetables

Fruit & Vegetables

Fruit

Vision on Sustainability

• Public issue-> Important

• Several initiatives and projects-> Mostly single topic

• Our conclusion 1. Broader – people, planet, profit 2. Basic requirement for market access

Path to sustainable development

1. Existing quality systems

2. Sectoral engagement

3. New sustainability label

Path to sustainable development

1. Existing quality systems

• Producers and producers’ cooperatives already comply with several systems

• Engagement: Further development of sustainability criteria in these systems

Path to sustainable development

2. Sectoral engagement

• Environmental friendly production – planet

• Broader content – planet, people, profit

• Engagement at three levels1. Individual producer2. Collective of producers in producers’ cooperatives3. Individual producers’ cooperative

1. Individual producer-> Certified quality system(s)

• Several requirements

• External control by independent CB

• Periodic renewal

• Systems: ICQM, GlobalGAP

Path to sustainable development

2. Collective of producers / cooperative-> Sustainability dossier

• Several requirements for producers

• Zero measurement and progression in time

• Periodical acualisation by cooperative

• VBT sectoral overviews

Path to sustainable development

3. Individual producers cooperative-> Certificate Charter CSR

Corporate social responsibility

• Concrete action points on common themes

• External evaluation and audit

• Yearly renewal

• Charters: provinces and/or VOKA

Path to sustainable development

3. New sustainability label

• Base: Environmental friendely production

• Translate sectoral engagement

• Capture full story

• Look attractive

Path to sustainable development

New sustainability label

www.responsibly-fresh.com

New sustainability label

New sustainability label

Launch FruitLogistica Berlin

Winner 2012 GlobalGAP Award

Finally

Sustainability

Sustainable development

-> Sustainable development is a verb

THX for your attention….

Time for…

Exchange of Views