ppt hdfc life by navjot singh kohli

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1. INTRODUCTION COMPANY PROFILE:- The MD & CEO of the company is Amitabh Chaudhry, ED & CFO is Vibha Padalkar, Chief Actuary & Appointed Actuary is Srinivasan Parthasarthy, Prasun Gajri is the CIO & Rajendra Ghag heads the human resources as Chief HR Officer. The HDFC was established in 1977, for the purpose of providing the home loan for long term It has got 3 rd rank in the investment management, in year 2006. One of the largest financial institution of India with more then 2 million satisfied customer base.

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Page 1: Ppt hdfc life By Navjot Singh Kohli

1. INTRODUCTION

COMPANY PROFILE:-• The MD & CEO of the company is Amitabh Chaudhry,  ED & CFO is Vibha

Padalkar, Chief Actuary & Appointed Actuary is Srinivasan Parthasarthy, Prasun Gajri is the CIO & Rajendra Ghag heads the human resources as Chief HR Officer.

• The HDFC was established in 1977, for the purpose of providing the home loan for long term

• It has got 3rd rank in the investment management, in year 2006.

• One of the largest financial institution of India with more then 2 million satisfied customer base.

Page 2: Ppt hdfc life By Navjot Singh Kohli

OBJECTIVE:-• To find if prospective customers are looking for options to invest there money

• What are the priority options for people looking to invest there money

• What are the most common insurance brands for public

• Which insurance plans does interest the public most

• Benefits which influence the decision making of the customers

• To find the Source of information about there insurance company

• To find the amount of money which most of the customers are willing to invest

• To find professions of different policy holders

Page 3: Ppt hdfc life By Navjot Singh Kohli

INDUSTRY PROFILE:- YEAR

MILESTONES

1818

Oriental life insurance company established in Calcutta by British

1870

Bombay Mutual life insurance society is the first Indian – owned life insurer

1912

The Indian life assurance act enacted to regulate the life insurance business

1938

The Insurance Act , forms the basis for most current insurance laws , replaces earlier act

1956

Life insurance nationalized , government takes over 245 Indian, foreign insurers and provident societies, government set up LIC

1993

Malhotra Committee, set up to draw up a blue- print for insurance sector reforms

1994

Malhotra Committee recommends re-entry of private players

1997

Insurance regulator IRDA(Insurance regulatory and development authority set up

2000

IRDA, starts giving license to private players, ICICI Prudential and HDFC Standard life first private insurers to sell a policy

2002

Banks allowed to sell insurance plans

Page 4: Ppt hdfc life By Navjot Singh Kohli

2. LITERATURE REVIEW

• Tool of Financial Analysis:-• CASH FLOW STATEMENT:- A statement of cash flows is a financial statement

which summarizes cash transactions of a business during a given accounting period and classifies them under three heads, namely, cash flows from operating, investing and financing activities.

• FINAL ACCOUNT:- Is quite natural that the businessman is interested in knowing whether his business is running on Profit or Loss and also the true financial position of his business.

• RATIO ANALYSIS:- Is consist of different ratios such as Solvency Ratio, Efficiency Ratio, Assets Turnover ratio, Cash Ratio, etc

Page 5: Ppt hdfc life By Navjot Singh Kohli

3. RESEARCH METHODOLGY

• Research methodology

is a way to systematically solve the research problem. It may be understood as a science of studying now research is done systematically. In that various steps, those are generally adopted by a researcher in studying his problem along with the logic behind them.

• There are two types of data collection methods available. Primary data collection Secondary data collection

• We used both methodology i.e. primary and secondary• We take the sample size of 100 POLICY HOLDERS• Sample location is Delhi• This is stratified sampling

Page 6: Ppt hdfc life By Navjot Singh Kohli

4.FINDINGS AND ANAYSIS

• From the findings it can be seen that, 77% are looking for some option to invest their money and 23% are not looking for any options.

• It can be seen that, 9% of the persons would like to go for insurance policy, 10% were in favor of investment only and about 81% people were interested in both insurance as well as investment policy.

• 25% of people are aware about HDFC, 20% of people about ICICI, 9% of people about Birla sun, 6% of people about Bajaaj Allianz and 40% of people are aware about LIC.

• It is seen that, 46% are aware about Traditional Plan, 27% about Pension plan, 15% about ULIP plan and 12% about Educational plan.

• It can be seen that, 39% of people would like to invest their money for Low premium, 17% for short time period, 6% for Long time period, 17% for tax saving, 13% for Insurance and 8% for Interest Benefits.

• It is seen that, 23% of people came to know about these brands through Internet, 57% through Television, 12% through Friends and 8% through Newspaper.

• It is seen that, 15% would prefer to invest their money in the range 2000-6000, 45% in the range 6000-11000, 25% in the range 11000-22000 and 15% in the range 22000 and above.

• It is seen that, 68% of people are in the profession of Business, 24% are in service sector and 8% are self employed.

Page 7: Ppt hdfc life By Navjot Singh Kohli

5.RECOMMENDATIONS

• Brand Building:

HDFC need to focus on Brand building Activities which can be done through Advertising, Road shows, Knops, Sponsoring Events in rural & Urban Areas.

 • Educating the Consumers:

HDFC should take initiative to educate the consumers regarding all these aspects & take competitive Advantage on this front as its Allocation charges are minimum in the whole Indian Insurance Industry.

 • Need to Increase Market Presence:

It should make more channel partners & do business tie ups with more broking houses & should hire marketing agencies for aggressive marketing purpose. It can also increase its Business Units.

• Concentration More On Rural Areas :

HDFC need to concentrate more towards the rural areas as 60-70% of India population is living in rural areas and most of the people in rural areas are not insured so there is a huge potential in the rural sector.

Page 8: Ppt hdfc life By Navjot Singh Kohli

6.BIBLIOGRAPHY

• Books Referred

Maheshwari, S.N.; Financial Managemen, Principles and Practice, Sultan Chand & sons, 9th Edition 2004.

Maheshwari, S.N.; Elements of Financial Management, Sultan Chand & Sons, 2003 7th Edition.

Pandey, I.M.; Financial Management, Vikas Publishing House, 8 th Edition, 2001.

.Author:Evertt.E.AdamProduction and opration management prentice hall 5 th edition

 • Websites References

www.hdfclife.com/

www.bimadeals.com › Life Insurance › Life Insurance Companies

www.myinsuranceclub.com › Life Insurance › Companies

www.indiancustomers.in/company/hdfc-standard-life

www.hdfclife.com/Children'sPlans/child-insurance-plans.

www.hdfclife.com/savingsplans/WholeLife

www.moneycontrol.com

Page 9: Ppt hdfc life By Navjot Singh Kohli

ANNEXURE

– What are the various brands you are aware of?

HDFC Standard. ICICI Prudential. Birla Sun Life. Bajaj Allianz. LIC.

– Which of these plans are you aware of?

ULIP plan Traditional Educational Pension

– From where do you come to know about these Brands?

Internet Television Friends Newspaper

– Out of these which are the priority for you at the moment?

Insurance . Investment. Both of above.