presentation on social media & engagor at uba belgium

Download Presentation on Social Media & Engagor at UBA Belgium

Post on 08-May-2015

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Presentation on Social Media & Engagor at UBA Belgium

TRANSCRIPT

  • 1. Actionable InsightsforSocial Media

2. Who are we? 3. Mass media evolved from:one way push 4. Overbi-directional 5. To aroundabout 6. 4 out of 5internet users visits a social network 7. 8. Sharing all kind of information @aplusk has approx6.800.000Followers 9. 10. Outcome can be catastrophic The Coca-Cola Case Belgium, June99 11. Apple shares after CNN iReport reports heart attack Steve Jobs 12. Belgian Queen Fabiola declared dead (3 rdtime) 13. I, Akio Toyoda, deeply regret the inconvenience and concern caused to our customers and others by our recent recalls of multiple vehicle models across multiple regions. 14. 2008:United Airlines breaks the guitar of country star Dave Carroll 2010:Carroll releases the third song in the trilogy2009:His YouTube protest hits 5.000.000 views inone month 15. You re dead meat...Or are you? 16. 17. Detect 18. 19. MONITOR THE RAGERS DONT FEED THE TROLLS! 20. CorrectFalse Information 21. Andsolvewhen caughttrousers down 22. With anappropriatereply 23. 24. Why?

  • Brand Awareness
    • People Market your Brand
    • Build and Use your Followers
    • Boost Positive Conversations
    • Handle Negative Conversations
  • Lead Generation
    • Indirect (SEO)
    • Direct

25. FREE? 26. HOW ? Quick wins on Twitter! 27. Seed your Followers 28. Who To Follow? http://twitter.com/#!/who_to_follow 29. Manage Follower Ratio http://manageflitter.com/ 30. Track Conversations 31. Join the Conversation

  • Answer questions
  • Share the love
  • Generate Leads
  • Post interesting content
  • Use your Employees
  • BE HUMAN!

32. Engagor Social Dashboard 33. Demo Engagor Insights

  • View screencast at http://www.youtube.com/watch?v=KBPLpZ_swbU

34. Contact

  • Me:http://twitter.com/folke
  • Web:http://www.engagor.com
  • Mail:[email_address]
  • Social:

http://twitter.com/engagor http:// www.facebook.com/pages/Engagor/110000735702314 http:// www.youtube.com/user/EngagorInsights http://www.linkedin.com/company/1073365