product & application guide - the look...

P R O D U C T & A P P L I C A T I O N G U I D E

We drive sales through a connected in-store experience

Produced by: The Look Company

1.866.979.8326 | [email protected]

ABOUT THE LOOK COMPANYWho Is The Look Company

LookRetail Benefits

Our Work

NEW FOR 2017Custom Frame Finishes

Two LED Light Temperatures

Large Format Flip Frames

Look Facade System

PRODUCT CATEGORIESDisplay Systems

Interactive & Mobile Engagement

On the Wall Treatments

Kiosks & Digital Systems

Millwork & Store Fixture Integrated Solutions

Ceiling Solutions

Outdoor Solutions

CLIENT SERVICESDye Sublimation Textile Printing

UV Flexible & Rigid Substrate Printing

Concept & Design

Technical Consulting

Project Management & Installation

LookConnex Online Customer Portal




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We are skilled at creating experiential

environments, changeable displays, and

interactive in-store solutions.

We engage your customers visually,

integrate components seamlessly, and

tailor experiences in imaginative and

innovative ways.

We help build dynamic, and informative

connections between you and your

audience.

WE ARE

VISIONARIES,

CUTTING EDGE,

& PARTNERS.

WE GET ITLook is not just communication, it is your conversation with your customer.

Look is your brand image and personality.

Look brings your environment to l i fe.

Look is at the conversion stage of your customer’s journey.

Look drives sales through a connected in-store experience.




KEEP MORE EYES

ENGAGED WITH

THE SCIENCE OF

LOOK

VISUAL ENGAGEMENTUtilizing internally researched and

designed fabric graphics and backlit

displays, we deliver the best-in-class

visual output with an average visibility

increase of 80% over traditional

displays.

We understand and guide you

in the science of LOOK and the

choices you should make to best

enable greater viewership of Product

Displays and Environmental Images.

Innovative and changeable graphic

frames allow graphic change outs

simply and easily by Showroom

Designers, your own staff or through

a Look arranged service.

CONTINUING THE

CONVERSATION

WITH INTERACTIVE

DISPLAYS

MOBILE ENGAGEMENTThe Look Company utilizes proven

mobile technology in display frames

and graphics components to better

connect with your customers mobile

devices.

Connecting with customers in-store

allows delivery of granular, regionally

accurate messages in-line with all

other outreach programs, garnering

the greatest sales success.

Allow customers in-store to

continue a conversation with your

brand or about your product offer,

provide a high quality product

presentation, offer a call-to-action

with an incentive, or provide a

direct route to loyalty or other

engagement initiatives.

CONNECTING

OUT-OF-STORE

ADS TO IN-STORE

MERCHANDISING

CUSTOMER JOURNEYWe collaborate with your existing

creative stakeholders and omni-

channel partners to extend and

strengthen a unified message in-store

for consistency through the entire

consumer journey.

From your first interaction with

your customer out-of-store (web or

traditional advertising) we seamlessly

connect your experience and

message to the in-store environment

with interactive and visually

compelling display solutions.

With LookConnex, our online

customer portal you always have in-

store visibility over your display assets

and the graphic images currently

installed. Align merchandising

campaigns to match advertising

initiatives, modify mobile engagement

content on the display, or simply

audit the deployment of your

merchandising campaigns online

from anywhere.

HOW WE CONNECT

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OPTIMIZING THE CONNECTED

IN-STORE EXPERIENCE

Connecting out-of-store advertising and in-store merchandising with

“ease of change” graphics to keep marketing campaigns aligned.

Connecting App and Web content with in-store displays to provide

continuity of message and a contextually rich customer engagement.

Connecting in-store visual engagement with the brand image and

drivers of your business.

Connecting with your customers through “Tap & Grab” mobile

engagement displays

Connecting with your customers with concierge services such as store

directories, coupons, rewards or loyalty programs.

Connecting in-store sales staff with product knowledge training.

Connecting out-of-store marketing personnel with in-store visibility

for brand guardian and deployment confirmation through LookConnex

online customer portal.




OUR WORK T

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NEW FOR 2017CUSTOMFRAME FINISHES

The warmth of Wood Grain, the clean look of Metal,

the sophistication of Carbon Fiber, an exact Pantone

color or a Brand Logo – you can now specify a

custom finish for any Aluminium extrusion display.

New to The Look Company for 2017 are Custom

Finishes designed to compliment your brand

guidelines, to deliver a product message, or to

simply make the display fit into the décor of the

environment, your finishing options are virtually

limitless.

Best of all, you can create a whole new look to your

display and lightbox structures very inexpensively.

With hundreds of custom finishing options, the

design choice is up to you.

EXAMPLES INCLUDE

■ Wood Grain (Any Light or Dark Wood style)

■ Naturals (Stone, Marble, Weaves)

■ Metallics (Aluminium, Carbon Fiber)

■ Pantone Color

■ Artwork (Any Word or Full Color Logo)

■ Custom (Any Artistic or Created Design)

■ Finishes (Gloss, Matte, Spot Varnish or Raised)




NEW FOR 2017TWO LED LIGHT TEMPERATURES

Different retail settings require different lighting

requirements – A showroom with a great deal of

outdoor sunlight or interior spotlights may require the

extra brightness of our 6000k intensity option, while

our traditional 4500k intensity option may satisfy

other showroom requirements.

Weather the Cool light effect of the 6000k option for

a brighter white feel is your desire or the Warm light

effect of the 4500k option for natural skin tones is

important, both of our LED light temperature options

are available within either the EdgeLit or BackLit Light

Box styles.

■ EdgeLit 4500k (Warm light effect)

■ EdgeLit 6000k (Cool light effect)

■ BackLit 4500k (Warm light effect)

■ BackLit 6000k (Cool light effect)

LIGHT TEMPERATURE SPECTRUM

Can

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Day

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NEW FOR 2017LARGE FORMATFLIP FRAMES

Ideally suited for outdoor applications at drive

through windows or beside door entryways and for

indoor applications in big box, hardware or Auto

showrooms – our new large format Flip Frame

provides the look of a “Picture Frame” system with

the extra durability of a large format display.

Engineered for large format applications, the locking

mechanism attaching the printed images is both

significantly stronger than traditional SEG displays

and also has a tightening capability built into the

frame system.

Go Big or Go Jumbo – our new Flip Frame is

designed to extend and carry your message both

Indoors and Outdoors.




NEW FOR 2017LOOK FACADESYSTEM

Adapted from our sport branding projects, including

professional sport facilities to world championships,

Look Facade is relied upon as our most robust, large

format branding system.

Weather you require a full wall treatment or simply

a large format building advertising display, Look

Facade is engineered to withstand the rigors of

strong winds, snow storms and desert heat.

Designed to accommodate a variety of architectural

applications, the most proprietary feature is the

substrate “Ratchet Tightening” system. After

installation by Look Certified installers, your outdoor

large format graphic image will remain tightly

installed. When it is time to change the graphic

image, the “Ratchet” system is released to remove

the old branding and the new graphic image is easily

changed out.




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DISPLAY

SYSTEMS

Displays Systems by The Look Company are a

systematic grouping of graphic display products

designed to compliment the total area of your retail

environment from front window, to product display

areas to cash counters or fitting rooms.

Look Displays are designed to provide solutions to

create maximum brand exposure whether deployed

on the wall, self standing, ceiling hung or counter

top. Each display incorporates the benefits of fabric

graphics, custom frame colors or backlit illumination

for best-in-class visibility and changeability.

We ensure that your space is fresh, flexible and

visually engaging, from the moment your customer

walks in, all the way to conversion.

SELF

STANDING

WALL

MOUNTED

CEILING

HUNG

COUNTER &

TABLE TOP

FINS &

TOPPERS

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WALL MOUNTED SOLUTIONS

PRODUCT OVERVIEW

Flush mounted display systems

allow you to effectively brand

unused wall space with a low

profile frame solution.

The anodized Aluminium frame

is a tasteful addition to your in-

store design that can be powder

coated in any colour or can be

“Custom Finished” with any

pattern, graphic or logo to ensure

we meet your brand standards

and retail vision.

Paired with our printed graphic

fabrics, your display will surpass

industry standards for print

resolution, visual engagement

and message delivery.

Show the best visuals possible

to support your brand and

in-store engagement. Go vivid

and increase your In-store

Engagement.

WHERE IT WORKS

■ Specialty Stores

■ Auto Showrooms

■ Department Stores

■ Restaurants

■ Conference Centres

■ Health Clubs

■ Office Spaces

■ Grocery Stores

■ Meeting Rooms

■ Public Transit

■ Hotels

THE RESULTS

■ A one time install of

frames by our qualified

installation network,

keeps implementation

costs to a minimum.

■ Keep your message fresh

with brilliant graphics

and a simple change out

systems, no tools required.

■ Keep vandals away by

selecting our SecureSnap™

frame cover.

17mmFrame

22mm FramewithSecureSnap™

36mmUltra-thinBacklit LGP

100mm FrameSingle SidedBacklit

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FREESTANDING & TABLE TOP DISPLAYS

PRODUCT OVERVIEW

Freestanding display solutions

allow you to effectively engage

your audience at eye level with a

customized display built to suit

your retail environment.

We build modular solutions that

are easy to assemble and easy

to move anywhere in-store to

integrate with current designs and

store layout.

Highlight a sale or product display

area with backlit freestanding

lightboxes that seamlessly plug

into any 120-220 Volt socket,

and ensure maximum graphic

exposure with single or double

sided frame systems.

With custom sizes, that can

be powder coated or custom

finished, freestanding displays

ensure you maintain consistency

through out your environment.

WHERE IT WORKS


■ Auto Showrooms


■ Restaurants


■ Health Clubs

■ Grocery Stores

■ Merchandise Tables

■ Hotels

THE RESULTS

■ The display arrives with

easy setup instructions

for your staff to follow.

■ Lightweight and portable

throughout the store.

■ Provides impactful visual and

a consistent “non-cluttered”

look to your store visuals

by eliminating the need for

different frame types.

■ Backlit or non-Backlit.

50mm FrameDouble Sided


120mm FrameDouble SidedBacklit

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CEILING HUNG SOLUTIONS

PRODUCT OVERVIEW

Hanging display solutions allow

you to effectively utilize empty

ceiling space throughout your

store. In most cases department

identification or front window

displays are typical applications

for hanging displays.

The hanging displays provided by

The Look Company range from

both non lit to backlit solutions

and with our proprietary LED

technology and fastening

systems, we are able to provide

you with any specific size for your

retail programs.

Adjustable cable tensioning

systems allow you to level and

adjust the fabric frames and

graphics to different heights and

angles. Ceiling hung solutions are

lightweight and engineered to be

extremely strong to support any

size or hanging application.

WHERE IT WORKS


■ Auto Showrooms


■ Restaurants


■ Tradeshows

■ Health Clubs

■ Grocery Stores

■ Public Spaces

■ Transportation Facilities

■ Hotels

THE RESULTS

■ Requires a one time setup and

implementation to properly

secure the ceiling anchors by

Look Trained technicians.

■ Brilliant resolution and

deep colours on our backlit

graphic prints will make a

large impact and impression

with your customers.

■ Lighting variations available

to help you achieve

brilliant bright images.



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PRODUCT OVERVIEW

Fins and Toppers are an ideal

way to help extend existing brand

space on merchandising systems.

With the use of adapters for slat

wall and magnets for any other

metallic surface, Look displays

can seamlessly adapt to your

existing wall or racking systems.

The benefit of these displays

are their ability to help further

brand in-store space and to

help customers identify racks,

stands and in-store areas.

Heightening the customer’s

shopping experience and creating

an opportunity for positive brand

interactions, helps to drives sales.

We help to easily create dynamic

and impactful spaces with

modular components that add life

to your existing merchandising

systems.

WHERE IT WORKS

■ Retail Stores

■ Slat wall Systems


■ Store Fixtures

■ Shelf Units

■ Tradeshows

■ Projecting Form Walls

■ Large Scale Indoor Events

THE RESULTS

■ Easy for staff to set up. No

specialty installer required.

■ Lightweight and movable.

■ Provides a visual cue

for customers to easily

find in-store areas and

merchandise sections.

■ Flexible graphic options allows

you to keep messages fresh

and new on the same frame.

FIN & TOPPER DISPLAYS


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INTERACTIVE

& MOBILE

ENGAGEMENT

Mobile Solutions by The Look Company integrated

into our graphic prints and displays through NFC tap,

QR Codes and BlueTooth beacons make any display

interactive.

We help extend your customers interactive experience

and access to your web content through out the retail

environment. Encourage your customers to “tap” on

the display to find out more information, download a

coupon, or activate a loyalty program. Whatever can

be deliver to a mobile device can be delivered from a

mobile solution integrated in a Look Display system.

The value behind mobile integration is that it sets your

in-store experience apart, and encourages interaction

with brand and content, which engages shoppers,

provides high value product information, converts

shoppers into buyers and solidifies brand loyalty.

Mobile engagement in-store, continues a conversation

in your customers journey, stimulates recall and

enhances the in-store experience.

NFC TAGS

QR CODE

BLUETOOTH BEACONS

ENABLING SOLUTIONS

■ NFC Tag

■ QR Code

■ BlueTooth Beacons

CONTENT DELIVERY

■ Web Page or App

■ Video

■ Coupons

83%

Of shoppers have used digital for preliminary research before going to a store.**

87%

Of shoppers still go to a store when they are ready to evaluate and purchase a particular

product.**

75%

Of shoppers use their mobile device in store to further research the

product.**

69%

Of shoppers are more likely to buy in-store if given digital “self help” tools such as interactive displays.**

CONSUMER TRENDShoppers are tech savvy, and will research/decide on

products based upon online research prior to visiting a store.

Consumers now demand high value visual and feature rich

content throughout their in-store experience and on their

journey to a buying decision.**

RETAIL TRENDRetailers need dynamic displays and in-store mobile

engagement to continue the out-of-store conversation

in-store with the customer, offering real time information

and incentives. **

BRINGING CLICKS TO BRICKS

**Source: InReality 2nd Annual “Reality Retail Report” (pdf, web)

*Survey conducted in 2015 with 692 respondents across 48 states and 10 retail categories. Statistical confidence is 95% +/- 5% based upon 692 respondents*

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PRODUCT OVERVIEW

The Look Company integrates

and enables your brand, retail

or destination with mobile

engagement that allows you to

provide your digital content and

product benefits to consumers via

their mobile devices. Delivering

content rich and compelling

product information at the point of

decision will increase sales.

Connecting your customers

with media rich content at the

in-store level allows them to

better understand and connect

with the discovery phase of their

out-of-store research. Recall and

retention is better realized and

consumers can better connect

with a brands digital conversation

and promotion that originally

drove them in-store.

Through the use of NFC

embedded chips anywhere in

the display surface, to Bluetooth

beacon technology to traditional

QR codes, The Look Company

can integrate your mobile content

into any display system.

WHERE IT WORKS

■ Retail stores

■ Department stores

■ Tradeshows &

conference centres

■ Restaurant & food service

■ Any retail product display

■ Grocery stores

■ Auto showrooms

■ Out-of-store displays

THE RESULTS

■ Connect with your

consumers in a truly omni-

channel experience and

allow them to re-acquaint

with your brand in-store.

■ Position the mobile

connection anywhere on

the display to create an

interactive experience.

MOBILE ENGAGEMENT SYSTEMS

1 - Enable interactive displays

2 - Customer taps, scans, or receives digital signal

3 - Content delivered to customers smartphone

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ON-THE-WALL

TREATMENTS

Fabric Wall Treatments by The Look Company are

designed to provide maximum exposure for your

brand, the message you want to share, or a low

cost way to decor your retail environment.

Instantly transform the look and feel of any space as

often as required with low cost fabric graphics. We

created solutions that are large scale and unique,

from full wall murals, to above-the-shelf runners to

pillar wraps, we maximize in-store exposure and

create unique, truly engaging environment with

highly effective on-the-wall solutions.

On-the-wall fabric treatments are the most cost

effective way to change the look and feel of a retail

space or to deliver a truly life like experience, either

as in-store branding or as a Vendor paid promotion.

The change to your retail wall will be dynamic.

FULL WALL COVERINGS

TOP-OF-WALL RUNNERS

PILLAR WRAPS

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FULL WALL TREATMENTS

PRODUCT OVERVIEW

Fully immerse your customers

or audience through fully branded

wall graphic. Unlike traditional

wall mural treatments, TLC has

developed a unique brand of

extrusion and support hardware

to cost effectively form walls,

pillars, corners and edges,

enabling a seamless visual

experience from all angles.

Full wall coverage increases

visibility and engagement by

80%, creating better retention

and recall of the brands message

simply by making the space more

inspirational.

We work with you to create a

memorable, branded experience

or an environmental enhancement

with changeable wall designs.

WHERE IT WORKS

■ Retail Stores


■ Above Wall Units

■ Along Hallways

■ Cash Counter

■ Behind Fixtures

■ VIP Areas

■ Restaurant Walls

■ Hotel Room Walls

■ Fit out over unfinished or old

decor elements

THE RESULTS

■ Vendor activation through

on-selling display space

to vendors to promote

their product offers.

■ Lower cost than alternative

PSV wraps, printed wall

paper or posters.

17mm PlasticStraight

17mmGrip PlasticStraight

InlayStraight

17mm AluminiumStraight

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TOP OF WALL RUNNERS

PRODUCT OVERVIEW

Top of wall runners finish unused

space above merchandising racks

and fixtures.

Depending on store type

(compressed retail locations

or department stores) you can

further heighten your customer

experience by creating a branded

story or department identification.

Utilize advertising allowances

or on-sell to vendors to bring

increased exposure to product

displays or merchandising areas,

while simultaneously creating

additional revenue streams.

On-the-wall runners are low

cost decor solutions and great

wayfinding options to cover open

bare spaces within a showroom.

WHERE IT WORKS

■ Retail Stores


■ Big Box Stores

■ Grocery Stores

■ Above any Wall Unit

■ Above any Shelve Unit

■ In front of stock storage on

rack systems

THE RESULTS

■ Enhances visual engagement.

■ Co-op opportunities are

strengthened with easy

to change graphics that

can be sold to vendors.

■ Low-cost enhancement

to visual engagement of

any showroom space.

■ Easily changeable fabric

graphics are made low-

cost through reuse of

the wall track system.


17mm AluminiumStraight

17mmGrip PlasticStraight

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PILLAR WRAPS

PRODUCT OVERVIEW

The culmination of a fully branded

environment is the ability to

cover all visual real estate areas

with cohesive branding so that

the customer is fully immersed

and connected to the in-store

experience.

Our uniquely designed graphic

frame systems allow you to turn

regularly unused pillar space into

an effective branded displays to

engage customers. Direct line

of sight and higher positioned

pillar wraps create cost effective

wayfinding markers.

Utilize this new found display

space within your store to further

engage with customers utilizing

our mobile engagement options

or visually promote featured

sale items with changeable

graphic print images, or integrate

magnetic holders to feature

merchandise and products.

WHERE IT WORKS

■ Retail Stores Pillars

■ Big Box Stores

■ Trade Centres

■ Grocery Stores

■ Airport/Train/Bus Terminals


■ Auto Showrooms

■ Tradeshows

■ Conference Centre

THE RESULTS

■ Highly visible and unique

in placement dramatically

attracts attention.

■ Highly customizable and

seamless to create an

interactive, end-to-end visual

elements for the consumer.

■ Co-op application as value

added real estate is enabled

by on-selling to vendors.


17mm PlasticOutside Corner

Plastic EdgeCorner Connector

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KIOSKS &

DIGITAL SYSTEMS

Kiosks and Digital Displays by The Look Company

are a combination of fabric graphic prints and digital

technology. We combine fabric prints with digital

displays in freestanding, table top and on-wall

applications.

The Look Company Kiosks are the solution to

capturing your customers attention and extend their

digital experience in-store. Our unique approach in

designing these displays is that we understood the

need to anchor interactive media, around a visually

engaging display, to help reinforce the brand and

its message through the benefits of both media

solutions.

Our Look Kiosk is the perfect integration of

interactive content anchored in a visually dynamic

display. Move the display, change the graphics, and

create unique, diverse environments beyond the

ordinary.

Touch screens, play video, access the web, or

view slide shows. Look Kiosks are the perfect sales

assistant.

WALL MOUNT KIOSK SELF STANDING KIOSK COUNTER TOP KIOSK

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WALL MOUNTED KIOSK

PRODUCT OVERVIEW

Wall mounted kiosks provide

customers with the ability to not

only interact with a display system

but also create a fully enabled

visual branded experience due to

the surrounding wall treatment.

The wall display is designed to

serve three functions when paired

with digital video or an interactive

touch-screen.

■ Attract customers and

identify an area with

the ability to provide

interactive participation.

■ Provide aesthetic / heightened

appeal to the experience.

■ Reaffirm brand identity

through peripheral views when

interacting with digital content.

Flexibility of messaging,

seasonal promotional, and

brand communications can

be effortlessly changed do to

our unique profile and graphic

systems which allows graphic

change out in mere minutes.

WHERE IT WORKS

■ Retail Stores

■ Stadiums

■ Airport/ Train/ Bus Terminals

■ Concessions & Venues

■ Mall & Shopping

Centre Entrances

■ Anywhere a story needs to be

told

THE RESULTS

■ Reaffirm brand message

while the users interact

with the digital content.

■ Provide space for sponsorship

opportunities previously

underutilized or reserved

for digital screen only.

■ Create a hyper customized

experience.

KIOSK ACCESSORIES:

■ Smart TV, Monitor, iPad

or Picture Player.

■ Speakers, Microphone

or Cameras.

■ Touch Screen, Keyboard

or Mouse.

■ Internet, Network or

Flash Drive Content.

■ Windows, IOS, Web or

Android Operating System.

■ Customization as required.

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SELF STANDING KIOSK

PRODUCT OVERVIEW

Self-standing Kiosks by The Look Company are an exceptional way to communicate dynamic visual imagery and messages to your customers between static and media rich interfaces.

Help extend brand presence by integrating a cohesive static visual into the kiosk while using the interactive display to showcase product and campaign messages and encourage audience or customer interaction.

Backlit and highly customizable frame height allow you to fine-tune any interactive display unit to your retail location. Easily move throughout the sales floor to areas deemed best to capture attention or foot traffic.

Customized top level “cabinetry” further adds sophistication to these displays and galvanizes the user’s positive perception of your brand.

WHERE IT WORKS

■ Retail Stores

■ Stadiums

■ Airport/ Train/ Bus Terminals

■ Concessions & Venues

■ Mall & Shopping

Centre Entrances

■ Anywhere a story needs to be

told

THE RESULTS

■ Ability to place content and

branded kiosk directly into

high foot traffic areas.

■ Dynamic content catches

attention while static media

enforces brand and message.

■ Look Kiosks add a

unique value in attention

and sophistication.

KIOSK ACCESSORIES:


or Picture Player.


or Cameras.


or Mouse.






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COUNTER & TABLE TOP KIOSK

PRODUCT OVERVIEW

Consumers now expect to

have further interaction with the

products they buy and the brand

that they choose to purchase.

This ranges from the first stages

of Discovery, to pre-purchase and

post purchase.

We helped to extend the online

search and discovery phase to

the in-store product by the use

of tablet enabled counter top

displays.

Static media helps buyers find

a particular brand and a retail

location but interactive displays

help customers to re-engage and

connect with the discovery phase

of the product and help reaffirm

their decision to buy. Offers,

promotions, and further details

can be offered directly at this

point of sale.

Interactive kiosks provides your

message as if you had a perfectly

trained and dedicated sales clerk

at the display.

WHERE IT WORKS

■ Retail Merchandise Tables

■ Retail Store Fixture Integration

■ Concourse Tables

■ Concessions / Venues

■ Ticketing / Registration Tables

■ Restaurant / Bar Stands

THE RESULTS

■ Ability to place content and

branded kiosk directly into

high foot traffic areas.

■ Dynamic content catches

attention while static media

enforces brand and message.

■ Striking and bright, these

displays add a unique value in

attention and sophistication.

KIOSK ACCESSORIES:


or Picture Player.


or Cameras.


or Mouse.






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INTEGRATED

SOLUTIONS

Integrated Solutions by The Look Company are

uniquely designed graphic components that are

purpose built to fit within an architecturally designed

space, a store fixture or millwork display

We are a solutions provider that works with you,

and or your store fixture or millwork provider,

to create an authentic space, unique to your

brand and your imagination. Integrated graphic

components allow you to better accent your current

display fixtures and add dynamic visuals to existing

assets.

From floor to ceiling, from backlit displays to fully

customized adapters and framework, we design to

your needs and vision. Let’s create environments

that amaze and engage through integrating visual

displays within your existing assets.

INTEGRATE INTO

■ Store fixtures

■ Millwork units

■ Architectural displays

■ Window Treatments

■ Ceiling Beams

■ Divider Walls

INTEGRATED MILLWORK

INTEGRATED FIXTURE

INTEGRATED PARTITION

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INTEGRATED MILLWORK

PRODUCT OVERVIEW

Existing or new millwork displays

primarily house your products, but

do not house visual elements to

help promote these products.

Often, retailers and brands

are forced to hang as an after-

thought less effective paper or

plastic posters within the millwork

displays.

Through the integration of a

variety of The Look Company’s

hardware systems, dynamic

visual graphics can be seamlessly

integrated into your millwork

displays.

Hardware systems can be

incorporated into millwork during

the production stage by your

supplier or added as an after

market accessory in-store. After

inclusion, graphic fabric prints

can be easily added and changed

whenever required.

WHERE IT WORKS

■ Retail Stores


■ Tradeshows &

Conference Centres

■ Restaurant and food

■ Any Mill work Fixture

THE RESULTS

■ Update display without

the need to replace your

existing inventory.

■ Create engaging spaces

with updated messages

and images.

■ Integrate visual elements

and product displays

within millwork displays.


17mm StraightAluminium orPlastic


100mmSingle SidedBacklit

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INTEGRATED FIXTURE SOLUTIONS

PRODUCT OVERVIEW

Slat wall displays and store

shelving units are invaluable

retail fixtures to present products

but typically do not incorporate

product branding or information

very well. Our Integrated Store

Fixture solutions provide new

possibilities.

Store fixtures demand a certain

graphic installations to help

identify and assist in extending

the brand presence and provide

customers with a connected

in-store experience that elevates

the brand and help customers

to identify product categories

and feature benefits of the

merchandise.

We work with store fixture

suppliers to provide you with

seamlessly fit graphic that are

integrated with the displays prior

to shipment to ensure best-

in-class visuals. Alternatively,

the integration of graphic print

hardware can be accomplished

in-store for existing assets.

WHERE IT WORKS

■ Retail Stores


■ Tradeshows &

Conference Centres

■ Restaurant & Food Service

■ Any Store Fixture

THE RESULTS

■ Integrate easy to change

graphic solutions in store

fixture spaces that are

previously inaccessible,

creating a more consistent

brand experience.

■ Fabric graphic solutions

ensure that store level

staff can easily and quickly

change out graphics.

■ Backlit displays creates

dynamic visual appearance.





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PRODUCT OVERVIEW

Partitioned wall systems allow you

and your staff to create individual,

in-store areas or office space that

is unique and personalized to your

brand and messaging.

Our proprietary framing systems

allows you to create custom sized

units that fit your space perfectly.

Also, double sided frames create

the ability for you to customize

each side of the space with a

unique feel.

Rearrange anyway that you want

whenever you want, as these

frames are light weight. They

further break down and can

be stored in off season, or off

promotional times.

Fabric graphic prints simply fasten

to the partition frames and can

be simply and easily changed as

required.

WHERE IT WORKS

■ Retail Stores

■ Auto Showroom


■ Health Clubs


■ Conventions

■ Mall Temporary Spaces

■ Corporate Offices

THE RESULTS

■ Easy for staff to setup, no



■ Provide a clean and easy way

to partition space, and flexible

sizing ensures it will fit your

store or corporate office.

■ Create bold graphic programs

that showcase your brand,

message and unique style.

INTEGRATED PARTITION DISPLAYS

120mmDouble Sided


50mmDoubleSided


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CEILING

SOLUTIONS

Ceiling Solutions by The Look Company are a varied

range of hanging graphic solutions that extend your

floor level communications to above-the-shelf space

and help customers to also identify in-store areas,

creating a well balanced, easy and fulfilling in-store

experience.

From basic aluminium tube displays to fully

customized long-term solutions, we have perfected

both frame and fabric graphics to produce the

highest quality visual and easy to change solutions.

We use specialty blockouts, liners and sewing

techniques to ensure you receive fabric prints without

shadows, ribbing and lighting inconsistency.

From our growth of custom graphic ceiling systems

in tradeshows, we know how to create the right

size, the right graphic and the right frame to fit your

budget and in-store requirements.

Whatever customization you need, we’ve got you

covered.

TUBE HALO

BAFFLE & SHAPE

MODULAR CEILING

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PRODUCT OVERVIEW

Hanging tube displays are the most economical way to help brand unused “above-the-shelf” space and create identifiable areas for your customers.

The Look Company provides various shapes and sizes of tube halos to help you express your brands character or to better help to increase visibility.

We utilize block-out fabric to ensure we eliminate frame shadowing and

provide the best-in-class look.

WHERE IT WORKS

■ Retail Stores

■ Big Box Stores

■ Hotels


■ Auto Showrooms

■ Tradeshows

■ Large Scale Indoor Events

■ Conference Centre

THE RESULTS

■ Easy for staff to setup, no



■ Provides a visual cue for

customers to easily find in-

store areas or your trade

or conference exhibit.

■ Flexible and changeable printed

graphic options allows you

to keep messages fresh and

new on the same frame.

TUBE HALOS

TRIANGLE SQUARE HALO

Sizes AvailableHeight -24”, 36”, 48”

Width -96”, 120”, 144”Sizes Available

Height -24”, 36”, 48”

Width-96”, 120”, 144”Sizes Available

Height -24”, 36”, 48”

Width-96”, 120”, 144”

Select Height & Width independently Select Height & Width independently Select Height & Width independently

Construction Anodized Aluminium /Fabric Prints Construction Anodized Aluminium /Fabric Prints Construction Anodized Aluminium /Fabric Prints

Hanging Type Cable Pre-assembled Hanging Type Cable Pre-assembled Hanging Type Cable Pre-assembled

Print Type Single Sided/White Back Double Sided Print Type Single Sided/White Back Double Sided Print Type Single Sided/White Back Double Sided

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BAFFLE & SHAPED CEILING

PRODUCT OVERVIEW

Ceiling hung shapes and baffles are unique solutions to bring branding or lighting options to an untapped area.

Featuring a myriad of acoustical or lighting treatment options incorporated into artistically crafted shapes or custom designs, turn generally untreated ceiling space into a highly visual framework.

Help to identify in-store or in-venue locations by using these ceiling displays as wayfinding or help to create color treated accents that better integrate with your interior design and brand characteristics.

Either as an architectural or decor feature or as a functional area identification with printed graphic images or backlit enhancement, ceiling hung Baffles and Shapes provide an instant at height

solution.

WHERE IT WORKS

■ Auto Showrooms

■ Trade Shows

■ Retail Stores


■ Grocery Stores


■ Restaurants/Bars

■ Outdoor/Open Air Concessions

■ Hallways

■ Theatres / Music Venues

THE RESULTS

■ Control sound and light level

through a fully customizable

solution designed to fit

exacting space measurements.

■ Accent your space and

brand tastefully through the

use of fabric graphics.

■ Change out fabric graphic

on the fly with an effective

SEG tensioning system.




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MODULAR CEILING SYSTEMS

PRODUCT OVERVIEW

Modular ceiling systems are

designed to provide you with the

ability to create a segmented

space with overhanging branded

components.

Custom in design and size,

these units are built to suit your

application and to be rolled out

easily and effortlessly.

As a full integrated solution,

different components create a

dynamic experience helping to

control your audience’s senses to

fully engage with the message.

From lighting dynamics to visual

fabric graphic branding across

the framing, you can fully immerse

your customer within your space.

WHERE IT WORKS

■ Retail Stores/Above

the Shelf Standard

■ Check Out Areas


■ Counter Areas/Grocery Stores

■ Big Box Retailers/Above

Industrial Racking Systems/

Aisles

THE RESULTS

■ Hanging systems with

visual and audio attributes

backed in help to define

your brands space and

message to customers.

■ Provide a robust display for

infrastructure that would not

normally allow for a visual

engagement solution.

■ Re-arrange the space by

easily changing graphic

prints as well and sound and

lighting characteristics.




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OUTDOOR

SOLUTIONSOutdoor Solutions by The Look Company are a

group of specially designed systems that include wall

mounted exterior tension graphics, flag and vertical

banner systems.

Having worked with organizations such as the

Olympics and FIFA for over 20 years, we have

created many memorable outdoor experiences. We

make our solutions to be dependable as well as

flexible. Change out graphics without special tools,

but maintain durability over and above traditional

signage systems.

For Retail, we have built our outdoor solutions based

upon our wealth of Sport branding experience and

incorporating in Retail specific requirements.

Our Outdoor Retail Solutions will enhance out-of-

store exposure with full building facade treatments,

jumbo wall advertising boards, mini message

displays and flag pole and parking light banner

systems.

WALL/BUILDING

FACADE

FLAGPOLE

BANNERS

STREET & PARKING

BANNER

MESSAGE

DISPLAYS

JUMBO

ADVERTISING

BOARDS

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WALL MOUNTED FACADE

PRODUCT OVERVIEW

Outdoor wall-mounted graphic

treatments are both large-scale

and dynamic. Create full building

branding or side of the building

advertisements to enhance

exposure.

The Look Companies world-class

graphic facade system is both

wind resistant and tamper proof

and is able to be changed out

simply after the first installation.

Such large format displays and

building facade systems are

perfect for front door entrances,

building facade treatments,

side of building messaging or

anywhere else outdoors that

branding needs to cover cosmetic

challenges at a low cost.

WHERE IT WORKS

■ Retail Stores

■ Big Box Stores


■ Any outside wall

■ Front of Store Branding

■ Malls & Shopping Centres

THE RESULTS

■ Bold and Dynamic outside

building exposure.

■ Secure and rugged

facade hardware system

specially engineered for

outdoor application.

■ Graphic Prints can be easily

changed to keep images

and messages updated.

■ Outdoor vinyl substrates that

are UV printed are long lasting.

Look FacadeSystem

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ADVERTISING BOARDS

PRODUCT OVERVIEW

Advertising boards provide

instant exposure to street traffic

and walk-up Customers with

information important to your

Store. The impressions from

advertising boards makes this

outdoor display one of the lowest

cost promotional methods

available.

Any size is possible from full

wall treatments to partial wall

displays. You decide on the level

of exposure and requirement for

message area.

The Look Company’s proprietary

outdoor framing system and

flexible graphics allow for fully

customized, large format sizes

that are professionally installed by

Look certified installers.

This type of advertising opens

up the opportunity for advertising

boards to be placed at greater

viewing distances, allowing you to

showcase messaging in parking

lots, roadways and transit ways.

WHERE IT WORKS

■ Restaurant

■ Specialty Retailers

■ Big Box Stores



■ Auto Showrooms

■ Transit Facilities

THE RESULTS

■ Increased engagement with

your customers in previously

untapped areas such as

parking lots and drive-thru’s.

■ Effortlessly install graphic

advertising without the use

of special tools or installers.

■ Create impact with truly large

format graphics, that can

be installed by anyone.

36mmFlip Frame

Look FacadeSystem

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PRODUCT OVERVIEW

The tamper resistant flip frame

from The Look Company is a

proprietary solution that allows

store owners to swap out outdoor

graphics without any tools or

special training.

Unlike traditional outdoor frames,

that only allow small or standard

size displays, our message board

display systems can be custom

sized for any application.

Garner more attention and make

a bigger impact with large ground

level displays, and create revenue

streams or feature promotions at

drive-through window areas, drive

up ATM areas, store entrances,

sides of parking lot buggy corals

or sides of buildings.

Look Message boards are low

cost outdoor solutions to deliver

your message at a larger size

than traditional poster frames or

as small as you require, and are

easily changed by store staff.

WHERE IT WORKS

■ Drive-Thru’s

■ Retail Stores

■ Big Box Stores



■ Auto Showrooms

■ Transit Facilities

■ Theatres & Parks

THE RESULTS

■ A one time installation of

the frame. Our easy to

install guides ensure a

correct fit for self changing

of the graphic prints.

■ Removable and replaceable

large format graphic that can

be changed with no tools.

■ Tamper resistant guards ensure

that your print stays put in

severe weather or against theft.

WALL MOUNTED MESSAGE BOARDS


36mmFlip Frame

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FLAGS & BANNER POLES

PRODUCT OVERVIEW

Flags and Banners are a classically proven method to expose a brand and the ultimate attention builders for outdoor applications.

A large size banner with wind movement attracts the attention of passers-by and is proven to provide an uptick in engagement and retention of The Branding message or campaign.

Combined with semi portable, re-positional bases, these are elegant, tapered fiberglass flagpoles that can be set up across any region and on any hill through its unique leveling system. There’s no longer a need to make a hole and pour concrete.

Available in both flag options or vertical banner options, find an arrangement that best suits your visibility needs and drive attention to your destinations entrance ways and storefront.

WHERE IT WORKS

■ Retail Store ■ Department Store ■ Big Box Retailers ■ Malls and Shopping Centres ■ Trade & Conference Centres ■ Auto Showrooms ■ Parking Lots

THE RESULTS

■ Increase visual engagement by placing branded banners that drive attention as they wave in the wind.

■ The base and fiberglass pole are able to be repositioned as required.

■ The fiberglass pole will not corrode, ensuring a clean looking finish for years.

Flag Pole Mountedto Cement Base

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FLAGTRAX®

PRODUCT OVERVIEW

The world of street flags is about

to experience a revolution.

While street flags bring colorful

pageantry to city streets, events

and parking lots, the technology

behind them has not changed in

decades.

With the old technology, flag

changes are a time-consuming

and expensive endeavour.

Qualified professionals using a

costly boom truck are needed,

and as a result, parking lots have

to be cleared, and traffic lanes are

blocked on streets.

Our patented FlagTrax® system

allows flags to be changed from

the ground in moments. Since

the track and locking system is

accessible from ground level,

students or casual labor can

quickly change out flags without

blocking traffic on city streets. At

retail establishments or at events,

on-site staff can change flags

at any time without moving any

vehicles in the parking lot. The

flag change is so fast that a set of

flags can even be raised for just

a few hours to advertise a flash

special or promote a time-limited

event.

PRODUCT VARIANTS

Although the base FlagTrax®

system offers the revolutionary

ability to change flags from the

ground, there is much more to

this product line. The illuminated

model offers lighted arms with

interchangeable digitally printed

faces that can display logos. This

model also illuminates the flags

at night, increasing impressions.

Additional available features of

the SmartArm™ include solar

power, remote control RGB color

lighting, internal battery, solar grid

connection, custom finishes, and

Wi-Fi and Bluetooth connectivity.

WHERE IT WORKS

■ City & municipality street

poles and light standards

■ Corporate office


■ Trade Halls & Conference

Centres

THE RESULTS

■ A no nonsense ground level

installation, eliminating the

need for a bucket truck

and specialty installers.

■ Open up sponsorship

opportunities to vendors

due to the ease-of-use and

ability to frequently and cost

effectively change out banners.

■ Alternatively, FlagTrax®

Banners mount to the sides of

buildings or totem.

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CLIENT

SERVICESClient services by The Look Company are all the

soft services required to fulfill an end to end project

delivery. Services consist of conceptual drawing,

technical drawing, graphic design, consulting,

project management, installation, and online client

service portal.

Each of these client services are designed to

provide you with peace-of-mind with a fully

internalized management and execution team. We

mitigate the risk, and ensure every project detail,

from start to finish, is captured and produced by

highly seasoned staff.

We sweat the details, and that’s why we

confidentially provide a full turn key solution. We

ensure that every detail is accounted for and your

project is delivered on time and on budget, no

questions asked.

DYE SUBLIMATION

FABRIC PRINTING

Dye sublimation is a two stage fabric printing process

of first digitally dye printing the fabric with heat

activated dyes and then heat curing the printed fabric

to achieve a vibrant, detailed and deeply through

printed image within the fabric.

The Look Company has been perfecting this process

for over 20 years and has a proven track record

of color matching, color consistency, depth of

image, scalability and finishing quality comparable

to the best textile print houses in the World - as

demonstrated by our 2016 FESPA GOLD MEDAL -

Textile Printing Award.

Being trusted by the largest organizations in

Sport such as the Olympics and FIFA and most

professional sporting organizations, along with some

of the largest retailers and product brands globally,

we understand the responsibility you entrust upon us

to follow your brand guidelines and provide you with

quality printed graphics to perfectly represent your

brand and image.

We offer hand picked fabric options to suit every

application.

■ PolyWovin - All Round Graphics

■ PolyStretch - Used in Look Displays

■ Luxx / Backlit - used on all backlit framing

systems. Excellent contrast and colour depth

■ Blockout - Used to avoid any unwanted

back lighting entering the graphic layers

■ Duraflag - Flag and Banner

■ PerfKnit - Perforated Fabric for

fence & wind applications

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UV FLEXIBLE &

RIGID PRINTING

UV printing is a durable long lasting print process

utilizing a vacuum flat bed table to perfectly align

the print heads. The primary benefits of UV printing

is that the inks will adhere to most substrates and

provide both brilliant colors and exceptionally high

resolution print images.

Utilizing industry leading print and profiling

technology, we provide our customers with an all-in-

one large format print solution - capable of printing

on substrates up to 2” thick.

The Look Company’s UV printing solutions provide

high speed capability for quick job completion, have

the widest color palette in the industry including

White ink for printing on colored or translucent

substrates.

We carrying a full array of flexible and rigid substrates

that allows you to keep all of your printing under one

roof, ensuring that brand standards and consistency

is maintained throughout your full project.

■ Luxx Plus with Blockout

■ Vinyl Mesh (Heavy Duty)

■ BannerFlex (Heavy Duty and Blockout)

■ Cardstock

■ Duratrans

■ Clear Acrylic (3mm)

■ Static Cling Film (Clear)

■ CoroPlast (Corrugated Plastic)

■ Magnetic Media (White print surface)

■ Foam or Gator (Paper or Plastic

sandwiched over foam core)

■ PVC Sintra (2mm and 3mm Plastic Board)

■ Dibond (3mm Aluminium

sandwiched over plastic core)

■ Pressure Sensitive Vinyl - PSV

(White,Clear or One way vision)

■ Carpet (Rubber back, low pile white)

CONCEPT

DESIGN

Experience Design is a term The Look Company uses

to help describe our full turn-key design process.

Our team of designers are seasoned experts who

are proven in the field of retail design and experience

creation - able to work with your staff or Interior

Design Agency to craft ideal solutions.

We audit your space and recommend solutions

to better engage and communicate your product

information and convey your brand, with a total

understanding of retail and the “Connected

In-store Experience”.

We design with the big picture in mind, and integrate

our hardware and visual engagement solutions to

provide an exceptional in-store experience - which

drives sales and loyalty.

We can work independently or in support of your

existing Interior Design Agency to assist in the

physical delivery of your Concepts and Design Ideas.

SERVICES AVAILABLE

■ Concepts designs

■ Creative designs

■ Technical shop drawings

■ Location plan drawings and CAD drawings

■ Experiential concepts

■ Brand activation concepts

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TECHNICAL

CONSULTATION

Developed through many years of working on

international sporting projects with clients such

as the Olympics, FIFA, Pan Am, IAAF and other

world sport federations, plus many national and

international product brands and retailers - we have

the knowledge and experience to guide you with

your graphic display delivery campaigns.

We have designed our display systems to satisfy all

Retail requirements and consult with our clients or

their fit-out providers to provide this added value.

We posses a unique understanding for the art of

large format printing. Through the use of state of the

art equipment, we are able to advise our clients on

best practices and techniques to achieve amazing

graphic print results to bring the environment alive.

We feel the need continually pass this expertise onto

you, knowing that doing the job right the first time

eliminates cost, reduces risk and creates a better

result for you, our client.

SERVICES AVAILABLE

■ Physical Product Development & Engineering

■ Product Prototyping & Control Samples

■ Survey & Site Audit Services

■ Digital, Audio & IT Services

■ Electronic & LED lighting Services

■ Acoustical Consulting

■ Design Consultation

■ Customer Experience Consulting

■ Mobile Engagement

■ Print Consulting

■ Brand Activation Consulting

■ Installation and Change-out Services

■ Merchandising Campaign Consulting

PROJECT

MANAGEMENT

& INSTALLATION

Full project management and installation service is

something we believe provides the best turn-key

value for our customers.

We know our product, and our experienced

installation teams know how to install your graphic

solutions and hardware not just fast, but also with the

care and precision you would expect from a premium

graphics supplier.

We manage the logistics, shipping, warehousing and

send our teams nationwide. Whatever the scale, and

whatever priority you have, we’re here to ensure the

last piece of fulfillment is done right.

Save time, energy and money with our fully

integrated installation services.

SERVICES AVAILABLE

■ Project Management and Installation Services

■ Graphic Print Change-out and Mobile

Engagement online management tools

(LookConnex Online Customer Portal)

■ Brand Guardian and Audit Services


■ Media on-selling of Graphic Print Audit Services


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LOOKCONNEX

ONLINE CUSTOMER

PORTAL

LookConnex is an on-line suite of tools developed

by The Look Company to allow our customers full

control of their graphic assets from artwork approval,

to final installation.

THE SUITE CONSISTS OF THE FOLLOWING TOOLS

■ Artwork proofing, approval and management

■ Resource guides & installation

instruction database

■ Display Asset Management, complete with

Mobile App, that allows you to track the

installation of fabric graphics and frames

RESULTS

■ An online portal that allows clients to

visually inspect their artwork, create

notes and annotations for changes,

and approve for production.

■ A resource database that allows our clients

to have access to information 24/7.

■ Create a database of visuals that

allow our clients to interact and gain

perspective on all asset deployment.

■ Provides client management with the ability

to align in-store merchandising with out-

of-store advertisement campaigns.

■ Provides an audit capability to assure

compliance with brand guidelines and in-

store execution of marketing plans. The artwork proofing tool was launched in 2016

and the balance of the applications will be launched

through 2017.

OUR COMMITMENT

“Connectedand changeable displays that drive attention and deliver a better in-store experience.”

“That drivessales.”




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