Health digie

Kukatla raghu

n.i.t Jamshedpur

Health d I g i + put health in iron pocket

1. LACK OF AWARENESS AMONG THE HOSPITALS AND DOCTORS.

2. TOO MUCH WAITING TO GET CONSULTED.

3. TOO LATE TO GET APPOINTMENT.

4. DISCOUNT ON CONSULTATION FEE.

5. DIRECT TO THE SPECIFIED HOSPITAL.

6. DOOR DELIVERY PATHOLOGY.

7. DISCOUNT ON MEDICINE.

• Encouraging new doctors .

• Encouraging new hospitals.

• Giving services at best discount prices.

• FREE VERSION & PAID VERSION OF THE APP.

FREE VERSION OF THE APP RELEASES WITH BASIC FEATURES.

THEY CAN UPDATE TO THE PAID/PREMIUM VERSION OF THE APP WHICH

HAS MORE ADVANCED FEATURES.

• IN APP PURCHASES

LET USERS DOWNLOAD THE APP FOR FREE,

• DISCOUNT RATE.

• ADDITIONAL FEATURES.

• FROM INVESTMENT IN THE STARTING

1. RELEASE THE APP BY SURVEY OF MAJOR HOSPITALS AND TOP

DOCTORS.

2. ORGANIZING THE VARIOUS CONFERENCES AND MEETINGS AT

MAJOR CITY HOSPITALS.

• DONATIONS

HAVE A "DONATE" BUTTON SOMEWHERE IN THE APP. ITS NOT

SURPRISING THAT FREQUENT USERS OF AN APP.

MULTIPLE WAYS TO CONSULT

So its best way to consult the doctor by HEALTH DIGIE.

every diagnostic problem is solved with your scheduled

appointment.

Pre appointment decreases your waiting time.

Avoided a doctor office visit, Urgent Care or ER visit

90%

Reported being very satisfied with their consult

92%

QA follow up with patient, within 72 hours of consult

100%

Average physician response time

2

min

Average consultation duration

14

min

MOBILE APPS - MY HEALTH CENTER

First Aid

Medications

Medical Tests / Labs

Wellness

Chronic Condition Management

Gaming

Challenges

Rewards

Support Groups

USE CONSULT A DOCTOR WHEN YOU:

Need care after hours or on weekends

Need medical care access from remote locations

Need Rx prescription/refills for common conditions

Can‟t meet face-to-face with physician / specialist

Can‟t get a timely appointment

Can‟t get to a doctor due to disability

Don‟t want to go to ER/UC

Can‟t afford to take off work

Are traveling and need advice

Resources

For

Living

Select wellness panel

Complete order online

Approval in as little as 30 minutes

Order Test Go to Lab

Receive notification of lab

requisition

Print online lab order

Visit local lab

Get tested

Receive notification

View results online

Consult with a doctor

immediately about results

Send results to your Doctor

Get Results

SAVE TIME REPLACE UP TO 2 DOCTOR VISITS PER TEST SAVE MONEY

DIAGNOSTIC & WELLNESS TESTING IN 3 STEPS:

• In case of pathology , directly door services are provided. • All services are free of cost for door delivery.

.

- Cold/Flu

- Sinus infections

- Upper Respiratory Infections

- Allergies

- Headaches

- Urinary Tract Infections

- Bronchitis

- Stomach Ache/Diarrhea

- Eye infections

- Ear Infections

- Rash/Skin Irritation

- Yeast Infection

- Other GYN complaints

- Zithromax Z-Pak

- Amoxicillin

- Albuterol

- Augmentin

- Tessalon

- Azithromycin

- Keflex

- Bactrim

- Cipro

- Lisinopril

- Tamiflu

- Prednisone

Common Medications Prescribed Common Conditions

- Metformin

- Flonase

- Diflucan

- HCTZ

- Levaquin

- Macrobid

- Pyridium

- Biaxin

- Allegra

- Bactrim

- Ibuprofen 800

- Nasonex

- Lipitor

WHY IT MATTERS: THE STRESS EFFECT

If you feel stressed at times… you‟re not alone.

Over 1/2 of Americans self-report that they are “struggling” with life today and 1/3 state their average stress level as “extreme”.

Source: Gallup- Healthways Well-being Index 2010

75 – 90% of doctor visit are considered to be stress-related ailments.

Stress is linked to all of the leading causes of death including heart disease, cancer, accidents and suicide.

Source: EASNA Institute

The World Health Organization estimates that the equivalent of 7.1 productive days are lost per employee each year due to stress-related factors.

So to solve stress related problems many health relax tips are included

in the app.

Music of relax can be added .

Relaxing games can be added.

health entertainment tips can be included.

• The company‟s goal is to provide the best services apart from

the existing services .

• Conducting various meetings and conferences on dangerous

diseases and seasonal diseases .

• Conducting at specified locations and at major places across

various places.

• The situation analysis section of the marketing plan is to

identify the problems facing by consumers of existing app

• To make the proper survey of best hospital at specified places

of patients.

• To get the services for 24 hours with quick response of app

features.

• SELLING THE APP

1. BUILD BOTH A QUALITY APP AND A GOOD USER BASE.

2. MAKE THE ADVERTISEMENT THROUGH THE APP.

3. NEWS REGARDING CONFERENCES AND MEETINGS ARE

DISPLAYED IN FEATURES.

4. DISCOUNT PHARMACEUTICALS ARE OFFERED IN THE APP.

Target Customers

Customers who are new to city and who came for living in the city.

Customers who are corners of city.

Local people who want to visit the best doctor at desired place.

In case of emergency .

The primary goal of our company is to increase

number of users using the application.

Another important goal is to make sure that our

application is including all the segment related

companies in order to increase the scope of

Application.

A customer uses this application as it is providing a lots of information related

to a city hospitals at desired location.

In the perception of customer he can use the application in a variety of ways

and thus it provides the best service compared to competitors.

Next to goal is

Strategy

Select doctors based on their Professional Profile & Happy

Patient Reviews

Through this app we can easily book our appointments and

read about the doctors profiles and reviews.

PATIENT ADVOCACY PROGRAM Having a health issue which requires medical care is one thing.

Having exhausted all benefits and still owe medical bills is another.

This program provides a personal negotiator who acts on the patient’s behalf,

mediating solutions for remaining bills with medical facilities.

Who is eligible?

Active member of a benefit plan which includes Patient Advocacy

Received care for a single related medical event at a hospital, emergency

clinic or surgical center.

Solutions could include:

Applying for financial assistance

Negotiating a settlement

Arranging a payment plan

We can‟t promise you a stress-free life. But we can provide you

with tools and support to awaken your own resiliency.

RESOURCES A no cost, confidential telephone counseling and referral

service for employees and their household members.

24/7 online access to targeted resources

A starting place to address personal problems before they can

affect other areas of your life.

A proactive partner to work with you to facilitate a solution.

Far

scheduled

appointm

ents

Waiting &

Traffic

Access to

doctors in

other cities

Don't know

doctor’s

credentials

Concentrating on things of fallowing in adding value.

Health digie VS. lybrant

All interactions are recorded and attached to EMR

lybrant does not record consultations

Connect using „click to call‟ from website in 90 sec.

lybrant does not have this option

www.quora.com

https://www.quora.com/How-does-a-free-app-without-

any-ads-generate-revenue

https://play.google.com/store/apps/details?id=colloquial.a

pps.pattern&hl=en

https://www.youtube.com/watch?v=5NuvzWaBulw

All image source :- google images

CREATED BY

: KUKATLA RAGHU

N I T JSR

UNDER :

PROF. SAMEER MATHUR

IIM LUCKNOW

Thank you