Adding value to your degree

CarlaWez

Wez – Sports MarketingCarla – Marketing and PR

Who are we?

Website

Key tips:Free site builder

(wordpress, moonfruit, doodlekit, webeden)Show PersonalityUpdated (especially if blogging) ‘Employer area’

Business cards

www.vistaprint.co.uk

Name Course University 'Headline' Mobile Email Twitter Linked-in Blog Website

“Looking for industry Experience”

Networking site

Linkedin.Follow etiquetteUse the groupsUse the Amazon ‘book list’Write and ask for recommendationsLink to everything elseAsk for advice, not connections

Other networking sites:

toplinkedin.comnetworkingcoach.com lifehacker.comecademy.com hellotxt.comxing.comning.comviadeo.com

Get tweeting

Careful with your user name

Be inventive with your bio

Be smart about your location

Use the entire page

Link to your blog

Keep your content interesting

Contribute to conversations and communities

http://freetwitterdesigner.com/

As opposed to twitter itself

Tweetree 'embeds links & images' Tweetvisor 'multiple accounts' Itweet 'good for searching' Hootsuite 'seperate users/same account' Twitree 'visual network' Twellow 'twitter yellow pages' Listorious 'users most popular lists' Twibes 'more lists'

Blogging

“Content Rules” by Handley & Chapman.

Seminar work

Speak human not academic

Show stories – Don’t tell boring

400 words max

Leave white space

Add Links (seo)

Finish on a question

Other internet optionsPodcasts

Videos

Slideshare

Online presence = ‘online CV’

http://www.celineislookingforafashionjob.com/

In University

MAPRBusiness societyCI ManagementMake your own

Lincoln AwardUse the Enterprise building (opportunities service)

Work experience (Tracy Lamping)

Get to know the right staff

Nationally

CIMarketing

CIPR

CIManagement

Lincoln Business Club

Lincoln Business Networking

MarketingWeekly, PRweek etc.

Get involved

Find a project to ‘practice on’ Student as Producer

Stay open to opportunities

“Frequency”

Go to random guest lectures.

Work Experience

Be proactiveDon’t give upResearch, research, research!Explore different areas ‘Treat each day as an interview’

Networking

Key to opening doors to experience opportunities

Talk to people about the practicalities of being in the industry

Useful contacts for the future if not right away

Thank you for listening, any questions?