product brochure: asia-pacific online payment methods: second half 2016

ASIA-PACIFIC ONLINE PAYMENT METHODS: SECOND HALF 2016 PUBLICATION DATE: FEBRUARY 2017

PAGE 2 GENERAL INFORMATION I PAGE 3 KEY FINDINGS I PAGE 4-6 TABLE OF CONTENTS I PAGE 7 REPORT-SPECIFIC SAMPLE

CHARTS I PAGE 8 METHODOLOGY I PAGE 9 RELATED REPORTS I PAGE 10 CLIENTS I PAGE 11-12 FREQUENTLY ASKED QUESTIONS

PAGE 13 ORDER FORM I PAGE 14 TERMS AND CONDITIONS

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PRODUCT DETAILS Title:

Type of Product:

Category:

Covered Regions:

Covered Countries:

Language:

Formats:

Number of Charts:

Asia-Pacific Online Payment Methods: Second Half 2016

Market Report

Online Payment

Asia-Pacific

Australia, China, India, Indonesia, Japan, Malaysia, South Korea,

Thailand

English

PDF & PowerPoint

75

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QUESTIONS

ANSWERED

IN THIS REPORT

What payment methods account for the largest share of E-Commerce sales in Asia-Pacific?

How do payment preferences of online shoppers in China differ from those in Japan?

What are the top payment methods used by online shoppers in Southeast Asia?

How many mobile shoppers in Asia-Pacific use mobile wallets?

What are the key mobile payment trends in Asia-Pacific?

SECONDARY MARKET

RESEARCH

Our reports are exclusively based on secondary market research. Our researchers derive

information and data from a variety of reliable published sources and compile the data into

understandable and easy-to-use formats.

ADVANTAGES Maximum Objectivity

Reliable Sources

Up-To-Date Analysis

Boardroom-Ready PowerPoint Presentations

Guidance For Strategic Company Decisions

ASIA-PACIFIC ONLINE PAYMENT METHODS: SECOND HALF 2016

MOBILE PAYMENTS GROWING IN ASIA-PACIFIC

Asia-Pacific is the largest global region by B2C E-Commerce sales, featuring various

fast growing and advanced online retail markets. Although the rankings of top online

payment methods vary by country, the yStats.com report reveals a clear overarching trend:

the growing use of mobile payments. Shoppers in Asia-Pacific are more likely to use

innovative payment methods such as mobile wallets than consumers in other regions

worldwide, with around one-half half of Internet users looking forward to being able to

make more payments with their mobile devices, according to a survey cited in the

yStats.com report.

China is one of the leaders of the mobile trend. The number of mobile payment

users in this country is catching up with the number of online payment users, while the

volume of mobile payments made through third-party services like Alipay and Tenpay

already outpaced desktop-based Internet payments in 2016. The figures cited in the

yStats.com publication for other markets also indicate the increasing adoption of mobile

payment methods. For instance, in South Korea the daily average value of payments made

with mobile cards grew by a strong double-digit figure, and in India mobile wallets are

projected to increase their share of E-Commerce payments by several percentage points by

2020.

Furthermore, the yStats.com report sheds light on payment-related preferences of

online shoppers in Asia-Pacific by citing multiple consumer surveys. While many digital

buyers in countries such as Japan and Australia are happy to pay for their online purchases

by bank card, in Southeast Asian markets such as Indonesia, Thailand and Malaysia, ATM or

online bank transfer are more appealing payment methods. In addition, both convenience

and safety are valued by consumers when making payments online or via mobile devices.


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MANAGEMENT SUMMARY

GLOBAL DEVELOPMENTS

Online and Mobile Payment Trends, H2 2016

Breakdown of E-Commerce Sales by Payment Methods, in %, 2015 & 2020f

Breakdown of the Number of Online Payment Options Offered, in % of Online Merchants, January 2016

Top 3 Payment Methods Preferred in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, August

2016

Top 3 Considerations When Choosing a Payment Method in Cross-Border Online Shopping,

in % of Cross-Border Online Shoppers, August 2016

Reasons To Choose the Preferred Payment Method in Cross-Border Online Shopping, in % of Cross-Border Online

Shoppers, 2016

Security Authentication Features That Online Shoppers in the USA and the UK Would Consider Setting Up for Online

Purchases in the Next 12 Months, in %, November 2016

Mobile Payments Share of Total Consumer Card Payments, in %, 2016e & 2021f

Mobile and Wearable Contactless Payments, in USD billion, 2015 & 2018f

Breakdown of Mobile Payments by Usage Case, by Europe and North America, 2016e

Share of Internet Users Who Look Forward to Being Able to Pay for More Transactions from Mobile Device, in %, by

Asia-Pacific, Europe, Latin America, the USA, and Global Average, August 2016

Contactless Payment User Penetration, in % of Banked Population, July 2016

Payment Methods Used in Mobile Shopping, in % of Mobile Shoppers, by Selected Regions, August 2016

Products and Services Paid for via Mobile Wallet, in % of Mobile Shoppers Who Paid with Mobile Wallet, August 2016

Share of Mobile Shoppers Paying with Mobile Wallets, by Selected Countries, in %, August 2016

Probability of Using Mobile Wallets, in % of Smartphone Owners, by Selected Countries, July 2016

ASIA-PACIFIC

3.1. REGIONAL

Breakdown of E-Commerce Sales by Payment Method, in %, 2015 & 2020f

3.2. ADVANCED MARKETS

3.2.1. JAPAN

Online and Mobile Payment Trends and News about Players, H2 2016

Top Places to Use Credit Card, incl. “Online Shopping/Mail Order”, in % of Internet Users Who Used Credit Card in

the Previous 6 Months, November 2016

Top Purposes of Using a Credit Card, incl. “Online Shopping and Internet Services”, in % of Adults Who Would Like to

Use Credit Cards, July 2016

Breakdown of Attitude to Being Asked to Enter a Password or Other Identification in Addition to Credit Card Number

and Expiration Date When Shopping Online, in % of Adults, July 2016

Payment Methods Used in Physical Stores, incl. “E-Money”, in % of Internet Users, by Age Group, August 2016

Mobile Payments Solutions Used for Payment In-Store, in % of Internet Users, August 2016

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ASIA-PACIFIC ONLINE PAYMENT METHODS: SECOND HALF 2016 TABLE OF CONTENTS (1 OF 3)

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ASIA-PACIFIC (CONT.)

3.2. ADVANCED MARKETS (CONT.)

3.2.2. SOUTH KOREA Daily Average Value of Mobile Card Payments, in KRW billion, 2014 & 2015

Breakdown of Payment Instruments Used, by Transactions Number and Value, in %, incl. “Mobile Cards”, 2015

Reasons for Not Using Mobile Financial Services, by Score, in %, 2015

3.2.3. AUSTRALIA

Share of Credit Cards in Number of Domestic B2C E-Commerce Payments, in %, FY 2010/11 and FY 2015/16

Value of Card-Not-Present Fraud, in AUD million, and Share of Total Card Fraud, in %, 2010 - 2015

Share of Banked Population Who Used Contactless Payments, by Contactless Card and Mobile Wallet, in %,

2015/2016

3.3. EMERGING MARKETS

3.3.1. CHINA


E-Wallet’s Share of E-Commerce Sales, in %, 2015

Payment Methods Used in Online Shopping, in % of Online Shoppers, 2016

Number of Online Payment Users, in millions, and Penetration, in % of Internet Users, 2012 – 2015 & June 2016

Third-Party Online Payment Volume, in CNY trillion, by Two Comparative Estimates, Q1 2015 – Q2 2016

Breakdown of Third-Party Online Payment GMV, by Type, in %, Q2 2015 – Q2 2016

Breakdown of Third-Party Online Payment GMV by Players, in %, by Two Comparative Estimates, Q1 2016

Number of Mobile Payment Users, in millions, and Penetration, in % of Mobile Internet Users, 2014, 2015 & June

2016

Third-Party Mobile Payment Volume, in CNY trillion, by Two Comparative Estimates, Q1 2015 – Q2 2016

Breakdown of Third-Party Mobile Payment, by Type, in %, Q2 2015 – Q2 2016

Breakdown of Third-Party Mobile Payment GMV by Players, in %, by Two Comparative Estimates, Q1 2016

Breakdown of Payment Methods Used in Mobile Payment Accounts, in % Mobile Payment Users, 2015

Mobile Payment Scenarios, in % of Mobile Payment Users, 2015

Reasons for Using Mobile Payments, in % of Mobile Payment Users, July 2016

3.3.2. INDIA


Breakdown of E-Commerce Payment Volume by Payment Methods, in %, 2015 & 2020f

Value of Payment Transactions by Selected Non-Cash Payment Methods, in INR billion, Volume, in millions, and

Change, in %, incl. Mobile Wallets, FY 2014-2015 & FY 2015-2016

Purposes of Using Mobile Wallets, in % of Mobile Wallet Users, April 2016

3.3.3. INDONESIA

Breakdown of Payment Methods Used in Online Shopping, in % of Online Shoppers, December 2016

Breakdown of Reasons to Choose Payment via ATM, in % of Online Shoppers Who Pay for Online Purchases via ATM,

December 2016


TABLE OF CONTENTS (2 OF 3)

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ASIA-PACIFIC (CONT.)

3.3. EMERGING MARKETS (CONT.)

3.3.3. INDONESIA (CONT.)

Breakdown of Payment Methods Used in Online Shopping, in % of Online Shoppers, August 2016

Reasons to Choose an E-Commerce Website to Purchase From, incl. Payment-Related, in % of Online Shoppers,

August 2016

Most Popular Non-Bank Fintech Services, in % of Non-Bank Fintech Service Users, November 2016

Areas with Most Demand for Increased or Clearer Regulation According to Fintech Companies, in %, November 2016

3.3.4. THAILAND

Breakdown of E-Commerce Revenues of Retail and Wholesale Trade Companies by Payment Method, in %, 2015

3.3.5. MALAYSIA

Breakdown of Payment Methods Preferred in Online Shopping, in % of Online Shoppers, June 2016

Top 5 Reasons Preventing Consumers from Conducting Certain Banking Activities via Mobile, in % of Internet Users,

March 2016

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TABLE OF CONTENTS (3 OF 3)

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ASIA-PACIFIC ONLINE PAYMENT METHODS: SECOND HALF 2016 REPORT-SPECIFIC SAMPLE CHARTS

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GENERAL METHODOLOGY OF OUR MARKET REPORTS Secondary Market Research

The reports are compiled based on secondary market research.

Secondary research is information gathered from previously published

sources. Our reports are solely based on information and data acquired

from national and international statistical offices, industry and trade

associations, business reports, business and company databases,

journals, company registries, news portals and many other reliable

sources. By using various sources we ensure maximum objectivity for all

obtained data. As a result, companies gain a precise and unbiased

impression of the market situation.

Cross referencing of data is conducted in order to ensure

validity and reliability.

The source of information and its release date are provided on

every chart. It is possible that the information contained in one chart is

derived from several sources. If this is the case, all sources are mentioned

on the chart.

The reports include mainly data from the last 12 months prior

to the date of report publication. Exact publication dates are mentioned in

every chart.

Definitions

The reports take into account a broad definition of B2C E-

Commerce, which might include mobile commerce. As definitions may

vary among sources, exact definition used by the source (if available) is

included at the bottom of the chart.

Chart Types

Our reports include text charts, pie charts, bar charts, rankings,

line graphs and tables. Every chart contains an Action Title, which

summarizes the main idea/finding of the chart and a Subtitle, which

provides necessary information about the country, the topic, units or

measures of currency, and the applicable time period(s) to which the data

refers. With respect to rankings, it is possible that the summation of all

categories amounts to more than 100%. In this case, multiple answers were

possible, which is noted at the bottom of the chart.

Report Structure

Reports are comprised of the following elements, in the following

order: Cover page, preface, legal notice, methodology, definitions, table of

contents, management summary (summarizing main information

contained in each section of report) and report content (divided into

sections and chapters). When available, we also include forecasts in our

report content. These forecasts are not our own; they are published by

reliable sources. Within Global and Regional reports, we include all major

developed and emerging markets, ranked in order of importance by using

evaluative criteria such as sales figures.

Notes and Currency Values

If available, additional information about the data collection, for

example the time of survey and number of people surveyed, is provided in

the form of a note. In some cases, the note (also) contains additional

information needed to fully understand the contents of the respective data.

When providing information about amounts of money, local

currencies are most often used. When referencing currency values in the

Action Title, the EUR values are also provided in brackets. The conversions

are always made using the average currency exchange rate for the

respective time period. Should the currency figure be in the future, the

average exchange rate of the past 12 months is used.

METHODOLOGY OF OUR ASIA-PACIFIC ONLINE PAYMENT METHODS: SECOND HALF 2016

Report Coverage

This report covers the online payment market in Asia-Pacific. It

takes into account a wide definition of online payment, including payment

methods used in online shopping and mobile payment, such as remote

and proximity payments.

The major countries in the region are covered, while data

availability varied across the markets.

The report includes data mostly published within the last six

months of 2016. The exact date of publication of the source is stated on

each chart. The time period which the data refers to differs by source.

Report Structure

The global chapter opens the report, featuring an overview of

global online and mobile payment developments.

Next, the breakdown of online payment methods on the

regional level is presented.

The rest of the report contains country-specific information.

Countries are grouped by advanced and emerging B2C E-Commerce

markets. Within each group, the countries are presented in the descending

order of B2C E-Commerce sales.

Depending on data availability, the following types of market

information are included: payment methods most used by online shoppers,

breakdown of E-Commerce sales by payment methods, number of users

and value of online/mobile payment transactions, rankings of payment

providers, and information about mobile payment usage.

Not all the mentioned types of information are available for each

of the covered countries. For the two leading countries in the region, also

online and mobile payment trends and news about major players are

presented on text charts.


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METHODOLOGY

Global Online Payment Methods: Second Half 2016

Europe Online Payment Methods: Second Half 2016

Global Mobile Wallets 2017: Competitors and Market Opportunities Methods

Apple Pay Profile 2017

Samsung Pay Profile 2017

Android Pay Profile 2017

January 2017

February 2017

January 2017

January 2017

January 2017

January 2017

€ 1,950

€ 950

€ 1,950

€ 450

€ 450

€ 450

Global Mobile Online Payment Methods: First Half 2016

Global Alternative Online Payment Methods: First Half 2016

Asia-Pacific Online Payment Methods: First Half 2016

Fraud and Security in Global Online Payment 2016

Company Profiles of 10 Leading Online Payment Service Providers 2015

Global E-Commerce Marketplaces 2016

Trends in Worldwide Internet Retail 2016

Global B2C E-Commerce Market 2016

Top Players in Global E-Commerce Market 2016

October 2016

September 2016

September 2016

October 2016

July 2015

November 2016

July 2016

June 2016

June 2016

€ 950

€ 950

€ 750

€ 950

€ 2,950

€ 450

€ 1,450

€ 2,950

€ 950

Eastern Europe B2C E-Commerce Market 2015

Japan B2C E-Commerce Sales Forecasts: 2016 to 2020

China B2C E-Commerce Sales Forecasts: 2016 to 2020

Top 5 Country B2C E-Commerce Sales Forecasts: 2016 to 2020

Asia-Pacific B2C E-Commerce Market 2015

January 2016

December 2016

November 2016

November 2016

October 2015

€ 1,950

€ 450

€ 450

€ 1,950

€ 3,450

Middle East B2C E-Commerce Market 2016 May 2016 € 1,950

Africa B2C E-Commerce Market 2016 May 2016 € 1,950

Latin America B2C E-Commerce Market 2016

Europe B2C E-Commerce Market 2016

North America B2C E-Commerce Market 2015

Central Asia & Caucasus B2C E-Commerce 2015

March 2016

February 2016

November 2015

November 2015

€ 2,950

€ 2,950

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UPCOMING RELATED REPORTS

REPORT PUBLICATION

DATE

PRICE*

Global Mobile Payment Methods: Second Half 2016

Global Alternative Payment Methods: Second Half 2016

Asia-Pacific Online Payment Methods: Full Year 2016

Asia-Pacific B2C E-Commerce Market 2016

February 2017

February 2017

March 2017

Quarter 2 2017

€ 950

€ 950

€ 1,950

€ 2,950


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