Okta for External Identity Management

Identity Services for Your Web Presence

Contents

•  Overview – Okta for Websites, B2B Portals and Cloud Services

•  B2B Portal Trends

•  Customer Case Studies

•  Conclusions

Company to company collaboration increasing

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B2E e.g. Sharepoint

Knowledge portals Dashboards

Next-gen intranets

B2C E-business portals Constituent portals

B2B Supplier portals

Distributor portals

2007

60%

25%

15%

2013 source: Gartner

B2C Tied to revenue

“Ease of Use” is critical

New - built from cloud apps

B2E e.g. Sharepoint

Knowledge portals Dashboards

Next-gen intranets

60%

B2B Supply chains connected

Partner workforces

New – built from cloud apps

All Your Devices

All Your People

Desktop, Laptops, Tablets, Smartphones,

Employees, Customers, Partners, Contractors

Mobile

On Prem

Cloud

On Prem Identity

LDAP

One Service, Addresses Two Identity Problems

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Remote/Mobile Employees

Employees

Identity Management for Internal Users

Customers/ Partners

Identity Management for External Users

Okta Identity Services for Your Web Presence

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Websites

Consumer, e-commerce or Community sites

Connect to Partner’s AD/LDAP (Partner Federation Service not Required)

Easily Customizable Okta User Interface

Multi-tenant Environments

Organization Management

Complete Identity Layer, Completely Embedded

Self-service Registration

Social ID Authentication

Login, Registration, Password Lifecycle all via REST APIs

CLOUD DIRECTORY – SINGLE SIGN-ON – USER MANAGEMENT

Portals

B2B Sales, service or product information sites

Cloud Services

SaaS or PaaS offerings

1st Party Cloud Services

Okta Identity Services for Your Web Presence

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LDAP

Sign In

Username

Password

3rd Party Cloud Apps

3rd Party On-Premises Apps

Cloud Directory

REST APIs

Single Sign-On

SA

ML-

Ena

ble

3rd Party Identity Stores

Enterprise Identity Providers

COMPREHENSIVE FUNCTIONALITY

User Management

UI Skinning

MANAGED APP INTEGRATIONS (SPs)

FLEXIBILE AUTHENTICATION METHODS

Organization Management

3rd Party Identity Sources

Individuals

Social ID / OpenID

1st Party Apps

B2B Portal Trends

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What is a B2B Portal?

Partners

Employees

Customers

MyCo portal

account support shipping

Account app

Support app

Shipping app

•  Where you conduct business online •  Your services •  Partner management •  Customer support

•  Customers, partners, employees

Building B2B Portals: The Old Way

Adopt what software you can 2

Pick a Platform 1

Deploy, monitor, maintain, update N

Get developers to write additional apps 3

The Old Way: Single Platform

•  Advantages –  Uniform user experience –  Simple user management

•  Disadvantages

–  Development is rigid and difficult –  Components are not best of breed –  Need expertise outside of your core business –  Expensive to maintain and adapt

Building B2B Portals With the Cloud

Product

Quote & Order Processing

Collaboration

Product

Pick the best apps for business need

Build custom apps on the best platform as needed

Link together with a simple portal

New problems: • How to synchronize accounts?

• How do you provide SSO?

Helpdesk

Okta for B2B Portals

Collaboration

Helpdesk

Product

Customer or Partner Network

Product

Quote & Order Processing

•  Easy to use

•  Cloud Service

•  Comprehensive

•  Secure

Register once

Login once

Individual Users or Partner Networks

1

2

3

Integration Toolkits for On-Premises Apps

Your Network Internet

MyCo portal

account support shipping

userID

Password

Account app

Support app Fi

rew

all

OKTA SSO Plugin

Internal users

SQL DB

•  SSO-enable Any App •  IIS/ASP.NET •  PHP •  Java Tomcat/Jboss

•  Web server plug-in or code libraries •  Open source, fully supported

Customer Case Studies

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WEBSITES PORTALS CLOUD SERVICES

Customers Using Okta for an External Web Presence

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Reduced IT Costs + Fast Deployment

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• Canada’s largest shipping company • Ships 100 million pounds per year • Powers shipping / returns for Xerox • Faced a quick deployment schedule

Needed SSO to Xerox E-returns Portal: Xerox was a major customer demanding a seamless end user experience

Faced a short deployment schedule: Purolator revenue tied to this portal, with Xerox pushing Purolator as well.

Multiple IDs for one Salesforce org: Would need to set up many SFDC orgs to get around this requirement

Seamless experience, happy customer: Xerox customer returns now handled in one web application

Reduced IT Costs: Portal capability deployed on demand vs. built in house

Deployed ahead of schedule: Purolator revenue accelerated New portal customers now possible

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•  Leading provider of business service management software

• ~81% of Fortune 500 companies rely on BMC and tens of thousands of customers

Multiple logins required Employees, Partners and Customers had multiple passwords to access apps

Multiple authentication domains No trust between internal & external apps

Duplicate user accounts 250K accounts created for 70-80K users

Seamless experience Leverage SSO for ~8K partners to access internal and external applications

Reduced IT expenses Okta easier and less expensive than existing solution

Directory consolidation (Phase II) Integration with AD for internal users & 80k external users mastered in Okta

Improved Experience + Directory Consolidation

Additional Okta Solutions for an External Web Presence

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Completely Custom Solution

§ Users login and land on the Guidance-branded portal dashboard

§ User can SSO into any application on the dashboard

Challenge

Large User Import

§ One-time import of 1M users §  Iterate through the list of users and

call user creation and group assignment API for each user

Quick Deployment § Minimal customization enabled easy

deployment § Redirects to Okta

Challenge

SSO for End-Users § Provide authentication for multiple

applications § Easy to maintain implementation

Note:Full implementation pending.

Conclusions

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Okta for External Identity Management Identity Services for Your Web Presence

Consumers

Organizations

On-Premises Apps

Authentication

Cloud Directory

Social Identity

Enterprise Identity

Cloud Apps

Market Leader in Identity & Access Management

•  All Users, Devices & Apps •  SSO, Strong Authentication, Provisioning, Analytics •  Thousands of Pre-integrated Applications •  Integrates and Extends Legacy Identity Infrastructure

Modern Identity Service

Enterprise Service and

Support

•  Zero Downtime Service Architecture •  Professional Services Team with Deep Identity Background •  24 / 7 / 365 Support

Veteran Team

“Okta makes our problems their own and it’s why we can rely on them to make us successful.”

“Gatwick Airport never shuts down, and we expect the same from our partners. Okta's enterprise-grade service was the only solution that could meet our technical, operational and security requirements.”

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Summary

•  Okta for Your Web Presence –  Highly flexible –  Rapid implementation –  Cloud identity

•  Comprehensive Solution –  SSO across multiple customer facing applications –  Flexible Integration with partner identity infrastructure if required –  Username management with transformation

•  Fast, dependable implementation –  Proven with major customers and projects –  Supported by a dedicated implementation team