Preferred booth locations are always the first to go. Act now to secure your booth space at

the 2011 Remodeling Show. Contact your account executive today:

Companies A-KKaye LewisDirect: 972.536.6339Email: kalewis@hanleywood.com

Companies L-ZKelly GutermuthDirect: 972.536.6473Email: kgutermuth@hanleywood.com

CHICAGO 2011Exhibits: October 13-15 /// Conference: October 12-15 /// McCormick Place, Chicago, IL USA

www.RemodelingShow.com /// Toll-Free: 800.681.6970

CHICAGO 2011

Exhibits: October 13-15Conference: October 12-15

McCormick Place, Chicago, IL USA

www.RemodelingShow.comHeld in conjunction with DeckExpo

Held in conjunction with DeckExpoRemodeling ShowP.O. Box 612128Dallas, TX 75261-2128

PRSRT STDU.S. POSTAGE

PAIDDallas, TX

PERMIT #778

For 20 Years.Leading the Industry Inspiring Industry ConnectionsABOUT REMODELING SHOW (1991-2011)

Remodeling Show is the only national event which exclusively serves the growing

and evolving residential remodeling industry. Remodeling Show is officially

sponsored by the National Association of Homebuilders, NAHB Remodelers and

Remodeling Magazine.

Join us as an exhibitor at the 2011 Remodeling Show and experience this unique,

interactive opportunity to meet with current and potential customers in person who

have direct purchasing power to select products and services for their companies

and customers.

In 2011, DeckExpo will be held in conjunction with the

Remodeling Show (58% of deck builders in attendance at the

2010 event state they plan to take on remodeling projects to

supplement their current business.)

BIG CHANGES IN CHICAGO BUSINESS CLIMATE

Chicago is YOUR kind of town: centrally-located, competitive hotel rates, numerous

attractions and most importantly: exhibitor-friendly. With the recent legislative

changes in Chicago, exhibitors will find McCormick Place a desirable location with

expanded exhibitor rights allowing for cost savings. Exhibitors will see immediate

benefits, such as the ability to set up their own displays with power tools, larger window

of straight time for labor services, reduced rigging crew sizes and electrical services at

cost with no mark-ups.

GEOGRAPHIC REACH

Attendees traveled in from 45 U.S. states

and 14 countries from around the world.Booth Space Rates:$27.95 per square foot on or before February 4, 2011

$28.95 per square foot after February 4, 2011

79%

57%

62%

53%

12%

32%

73%

Key Growth Audiences:Doubled attendance of Architects from 2009 to 2010

Buying Power:MARKET REACH

Remodeling Show is owned and produced by Hanley Wood Exhibitions, a division of

Hanley Wood LLC. Since 1976, Hanley Wood has focused exclusively on North America’s

residential and commercial construction industry. Through its four divisions, Hanley Wood

develops magazines, Web sites, e-newsletters, exhibitions and conferences, and custom

marketing and data services that support builders’ critical information needs. Remodeling

Show cultivates relationships with all Hanley Wood divisions, other trade media outlets,

suppliers / distributors and related associations in order to build a comprehensive and

aggressive marketing strategy for your event success:

• Print Advertising

• National Direct Mail Campaign

• Public Relations

• Digital / Online

• Social Media

• Association Newsletters / Websites

• Material Supplier Program

• Other Promotional Tools Exclusive to Exhibiting Companies

The landscape of the remodeling industry has

changed dramatically since the Remodeling Show

started 20 years ago. We’ve experienced ups and

down in the economy, technological advances,

increased breadth and scope of building products

and through it all, one thing has remained

constant: manufacturers continue to innovate

and allow residential construction professionals

to work smart and efficiently.

Hanley Wood’s integrated construction media

resources can position your company in front of

remodelers, builders and contractors who buy your products.

Leverage the Remodeling Show (face-to-face) and Remodeling

Magazine (print and online) products to exponentially increase your

overall market share and brand.

Join us this year as we celebrate 20 years of bringing buyers and

sellers together at the Remodeling Show and put an upbeat and

outward face on the industry.

Frank Anton, CEO

Hanley Wood, LLC

Who Attends:Residential Remodelers – 52%

Dealers / Distributors/Retailers – 13%

Builders / Custom Builders – 9%

Handyman / Carpenters, Subcontractors – 8%

Specialty / Replacement Contractors – 7%

Architects / Designers – 5%

Engineer / Inspector / Government Agency – 3%

Commercial Remodelers / Deck Builders – 3%

How Long Our AttendeesHave Been In BusinessLess than 5 years – 20%

6-10 years – 18%

Over 10 years – 62%

Annual Revenue:Under $500,000 – 33%

$500,000 - $999,999 – 15%

$1,000,000 - $2,499,999 – 17%

$2,500,000 - $4,999,999 – 9%

$5,000,000 - $9,999,999 – 7%

$10,000,000 - $19,999,999 – 5%

Over $20,000,000 – 14%

of attendees directly influence their company’s purchasing decisions

will spend up to $10,000 on materials for each project in the next 6 months

came to the event for the first time in 2010

come to the show specifically to find new suppliers, manufacturers or products

year over year increase of owners / presidents / executive management in attendance

will spend over $15,000

will most likely attend future Remodeling Shows

SPONSORSHIPS: BEYOND YOUR BOOTH SPACE

Find out how your products can be used in live demonstrations, a branding

opportunity like no other and exclusive to Hanley Wood trade events.

Preferred booth locations are always the first to go. Act now to secure your booth space at

the 2011 Remodeling Show. Contact your account executive today:

Companies A-KKaye LewisDirect: 972.536.6339Email: kalewis@hanleywood.com

Companies L-ZKelly GutermuthDirect: 972.536.6473Email: kgutermuth@hanleywood.com

CHICAGO 2011Exhibits: October 13-15 /// Conference: October 12-15 /// McCormick Place, Chicago, IL USA

www.RemodelingShow.com /// Toll-Free: 800.681.6970

CHICAGO 2011

Exhibits: October 13-15Conference: October 12-15

McCormick Place, Chicago, IL USA

www.RemodelingShow.comHeld in conjunction with DeckExpo

Held in conjunction with DeckExpoRemodeling ShowP.O. Box 612128Dallas, TX 75261-2128

PRSRT STDU.S. POSTAGE

PAIDDallas, TX

PERMIT #778

For 20 Years.Leading the Industry Inspiring Industry ConnectionsABOUT REMODELING SHOW (1991-2011)

Remodeling Show is the only national event which exclusively serves the growing

and evolving residential remodeling industry. Remodeling Show is officially

sponsored by the National Association of Homebuilders, NAHB Remodelers and

Remodeling Magazine.

Join us as an exhibitor at the 2011 Remodeling Show and experience this unique,

interactive opportunity to meet with current and potential customers in person who

have direct purchasing power to select products and services for their companies

and customers.

In 2011, DeckExpo will be held in conjunction with the

Remodeling Show (58% of deck builders in attendance at the

2010 event state they plan to take on remodeling projects to

supplement their current business.)

BIG CHANGES IN CHICAGO BUSINESS CLIMATE

Chicago is YOUR kind of town: centrally-located, competitive hotel rates, numerous

attractions and most importantly: exhibitor-friendly. With the recent legislative

changes in Chicago, exhibitors will find McCormick Place a desirable location with

expanded exhibitor rights allowing for cost savings. Exhibitors will see immediate

benefits, such as the ability to set up their own displays with power tools, larger window

of straight time for labor services, reduced rigging crew sizes and electrical services at

cost with no mark-ups.

GEOGRAPHIC REACH

Attendees traveled in from 45 U.S. states

and 14 countries from around the world.Booth Space Rates:$27.95 per square foot on or before February 4, 2011

$28.95 per square foot after February 4, 2011

79%

57%

62%

53%

12%

32%

73%

Key Growth Audiences:Doubled attendance of Architects from 2009 to 2010

Buying Power:MARKET REACH

Remodeling Show is owned and produced by Hanley Wood Exhibitions, a division of

Hanley Wood LLC. Since 1976, Hanley Wood has focused exclusively on North America’s

residential and commercial construction industry. Through its four divisions, Hanley Wood

develops magazines, Web sites, e-newsletters, exhibitions and conferences, and custom

marketing and data services that support builders’ critical information needs. Remodeling

Show cultivates relationships with all Hanley Wood divisions, other trade media outlets,

suppliers / distributors and related associations in order to build a comprehensive and

aggressive marketing strategy for your event success:

• Print Advertising

• National Direct Mail Campaign

• Public Relations

• Digital / Online

• Social Media

• Association Newsletters / Websites

• Material Supplier Program

• Other Promotional Tools Exclusive to Exhibiting Companies

The landscape of the remodeling industry has

changed dramatically since the Remodeling Show

started 20 years ago. We’ve experienced ups and

down in the economy, technological advances,

increased breadth and scope of building products

and through it all, one thing has remained

constant: manufacturers continue to innovate

and allow residential construction professionals

to work smart and efficiently.

Hanley Wood’s integrated construction media

resources can position your company in front of

remodelers, builders and contractors who buy your products.

Leverage the Remodeling Show (face-to-face) and Remodeling

Magazine (print and online) products to exponentially increase your

overall market share and brand.

Join us this year as we celebrate 20 years of bringing buyers and

sellers together at the Remodeling Show and put an upbeat and

outward face on the industry.

Frank Anton, CEO

Hanley Wood, LLC

Who Attends:Residential Remodelers – 52%

Dealers / Distributors/Retailers – 13%

Builders / Custom Builders – 9%

Handyman / Carpenters, Subcontractors – 8%

Specialty / Replacement Contractors – 7%

Architects / Designers – 5%

Engineer / Inspector / Government Agency – 3%

Commercial Remodelers / Deck Builders – 3%

How Long Our AttendeesHave Been In BusinessLess than 5 years – 20%

6-10 years – 18%

Over 10 years – 62%

Annual Revenue:Under $500,000 – 33%

$500,000 - $999,999 – 15%

$1,000,000 - $2,499,999 – 17%

$2,500,000 - $4,999,999 – 9%

$5,000,000 - $9,999,999 – 7%

$10,000,000 - $19,999,999 – 5%

Over $20,000,000 – 14%

of attendees directly influence their company’s purchasing decisions

will spend up to $10,000 on materials for each project in the next 6 months

came to the event for the first time in 2010

come to the show specifically to find new suppliers, manufacturers or products

year over year increase of owners / presidents / executive management in attendance

will spend over $15,000

will most likely attend future Remodeling Shows

SPONSORSHIPS: BEYOND YOUR BOOTH SPACE

Find out how your products can be used in live demonstrations, a branding

opportunity like no other and exclusive to Hanley Wood trade events.

BIG CHANGES IN CHICAGO BUSINESS CLIMATE

Chicago is YOUR kind of town: centrally-located, competitive hotel rates, numerous

attractions and most importantly: exhibitor-friendly. With the recent legislative

changes in Chicago, exhibitors will find McCormick Place a desirable location with

expanded exhibitor rights allowing for cost savings. Exhibitors will see immediate

benefits, such as the ability to set up their own displays with power tools, larger window

of straight time for labor services, reduced rigging crew sizes and electrical services at

cost with no mark-ups.

GEOGRAPHIC REACH

Attendees traveled in from 45 U.S. states

and 14 countries from around the world.Booth Space Rates:$27.95 per square foot on or before February 4, 2011

$28.95 per square foot after February 4, 2011

79%

57%

62%

53%

12%

32%

73%

Key Growth Audiences:Doubled attendance of Architects from 2009 to 2010

Buying Power:MARKET REACH

Remodeling Show is owned and produced by Hanley Wood Exhibitions, a division of

Hanley Wood LLC. Since 1976, Hanley Wood has focused exclusively on North America’s

residential and commercial construction industry. Through its four divisions, Hanley Wood

develops magazines, Web sites, e-newsletters, exhibitions and conferences, and custom

marketing and data services that support builders’ critical information needs. Remodeling

Show cultivates relationships with all Hanley Wood divisions, other trade media outlets,

suppliers / distributors and related associations in order to build a comprehensive and

aggressive marketing strategy for your event success:

• Print Advertising

• National Direct Mail Campaign

• Public Relations

• Digital / Online

• Social Media

• Association Newsletters / Websites

• Material Supplier Program

• Other Promotional Tools Exclusive to Exhibiting Companies

The landscape of the remodeling industry has

changed dramatically since the Remodeling Show

started 20 years ago. We’ve experienced ups and

down in the economy, technological advances,

increased breadth and scope of building products

and through it all, one thing has remained

constant: manufacturers continue to innovate

and allow residential construction professionals

to work smart and efficiently.

Hanley Wood’s integrated construction media

resources can position your company in front of

remodelers, builders and contractors who buy your products.

Leverage the Remodeling Show (face-to-face) and Remodeling

Magazine (print and online) products to exponentially increase your

overall market share and brand.

Join us this year as we celebrate 20 years of bringing buyers and

sellers together at the Remodeling Show and put an upbeat and

outward face on the industry.

Frank Anton, CEO

Hanley Wood, LLC

Who Attends:Residential Remodelers – 52%

Dealers / Distributors/Retailers – 13%

Builders / Custom Builders – 9%

Handyman / Carpenters, Subcontractors – 8%

Specialty / Replacement Contractors – 7%

Architects / Designers – 5%

Engineer / Inspector / Government Agency – 3%

Commercial Remodelers / Deck Builders – 3%

How Long Our AttendeesHave Been In BusinessLess than 5 years – 20%

6-10 years – 18%

Over 10 years – 62%

Annual Revenue:Under $500,000 – 33%

$500,000 - $999,999 – 15%

$1,000,000 - $2,499,999 – 17%

$2,500,000 - $4,999,999 – 9%

$5,000,000 - $9,999,999 – 7%

$10,000,000 - $19,999,999 – 5%

Over $20,000,000 – 14%

of attendees directly influence their company’s purchasing decisions

will spend up to $10,000 on materials for each project in the next 6 months

came to the event for the first time in 2010

come to the show specifically to find new suppliers, manufacturers or products

year over year increase of owners / presidents / executive management in attendance

will spend over $15,000

will most likely attend future Remodeling Shows

SPONSORSHIPS: BEYOND YOUR BOOTH SPACE

Find out how your products can be used in live demonstrations, a branding

opportunity like no other and exclusive to Hanley Wood trade events.

Preferred booth locations are always the first to go. Act now to secure your booth space at

the 2011 Remodeling Show. Contact your account executive today:

Companies A-KKaye LewisDirect: 972.536.6339Email: kalewis@hanleywood.com

Companies L-ZKelly GutermuthDirect: 972.536.6473Email: kgutermuth@hanleywood.com

CHICAGO 2011Exhibits: October 13-15 /// Conference: October 12-15 /// McCormick Place, Chicago, IL USA

www.RemodelingShow.com /// Toll-Free: 800.681.6970

CHICAGO 2011

Exhibits: October 13-15Conference: October 12-15

McCormick Place, Chicago, IL USA

www.RemodelingShow.comHeld in conjunction with DeckExpo

Held in conjunction with DeckExpoRemodeling ShowP.O. Box 612128Dallas, TX 75261-2128

PRSRT STDU.S. POSTAGE

PAIDDallas, TX

PERMIT #778

For 20 Years.Leading the Industry Inspiring Industry ConnectionsABOUT REMODELING SHOW (1991-2011)

Remodeling Show is the only national event which exclusively serves the growing

and evolving residential remodeling industry. Remodeling Show is officially

sponsored by the National Association of Homebuilders, NAHB Remodelers and

Remodeling Magazine.

Join us as an exhibitor at the 2011 Remodeling Show and experience this unique,

interactive opportunity to meet with current and potential customers in person who

have direct purchasing power to select products and services for their companies

and customers.

In 2011, DeckExpo will be held in conjunction with the

Remodeling Show (58% of deck builders in attendance at the

2010 event state they plan to take on remodeling projects to

supplement their current business.)