Pro Email Marketing Tips (Non Bulk Email)

Download Pro Email Marketing Tips (Non Bulk Email)

Post on 14-Jul-2015

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Jeremy SchoemakerCo-Founder Market NotifyAffiliate Summit 2015Email Marketing Pro Tips1Who am I ?Remember to not go into to much detail about yourself stick to the bullet points I AM THE UNDISPUTED GREATEST INTERNET MARKETER ALIVERemember to not go into to much detail about yourself stick to the bullet points In 2010 Named Most Influential Person On The Internet By Fast Company Magazine

Remember to not go into to much detail about yourself stick to the bullet points

I helped Mark Zuckerberg Make Money With Facebook!!!Remember to not go into to much detail about yourself stick to the bullet points

PARTYING WITH UFC PRESIDENT DANA WHITE!!Remember to not go into to much detail about yourself stick to the bullet points

I TOLD JOE ROGAN TO START A PODCAST!!!Remember to not go into to much detail about yourself stick to the bullet points

I TOLD PARIS HILTON TO MAKE A SEX TAPE!!!Remember to not go into to much detail about yourself stick to the bullet points Sold over 50M of my own and other peoples products through email.

(SO LISTEN)Be EXCITED because this is where the viewer will start to learn just briefly about WHY THEY NEED/WANT your product to help them with all of the problems and pain they are currently having being an affiliate marketer

Now enough about myself and it is time to get into the real topic at hand and answer one of the most important questionsHow are you throwing money away without even consciously thinking about it?Listen to everyone. Follow nobodyBe EXCITED because this is where the viewer will start to learn just briefly about WHY THEY NEED/WANT your product to help them with all of the problems and pain they are currently having being an affiliate marketer

Now enough about myself and it is time to get into the real topic at hand and answer one of the most important questionsHow are you throwing money away without even consciously thinking about it?What I am going to talk about todayCapturing leads.The art of selling through email.Ninja tips and tricks.Measuring results.

Be EXCITED because this is where the viewer will start to learn just briefly about WHY THEY NEED/WANT your product to help them with all of the problems and pain they are currently having being an affiliate marketer

Now enough about myself and it is time to get into the real topic at hand and answer one of the most important questionsHow are you throwing money away without even consciously thinking about it?Capturing EmailsYou can capture your users and really take controlBy capturing users you start to bulid a database of real assets.Interstitial(Most Intrusive Way)13Too intrusive?

14Entrance Popups15

Exit Intent Popups18

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Traditional Signups21

22Results on ShoeMoney.com from eligible usersTraditional Signup < 1% Email SubmitsEntrance Popup 30% Email SubmitExit Popup 15% Email SubmitsWeighing Results: (users leaving to a thank you page)Traditional Signup user leaves page possibly before reading contentEntrance Signup user leaves page before reading contentExit Signup user leaves page after viewing contentYes you could redirect the user back to the page instead of a thank you.Lead Generation(Landers)25

Ninja Lead Gen27

Leads to $$(From ShoeMoney.com)You can capture your users and really take controlBy capturing users you start to bulid a database of real assets.Affiliate Commission $1,000 per unit

I sent 3 emails promoting Video Boss

Profit $123,000.0030

Slide TitleAffiliate Commission $1,000 per unitI sent 2 emails promoting List ControlProfit $142,000.00

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Slide TitleAffiliate Commission $1,000 per unitI sent 2 emails promoting PLF 3.0Profit $64,000.00

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Slide TitleAffiliate Commission $1,000 per unitI sent 1 email promoting Outsource ForceProfit $129,000.00

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Slide TitleAffiliate Commission $1250 per unitI sent 3 emailsProfit $184,400.00 + 80k BWM X5($264,400.00 Total)

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Slide TitleInfo Products in 2010

Recap

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Slide TitleAffiliate Commission $2250 per unitI sent 3 emailsProfit $111,400.00

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37The Art Of Selling Through EmailYou can capture your users and really take controlBy capturing users you start to bulid a database of real assets.Normal regular communication.Dont email every time you are selling something.Never email what someone tells you to.Give value.ShoeMoney Patented 3 ps - Pain Potential And Proof.Give people something they WANT to read and share with friends.Specific ExamplesVideo BossList ControlGo to MeetingWeb HostingRandom Amazon Stuff

What you dont doYou can capture your users and really take controlBy capturing users you start to bulid a database of real assets.Mass E-mailers AKA SPAMMERS

LOVE HUGE IMAGES IN EMAIL!

You can capture your users and really take controlBy capturing users you start to bulid a database of real assets.Mass E-mailers AKA SPAMMERS

LOVE HUGE IMAGES IN EMAIL!

You can capture your users and really take controlBy capturing users you start to bulid a database of real assets.Mass E-mailers AKA SPAMMERS

LOVE HUGE IMAGES IN EMAIL!

You can capture your users and really take controlBy capturing users you start to bulid a database of real assets.Mass E-mailers AKA SPAMMERS

LOVE HUGE IMAGES IN EMAIL!

You can capture your users and really take controlBy capturing users you start to bulid a database of real assets.

PAR Program statistics from sending 700 Million E-commerce emails from 17 different e-commerce companies. - (March 1st 2013 Jan 1st 2015)

Less than 60% of email images are ever loaded.Emails with mostly image content have a 15% higher marked spam rating.Emails sent with mostly image content have a 10% higher unsubscribe rate.Email image links to sites are clicked on 30% less than text links.

Ninja Tips And TacticsYou can capture your users and really take controlBy capturing users you start to bulid a database of real assets.

Ninja Tips

Regarding aka SUBJECT RE:Use acronyms in subject linesUs/We Not I/You3 Ps

Proper Ways To Measure ResultsYou can capture your users and really take controlBy capturing users you start to bulid a database of real assets.Clicks And Opens?You can capture your users and really take controlBy capturing users you start to bulid a database of real assets.Clicks And Opens?You can capture your users and really take controlBy capturing users you start to bulid a database of real assets.Key MeasurementsYou can capture your users and really take controlBy capturing users you start to bulid a database of real assets.DeliverabilityManually make accountsYou can capture your users and really take controlBy capturing users you start to bulid a database of real assets.

You can capture your users and really take controlBy capturing users you start to bulid a database of real assets.Conversion to GoalYou can capture your users and really take controlBy capturing users you start to bulid a database of real assets.

You can capture your users and really take controlBy capturing users you start to bulid a database of real assets.Key Points To Leave You With:

Analyze Email CapturesBe YourselfDont be heavy on ImagesSpam TestConversion Test

You can capture your users and really take controlBy capturing users you start to bulid a database of real assets.Jeremy SchoemakerMarket NotifySign Up For The Beta Today!http://www.marketnotify.com