real-time everything - the era of communication ubiquity
Post on 19-Oct-2014
5.861 views
DESCRIPTION
A focus universe research strategy; imagine using the entire internet as your focus group. Analyze every conversation, visualize trends, compare brands, learn insights, envisage it over time, and get real factual answers, not just amplified assumptions based on focus and control groups. Now add IPv6 to the picture, digital invasion, UGC/MGC user and machine generated content; we're not that from the day fridges tweet about food needs, tvs' about programs, subways and highways about traffic, clubs about nightlife, ... So now imagine adding that to the picture, a digital blueprint of society.TRANSCRIPT
Real-Time Everything: the Era of Communication
Ubiquity
by Rob Gonda - SapientNitro
Monday, March 15, 2010
About:me >> Real Time
PEOPLE
TECHNOLOGY
ASTHETICS
EXPERIENCE IS INFLUENCED BY MANY
THINGS
CONTENT
PEOPLE
TECHNOLOGY
ASTHETICS
EXPERIENCE IS INFLUENCED BY MANY
THINGS
CONTENT
PEOPLE
TECHNOLOGY
ASTHETICS
EXPERIENCE IS INFLUENCED BY MANY
THINGS
CONTENT
PEOPLE
TECHNOLOGY
ASTHETICS
EXPERIENCE IS INFLUENCED BY MANY
THINGS
CONTENT
Monday, March 15, 2010
Monday, March 15, 2010
Size of the Internet
Monday, March 15, 2010
Evolution of the Internet
Monday, March 15, 2010
Size of the InternetToday, there are 1,733,993,741 users online
Monday, March 15, 2010
The World According to Google
Five years from now the internet will be dominated by Chinese language content
Today's teenagers are the model of how the web will work in the next five years – They jump from app to app to app seamlessly.
Five years is a factor of ten in Mooreʼs Law, meaning that computers will be capable of far more by that time than they are today.
Within five years there will be broadband well above 100MB in performance – and distribution distinctions between TV, radio and the web will go away
More Video.
(or Eric Schmidt anyway...)
Monday, March 15, 2010
724,311,510,618,248,992,017Bytes of information created in 2009 – IDCOR 674,567,661,000+ GBOR 84B Full 8GB iPhones
23,952,000,000,000Bytes of information created every second (roughly)
IDC Digital Information Universe Study - 2009
More Data Than Ever
Monday, March 15, 2010
More Info Than Ever
“In 2009, more data was generated by individuals than in the entire history of mankind through 2008.”
Harvard Business ReviewThe Social Data Revolutionshttp://blogs.hbr.org/now-new-next/2009/05/the-social-data-revolution.html
... and that’s by individuals ... wait until machines get on boardi.e. foursquare ... it’s starting ...
Monday, March 15, 2010
More Places Than Ever
Monday, March 15, 2010
More Places Than Ever
Monday, March 15, 2010
More Places Than Ever
Monday, March 15, 2010
More Places Than Ever
Monday, March 15, 2010
More People Than Ever
“According to our research, Twitter is as of December processing more than one billion tweets per month. January passed 1.2 billion, averaging almost 40 million tweets per day.”
-- Royal PingdomTwitter: Now more than 1 billion tweets per monthhttp://royal.pingdom.com/2010/02/10/twitter-now-more-than-1-billion-tweets-per-month/
Monday, March 15, 2010
More People Than Ever
“Today we're celebrating our sixth birthday, and this week there will be 400 million people on Facebook. Just one year ago we served less than half as many people...”
-- Mark Zuckerberg, FacebookSix Years of Making Connectionshttp://blog.facebook.com/blog.php?post=287542162130
Monday, March 15, 2010
Faster and Faster…
Monday, March 15, 2010
Faster and Faster…
Monday, March 15, 2010
Ok, so there’s tons of data, but what about real time?
Monday, March 15, 2010
Real Time Activities
StreamsOffers
Customer Service
Commerce
Digital Out of Home
... Everything
Collaboration
Monday, March 15, 2010
Email Chat Stream
Tempo Asynchronous Synchronous Synchronous
Access Secret Private Public
Context Inbox Room Stream
Context Evolution
Monday, March 15, 2010
Monday, March 15, 2010
Monday, March 15, 2010
Live Stream Platforms
Check out @RobGonda at #SXSWi
Monday, March 15, 2010
Monday, March 15, 2010
Monday, March 15, 2010
Monday, March 15, 2010
Monday, March 15, 2010
• Smart Autofollowing
• Instant Fullscreen Media Viewing
• Choosing Media Associated with Links
• Location-Based Posting and Results
• Instantaneous Privacy Settings for Posts
• Recommendations
• Relevancy Rankings for the Google Buzz Feed
Monday, March 15, 2010
• Settings to control what gets sent to your inbox
• Comments on your posts
• Comments on posts after you comment on them
• Comments on posts after you are @replied on them
• Explanations for why posts get sent to your inbox and a “Mute” link
this just in
Monday, March 15, 2010
Who will win?
Monday, March 15, 2010
Monday, March 15, 2010
Monday, March 15, 2010
Social Shopping
Monday, March 15, 2010
Monday, March 15, 2010
Monday, March 15, 2010
Real Time Search
Time Sensitive Search
Current Data Push
Geospatial Search
Pulse Rank is the new PR
Monday, March 15, 2010
Have you noticed this?
Monday, March 15, 2010
or this?
Monday, March 15, 2010
SEO + SMM = Real-Time Optimization
Monday, March 15, 2010
Monday, March 15, 2010
Real Time Collaboration
Monday, March 15, 2010
Monday, March 15, 2010
Monday, March 15, 2010
Monday, March 15, 2010
IBM's Project Vulcan
• IBM's Project Vulcan Is Google Wave Meets Facebook Meets BI
• Vulcan Demonstrated as Next-Gen Collaboration Platform
• Project Vulcan is being described as the next generation of Lotus Notes. It's an aggregation or federation of email, calendars, profiles, to do lists and social analytics all in one place. It's designed to filter out noise from real-time conversations, make recommendations and provide relevant content.
Monday, March 15, 2010
Monday, March 15, 2010
Monday, March 15, 2010
Mobility
Monday, March 15, 2010
Monday, March 15, 2010
Monday, March 15, 2010
Monday, March 15, 2010
Monday, March 15, 2010
The Future
“Imagination is more important than knowledge. For knowledge is limited to all we now know and understand, while imagination embraces the entire world, and all there ever will be to know
and understand.” -- Albert Einstein
Monday, March 15, 2010
Monday, March 15, 2010
Thanks!
Rob GondaDirector - SapientNitro
mail: [email protected]: sapientnitro.comblog: takemetoyourleader.com
@RobGonda
Monday, March 15, 2010