CrossFit

CrossFit

A Digital Marketing Strategy That Won’t Quit

INCREASE Participants, Coaches, and Affiliates

30% USA 20% Global

CrossFit’s Goal: Become a widely recognized and respected fitness

program all over the world

What is CrossFit?1. Train on your own2. Hire a CrossFit Trainer3. Become a CrossFit

Trainer4. Compete in CrossFit

Events

Target Audience

Attract With Results

Teach all levels how to be an effective part of our strategy

#CrossFit

Tools and Tactics

•Official CrossFit Site•Blogs•CrossFit Mobile App

Key Performance Indicators

• Google Analytics• Site Traffic

• Certifications• View Counts

Budget

Activity Hours ($250/ hr)Strategy and Planning 10 hoursBuilding 50 hoursImplementing 10 hoursTotal Contract Service Fee $17,500

Activity or Expense Monthly UnitsManagement & Maintenance 30 HoursPaid Media: Google Adwords $800Monthly Retainer $8,300

Digital Marketing

A Priceless Investment