presentation design principles
DESCRIPTION
Second part of "Public Speaking" presentations (after "Let Me Tell You a Story).TRANSCRIPT
design
Ivan Petkovic (@ipetko)
why me?
fighting tradition
recipes
putting the peaces
part 1
part 2
part 3
fighting traditionpart 1
not another presentation!
or lecture!
or meeting!
but we like to hang together
thenwhy?
Detecting Deception
21.8.2012Ivan Petković, Novi Vinodolski 201211
Hard (50% chance you will get it right) General principle is to notice inconsistencies
Between words and tells (pacifiers) (Sudden) Changes in behavior – stress
„Guideline” First establish baseline & comfort Notice inconsistencies Ask, pause and observe
Someone might just have poor communication skills Be careful not to jump to conclusions!
Lie to me
recipespa
rt 2
1. signal to noise
Country Most recentAustralia 39.2Austria 56.0Belgium 55.3Brazil 55.4Bulgaria 50.1Canada 46.7China 58.9Croatia 35.4Cuba 51.8Czech Republic 45.9Denmark 55.3Finland 52.7France 53.5Hungary 44.8Iceland 49.4India 62.5Italy 52.6Japan 68.9New Zealand 36.1Poland 45.6Portugal 44.2Republic of Korea 63.2Slovakia 48.6Spain 44.9Sweden 52.0Switzerland 59.2United Kingdom 33.9United States of America 35.7
Obesity among countriesPercentage of adults (age 18 and higher) who have NORMAL BMI
Source, 2014
Obesity among countriesPercentage of adults (age 18 and higher) who have NORMAL BMI
Source, 2014
AustraliaAustria
BelgiumBrazil
BulgariaCanada
ChinaCroatia
CubaCzech Republic
DenmarkFinlandFrance
HungaryIceland
IndiaItaly
JapanNew Zealand
PolandPortugal
Republic of KoreaSlovakia
SpainSweden
SwitzerlandU.K.USA
0.00% 10.00% 20.00% 30.00% 40.00% 50.00% 60.00% 70.00%
39.20%56.00%
55.30%55.40%
50.10%46.70%
58.90%35.40%
51.80%45.90%
55.30%52.70%
53.50%44.80%
49.40%62.50%
52.60%68.90%
36.10%45.60%
44.20%63.20%
48.60%44.90%
52.00%59.20%
33.90%35.70%Chart Title
Obesity among countriesPercentage of adults (age 18 and higher) who have NORMAL BMI
Source, 2014
Croatia
USA
Hungary
Italy
Japan
0.0% 10.0% 20.0% 30.0% 40.0% 50.0% 60.0% 70.0%
35.4%
35.7%
44.8%
52.6%
68.9%
Chart Title
Croatia
USA
Hungary
Italy
Japan
35.4%
35.7%
44.8%
52.6%
68.9%
Chart Title
Obesity in Croatia
Source:World Health Organization, 2014
Percentage of adults (age 18 and higher) who have normal BMI
≈2 x
2. going visual
1. Be Active Observer O It takes time and practice O Look at people communicating
(meetings, social events, conference presentations?!?)
13.04.2023Ivan Petkovic, Novi Vinodolski 2012 20
O We understand a lot of this „stuff” as „feeling” (intuition?)
O Actively notice the „stuff”
I seeeeee youuuu!
3. empty space
WHY ARE LADYBUGS CONSIDERED GOOD LUCK?
• While other insects may pose a threat to humans, animals and crops alike, ladybugs are harmless -- and even better, they're beneficial!
• That's why so many cultures over the centuries have cherished ladybugs, believing them to bring good luck.
• Farmers encourage ladybug populations in their fields because ladybugs protect crops from insects, especially from aphids and other sap feeders who can do great damage.
• Having a ladybug land on you can be a magical moment.
Luck and ladybugs?
4. rule of thirds
Waiting for love?
Waiting for love?
5. contrasT
black
white
light & shadow
colour
meaning
How can something so sweet…
...grow up requireing a muzzle?
6. consistency
style: fonts, photos, recepies
7. placement
unite – fragment
equal – unequal
order – chaos
1. signal to noise2. going visual3. empty space4. rule of thirds5. contrast6. consistency7. placement
to wrap up
putting the pieces
Part 3
example #1
what is not necessary?
The Guidelines Rules!
13.04.2023Ivan Petković, Novi Vinodolski 201250
1. Observe and observe and observe actively!!!
2. Context matters, so observe in context!
3. Learn universal tells (aka the „stuff”)
4. Observe unique tells (aka the „stuff”)
5. When communicating, establish a baseline first
Five Basic Principles
I. ObserveII. Context
III. Universal TellsIV. Unique Tells
V. Baseline
example #2
A.signal to noise?B.going visual?C.rule of thirds?
guess the recipe
Remember these six aptitudes
• Not just function but also DESIGN• Not just argument but also STORY• Not just but also SYMPHONY• Not just logic but also EMPATHY• Not just seriousness but also PLAY• Not just accumulation but also MEANING
A.signal to noise?B.going visual?C.rule of thirds?
guess the recipe
A.signal to noise?B.going visual?C.rule of thirds?
guess the recipe
example #3
A.signal to noise?B.empty space?C.contrast?
guess the recipe
A.signal to noise?B.empty space?C.contrast?
guess the recipe
A.signal to noise?B.empty space?C.contrast?
guess the recipe
example #4
let‘s design (while guessing the recipe)
design
Ivan Petkovic (@ipetko)
design
Ivan Petkovic (@ipetko)
Ivan Petkovic (@ipetko)
design
Ivan Petkovic (@ipetko)
design
design
Ivan Petkovic (@ipetko)
A.signal to noise?B.going visual?C.rule of thirds?
guess the recipe
A.signal to noise?B.going visual?C.rule of thirds?
guess the recipe
crave for more?
one more thingWe Sell Fresh Fish Here!Fresh Fish Sold Here!Fresh Fish Sold!Fresh Fish!Fish!