Question 3

What kind of media institution might distribute your media product and

why?

I think that my magazine would be most suited to Bauer media. They distribute mainly music magazines and other music sources compared to IPC who mainly distribute chat magazines and other chat sources. Bauer distributes brands such as:

Bauer publishing house

‘Q’ magazine is published by Bauer media which is why I have chosen Bauer. My music magazine genre is R&B and indie which is similar to Q magazine. However, even though I have used a similar layout to NME, IPC publish NME magazine but because their main brands are chat magazines, I think Bauer would be best suited to publish my magazine.