refresh organic beauty

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unrivalled purity, potency & freshness m essence ® World’s first certified organic skin care range. Our logo, the heart-shaped leaf of the bodhi tree, symbolises wisdom, unity, prosperity and longevity.

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Miessence organic products are made from the purest and safest ingredients that Mother Nature has to offer

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Page 1: Refresh Organic Beauty

unrivalled purity, potency & freshness

m essence®

World’s first certified organic skin care range.Our logo, the heart-shaped leaf of the bodhi tree, symbolises wisdom, unity, prosperity and longevity.

Page 2: Refresh Organic Beauty

What is Natural?Did you know there is no legal definition of natural for cosmetics? We believe the ultimate definition of a truly natural ingredient is one that has been extracted and processed without a harmful chemical process. This produces a product that is truly safe, edible and food grade. The vast majority of natural cosmetic and skin care products do not meet this definition.

What is Organic?Our research shows that the vast majority of cosmetic and skin care products that claim to be organic still contain synthetic, toxic ingredients. Some companies even claim to meet organic standards, but that certification is an unnecessary expense. Organic certification fees amount to 0.2% of organic products sales. The majority of the cost of certified organic products is in the raw materials used, not the certification itself.

What is Certified Organic?Did you know that Miessence is the world’s first certified organic skin care range? [2001]

The only way to verify an organic claim is to look for the seal of approval by an independent third party certifying body such as:

We challenge any ‘organic’ company to get real, and get certified! Only certification can guarantee that truly certified organic ingredients are used. Remember, only certified organic products can bear a certifiers logo. Without the logo, it’s just greenwashing.

Greenwashing – Avoid Misleading Labelling

Our policy of using only 100% natural and organic ingredients, stems from our belief in the body’s innate wisdom, which resonates in harmony with nature. Our absolutely pure products truly support and encourage glowing skin, shiny hair and a vital body! We thank you for your interest in Miessence (pronounced my-essence) and warmly invite you to continue your journey towards true health and beauty with us.

Introduction and Ethics

Narelle CheneryMiessence Creator

Unrivalled Purity:

So pure you could eat them! Yes, our certified organic

products meet organic food standards. EVERY ingredient in every certified organic Miessence product is

beneficial to you and your body.

Unrivalled Potency:

Handcrafted via a unique and revolutionary cold

formulation process, our precious ingredients are unaltered by heat

or synthetic emulsifiers and retain significant quantities of

bio-available nutrients to feed your skin.

Unrivalled Freshness:

Miessence is unique in the world. We hand-blend every one of our short shelf-life products on a monthly basis. Our fresh, hand-

made products are shipped directly to our customers and retailers from our manufacturing plant

in Nerang, QLD.

TheMiessence promise:

unrivalled purity, potency and freshness

Certified Organic is:• an independent guarantee of true organic content (minimum 95%)

• an independent guarantee of the purity and integrity of every single ingredient

Page 3: Refresh Organic Beauty

Rich, creamy, delicious smell... Everyone loves these qualities in their skin care products. But

the bottom line is performance.

O u r w i l d c r a f t e d ,

natural and certifiedorganic product range,

including Cleansers, Moisturisers, Conditioners and Serums get results naturally through active, vital botanical ingredients with properties that target dryness, redness,

dullness, fine lines, dirt and pollution.

Skin Care

We all desire a full head of silky, shiny, healthy hair.

Miessence hair care is both good for you and the environment. Organic aloe vera, mild and natural cleansing agents like yucca juice, vitamins, herbal and fruit

extracts promote a strong and lustrous crowning glory.

Hair

Miessence products are

designed around four different skin profiles

Page 4: Refresh Organic Beauty

A smile is your gift to the world. Make yours a beautiful one

with Miessence oral care.

Fresh and cool organic

mints, zesty spices and sweet citrus extracts

freshen your breath and maintain healthy teeth and gums - without health-compromising fluoride, aluminium, artificial

sweeteners, or detergents.

Oral

Free from concerning chemicals that may cause toxic build up in the body, Miessence deodorants are

an effective, all natural alternative.

Deodorants

Page 5: Refresh Organic Beauty

Accounting for around 15% of your body weight, your skin is

not only a protective barrier, it is the communicator between the external environment and you. Miessence bathing, deodorising, moisturising and protective products serve to support and nurture your skin without impeding it’s vital natural functions. Delight

in the aromatic sensations of invigorating citrus extracts, cold-pressed fruit

and nut butters and exotic blossoms.

Body

With choices

like that from Miessence, who

would want to use synthetic

impostors?

Reveal your natural, fresh beauty with a palette of

simple hues and pigments from Miessence.

Made from nourishing fruit oils, botanical waxes and mineral pigments so fine, you’ll hardly know they’re there.

Your admirers will just think you have a perfect

complexion!

Cosmetics

Foundations and mineral powders to suit most

complexions.

Page 6: Refresh Organic Beauty

Do you want to live a long, healthy life? Our mission

is to support you in this vision! Three supplements stand out above the rest to supercharge the body’s natural health:

Probiotics, Alkalisers and Antioxidants.

Superfoods

InLivenInLiven Probiotic

Superfood and FastTract Gluten Free Probiotic contain

all 26 strains of the Lactobacillus family that have been especially formulated to reach your intestines alive and work where they do the most good. Probiotics have

been associated with overall well-being and good

health.

BerryRadical BerryRadical Antioxidant

Superfood is designed to provide your body with

the nutrition it needs to fight free radical damage caused by environmental and lifestyle stress. Each teaspoon of BerryRadical contains the antioxidant

equivalent of 8 servings of fruit and vegetables

a day.

DeepGreenDeepGreen Alkalising

Superfood brings the nourishing goodness of deep

green leafy vegetables, algae and genuine grass juice powder into one convenient package. Alkalising is vital to restore the body’s natural pH balance. Each teaspoon of

DeepGreen has the alkalising equivalent of 7-8 serves

of vegetables.

Page 7: Refresh Organic Beauty

Care for your home as you care for your body with

the Miessence range of non-toxic, certified organic home care products to

clean and freshen your sanctuary.

Purifying, environmentally friendly essential oils, beneficial bacteria

and ultra-mild ecological cleaners make light work of

your daily chores.

To have a planet of contented, healthy and loyal employees,

customers and representatives whose endeavours are rewarded abundantly via ethical, fun, and educational experiences. To achieve this, we will be: an outstanding community of inspiration, conviction and integrity that is a

transformational force for ethical and ecological business

practices.

THIS IS TO CERTIFY

MiONEGroupHAS ACHIEVED GREENBIZCHECK CERTIFICATION

ON 18 MAY 2010

Home

Core Purpose Vision

To seek out the most pure, potent and beneficial

ingredients available in nature to create innovative, certified organic products that support vibrant health, total well-being and true

beauty for our customers who absolutely love

using them!

Page 8: Refresh Organic Beauty

• To be a beacon of integrity amongst the plethora of fake ‘natural’ and ‘organic’ products

• To support growers in the ethical and sustainable use of the earth’s resources

• To offer products that are truly safe and effective

Dare to take the toxic test!These are Ingredients and Contaminants of Concern in Personal Care Products.(Go to your bathroom now and check your product ingredients lists for these chemicals.)

Parabens and/or Honeysuckle extract Parabens are known endocrine disrupters that influence the hormonal system, can affect foetal development, and are suspected to influence breast cancer. Plantservative, labelled as “Japanese Honeysuckle Extract”, is a highly processed and concentrated paraben extraction that may be contaminated with synthetic parabens.

Avoid these paraben preservatives:

• methyl, ethyl, propyl, and butyl paraben.

Ethoxylated ingredients (..eth..)Ethoxylation is a chemical process that generates 1,4-dioxane as a by-product and is “known to the State of California to cause cancer” under proposition 65.It is also a suspected kidney toxicant, neurotoxicant, and respiratory toxicant according to the California EPA.

Avoid these ethoxylated ingredients:

• ‘PEG’ or ‘polyethylene glycol’,

• ‘polyethylene’, ‘polyoxyethylene’, any ingredient with ‘-eth-’ in the name (such as sodium laureth sulphate), ‘oxynol’, ‘ceteareth’ or ‘oleth’.

Formaldehyde donating ingredients Some ingredients release formaldehyde, which is linked to cancer. The EPA classifies it as a possible carcinogen.

Avoid these formaldehyde donating ingredients:

• Sodium hydroxymethylglycinate (Suttocide)

• Imidazolidinyl urea (Germall 115)

• Diazolidinyl urea (Germall II)

• Quaternium-15

• 2-bromo-2-nitropropane-1,3-diol (Bronopol)

• DMDM Hydantoin (Glydant)

Nitrosamine contaminants (MEA, DEA, TEA)Nitrosamines have been identified as one of the most potent classes of carcinogens, having caused cancer in more than 40 different animal species as well as in humans. NDELA (nitrosodiethanolamine) is the specific nitrosamine “to which human exposure is the greatest,” since it occurs “in cosmetics” and is “absorbed readily through the skin.” (Carcinogenesis 1985, National Cancer Institute). Nitrosamines are created when nitrosating agents are combined with amines.

Avoid these nitrosamine contaminating ingredients:

• MEA (Monoethanolamine),

• DEA (Diethanolamine),

• TEA (Triethanolamine),

e.g. Cocamide MEA, DEA Oleth-3 Phosphate, TEA Lauryl Sulfate.

Synthetic Sunscreens Chemical compounds in sunscreens can accumulate in body fat and in breast milk. These chemicals mimic oestrogen and can cause hormonal changes within the body such as increasing the size of the uterus.

Avoid these synthetic sunscreen chemicals:

• Benzophenones (dixoybenzone, oxybenzone)

• PABA and PABA esters (ethyl dihydroxy propyl PAB, glyceryl PABA, p-aminobenzoic acid, padimate-O or octyl dimethyl PABA)

• Cinnamates (cinoxate, ethylhexyl p-methoxycinnamate, octocrylene, octyl methoxycinnamate)

• Salicylates (ethylhexyl salicylate, homosalate, octyl salicylate)

• Digalloyl trioleate

• Menthyl anthranilate

• Avobenzone [butyl-methyoxydibenzoylmethane; Parsol 1789]

messence®

Why we developed certified organic products