Reaching Publishing Decision Makers Since 1884

M E D I A K I Te d i t o r a n d p u b l i s h e r . c o m

Mission StatementEditor & Publisher is the trusted source for newspaper industry

professionals, providing perspective where only data overload

existed before.

In today’s technology revolution, every decision can be critical to the

success or failure of an enterprise. The goal of E&P is to support, in-

form and promote the newspaper industry and provide professionals

with the tools to ensure their success in the years to come.

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CREDIBILITYThe newspaper industry’s trusted news source for 133 years — combining comprehensive insight and global perspective, helping newspaper leaders make smarter, faster and more informed decisions.

INDUSTRY LEADERSProviding information and inspiration newspaper professionals need to evolveand prosper in today's ever-changing business environment. E&P reaches twiceas many industry leaders and production decision makers as any other tradepublication or website.

RESULTSProviding publishing leaders current trends about the latest technological developments and understanding of how to leverage them for success.

ENGAGING CONTENTAward-winning editorial, including seven Neal Awards — E&P editors tackle relevant and timely issues, keeping readers one step ahead. Newspaper decisionmakers rely on E&P to offer insight and direction they can’t get anywhere else.

POWERFUL NUMBERSOver 250,000 monthly readers in print and online.

AHEAD OF THE CURVEE&P gives decision makers, at every level, the latest developments affecting the newspaper industry, including operations, circulation, sales,editorial, production and administration.

HIGHLY EFFICIENTIn order to keep professionals on top of their game, E&P identifies newproducts, services and ideas that can be utilized and implemented to create new revenue models and strengthen existing ones.

Editor & Publisher is Preferred Most as the OneSource Industry Professionals Would Choosefor News and Information About Newspapers

Four Issue Reach Among Each Occupational Group

Editor & Publisher + Online Reaches 3/4 of Industry Professionals

Four Issue Print + Online Reach

AA. Editor & Publisher ....................................71% B. News & Tech ..............................................10C. American Journalism Review ................8D. Columbia Journalism Review..................7E. Other Sources ............................................4

A. Editor & Publisher......................................73% B. News & Tech................................................35

Source: Newspaper Industry Readership Study, Conducted by Belden Associates

Reach Among Newspaper IndustryA. Editor & Publisher ......................................71% B. Columbia Journalism Review ................57C. News & Tech................................................35D. American Journalism Review ................20

Newspaper Industry’s Unrivaled Leader

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D

A

B

C

A

DEC

B

A

B

Platforms and Reach

Magazine Rate Base: . . . . . . . . . . . . . . . . . . . . . . . . . . . .9,800

Total Audience . . . . . . . . . . . . . . . . . . . . . . . .36,260

Readers Per Copy . . . . . . . . . . . . . . . . . . . . . . . . .3.7

Digital Circulation . . . . . . . . . . . . . . . . . . . . .34,020

Digital Monthly Page Views: . . . . . . . . . . . . . . . . .80,000+

Email Newsletter Subscribers . . . . . . . . . .29,000+

Editor & Publisher is the authoritative journal covering all

aspects of the newspaper industry, including business,

pressroom, newsroom, advertising, circulation, marketing,

technology, online and syndicates.

Social Facebook interaction (weekly avg.) . . . . . . . .16%

Facebook reach (weekly avg.) . . . . . . . . . .6,800+

Twitter impressions (monthly avg.) . . .100,000+

WEB

80,000+(Monthly page views)

29,000+/day (e-Newsletters)

3,016 (Likes)

6,030(Followers)

PRINT

36,260(Readers per issue)

27,819 (Digital readers)

E&P Print Display Ad Sizes Magazine trim size: 9" x 10.875"

AD SIZE BLEED TRIM SAFETY NON-BLEED

Two Page Spread 18.25" x 11.125" 18" x 10.875" .375" from page trim 17" x 9.75"

Single Page 9.25" x 11.125" 9" x 10.875" .375" from page trim 7.875" x 9.75"

2/3 Page Vertical 6" x 11.125" 5.75" x 10.875" .375" from page trim 5.1875" x 9.75"

Junior Spread 18.25" x 5.6875" 18" x 5.4375" .375" from page trim 17" x 4.75"

1/2 Page Vertical 4.625" x 11.125" 4.375" x 10.875" .375" from page trim 3.825" x 9.75"

1/2 Page Horizontal 9.25" x 5.6875" 9" x 5.4375" .375" from page trim 7.875" x 4.75"

1/2 Page Island 6" x 8.125" 5.75" x 7.875" .375" from page trim 5.1875" x 7.1875"

1/3 Vertical 3.25" x 11.125" 3.0" x 10.875" .375" from page trim 2.5" x 9.75"

1/3 Page Horizontal 9.25" x 4.125" 9" x 3.875" .375" from page trim 7.875" x 3.125"

1/3 Page Square 6" x 5.6875" 5.75" x 5.4375" .375" from page trim 5.1875" x 4.75"

1/4 Page Vertical N/A N/A N/A 3.825" x 4.75"

1/4 Page Horizontal N/A N/A N/A 7.875" x 2.25"

1/6 Page Vertical N/A N/A N/A 2.5" x 4.75"

1/6 Page Horizontal N/A N/A N/A 5.1875" x 2.25"

1/8 Page Horizontal N/A N/A N/A 3.825" x 2.25"

Business Directory — Special Advertising SectionIs Explaining Your New-media Business to Newspaper Executives a Constant Challenge?

Rapid and continuous technology changes make it tough for publishingexecutives to keep current with products and services provided bynew-media companies.

Our readers constantly ask if we would create a directory, listing new-media companies and outlining how they benefit newspapers.

Newspaper industry decision makers are looking to simplify their lives,and our new business directory will help publishers better understandthe products and services you sell.

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AD SIZE NON-BLEED

Single Page 7.875" x 9.75"

1/2 Horizontal 7.875" x 4.75"

1/4 Page Vertical 3.825" x 4.75"

1/8 Page Horizontal 3.825" x 2.25"

Start the Conversation and Make More Sales

STANDARD UNITS SIZE CPM A Super Leaderboard 970 x 90

B Half Page 300 x 600

C Medium Rectangle 300 x 250

D Pushdown 970 x 90

E Video Interstitial 640 x 480

F Mobile Banner 320 x 50

G Mobile Interstitial Overlay ---

H Native Advertising 622 x varies

I Featured Business

Digital Sizes and Specs

A

BC

I

H

D

E

F

C G

Call or emailfor rates

Reach industry professionals with teasers to your business’sarticles in a contextually relevantenvironment.

Starts as [970 x 90] and pushes content down to [970 x 415]. Needs to include a close button, auto expansion can occur 1x/24 hrs

Please contact your account executive for moreinformation.

Native Advertising

Magnify your message withan online ad that clicksthrough to a landing page,where you can feature addi-tional information. Landingpage will also includearchived E&P articles (if ap-plicable) written about yourcompany.

Featured Business

Kentucky Group UpgradesAll its Vision Data SystemsBy: E&P Staff Kentucky New EraInc., Hopkinsville, has begun theupgrading its hardware and soft-ware in order to take

Vision Data Activates Remote Back-up for ASP,SaaS CustomersBy: E&P Staff Vision Data, Renssleaer,N.Y., has activated

Your Content Here

Mobile Newsletters Web

Reach industry professionals with teasers to your busi-ness’s articles in a contextually relevant environment.

Native Advertising is a powerful way to reach publishing decision makers and build your brandusing sponsored content.

The seamless integration and prominent placement ofyour content, surrounded by E&P’s exclusive contentis a winning combination — driving engagement andreaching the exact audience you’re targeting.

Get Your Message Out on Mobile,Newsletters and Web

Customized editorial that supports your brand messaging

Native Advertising — Turn your content into sales

Your Content Here

Your ContentHere

Rates depend on the features desired. Contact your sales representative

for more information.

Email MarketingNEWSLETTERS

E&P DAILYE&P‘s daily e-newsletter is the “go to” place for news and information in the news-

paper industry. The E&P e-newsletter is published each weekday of every week of

the year and delivered to the inboxes of 29,000 loyal readers.

Frequency: Daily

E&P EXCLUSIVEE&P‘s exclusive e-newsletter — original content reaching top industry professionals

Frequency: Approx. 16 per month

DIGITAL DIRECT EMAIL

Newsletter SIZE FILE SIZE CPM

A Leaderboard 728 x 90 Up to 40kb

B Medium Rectangle 300 x 250 Up to 40kb

C Small Rectangle 300 x 150 Up to 40kb

A

BC

A

E&P Daily E&P Exclusive

• Position your brand among industry leaders

• Create sales leads with prospective customers

• Generate new business

• Imbed video link

• Custom subject line

Run our superior entertainment contentin your paper for FREE!

Sign up today

Boost Your Circulation

Target publishing professionals by title at a lowcost per impression.

Call or emailfor rates

Digital Edition

E&P’s digital format is

responsive to all digital devices.

Advertising opportunities

include leaderboard ads, menu

bar ads, podcasts, embedded

audio or video, page animation

and interstitial ads.

The digital edition drives traffic

to your website and generates

interactivity with readers. Are

you looking to gather email

addresses? Try a

survey or conduct a contest.

Animate your print ad, link

videos, audio and provide

custom URLs.

Custom email carrier announcingmonthly delivery of digital editions

Sponsorship banner — 728 x 90

APRIL 2016 | EDITORANDPUBLISHER.COM $8.95

Going MultiplatformHow newspapers are creating engaging, long-form journalism in the digital age

UNDER

INSIDE!

• 27% Open Rate• 25% accessed using mobile device• Average time spent per session — 12.5 minutes

Digital Edition Email Carrier

Digital Edition & Sponsorships

ADVERTISEMENT

A Full page opposite coverB Email carrier banner

C Landscape Interstitial or video overlay

A

B

C

D

768 x 576

9" x 10.875"

Rates depend on the features

desired. Contact your sales

representative for more information.

Issue Editorial Features Space Camera Mail DateReserv. Ready Due

January Restoring trust on social media 12/7/17 12/11/17 12/28/17Publishing outlook for 2018

February Mega-Conference, San Diego (Feb. 26-28) 1/9/18 1/12/18 1/26/17Special Digital Section: Data, trends & innovations

March AmericaEast Conference, Hershey PA (March 12-14) 2/7/18 2/13/18 2/27/1810 Newspapers That Do It Right

April 25 Under 35 3/7/18 3/13/18 3/27/18Circulation strategies that work

May User experience and website design 4/9/18 4/13/18 4/27/18Revenue diversification

June Pulitzer Prize winners 5/7/18 5/14/18 5/29/18Video (new storytelling and advertising methods)

July Rethinking content 6/7/18 6/13/18 6/28/18Mobile power players

August Membership models 7/9/18 7/13/18 7/26/18Latest production trends

September Graph Expo, Chicago (Sept. 30-Oct. 3) 8/7/18 8/13/18 8/28/18Marketing print

October Leveraging data and analytics 9/7/18 9/13/18 9/27/18

November Publisher of the Year 10/8/18 10/15/18 10/26/18Trademarks

December 2018 EPPY Winners 11/7/18 11/13/18 11/27/18Sales recruiting/training

Contact: 18475 Bandilier Circle, Fountain Valley, CA 92708 Ph (949) 660-6150 FAX (949) 660-6172 www.editorandpublisher.com

2018 Issue Planner

Industry InsightMatt DeRienzo is anewsroom consultantand former editor andpublisher with DigitalFirst Media

ProductionJerry Simpkins is generalmanager at Hi-DesertPublishing Inc. / BrehmCommunications.

Business of NewsTim Gallahger is presidentof the 20/20 Network, astrategic communicationsfirm. He is former PulitzerPrize winning editor andpublisher at the Albu-querque Tribune.

E&P is read by more than 7,000 publishing business leaders every month. Our magazine provides insight, innovations and trends thatdrive newspaper publishing and offers a perspective critical to businesses striving to succeed in today’s economic environment. Wespotlight success stories, strategies and programs focused on growth and prosperity.

Columnists

Digital PublishingRob Tornoe is digital editor for Philly.com andwrites about the latesttrends and technologyin digital publishing

Australia’s top four publishers unite in national campaign promoting newspapers

JULY 2015 | EDITORANDPUBLISHER.COM $8.95

Australia’s top four publishers unite in national campaign promoting newspapers

PUBLISHINGDOWN UNDER

JULY 2015 | EDITORANDPUBLISHER.COM $8.95

TM

More than 800 Pages of Valuable Industry Information Inside

WEEKLIES

2017

• Community weeklies, ethnic,

specialty and free publications

• Community shoppers and TMC

publications

• Publication appraisers and brokers

• State and national newspaper

representatives

• Alternative delivery services

• College and university newspapers

• Journalism schools

TM

More than 800 Pages of Valuable Industry Information Inside• U.S. and Canadian daily

newspaper groups• Syndicates and news services• Equipment/Interactive products

and services• Associations and trade organizations• Over 39,000 newspaper personnel

• Personnel from U.S. and Canadian

daily and weekly newspapers, news

and syndicate services, shopper publications, and specialty and niche

publications• Listings include name, title, company, email and phone number

DAILIES2017

Finding success with

audience, digital and new

revenue ideas

MARCH 2016 | EDITORANDPUBLISHER.COM $8.95

10 NEWSPAPERS

THAT DO IT

RIGHTRecognizing

creative storytelling,

digital growth and

thinking outside the

box

10RIGHTRecognizing

creative storytelling,

digital growth and

thinking outside the

box

PLUS:

The Next

Generation of

Subscription

Programs

In order to gain more

readers, newspapers

are focusing on the

community behind the

paywall p. 44

Millennials

and the Media

One millennial busts

through six myths p. 50

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MAY 2015

$8.95

10NEWSPAPERS

THAT DO IT

BEWARE OF

PREDATORS!

It’s time for journalists to guard

their frontlines

E&P Newspaper DataBook(published yearly)

E&P's DataBook is the global leader in providing information, statistics and contact information forthe newspaper industry. The 2018 edition, whichincludes two volumes (dailies and weeklies) includes over 25,000 company records and is considered the encyclopedia of the newspaperindustry. DataBook content is also available throughonline subscription to an interactive database,which is continually updated throughout the year.

Brand Overview

E&P EPPY Awards

The EPPY Awards, presented by Editor& Publisher, honor the best media-affiliated websites across 31 diverse categories. This international contesthas broadened its scope to keep up withthe ever-changing Internet industry. TheEPPY Awards also recognize excellencein college and university journalism withawards in three different categories, including Best College/University Newspaper Website.

E&P MagazineFrequency: 12 issues per year

E&P (Editor & Publisher) is America's oldest journalcovering the newspaper industry. Often referred to asthe authoritative journal covering all aspects of theNorth American newspaper industry, E&P’s contentincludes business, newsroom, advertising, circulation,marketing, production and digital technology.

Contactwendy@editorandpublisher.com949.660.6150, ext. 231editorandpublisher.com

2017