February 2015 BUTANE-PROPANE NEWS

BPN

Pumping UpAg Sales

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July 2015 BUTANE-PROPANE NEWS

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Summertime:Safety Season

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May 2015 BUTANE-PROPANE NEWS

PropaneForkliftOutlook

PropaneForkliftOutlook

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BUTANE-PROPANE NEWS

BPN 2018Media Kit

The propane industry’s leading source for news and information since 1939

The Propane Industry’s Trusted Advisor

As the oldest and most trusted publication in the propane industry, Butane Propane News (BPN) celebrates nearly 80 years as the propane industry’s leading source for news and information among propane industry professionals. Look to BPN for exclusive feature articles, analysis, and extensive coverage of all aspects of the propane industry including residential, commercial, agricultural, legal, regulatory, safety, autogas, and more.

Today, BPN is read by more than 45,300 industry professionals each month, with 91% reporting BPN as their primary source for comprehensive propane-related coverage, pertinent indus-try news, and key information vital to their businesses. Year after year, BPN consistently delivers the strongest readership among competing publications according to third-party surveys and reputable BPA Worldwide circulation data. BPN values its readers as industry partners and continually seeks ways to provide new information and services to increase our partners’ opportunities for success. One example is BPN’s Gallon Grower$ initiative that showcases new products, trends, and emerging technologies to increase gallons delivered.

BPN is also trusted by you, our valued advertising partner, to provide media solutions in the propane marketplace, to connect your business with future customers, and put your company at a competitive advantage. Advertisers depend on BPN to deliver the largest audience of owners, decision-makers, and professionals in the multibillion-dollar propane industry whether in print, digital, or social media platforms. Thank you for your partnership. We look forward to working with you in 2018.

Sincerely,

Natalie Peal Publisher

Dear Valued Partner,

BPN’s Weekly Propane Newsletter — A Trusted Resource That Delivers More ROI.BPN’s Weekly Propane Newsletter is a comprehensive source for coverage of posted and spot propane prices from virtually all major terminals and refineries across the U.S. The Weekly Propane Newsletter, with its center spread of hundreds of pricing updates, is delivered directly to the “inbox” of subscribers each week, or twice weekly with a Premium Subscrip-tion. This valuable investment pays for itself time and again — one single pricing update, news tip, or commentary can easily boost revenue!

Each week subscribers receive exclusive market analysis, insightful commentary from leading industry experts, plus items of interest not found elsewhere.

The Weekly Propane Newsletter is recognized as a valued and reputable source for third-party pricing and audit documenta-tion among companies with indexed-pricing programs.

Propane In America: The First 100 Years 1912-2012.The extraordinary first century of the propane industry is chronicled in Propane in America: The First 100 Years 1912-2012, published by BPN. This attractive coffee table book includes historical photographs and highlights of propane’s discovery at the turn of the 20th cen-tury, its initial use as a fuel for lighting, and its evolution to a global source of clean energy for homes, businesses, and as engine fuel. A “must-have” for all industry professionals, hardback and quality paperback copies are available at BPNews.com.

BPN MAGAZINE AUDIENCE

Butane-Propane News (BPN) magazine has been the propane industry’s leading source for in-depth news and information since 1939. The first publication dedicated solely to the propane in-dustry, BPN offers its advertisers the largest number of print subscribers in the propane in-dustry. This means more pass-along readership—and more bonus copy distribution at industry-related events—to height-en the impact of

your ad. The majority of propane professionals, 91%, report turning to BPN as their primary source for industry news2. Advertisers consistently reach the

largest audience of propane industry professionals, 77% of whom are owners and decision makers, as reported by Signet Research. Align your advertising message with professionals in the multibillion-dollar propane industry who regularly turn to BPN each month for the in-dustry information they trust and need.

OUR READERS

12,584 BPN magazine subscribers1

45,302 Total monthly BPN readership2

More Propane Decision-Makers Turn to BPN Magazine

1. BPA Worldwide Circulation Audit, June 20172. Signet Research, AdProbe Study June 20173. Signet Research, AdProbe Study June 2017 BPN Decision-Makers: Owner, Executive, General Manager4. Signet Research, AdProbe Study June 2017 BPN Propane Professionals: Supervisor, Buyer/Purchasing Agent, Safety Officer, Autogas Service, Engineer

91% Report BPN as their primary source for industry news2

More decision-makers read BPN magazine77%

Owners & decision-makers3

23% Propane industry professionals4

80% of readers take action2 as a result of seeing an ad in BPN

Print Advertising Still WorksResearch tells us:• Reading on paper is slower and deeper• Paper-based reading results in more focused attention• Paper readers comprehend and remember more• Reading on paper is multisensory• Print advertising makes products more desirable

77%

23%

BPN INTEGRATED MEDIA REACH

Butane-Propane News (BPN) delivers your adver-tising message to the most influential and engaged propane professionals in the industry. With more cutting-edge content and information for the propane industry than any other

media outlet, BPN’s integrated media platform allows advertis-ers to reach the largest audience of decision- makers in the propane community and gives advertisers more value than ever before.

TOTAL REACH

12,584 Qualified BPN magazine subscribers1

45,300+ Total Monthly BPN Readership2

98,084 BPNews.com Page Views3

32,694 BPNews.com Unique Visitors4

11,100+ Opt-In Email Subscribers5

Reach Your Target Audience With BPN’s Integrated Media Platform

1. June 2017 BPA Worldwide Circulation Audit2. June 2017 Signet Research, AdProbe Study, 3.6 Pass-Along Readership rate3. Google Anayltics, Sept. 2016-Sept. 2017 4. Google Anayltics, Sept. 2016-Sept. 20175. Constant Contact6. Combined Facebook/Twitter Post Reach

To discuss a customized marketing solution that achieves your sales objectivescontact Tara Molina-Partika at (800) 214-4386 or email Tara@BPNews.com

91%of propane professionals report BPN magazine as their primary source for

industry news2, compared to only 68% reporting another trade publication.

Take advantage of more than 68,977 opportunities each month to reach your target audience.

Subscribers

Pass-AlongReadership

Opt-InEmailSubscribers

SocialMediaReach

UniqueWebsiteVisitors

BPN magazine subscribers - 12,584Pass-Along Readership 3.6 people - 32,718 Opt-in Email subscribers - 11,100+ Social Media reach6 - 9,850 Unique monthly website visitors - 2,725

32,71812,584

11,100+

9,850

2,725

68,977 opportunities to connect with a

highly-targeted propane audience each month.

BPN ONLINE AUDIENCE

BPNews.com is the No. 1-visited

website by propane decision-mak-

ers. In 2017, new visitors to the site

grew 57%1. Making BPN part of your

marketing program will increase your

branding and awareness, cultivate

lead generation prospects, increase

sales, and drive traffic to your website

or promotion. BPN’s digital advertising

options are a powerful, cost-effective tool

to position your business as an industry

leader and increase your revenue.

BPNews.com Metrics The Online Home of Propane Decision-Makers

1. Google Analytics, Sept. 2016-Sept. 20172. Constant Contact3. Combined Facebook/Twitter Post Reach avg.

To discuss a customized marketing solution that achieves your sales objectivescontact Tara Molina-Partika at (800) 214-4386 or email Tara@BPNews.com

BPNews.com THE ONLINE HOME OF PROPANE DECISION-MAKERS

57% of BPNews.com website traffic

in 2017 was from new visitors.

98,084 BPNews.com page views1

61,800 BPNews.com visits1

32,694 BPNews.com unique visitors1

11,100+ Opt-in Email subscribers2

9,850 Social media reach3

1

By aligning your brand with BPN’s trusted online content, your message will reach tens of thou-sands of pro-pane industry professionals who need and purchase your products and services.

Industry mem-bers turn to BPNews.com for the most up-to-date industry infor-mation, breaking propane news, announcements, commentary, analysis, and other resources.

Banner advertising provides a cost-effective op-portunity to expand your advertising reach and drive traffic to your website, while improving the

overall visibility of your company to a highly- engaged audience of potential customers.

BPNews.com is the “go-to” destination for members of the propane industry to stay informed and connected.

The eClassifieds section is an economical op-tion for online classified listings of products and services, equipment, vehicles and other items including business opportunities, career resources, and more!

In 2017, BPNews.com traffic grew by 57% from new visitors. BPNews.

com banner ad impressions and click-through rates consistently outperform industry metrics to assure your business receives the highest return on its investment.

DIGITAL ADVERTISING OPTIONS

The Digital Home For Propane Decision-Makers

728 x 90 Leaderboard

250 x 600Side Tower

250 x 250Small side

Banner

www.BPNews.com Metrics

Page Views 98,084

Number of Visits 61,800

Unique Monthly Visitors 32,694

Banner Ad Rates

1 month $550

3 months ($500/mo) $1500

6 months ($450/mo) $2700 (Leaderboard banner ad statistics, Jan.-Nov 2017)

Banner Ad Metrics

Impressions: 55,956

Click Through: 1,846(Banner ad: Jan.-Nov. 2017)

(Google Analytics, Sept. 2016-Sept. 2017)

Launching a customized eBlast campaign is an econom-ical means to deliver your mes-sage directly to the “inbox” of BPN’s opt-in audience of more than 11,100 propane subscrib-ers. BPN’s eBlast metrics confirm above-average open and click-through rates that guarantee increased awareness of your mes-sage, more traffic driven to your website, and increased sales.

Whether your goal is to launch a new promotion, product, or

service, a custom eBlast campaign will provide the results you are looking for.

Initiating an eBlast campaign with BPN is simple. You pro-vide HTML code or other compatible artwork and BPN will work with you to launch a cam-paign that exceeds your marketing goals.

DIGITAL ADVERTISING OPTIONS

Take advantage of BPN’s eHighlights digital news-letter, a cost-effective tool to deliver your marketing message directly to the inbox of more than 11,100 opt-in subscribers. Your message will reach business owners, managers, and propane industry leaders who receive eHighlights each month.

BPN’s eHighlights newsletter delivers fresh propane-related news, ideas for increasing revenue, and previews of editorial and articles to be featured in upcoming issues of BPN magazine.

The eHighlights newsletter yields tens of thousands of additional impressions for advertisers to increase awareness of prod-ucts and services, expand market share, generate sales leads, and increase revenue. Ask BPN about special ad frequency options for greater program benefits.

BPN’s Cost-Effective Digital Options

eHighlights newsletter Metrics*

Delivered: 10,863

Opens: (1969 unique opens) 23%

Click-Through (198) 10%

eHighlights Ad Rates Per month

Leaderboard $375

Side Tower $350

Mid Banner $300

(*Constant Contact, October 2017)

Customized eBlast MetricsLaunched Oct. 2017

Delivered: 8365 (100%)

Opens: 1510 ( 22.3%)

Click Through: 124 (8.3%)

Custom eBlast Campaigns

Customized eBlast Rates$1150 net first launch

$ 900 net second launch

$ 750 net third launch

(*Constant Contact, February 2017)

Fast, Targeted, Low Cost — And Effective!

730 x 90 Leaderboard

630 x 125

200 x 480

630 x 125

630 x 125

ADDITIONAL MARKETING OPTIONS

Advertisers are constantly searching for new ways to capture the attention of their audience. Butane-Propane News (BPN) offers a variety of marketing options that do just that! Adver-tisers can take advantage of BPN’s database list rental, reprints, or a combination of options that promote awareness of your products and services to make your business stand apart in the propane market space.

BPN also offers a variety of eye-catch-ing, premium print treatments that draw the attention of readers, whether the goal is to make a splash at trade-shows, promote a new product launch, or generate leads to increase revenue. Ask BPN about special ad frequency options and BPN bonus copy distribu-tion at more than 20 industry-related events for greater program benefits and brand awareness.

BPN’s New Marketing Options Attract Industry Attention

Additional Marketing OpportunitiesBelly BandA belly band around an issue of BPN magazine effectively puts your message in front of readers since it is the first thing seen. Because it must be removed, readers are more likely to notice ads on both the front and back.

Double Gate FoldWhen advertisers have a lot to say, they can maximize their message by turning the front cover into multiple unfolding panels or bind it in so readers can tear it out.

Bind-In InsertsProvide content with an insert bound into the magazine. Take it one step further by using a series of inserts.

French Door When a one-page ad can’t tell the whole story, BPN offers a French Door feature. A cover with two flaps that meet in the middle. The front provides intriguing hints that entice readers to open the door to view the advertiser’s message.

Tip-on PosterMake a lasting impression with a tip-on poster that spreads your message or edu-cates tens of thousands of propane industry professionals.

Database List RentalBPN’s mailing list of nearly 13,000 pre-qualified subscribers is available for rental to ensure your direct-mail campaign reaches a lucrative target audi-ence of propane industry professionals. Utilize the full database or select the demographics that provide the best prospects for your promotion. BPN can provide complete turn-key services including creative, in addition to mailing at reduced postal rates.

BPN Reprint ServicesReprints are a unique promotional piece ideal for use as marketing collateral at conventions, for direct mail, and other marketing purposes.

Additional BPN Magazine Features

To discuss a customized marketing solution that achieves your sales objectivescontact Tara Molina-Partika at (800) 214-4386 or email Tara@BPNews.com

ISSUE EDITORIAL FOCUS BONUS COPY DISTRIBUTION EVENTS SPECIAL FEATURE

JANUARY Ag / IrrigationLandscape Management

• NPGA Benchmarking Council Meetings (W. Palm Beach, Fla.)

• World AG Expo (Tulare, Calif.)• NAHB Int’l Builders Show

(Orlando)

FEBRUARY Residential• HPBExpo (Nashville, Tenn.) • NPGA Board of Directors Meeting

(Santa Barbara, Calif.)

MARCH Trucks & Truck Equipment

• The Work Truck Show/Green Truck Summit (Indianapolis)

• NPGA TS&S Committee Meeting (Savannah, Ga.)

• Special Gallon Grower$ Issue

APRIL Autogas / Fleets

• NPGA Southeastern Convention & Int’l Expo (Atlanta)• PERC Council Meeting (Atlanta) • Alternative Clean Transportation Expo

(Long Beach, Calif.)• NPGA Benchmarking Meetings (San Diego)

MAY Family Businesses • Western Propane Gas Association Trade Show (Reno, Nev)

JUNE Regulatory / Legislative

• NPGA Board of Directors Meeting/Propane Days (Washington, D.C.)

• Mid-States Propane Expo & Trade Show (Branson, Mo.)

• North Central Convention & Trade Show (LaCrosse, WIsc.)

• Special Gallon Grower$ Issue• Special Ad/Editorial Study Issue

JULY Commercial / Industrial • Texas Propane Gas Association (TPGA) Expo (Ft. Worth)

AUGUST Marketing / Customer Service • NPGA TS&S Committee Meeting (Indianapolis)• Northeastern Propane Convention (Worcester, Mass.)

SEPTEMBER Supply / Demand & Logistics • NPGA Benchmarking Meetings (Baltimore) • Special Gallon Grower$ Issue

OCTOBER International • 31st World LPG Forum (Houston)• NPGA Board of Directors Meeting (Houston)

NOVEMBER Safety / Legal / Liability

DECEMBER Technology • Special Gallon Grower$ Issue

2018 Editorial Calendar

To discuss a customized marketing solution that achieves your sales objectives contact Tara Molina-Partika at (800) 214-4386 or email Tara@BPNews.com. AD CLOSING DATES: Ad Space Reservation: 8th of month prior. Materials Due: 15th of month prior.

(Features subject to change)

BPNBUTANE-PROPANE NEWSThe propane industry’s leading source for news and information since 1939

DISPLAY AD OPTIONS

Full Page7 x 10"

8-1/8" x 10-7/8" Trim8-1/4" x 11-1/8" Bleed

2/3-page4-1/2" x 10"

Horizontal1/6-page

4-1/2" x 2-1/4" Square1/3-page

4-1/2" x 4-78"

Vertical1/2-page

3-7/8" x 10"

1/4-page3-3/8" x 4-7/8"

Island1/2-page

4-1/2" x 7-1/2" Horizontal1/2-page

7" x 4-7/8"

Vertical1/3-page2-1/8" x

10"

Vertical1/6-page2-1/8" x 4-7/8"

Please contact Tara Molina-Partika at (800) 214-4386 or email tara@bpnews.com for complete display advertising pricing, ad frequency discount options, and other display advertising services to help you achieve your marketing objectives.

Your ad also receives a complimentary listing in the “Advertisers Index” on the Reader’s Service Page for even greater exposure. Plus, BPN provides more bonus copy distribution at major industry events than any other publication — more than 20 industry-related events from around the globe!

BPN advertisers are confident knowing they get the most value from their advertising dollar with BPA Worldwide audited readership circulation data. Only BPA Worldwide guarantees superior third-party verifiable review of this data. BPA has the largest membership of any media-auditing organization in the world.

Regardless of your marketing budget, you can tap in to the multibillion-dollar propane industry and drive your message across multiple media platforms to reach key decision-makers in the way they prefer to access information. BPN’s knowledgeable and responsive staff is happy to share its more than 150 years of combined industry experience with you to put together strategic solutions that deliver the results you seek.

BPNNatalie Peal President and Publisher

Pat Thornton Editor / Special Projects

Andrea Young Marketing Manager

Sheri Sinske Magazine Circulation Manager

Natalie is president and publisher of both Butane-Propane News and the Weekly Propane Newsletter. With more than 45 years in the organization, Natalie pos-sesses an intimate knowledge of the propane industry.

npeal@bpnews.com

Andrea brings more than 20 years of energy-related marketing and communications expertise to BPN, including writing, editing, and marketing consulting services for a variety of audiences. andrea@bpnews.com

Sheri has been with BPN for nearly 40 years. She leads BPN’s rigorous BPA Worldwide circulation audit each year as well as handling all the details regarding BPN subscriptions.

subscriptions@bpnews.com

Pat brings 21 years of industry experience to BPN. With 20 years at Propane Resources, Pat has worked with retail propane marketers in the areas of wholesale supply and hedging, marketing, and employee training. He has coordinated industry seminars and benchmarking events. thorntonpat@rocketmail.com

John Needham Editor-in-Chief

Tara Molina-Partika Advertising Sales Manager

Julie Davis Office Manager

Brenda Lieswald Newsletter Circulation Manager

John is a veteran journalist and has covered a wide array of topics for both BPN magazine and the Weekly Propane Newsletter for nearly 15 years, ranging from industry news to NPGA and PERC activities. John is the anchor of BPN’s aggressive writing staff. john@bpnews.com

With 18 years of experience working exclusively in the propane industry and with BPN advertisers, Tara enjoys sharing her unique knowledge base and help-ing BPN advertisers create customized solutions that achieve their marketing goals. tara@bpnews.com

Julie has been with BPN for more than 16 years. She oversees the company’s accounts payable, handles the advertising department’s billing and receivables, reprint requests, and is the sales contact for BPN’s “Propane in America” book. readers@bpnews.com

With more than 30 years of industry experience, Brenda ensures that Weekly Propane Newsletter readers receive prompt and efficient subscription services.

subscriptions@bpnews.com

BUTANE-PROPANE NEWSThe propane industry’s leading source for news and information since 1939

WHO WE ARE

5—SPECIAL POSITIONSpecified positions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15% extra

6—INSERTSPrinted inserts are charged at black & white earned space rate, plus insert charge . We recommend that you verify mechanical requirements with us before beginning production of inserts.a . Rates: Insert charge . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$800 Back-up charge as appropriate . . . . . . . . . . . . . . . . . . . . . . .$450 (Insert and back-up charges are non-commissionable)

7—CLASSIFIED ADVERTISING AND SHOPPER’S MARTa . Rates for undisplayed classified: $1 .50 per word, $2 .00 per word for bold type or all capitals . Minimum charge $70 .00 per insertion . Ads will be set in 7 pt . type without border in magazine style unless otherwise specified . If blind box is used, add $35 .00 .

b . Classified advertising and Shopper’s Mart do not qualify as rate holders .

1—PERSONNELOwner: Butane-Propane News, Inc .President and Publisher: Natalie Peal

2—REPRESENTATIVESTara Molina-PartikaButane-Propane NewsP .O . Box 660698, Arcadia, CA 91066338 E . Foothill Blvd ., Arcadia, CA 91006(626) 357-2168 (800) 214-4386 Fax (626) 303-2854 email: tara@bpnews.com

3—COMMISSION Net rates include agency discount of 15% .

4—ADVERTISING RATES, 4-Color Process

For color display ad rates, matched color, or B&W rates, call Tara Molina-Partika at (800) 214-4386 or email tara@bpnews.com.

Rate earned is determined by the number of insertions, regardless of size, placed in any one or more issues within one year of the first insertion . Inquire how you may qualify for special frequency rates .

Rate Card #152Effective January 1, 2018

Display Classified Rates (per column inch)1 time 6 times 12 times 24 times

4/C* $175 $160 $135 $1202/C** $150 $135 $110 $95B&W $125 $110 $85 $70

Shopper’s Mart Rates1 time 4 times 6 times 12 times 24 times

4/C* $545 $510 $475 $425 $3852/C** $395 $360 $325 $275 $235B&W $320 $285 $250 $200 $160

*Denotes 4-color process ** Matched color not available

*Denotes 4-color process ** Matched color not available

The propane industry’s leading source for news and information since 1939

2018 Advertising RatesBUTANE-PROPANE NEWS

BPN

8—MECHANICAL REQUIREMENTSa. Publication trim size . . . . . . . . . . . . . . . . . . . . . . . . . . 81⁄8”x107⁄8”b. Standard unit sizes in inches: 1 page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7”x10” 2/3 page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 41⁄2”x10” 1/2 page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7”x47⁄8”, 33⁄8”x10” Island 1/2 page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 41⁄2”x71⁄2” 1/3 page . . . . . . . . . . . . . . . . . . . . . . . . . . . . .41⁄2”x47⁄8”, 21⁄8”x10” 1/4 page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .7”x23⁄8”, 33⁄8”x47⁄8” 1/6 page . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21⁄8”x47⁄8”, 41⁄2”x21⁄4”

c. Full page bleed size . . . . . . . . . . . . . . . . . . . . . . . . . .83⁄8” x 111⁄8”

This allows 1⁄8” trim top, bottom and outside for either a left-hand or right-hand page. Keep live matter at least 3⁄8” away from trim and binding edges.

d. Width of column . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21⁄8” Double column . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 41⁄2” e. Kind of printing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . web offsetf. Method of binding . . . . . . . . . . . . . . . . . . . . . . . . .saddle-stitched

9—DIGITAL REQUIREMENTSa. Preferred File Format: PDF/X-1a

Files should be press-optimized, converted to CMYK (if applicable), and all fonts embedded. Use Acrobat Distiller, not PDFWriter, to create files to ensure that all elements are saved in high-resolution Postscript language. We recommend that Postscript fonts be used—no TrueType, Windows or printer-embedded fonts.BUTANE-PROPANE NEWS will be relieved from any form of responsibility if an ad is supplied in non-preferred or non-acceptable formats, such as native application files. Cost of conversion of non-preferred or non-acceptable formats will be passed on to advertiser. BUTANE-PROPANE NEWS cannot guarantee the accuracy of reproduction of any ads sup-plied in non-preferred or non-acceptable formats or without hard copy proofs.

b. Content and Position Proofs: BUTANE-PROPANE NEWS will not supply a faxed or soft proof of advertiser-supplied files. We assume due diligence has been taken—by the client and/or its agency—to preflight and proof all advertisements prior to submission. If we detect an error before going to press, we will make a reasonable effort to contact you to correct and resubmit your file before publication. Supply hard copy proofs for each digital file; b&w for 1/c ads, 4/c SWOP-certified from the supplied ad file for 4-color ads. We cannot guarantee the accuracy of reproduction of your ad without a SWOP proof. No makegoods will be issued on ads run without a SWOP proof. PDF files may be emailed but a hard copy proof must also be sent. Hard copy proofs must be clearly marked as in Section 11(a.) above. Fax and PDF proofs will not be accepted.

c. Build Ad to Size: Document size must be 83⁄8”x111⁄8” for a full-page ad (this includes 1⁄8” trim on 4 sides); float non-bleed full-page ads. Do not position type or non-bleed items closer than 1⁄4” to trim.Other size ads should be built to the dimensions in Section 8 above. Cost of conversion of ads to proper size will be passed on to advertiser.

10—ISSUANCE AND CLOSING DATESa. Closing date: Insertion orders in Arcadia office 8th of month preceding issue date. Ad materi-

als must be in Arcadia office by 15th of month preceding issue date.b. Issuance date: 1st of month.

11—CIRCULATIONa. Audit: BPA Worldwideb. General character of medium:

BUTANE-PROPANE NEWS is edited to serve the companies and personnel actively engaged in the sale and distribution of liquefied petroleum gases or both liquefied petroleum gases and the appliances and/or equipment necessary for their use. Principal divisions are: LPG distributor-dealers, operating bulk plants; LPG bottle gas dealers; LPG piped town sys-tems and gas utilities with bulk LPG storage facilities; LPG producers and marketers; LPG design and construction engineers; and all aspects of propane autogas.

c. Locality of circulation:United States and possessions, Canada, Mexico, Central and South America, and other for-eign countries.

12—CONTRACT AND COPY REGULATIONSa. The publisher reserves the right to refuse libelous or unfair copy. The advertiser agrees to

indemnify BUTANE-PROPANE NEWS against any loss, damages, or expenses resulting from libelous copy or the unauthorized use of any name, photograph, sketch, or words pro-tected by copyright or registered trademarks, labels, etc., in conjunction with his advertising. The publisher is not responsible for errors occurring in key numbers or wrong files unless proofs of the same are provided as hard copy proofs.

b. Advertising which simulates editorial content must carry the word “Advertisement” at the top.

c. Short rate and rebate:Space orders (except for covers) are subject to cancellation by either party upon 30 days notice in writing. If more or less space than contracted is used within one year (12 issues), the actual space used is to be paid for according to the rates printed on this form.

d. Rate protection policy:We reserve the right to change rates upon notice. Contracts may be cancelled at the time a change in rates becomes effective without incurring a short rate adjustment provided the contract rate has been earned up to the date of cancellation.

e. A 1.5% per month service charge will be added to past due balances. Classified and Shopper’s Mart advertisements are Net.

f. In the event an account is placed for collection, customer agrees to pay publisher for all rea-sonable collection costs and/or attorney’s fees incurred.

g. Prepayment by new customers or customers without verified credit rating will be required until such time as credit can be established.

THE CRITERION SOCIAL MEDIA

EXECUTIVE SUMMARY

www.bpaww.com

6 Issues in the period 12,584 average circulation

Butane-Propane News Inc. 338 East Foothill Boulevard Arcadia, CA 91066-0698 Tel.: (626) 357-2168 Fax: (626) 358-7198 sheri@bpnews.com

CHANNELS

BUTANE-PROPANE NEWS

BRAND REPORT FOR THE 6 MONTH PERIOD ENDED JUNE 2017

No attempt has been made to rank the information contained in this report in order of importance, since BPA Worldwide believes this is a judgment which must be made by the user of the report.

BUTANE-PROPANE NEWS is a B2B brand intended for individuals with broad-based interests in the liquefied petroleum gas (LP-gas) industries. The brand content and editorial scope of the publication and website includes news and industry comment, in-depth articles, industry round-up, and special features.

BUTANE-PROPANE NEWS serves: LPG distributor dealers; LPG piped town systems and gas utilities, LPG producers, transporters, wholesalers, and pipe-line companies. Also qualified are LPG design and construction engineers, safety and advisory services, appliance equipment SLS/SVC/distributors, propane auto-gas managers, installers and servicemen, manufacturers and manufacturers' representatives of equipment and appliances used in the LP-gas industry, building contractors/developers/mfg housing, libraries, schools, and government bureaus. Qualified recipients include Corporate officers, Owners, General Managers and Directors, Managers, Superintendents, Supervisors, Engineers, Agents and Dealers, Salesmen and Servicemen, Drivers, Deliverymen and Dispatchers as well as Other Titled and Non-Titled personnel and Company Copies.

DEFINITION OF RECIPIENT QUALIFICATION

FIELD SERVED

Below are the Average contacts per occurrence, including frequency per period reported

Non-Paid Paid Average

BUTANE-PROPANE NEWS (6 issues in the period) 12,153 431 12,584

1. AVERAGE QUALIFIED CIRCULATION BREAKOUT FOR PERIOD

Total

Qualified Qualified Non-Paid

Qualified Paid

QUALIFIED CIRCULATION Copies Percent Copies Percent Copies Percent

Individual 12,584 100.0 12,153 96.6 431 3.4 Sponsored Individually Addressed - - - - - - Membership Benefit - - - - - - Multi–Copy Same Addressee - - - - - - Single Copy Sales - - - - - -

TOTAL QUALIFIED

CIRCULATION 12,584 100.0 12,153 96.6 431 3.4

MAGAZINE CHANNEL Official Publication of: None/Established: 1939/Issues Per Year: 12

BUTANE-PROPANE NEWS / June 2017 2www.bpaww.com

3a. BUSINESS/OCCUPATION BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY 2017 This issue is 2.0% or 257 copies above the average of the other 5 issues reported in Paragraph 2.

CLASSIFICATION BY TITLE

BUSINESS AND INDUSTRY TOTAL

QUALIFIED PERCENT OF TOTAL

Corporate Officers, Owners, General

Managers, and Directors

Managers, Super-

intendents, Supervisors, Engineers, Agents and

Dealers Salesmen and

Servicemen

Drivers, Deliverymen,

and Dispatchers

Other Titled and Non-Titled Personnel and

Company Copies

1. LPG Bulk Gas Distributors/ Dealers 8,454 66.1 2,689 2,408 397 258 2,702

2. LPG Bottled Gas Distributors/Dealers 657 5.1 390 176 35 24 32

Appliance/Equipment SLS/SVC (Note 1) 306 2.4 192 61 40 2 11

Appliance/Equipment Distributors (Note 1) 753 5.9 129 82 40 - 502

3. LPG Producers, Pipeline Companies, Transporters and Wholesalers 455 3.6 196 154 57 8 40

4. Manufacturers and Manufacturers' Representatives of Appliances & Equipment 1,127 8.8 436 237 72 1 381

5. LPG Piped Town Systems & Gas Utilities 38 0.3 16 16 5 - 1

6. Propane Autogas managers, Installers and Servicemen 198 1.5 97 45 36 4 16

Building Contractors/Developers/Mfg Housing (Note 1) 64 0.5 43 13 4 2 2

7. LPG Design or Construction Engineers, Safety and Advisory Services 525 4.1 310 149 25 1 40

8. Government Libraries and Schools 222 1.7 98 79 7 2 36

TOTAL QUALIFIED CIRCULATION 12,799 100.0 4,596 3,420 718 302 3,763

PERCENT 100.0 35.9 26.7 5.6 2.4 29.4 Note 1: Non-comparable additional classification added at the option of the publisher.

3b. QUALIFICATION SOURCE BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY 2017 Qualified Within

QUALIFICATION SOURCE 1 Year 2 Years 3 Years Total

Qualified Percent I. Direct Request: 4,438 2,674 2,088 9,200 71.9 II. Request from recipient’s company: 66 111 41 218 1.7 III. Membership Benefit: - - - - - IV. Communication from recipient or recipient’s company

(other than request): - - - - -

V. TOTAL – Sources other than above (listed alphabetically): 1,354 1,191 836 3,381 26.4 *Association rosters and directories 1,177 1,056 267 2,500 19.5 *Business directories 177 135 569 881 6.9 Manufacturer’s, distributor’s, and wholesaler’s lists - - - - - Other sources - - - - -

VI. Single Copy Sales: - - - - - TOTAL QUALIFIED CIRCULATION 5,858 3,976 2,965 12,799 100.0

PERCENT 45.7 31.1 23.2 100.0 *See Additional Data

AVERAGE NON-QUALIFIED CIRCULATION NON-QUALIFIED

Not Included Elsewhere

Copies

Other Paid Circulation -

Advertiser and Agency 60

Allocated for Trade Shows and Conventions 308

All Other 2,213

TOTAL 2,581

2. QUALIFIED CIRCULATION BY ISSUES FOR PERIOD

2017 Issue Total

Qualified

January 12,503

February 12,455

March 12,446

April 12,503

May 12,799

June 12,802

BUTANE-PROPANE NEWS / June 2017 3www.bpaww.com

Kentucky 135 Tennessee 225 Alabama 249 Mississippi 207

EAST SO. CENTRAL 816 6.4 Arkansas 131 Louisiana 94 Oklahoma 224 Texas 669

WEST SO. CENTRAL 1,118 8.7 Montana 137 Idaho 71 Wyoming 47 Colorado 201 New Mexico 115 Arizona 118 Utah 76 Nevada 67

MOUNTAIN 832 6.5 Alaska 20 Washington 183 Oregon 100 California 620 Hawaii 26

PACIFIC 949 7.4 UNITED STATES 12,371 96.7

U.S. Territories 22 Canada 384 Mexico - Other International 22 APO/FPO -

TOTAL QUALIFIED CIRCULATION 12,799 100.0

Maine 153 New Hampshire 167 Vermont 115 Massachusetts 244 Rhode Island 48 Connecticut 175

NEW ENGLAND 902 7.1 New York 504 New Jersey 130 Pennsylvania 489

MIDDLE ATLANTIC 1,123 8.8 Ohio 433 Indiana 366 Illinois 530 Michigan 744 Wisconsin 312

EAST NO. CENTRAL 2,385 18.6 Minnesota 482 Iowa 289 Missouri 491 North Dakota 336 South Dakota 138 Nebraska 251 Kansas 293

WEST NO. CENTRAL 2,280 17.8 Delaware 49 Maryland 135 Washington, DC 14 Virginia 295 West Virginia 72 North Carolina 563 South Carolina 155 Georgia 336 Florida 347

SOUTH ATLANTIC 1,966 15.4

GEOGRAPHICAL BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY 2017

AVERAGE ANNUAL AUDITED QUALIFIED CIRCULATION AND CURRENT UNAUDITED CIRCULATION STATEMENTS

Audited Data Audited Data Audited Data Audited Data Circulation Claim Circulation Claim

6-Month Period Ended: July -December

2014 January – June

2015 July -December

2015 January – June

2016 July -December

2016* January – June

2017*

Total Audit Average Qualified: 12,709 11,733 12,123 12,238 12,325 12,584

Qualified Non-Paid: 12,130 11,170 11,595 11,735 11,838 12,153

Qualified Paid: 579 563 528 503 487 431

Post Expire Copies included in Total Qualified Circulation: **NC **NC **NC **NC **NC **NC

Average Annual Order Price: **NC **NC **NC **NC **NC **NC

*NOTE: July 2016 – June 2017 data is unaudited. With each successive period, new data will be added until six 6-month periods are displayed. **NC = None Claimed.

State Total Qualified Percent State Total Qualified Percent

BUTANE-PROPANE NEWS / June 2017 Copyright © 2017 BPA Worldwide. All rights reserved. www.bpaww.com Recycled Paper

PUBLISHER’S AFFIDAVIT

About BPA Worldwide: A not-for-profit organization since 1931, BPA Worldwide is governed by a tripartite board comprised of media owners, advertising agencies and advertisers. Headquartered in Shelton, Connecticut, USA, BPA has the largest membership of any media-auditing organization in the world, spanning more than 30 countries. Globally, BPA audits media properties including consumer magazines, newspapers, web sites, events, email newsletters, databases, wireless, social media and other advertiser-supported media—as well as advertiser and agency members. Visit www.bpaww.com for the latest audit reports, membership information and publishing and advertising industry news.

We hereby make oath and say that all data set forth in this statement are true. Natalie Peal, Publisher Sheri Sinske, Circulation Manager (At least one of the above signatures must be that of an officer of the publishing company or its authorized representative.) IMPORTANT NOTE: This unaudited brand report has been checked against the previous audit report. It will be included in the annual audit made by BPA Worldwide.

Date signed August 14, 2017

State California

County Los Angeles

Received by BPA Worldwide August 14, 2017

Type BJ

ID Number B067B0J7

PARAGRAPH 3b: Association rosters and directories include 11 sources of circulation for quantities of 6 copies or -% to 1,888 copies or 14.7%, including NPGA Membership Directory. Business directories include 2 sources of circulation for quantities of 82 copies or 0.6% to 799 copies or 6.3%

ADDITIONAL DATA