Presenting Design Work to Decision Makers Gail Swanson @practicallyUX

https://medium.com/@uxmuch

Is it good?Is it right for us?

Rebell

OrganizerV

HelperU

Advocate.

Four Roles of Social Activism - Bill Moyer

http://wagingnonviolence.org/feature/bill-moyer-four-roles-of-social-change/

Rebell

Create a commotion

Reject current state

Force a crisis

http://wagingnonviolence.org/feature/bill-moyer-four-roles-of-social-change/

Advocate.Socialize ideas

Build coalition

Frame demands

Reconnaissance

Negotiation

http://wagingnonviolence.org/feature/bill-moyer-four-roles-of-social-change/

We can get A to do B if they believe ___________.

They don’t know what you know.

You don’t know what they know.

Who are you talking to?

Mindset Map

Point of View

Priorities

Definition of Success

External Forces

source: http://blog.ngstudentexpeditions.com/wp-content/uploads/2016/02/Peru-llamas.jpg

What do you need to accomplish?

Collaboration > Exposition

Activity(s)

Set expectations for the mode of participation

Casting

Lead Presenter

Supporter

Notetaker

The Authority

Planner

A narrative endows information with meaning.

Information & Narrative

Your point of view

The ONE THING

What part of the story is this person waiting to hear?

Conversation Container

Attention target

Timeline

Current milestone

Follow on expectations

Things will go wrong.

Anticipate bad behavior.

Tactical Language

Build common ground

Strip phrases

Paraphrase for understanding

“Let me be sure I heard what you just said.”

“What I’m hearing you say is…”

“Can we take a moment to make sure I’ve got this?

Deescalation

“I appreciate that, but can we address this at the moment?”

“I understand that you feel ______. However, I need your help on this.”

“Is there anything I can say or do, that will get you to …”

Missed Target

“That’s great that we know this direction isn’t on the mark. Let’s take the rest of the time to get a better understanding so that we can shift in the right direction.”

Be Heard“Please let me make sure I’ve covered everything so that you can

make the best decision.”

“I understand that this may seem silly, but my team worked hard on this so can you do me the favor of letting me go over it with you?”

“I want to make sure we make the best use of your time. What do you need to get out of this time?”

Be open to a shift in perspective.

How can you make them the hero?

• Switch to an advocate role • Map the decision maker’s mindset • Design the meeting • Build a narrative • Prepare for when things go wrong

Presenting Design Work to Decision Makers

Gail Swanson @practicallyUX