Stakeholder ManagementProject Stakeholders
Individual or group who will benefit from project, is impacted by project or must provide resources to project
Think about people and groups both internal and external to your organization
Stakeholder Management
A project manager must share the project with its stakeholder
Stakeholder Management
building relationships across all stakeholders
apprising them of project progress
Stakeholder Management
Ensure the project has sufficient sponsorship and resources
Identify potential barriers to project success and mitigate or eliminate them
You are developing a project “community”
Stakeholder Management
Results of Effective Stakeholder Management
All stakeholders are aware of the project’s strategic purpose and goals
Sponsor, Steering Committee and Core Team are committed to the project and working together effectively
Stakeholders across all functions have the same definition and perception of the project
People impacted by change are identified, involved and ready
Stakeholder Management
Do your homework ...
In order to lead, involve or manage stakeholders, you must continuously assess who they are and their relationship to the project.
Stakeholder Management
Sponsor
Sponsor
Change
Agent
Change
Agent
Change
Agent
Change
Target
Change
Target
Change
Target
Who will be responsible for making change?
Who has the authority to make change?
Based on the changes your project is making to the organization…
Sponsor
Sponsor
Change
Agent
Change
Agent
Change
Agent
Change
Target
Change
Target
Change
Target
Home
“OK....We’ve identified the project’s stakeholders and their relationships to the project....Now what?”
Stakeholder Management
Repository for stakeholder information revealed through the mapping process
Provides key questions to consider about the stakeholders during each phase
Provides a written record of all stakeholders, their representatives and their relationship to project
Project manager and team use information in matrix to develop ACTION ITEMS
Stakeholder Management
Stakeholder
Associated skills include leadership, team building and communication
An on-going process throughout project
Key results: common perception of project, conflicts managed, change targets ready
Stakeholder mapping is a strategic thinking and planning tool to help guide management actions
Stakeholder management matrix is an important data repository tool