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Aksh Optifibre & MTNL plans to expand subscriber base, ties up with channel partners ~Revamps their go-to-market strategy & demonstrates the real power of IPTV service – chill & cool features ~ New Delhi, 2 nd February ’10 – Aksh Optifibre’s & MTNL’s IPTV service iControl, the pioneer in IPTV service in India with a subscriber base of over 30,000, has announced its plan to strengthen its operations in the capital of India. iControl expands its partner ecosystem by bringing onboard Channel Partners. Aksh Optifibre’s IPTV service iControl provides an opportunity for people who are looking to invest in new and promising business. According to Dr. K.S. Choudhari, Managing Director, Aksh Optifibre “Aksh Optifibre’s brand philosophy is to provide ubiquitous technology at economical prices. iControl reflects the same philosophy. Through this association with channel partners we have taken yet another step towards making iControl a household name. Aksh Optifibre believes in expanding mediums of entertainment and education through our breakthrough technology of IPTV service.” Lt. Gen. V Dhir, President Corporate Initiatives, said Currently, the service is available in Delhi, Mumbai and cities of Haryana, Punjab, Himachal Pradesh, Jammu & Kashmir, Rajasthan and Uttar Pradesh. For the same we have also come up with an Aggressive 360 o Marketing Campaign”. Features of iControl Complete control of television, 125 plus channels Competitive Price. (1999 refundable deposit – package price 199/249/299)

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Page 1: Press Release Press Release

Aksh Optifibre & MTNL plans to expand subscriber base, ties up with channel partners

~Revamps their go-to-market strategy & demonstrates the real power of IPTV service – chill & cool features ~

New Delhi, 2nd February ’10 – Aksh Optifibre’s & MTNL’s IPTV service iControl, the pioneer in IPTV service in India with a subscriber base of over 30,000, has announced its plan to strengthen its operations in the capital of India. iControl expands its partner ecosystem by bringing onboard Channel Partners.

Aksh Optifibre’s IPTV service iControl provides an opportunity for people who are looking to invest in new and promising business. According to Dr. K.S. Choudhari, Managing Director, Aksh Optifibre “Aksh Optifibre’s brand philosophy is to provide ubiquitous technology at economical prices. iControl reflects the same philosophy. Through this association with channel partners we have taken yet another step towards making iControl a household name. Aksh Optifibre believes in expanding mediums of entertainment and education through our breakthrough technology of IPTV service.”

Lt. Gen. V Dhir, President Corporate Initiatives, said “Currently, the service is available in Delhi, Mumbai and cities of Haryana, Punjab, Himachal Pradesh, Jammu & Kashmir, Rajasthan and Uttar Pradesh. For the same we have also come up with an Aggressive 360o Marketing Campaign”.

Features of iControl Complete control of television, 125 plus channels Competitive Price. (1999 refundable deposit – package price 199/249/299)

Video on Demand 600+ videos ranging from Bollywood, Hollywood and Regional Videos35% almost free of chargeRegular updation on the movie collection

Chill & Cool Allows subscribers to watch missed programme of past seven days as per convenience Rewind, pause and fast forward Live Channels

Page 2: Press Release Press Release

Additional features :

Send/ Receive instant messages form other icontrol IPTV users Personalized address book Interactive Games A tube which is a pull format of video classifieds bringing options for the low budget

advertisers i-mall which is a shopping platform, etc

Aksh’s icontrol (IPTV Service) is an interactive and economical entertainment medium, unlike other televiewing services. With iControl, consumers experience the power of interactivity and complete control over television as per their convenience. The “i” in icontrol stands for the Interactivity factor currently non-existent in tele-viewing offered by other service providers like DTH and CAS.

About Aksh Optifibre Ltd:

Aksh Optifibre, a public listed company, is the FIRST Company to launch IPTV services in India with the largest subscriber base and is already providing IPTV and VOIP services in Delhi and Mumbai, under an agreement with MTNL. Through the recent venture with BSNL the company has rolled out its IPTV services in twenty cities in North India (selected cities in the states of Jammu & Kashmir, Punjab, Haryana, and Rajasthan and UP (West). For more information about icontrol, please visit http://www.icontrol.co.in .

Aksh is a large-scale manufacturer of opticalfibre cable. It has one of the world’s largest single location manufacturing facilities for Fiber Reinforced Plastic Rods, which goes in to manufacturing Optical Fibre cables. For more information about icontrol, please visit http://www.icontrol.co.in .

For any further information, please contact:

Gaurav Dhawan 99112 [email protected] Perfect Relations