ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

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PTT - Pushing Technology into Tourism, meetUp @ Google Tel-Aviv 1/9/2013 Dr. Ben Nachman

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PTT - Pushing Technology into Tourism. A presentation made by Dr. Ben Nachman on September 1st 2013 (Google Campus TLV).

TRANSCRIPT

Page 1: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

PTT - Pushing Technology into Tourism, meetUp @ Google Tel-Aviv 1/9/2013

Dr. Ben Nachman

Page 2: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

Issues to be discoursed: • Vision + KISSES

• Tourism (edges), eco-system

• Technologies – ”to use or not to

use”

• Innovation, Creativity and the CIA

• Problutions

• From efficiency to breakthrough

• Ideas Generators.

(c) Dr. Ben Nachman 2013

Page 3: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

(c) Dr. Ben Nachman 2013

Israel as a Global Technology @Tourism

HUB

The Vision:

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Page 5: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

KISS Keep

it Simple

& Smart

KISS S Keep

it Simple, Smart

&

Speedy (c) Dr. Ben Nachman 2013

Page 6: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

KISSS S Keep

It Simple, Smart, Speedy,

&

Structured

KISSSS S Keep

It Simple, Smart, Speedy,

Structured &

Sociable (c) Dr. Ben Nachman 2013

Interfaces Problems

Ideas

Page 7: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

Surprising

Storming

(c) Dr. Ben Nachman 2013

Page 8: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

Issues to be discoursed: • Vision + KISSES

• Tourism (edges), eco-system

• Technologies – ”to use or not to

use”

• Innovation, Creativity and the CIA

• Problutions

• From efficiency to breakthrough

• Ideas Generators.

(c) Dr. Ben Nachman 2013

Page 9: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

(c) Dr. Ben Nachman 2013

Page 10: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

LAST CALL FOR ALL PASSENGERS

(c) Dr. Ben Nachman 2013

Hurry Enthusiasm Excitement Good Mood Tense Fear

Page 11: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

The feelings territory

The tourism Eco-system

(c) Dr. Ben Nachman 2013

Page 12: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

(c) Dr. Ben Nachman 2013

Tourism Innovation >>> Eco-System

Tourism

Page 13: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

(c) Dr. Ben Nachman 2013

Tourism Innovation >>> Eco-System

Tourism

IMAGING

GAMING

GAMBLING NAVIGATION

SHOPPING FOOD

Page 14: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

Issues to be discoursed: • Vision + KISSES

• Tourism (edges), eco-system

• Technologies – ”to use or not

to use”

• Innovation, Creativity and the CIA

• Problutions

• From efficiency to breakthrough

• Ideas Generators.

(c) Dr. Ben Nachman 2013

Page 15: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

Examples of technologies

(c) Dr. Ben Nachman 2013

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(c) Dr. Ben Nachman 2013

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(c) Dr. Ben Nachman 2013

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(c) Dr. Ben Nachman 2013

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(c) Dr. Ben Nachman 2013

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(c) Dr. Ben Nachman 2013

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(c) Dr. Ben Nachman 2013

Galaxy Gear

Page 22: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

Analyze. Paralyze…

Analyze Synthesize Mobilize !

(c) Dr. Ben Nachman 2013

Page 23: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

Issues to be discoursed: • Vision + KISSES

• Tourism (edges), eco-system

• Technologies – ”to use or not to

use”

• Innovation, Creativity and the

CIA

• Problutions

• From efficiency to breakthrough

• Ideas Generators.

(c) Dr. Ben Nachman 2013

Page 24: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

(c) Dr. Ben Nachman 2013

• Ideas

• Focused

• New Combinations

Creativity

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(c) Dr. Ben Nachman 2013

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(c) Dr. Ben Nachman 2013

• NEW

• Creating value

• Implemented

Innovation

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(c) Dr. Ben Nachman 2013

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(c) Dr. Ben Nachman 2013

•Commercialization

• Incubation

•Acceleration

CIA

Page 29: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

Issues to be discoursed: • Vision + KISSES

• Tourism (edges), eco-system

• Technologies – ”to use or not to

use”

• Innovation, Creativity and the CIA

• Problutions

• From efficiency to breakthrough

• Ideas Generators.

(c) Dr. Ben Nachman 2013

Page 30: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

(c) Dr. Ben Nachman 2013

The problem As an opportunity

Page 31: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

QC Questions &

Curiosity (c) Dr. Ben Nachman 2013

Problem + Solutions

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(c) Dr. Ben Nachman 2013

SOS Systematic

Opportunities Search

Page 33: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

Issues to be discoursed: • Kisses

• Tourism (edges), eco-system

• Technologies – ”to use or not to

use”

• Innovation, Creativity and the CIA

• Problutions

• From efficiency to breakthrough

• Ideas Generators.

(c) Dr. Ben Nachman 2013

Page 34: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

נכון לעשות - Efficiency Effectiveness – לעשות את הנכוןנכון-להכחיד את הלא – Eliminating Waste Better Value – לשדרג את הנכון

Best of the Best – לבחור בנכון ביותר Innovation – לחדש נכון

נכון' פרוץ דרך'ל – Breakthrough

(c) Dr. Ben Nachman 2013

Page 35: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

Issues to be discoursed: • Kisses

• Tourism (edges), eco-system

• Technologies – ”to use or not to

use”

• Innovation, Creativity and the CIA

• Problutions

• From efficiency to breakthrough

• Ideas Generators.

(c) Dr. Ben Nachman 2013

Page 36: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation
Page 37: Ptt upgrading technology-in_tourism-kisses-2013-09-01-presentation

© Dr. Ben Nachman, 2013

+972-544-9363-44

[email protected]

Thanks 4 joining our

flight

Dr. Ben Nachman

President, SWOT – Innovation & Strategy.

Israel.