publishing: outside looking in, inside looking out

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Page 1: Publishing: Outside Looking In, Inside Looking Out
Page 2: Publishing: Outside Looking In, Inside Looking Out

@BrandwidthHQ@activrightbrain

1 Outside looking in

2 Inside looking out

Page 3: Publishing: Outside Looking In, Inside Looking Out

@BrandwidthHQ@activrightbrain

Page 4: Publishing: Outside Looking In, Inside Looking Out

FRANKFURT 2010@BrandwidthHQ@activrightbrain

Page 5: Publishing: Outside Looking In, Inside Looking Out

@BrandwidthHQ@activrightbrain

1 Outside looking in

2 Inside looking out

Page 6: Publishing: Outside Looking In, Inside Looking Out

@BrandwidthHQ@activrightbrain

30 YEARS IN PUBLISHING

Page 7: Publishing: Outside Looking In, Inside Looking Out

@BrandwidthHQ@activrightbrain

Page 8: Publishing: Outside Looking In, Inside Looking Out

@BrandwidthHQ@activrightbrain

Page 9: Publishing: Outside Looking In, Inside Looking Out
Page 10: Publishing: Outside Looking In, Inside Looking Out

BEARDS

Page 11: Publishing: Outside Looking In, Inside Looking Out
Page 12: Publishing: Outside Looking In, Inside Looking Out

@BrandwidthHQ@activrightbrain

Real people

doing real things

in real places.

Because they want to

Page 13: Publishing: Outside Looking In, Inside Looking Out

@BrandwidthHQ@activrightbrain

LOCATION

LOCATION

LOCATION

Page 14: Publishing: Outside Looking In, Inside Looking Out

24hrs

@BrandwidthHQ@activrightbrain

Page 15: Publishing: Outside Looking In, Inside Looking Out

@BrandwidthHQ@activrightbrain

What’s the

future of the book?

Page 16: Publishing: Outside Looking In, Inside Looking Out

@BrandwidthHQ@activrightbrain

Not THE future

There are multiple futures

and they’re ALL right

Page 17: Publishing: Outside Looking In, Inside Looking Out

@BrandwidthHQ@activrightbrain

Storytelling has been

hijacked by Ad Men

and Marketers

Page 18: Publishing: Outside Looking In, Inside Looking Out

@BrandwidthHQ@activrightbrain

Page 19: Publishing: Outside Looking In, Inside Looking Out

YOUR PRIMARY MISSION:

Keep the joy of reading alive

@BrandwidthHQ@activrightbrain

Page 20: Publishing: Outside Looking In, Inside Looking Out

It is not a

product, service or platform

that will save Publishing…

it’s an attitude

@BrandwidthHQ@activrightbrain

Page 21: Publishing: Outside Looking In, Inside Looking Out