Research Method

Research Method

Research is an investigation of something and read the materials to establish facts and opinion to reach most likely to a new conclusion.There are a lot of different way to research. You can use search engine such a Google to help you out. Here are some ways you can research into something, You can Survey, Questionnaire, interview, focus group and you can talk to your friends, family and even teachers. I will now tell you what each of these things are in more detail

A survey is a data collection tool used to gather information about individuals Despite their age or gender. Pros and Cons of this method Pros - Cheap Easy to distribute and collect data Not time consuming. Cons - Hard to find significant number of participants to gather enough data.

A program for the retrieval of data, files even documents about certain data you are looking for. Pros and Cons of this method Pros - Easily accessible. Cons - Time consuming Unreliable as a secondary source.

It is a list of questions designed to collect specific information. Such as asking question about business, work and even policies.

An interview is when meeting of people face to face to discuss different type of things (e.g. Job.Pro-Effective way of collecting, analysing and sharing qualitative data. Cons - Hard to find participants as is time consuming Hard to organise .

A force group is when different racial or someone who has something to discuss with one and other about some certain things. Pro- You get different opinion which can help you know other things rather than what only you know. Con- You might disagree with someone else and end up getting into a argument or even a fight.

Library is A collection of books in a building where you can go and research about almost anything. From animals to mountains.

A newspaper is a printed paper or publication about news, sport and weather Etc. It is filled with different sets of information for people to choose from. Pro- It’s cheap and it has a lot of new information. Con- It’s not reliable. Sometimes the newspaper lie about information for good publicity, so people will buy their newspaper.

An open-ended question is designed to encourage a full, meaningful answer using the subject's own knowledge and/or feelingsExample: How did you spend your summer?Closed Questions are question which have a restricted range of answers

Example: Would you like some coffee?

Open and closed question and Definition

A bibliography typically refers the list of books you used to research a topic.

http://www.ehow.com

http://en.wikipedia.org/wiki/Research

Quantitative: This is data which can be organised by using numbers

Qualitative: Research that is discussed with a group or one on one with the subject and the researcher.

QUESTIONNAIRE ABOUT AVATAR1) Have you watched avatar, if so? Did you like

it or not and what did you think of it? 2) Which age do you think Avatar is focusing

on? 3) Avatar suggests we should worship nature

rather than god, and in this sense is anti-christain.Do you agree or disagree? Why?

4) Did you think avatar to be trite predictable, two-demensional and over sentimental?

5) Did you think avatar was so clichéd and unoriginal; did it make you feel like it is related to other films?

6) What did you think of graphic about in the movie? Was it good or bad?

7) Do you think the film was emotional? If so, how?

8) How much money do you think avatar made? 9) Do you think avatar is one of the best films of

all time? 10) If Avatar 2 came out, would you go and

watch it ?

Did you like Avatar?

Yes

No

It was OK

Would you watch avatar 2

YesNoI don’t know

QUESTIONNAIRE ABOUT AVATAR ‘RESULT’

I handed out my questionnaire to 10 people from Haydon school and here is the results.1) 90% said yes and 10% said No2) 50 % said 16-25 and 50% said Over 25 of age.3) 100% believe that it hasn’t got anything to do with god and nature but just a sci-fi

movie4) 60% said it was not expected but other 40% said they knew what was going to

happen.5) 90% people said it was original and it didn’t feel like they saw it somewhere else but

10% people said the helicopter from the movie was copied from a video game Called Rogue.

6) 100% people said the graphic was really good and the best 3D movie they ever saw.7) 30% people said it was emotional when some humans and avatar died and other 70%

said they only like action parts and the sad moments should have been taken out of the movie.

8) 50% said under 1 billion and 50% said over 1 billion.9) 5% said yes it was best movie and 95% said there were a lot of movie which has a

better story line.10) 100% said they would watch avatar 2 and it is one of the movie they look forward to

see.

QUESTIONS

• WHAT IS A OVER THE SHOULDER SHOT?

• WHAT IS ETHNOGRAPHY?

• WHAT IS A BROADSHEET?

• WHAT IS IRC?

• WHAT IS MELODRAMA?

• WHAT IS WORD OF MOUTH?

• WHAT IS PROPAGANDA?

• WHAT IS ABUNDANCE?

• WHAT IS TECHNOPHOBIA?

• WHAT IS NARRATION?

In this PowerPoint, we had to make question from using books and internet for others in the class, and these were the questions found by myself, Robert and Lawrence.

ANSWERS

1) OVER SHOULDER SHOT, IS THROWN FROM OVER THE SHOULDER

2) ETHNOGRAPHY IS WHEN A GROUP OF PEOPLE GATHER TO DO IMPORTANT RESEARCH

3) BROADSHEET IS A TYPE OF NEWSPAPER

4) INTERNET RELAY CHAT

5)WHEN YOU OVER ACT

6) WHEN YOU TELL SOMETHING POSITIVE/NEGATIVE ABOUT SOMETHING TO ANOTHER PERSON

7) PROPAGANDA IS WHEN A GROUP OF PEOPLE USE DIFFERENT METHODS SUCH AS FLYERS AND PUBLIC SPEECHES TO CONVINCE PEOPLE TO THINK THEIR WAY

8) ELIMINATION OF POVERTY AND INEQUALITIES

9) A FEAR OF TECHNOLOGY

10) A PERSON SAYING WHAT IS HAPPENING IN THE STORY

-These are the answers of those question and other people needed to get this answer for a correct answers

QUESTIONNAIRE RESEARCH COMPARISON (INTERNET OR

BOOKS) • Some question are easy to answer through internet and some are easy to answer from the

textbooks. For the questionnaire I did, I mostly had to use the internet for to find the answers because the textbooks didn’t have the definition that I needed to answer and explain the question.

• To find out about a person and company about different media companies and other fraction, using the internet is better because it gives you answer almost instantly and there over hundreds and thousand to look from, so you can find out the best and correct answer for you question. However the internet is not always correct but is usually reliable in confidence of being correct. Textbooks are almost always correct however, some of them are outdated if they are old.

• In my opinion books are better to find answer because most of them are reliable and has a lot of good information however i prefer using the internet because it is super fast and most of it is actually reliable information if you know what sites and pages you should look at.

DEFINITION• DEMOGRAPHICS-Studies of a population based on factors such as, race,

sex ,age, level of education, economic status, income level and employment, among others.

Psychographic is a graphic representation or chart of the personality traits of an group or individual.

Gender-this is when you find out if the person is either a male or a female.

Top management, bankers, lawyers, doctors and other highly salaried professionals

Middle management, teachers, many 'creatives' eg graphic designers etc

Office supervisors, junior managers, nurses, specialist clerical staff etc

Skilled workers, tradespersons (white collar)

Semi-skilled and unskilled manual workers (blue collar)

Unemployed, students, pensioners, casual workers

Class-

AVATAR

GenreRank3D- 1 CGI Star -1 Disability - Paraplegic / Quadriplegic - 1 Environmentalist- 1 IMAX (Feature-length)- 1 Sci-Fi – Adventure -1

Director:James CameronWriter:James Cameron

Release Date: December 18, 2009

The technology used and the enormity of the budget. Newly developed 3D technology and CGI features have a massive appeal to its primary target audience of 18-25 year old males

Opening Weekend:$77,025,481(#1 rank, 3,452 theatres, $22,313 average)% of Total Gross:10.3%

Source:http://www.imdb.com/title/tt0499549/business

AVATAR-AUDIENCE PROFILE

The target audience for Avatar is not completely clear as the marketing campaign is so widely ranged to different ages. The marketing campaign consisted of fancy dress avatars for children and adults showing that the target audience was wide assuming children and adults would have seen or know about the film. Also computer applications for computer users to turn yourself into an avatar and also discount on cinema tickets within newspapers and magazines to add females and newspaper readers into the target audience as well. However Newly developed 3D technology and CGI features have a massive appeal to its primary target audience of 18-25 year old males.

Age

10 to 2021-3031-4040+

MY PROFILE- 16 years old boy from London.-Interested in Sports Such as Football, basketball and Even ice hockey. -Enjoys pop music-Wants to be a game tester. Test new games such as GTA,Wii sports 3, Call of duty and Battlefield.-Enjoys new technology, and wants them. Such as Ps4, Xbox One, Gaming Laptop/PC such as alien ware and Razorblade-Enjoys going out doing new things such as Skydiving and bungee jumping-Loves Canada, because he wants a distinction.-Loves shows such as Tom and Jerry.-Big Fan of Sports

AVATAR PROFILE

From age 12-40+ people who like sci-fi because avatar is ranked 1st for the best sci-fi movie of all time. and interest in “alien life” because everyone want to see some thing unusual.Who liked the movie titanic and interested in James Cameron for other successful movies his done such as Terminator.Someone who is really interested in new graphic since avatar is filled wit cool and new graphic never seen in any other movie.

Targets all audience from A-E.

Someone who enjoys a really good 3D experience because avatar was number one in 3D movie ranking.

DirectorJames Francis Cameron was born on August 16, 1954 in Kapuskasing, Ontario, Canada. He moved to the United States in 1971. The son of an engineer, he majored in physics at California State University but, after graduating, drove a truck to support his screenwriting ambitionTitle of the movie

View of the world Pandora and the creatures on the planet

In this picture you can see that a person and an avatar is fixed together into to being one person, which demonstrates that there is the movie will be about.

What the avatar will look like in the movie.

How the warrior of Pandora which is a female will look like because you don’t want something where it is just male, the audience wants both gender in the movie.

Flying island showing that there will a lot of new things in the movie

AVATAR POSTER CAMPAIGN 2Avatar released in 2009, now the largest box office selling film of all time. The seemingly human like face is blue which implies the films genre: sci-fi. The small glittery details across her face also show there is some magic and fantasy involved. The image of the eye is very bright and contrasts the dark background of the poster making it stand out, it is staring directly at the audience making it engaging and almost intense. The characters femininity is evoked through emphasis on pretty features like her lips, cheekbones and eyelashes- focus on aesthetically pleasing characters often signal romance storylines. Based on these factors the poster will obviously then appeal to people who enjoy the highlighted genres. This will entice many film go-ers based on the vast success of the Directors previous film- a high quality director should mean the film is worth watching. The title caption is isolated and simplistic, further creating enigma; it gives nothing away and leaves the audience wanting to know more

AVATAR POSTER CAMPAIGN 3The bottom of the poster he is one of the main characters in the also shows some of where the film is film. It also shows that the humans are set, it shows it to be quite a mystical somehow going to be joined with the world which implies to the audience Avatars to become one and this interests that this is set on another planet. To the audience as they will want to learn the right of that shows the forest to more about the plot of the film. Also bybe burnt down and destroyed this having Sam Worthington as the main implies some kind of war is going to focus of the poster is shows that the film happen where the mystical world is company are relying on his popularity as going to be damaged. The title of the film is in at he action genre and the fact it is set very futuristic metallic style in another world could appeal to font which reinforces the idea boys as they like the idea of fighting that this film is set in some and something involving conflict. At the bottom of the poster it says ‘A James Cameron Film’ this will and suggests that maybe this ranges as it features a well known draw in an audience as he is a very popular film director, this was also his actor and it has a plot that ages over planet and its inhabitants are first film after his massive success from the film Titanic so the audience very at one with nature.12 will be able to understand.

REVIEW BY NONSEQUITUR_1“A film with the scope of James Cameron's Avatar was always going to be a risk both artistically and financially, especially in today's economic climate. Whether it will pay off monetarily is a question only time can answer, but this viewer can at the very least attest to it being an artistic triumph.

Avatar brings us as close as cinema ever has to actually visiting an alien world. The beautiful environs, the exotic creatures and incredibly lifelike natives of Pandora arrest the senses, visually, aurally and emotionally. The world in Avatar is the true star of the show. The amount of detail and work that has gone into bringing this new world alive is seriously impressive, and it will be a while before we see anything that overtakes it in scope and quality. WETA Workshop and ILM have truly outdone themselves.

Relative newcomer, Aussie Sam Worthington provides a solid human heart amongst all the science-fiction/fantasy beauty and Zoe Saldana gives an impressive performance as the 8 foot tall Na'vi, Neytiri. Even though the characters they both play are blue, giant, catlike aliens, they managed to evoke a chemistry and likability that pierces through the special effects.

That's not to say that everything is perfect. The story is basic and dare I say, clichéd and predictable. We have seen it plenty of times in all forms of media. The bad guys are cartoonishly evil, and sadly paper thin. The love story, while charming, is also clichéd despite being between man and alien. But in the face of these shortcomings, Avatar is a success because its storytelling lies in the brilliant visuals.

Avatar is a beautiful piece of film and a true event. It does exactly what cinema was always intended to - it takes us away from our problems and worries for a few hours and gives us memorable images which will undoubtedly and deservedly enter into the cultural lexicon to stay for the foreseeable future.”

Source: http://www.imdb.com/user/ur16237357/?ref_=tt_urv

MOST POPULAR RESEARCH METHOD TO FIND AVATAR’S

AUDIENCE PROFILE.• Questionnaire is the most commonly used method of gathering information

because it is less costly way to reach more people, including people at some distance. Depending upon the method of distribution, it can be swiftly done and data analysis can begin right away. The questionnaire keeps away from interviewer bias, guiding and cues that can impact the legitimacy and reliability of the data collection.

• Survey is also very common because you can get different kind of answer from the audience to find out exactly what they like about avatar. It is cheap easy to distribute and collect data not time consuming, and at the end of the day you get the result you want. In survey you can ask about their gender, if they liked movie or not and if they would like the see further James Cameron movie.

Source: http://www.statpac.com/surveys/research-methods.htm

TRAILER OF THE MOVIE AND REVIEWShttp://www.imdb.com/title/tt04 99549/ Trailer

It arrives as a disabled Marine, played by Terminator: Salvation’s Sam Worthington, travels to an alien planet (it’s called Pandora) and gets telepathically ported into the body of a bright-blue humanoid of gangly, elfin appearance. Avatar has a basic anti-imperialist plot. Humans have conquered space and found an alien planet: “Pandora” (subtle!) They are, of course, interested in harvesting the rich natural resources of the planet, but fragile human lungs can’t handle the atmosphere on Pandora. Fortunately, former Marine Jake was paralyzed from the waist down in battle. With nothing to lose, he volunteers for the “Avatar” project, which transports his mind into an alien “Na’vi” body: now he’s ten feet tall and has blue skin that sparkles in the sun, a la Twilight But he falls in love with a female Na’vi and is torn between his humanity and his new alien friends. Then war breaks out.

Source : http://www.rantrave.com/Rave/James-Camerons-Avatar-Trailer-Review.aspx

HOW TO RESEARCH INTO AVATAR

• TO KNOW ABOUT AVATAR CAST AND HOW MUCH MONEY IT SPEND ON MAKING THE FILM AND HOW MUCH THEY MADE FROM THE MOVIE. YOU CAN GO ON IMDB TO SEARCH IT UP, WHICH GIVES YOU A LOT OF INFORMATION ABOUT AVATAR.

http://www.imdb.com/title/tt0499549/

http://www.dailyfinance.com/2010/01/25/as-you-read-this-avatar-becomes-top-box-office-film-of-all-ti/

WHAT IS DOCUMENTARY?• “A DOCUMENTARY FILM IS A MOVIE

THAT ATTEMPTS TO DOCUMENT REALITY. EVEN THOUGH THE SCENES ARE CAREFULLY CHOSEN AND ARRANGED, USUALLY THROUGH EDITING AFTER FILMING, THEY ARE NOT SCRIPTED AND THE PEOPLE IN THE MOVIE ARE NOT TYPICALLY ACTORS. SOMETIMES, A DOCUMENTARY FILM MAY RELY ON VOICE-OVER NARRATION TO DESCRIBE WHAT IS HAPPENING IN THE FOOTAGE; IN OTHER FILMS, THE IMAGES SPEAK FOR THEMSELVES WITHOUT COMMENTARY. A DOCUMENTARY OFTEN INCLUDES INTERVIEWS WITH PEOPLE IN THE FILM FOR ADDITIONAL CONTEXT OR INFORMATION.” Source: http://

www.wisegeek.org/what-is-a-documentary-film.htm

CREATE A NEW DOCUMENTARY- TASK 3

• My documentary will be on censorship in films and why it’s censored. The GOOD THING ABOUT CENSORSHIP AND THE BAD THINGS.

• Film censorship can be generally defined as the control of information or thoughts. Censorship is used by government or relevant organizations to put a stop to the distribution of material that is not fit for public consumption. In wartime, information about troop actions, impending battle plans etc. Would be suppressed.

• Censorship is the editing of material from a written or visual presentation. Sometimes the word censored is used to indicate that material was removed in the interest of morality, or would be offensive to the intended audience.

• WHY IS CENSORSHIP GOOD?

• Censorship is good since all the material that is explicit and of obscene nature viewing can be controlled. All unstable topics that are likely to aggravate readers can also be controlled in order to avoid tension and hatred.

• WHY IS CENSORSHIP BAD?

• It hides the truth from people and it either blocks what was meant to be there but also it is likely to give false

information to the public.

PRIMARY AND SECONDARY RESEARCH ON CENSORSHIP.

• The primary research was useful from survey because I got the answers I needed on how censorship has effected their daily lives and if they think censorship should be allowed or banned. This took me only few hours to get the answers which is not that long and it helped me get accurate information on censorship from the public.

• The secondary research was defiantly internet because there is a two sides saying whether censorship is good or bad. To find out good information it only took me couple of minutes which is fast however it is not 100% reliable. Also in the internet you can share your opinion so more people are likely to comment on what they like or dislike about censorship.

FOCUS GROUP• A focus group is a moderated discussion group anywhere from 6 to 10

participants. Each participant is chosen after filling in a screener questionnaire, which allows the researcher to ensure a good mix of people represent the target audience for the project. Focus groups are used in traditional market research to gather target audience opinions and attitudes about certain products, services or concepts.

• Advantages

• Focus groups provide a valuable method to gather customer feedback and opinion on different ideas and concepts.

• Disadvantages

• Focus groups have come under some criticism for their inability to remove the potential for ‘group think’ where some participants will be swayed by the opinions of other more dominant members and feel under pressure to conform

HISTORY OF CENSORSHIPS

There was a public debate about what people are allowed to show in their movies and was morally fit to control the content of its own products. As early as 1909 the people's institute in new york city created "the new york board of motion picture censorship. This means that all of their films to the board and to not release any films unless approved by it. If it’s not approved then you can’t release the movie. The board was called "the national board of censorship" but then was changed to "the national board of review". And finally the board's "seal of approval"

Source: http://www.pictureshowman.com/articles_genhist_censorship.cfm

CENSORSHIPS QUESTIONNAIRE FOR FOCUS GROUP

• What controls, if any, should there be over the media?

• Should there be more censorship? Should there be less censorship?

• What is your opinion of sexual and/or violent content in tv, films and video games?

• Which is it more important to control - sexual or violent scenes? Why should they be controlled?

• What effect, if any, do you think that sexual or violent scenes on the media have on people?

• Do you think that countries with more censorship have less violent and sexual crime?

• Do you think people were any less violent before the existence of television, films and video games?

• Do you think censorship is a good thing or a bad thing? What are your reasons?

INTERNET FILTERS

• The first way companies go about filtering “inappropriate content” is by having a team of human researchers reviewing thousands of websites looking for not only trigger words but also pictures and subject matter that may be “inappropriate

• The second way that internet filtering companies compile their databases is through the use of electronic scanning devices, which continually browse the internet, looking for key words such as “porn” or any other explicitives.

• Along with the feature of updating one’s filtering software, parents or whomever is doing the filtering has the option to manually set boundaries on what content is allowed to be viewed and what isn’t allowed.

• Also, one of the most common internet filtering software in the world, cyber patrol®,is offered to customers for the home, the office, or even the school

BOOKS CENSORSHIP• “Book censorship is when a book

is removed from the shelf of a library. It can be enacted at the national or subnational level, and can carry legal penalties for their infraction. Books may also be challenged at a local, community level. As a result, books can be removed from schools or libraries, although these bans do not extend outside of that area.”

Source: http://en.wikipedia.org/wiki/Book_censorship

BIBLIOGRAPHYhttp://www.imdb.com/name/nm0000116/

http://www.imdb.com/title/tt0499549/

http://en.wikipedia.org/wiki/Demographics

http://www.bing.com/videos/watch/video/cameron-on-target-audience-for-avatar/1abbqksws

http://www.dailyfinance.com/2010/01/25/as-you-read-this-avatar-becomes-top-box-office-film-of-all-ti/http://www.buzzle.com/articles/media-censorship-pros-and-cons.html

http://en.wikipedia.org/wiki/Psychographic

http://www.statpac.com/surveys/research-methods.htmhttp://www.wisegeek.org/what-is-a-documentary-film.htmhttp://www.pictureshowman.com/articles_genhist_censorship.cfm

http://en.wikipedia.org/wiki/Book_censorship

PRESENTATION FOR CLASS

• Hi, for the next couple of minutes I'll be telling you about censorship. I’ll tell you how censorship started, why film industry use it and more. Censorship is used by government or organizations to put a stop to the distribution of material that is not fit for public. It is also used in other ways, such as media, internet and books . why is censorship good? Censorship is good since all the material that is explicit and of obscene nature viewing can be controlled. All unstable topics that are likely to aggravate readers can also be controlled in order to avoid tension and hatred. Why is censorship bad? It hides the truth from people and it either blocks what was meant to be there but also it is likely to give false information to the public. There was a public debate about what people are allowed to show in their movies and was morally fit to control the content of its own products. As early as 1909 the people's institute in new york city created "the new York board of motion picture censorship. This means that all of their films to the board and to not release any films unless approved by it. If it’s not approved then you can’t release the movie. . The board was called "the national board of censorship" but then was changed to "the national board of review". And finally the board's "seal of approval“ . The first way companies go about filtering “inappropriate content” is by having a team of human researchers reviewing thousands of websites looking for not only trigger words but also pictures and subject matter that may be “inappropriate .The second way that internet filtering companies compile their databases is through the use of electronic scanning devices, which continually browse the internet, looking for key words such as “porn” or any other explicitives. Along with the feature of updating one’s filtering software, parents or whomever is doing the filtering has the option to manually set boundaries on what content is allowed to be viewed and what isn’t allowed. Also, one of the most common internet filtering software in the world, cyber patrol®,is offered to customers for the home, the office, or even the school. Book censorship is when a book is removed from the shelf of a library. It can be enacted at the national or subnational level, and can carry legal penalties for their infraction. Books may also be challenged at a local, community level. As a result, books can be removed from schools or libraries, although these bans do not extend outside of that area.

• Thanks for Listening.

Self Assessment

• By looking at my self presenting in front of class, I was pretty confident. I had good eye contact with both camera and the audience. I had a lot of information on my PowerPoint. Also it was not just filled with information to bore the audience, I also had a lot of picture which made the PowerPoint looking good and quite fun. The thing I need to improve is on when I got mixed between primary and secondary research about my documentary which was censorship. That might have lost me some mark but now that’s something I could improve on.

This is the feedback from the people from my class and what they thought about my PowerPoint, they have said good things and what things I can improve on. This will help me because I can find out what more things I need to add on the PowerPoint. Those people from pictures are Eugene, Kanak, Roberto and Laurence.

My Presentation

Feedback VIDEO’S