ppc and google adwords: the connection

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Google Adwords is one of the leading Pay per Click programs nowadays. Google's extensive database and diverse traffic made it ideal for marketers to place their ads on it. For some who are not yet familiar with PPC and its connection with Adwords yet, this presentation offers simple yet effective information that can help you with your online business.

TRANSCRIPT

Page 1: PPC and Google Adwords: The Connection
Page 2: PPC and Google Adwords: The Connection

Google Adwords is the best way to advertise online. It is considered as the leading Pay Per Click program that helps Internet marketers to promote their business.

Page 3: PPC and Google Adwords: The Connection

PPC is widely used in search engines such as Google, Yahoo and Bing.

PPC enables the advertiser to reach customers that are most likely to buy or avail their services.

PPC helps in driving traffic to the websites. PPC helps the user in identifying keywords,

positioning the ad, and the budget limitations.

Page 4: PPC and Google Adwords: The Connection

Using PPC is simple. Here are the steps that you need to do:

Create a list of keywords using Google Tool Write an ad for every keyword. The Title and

Description should contain the keyword. Select the position for your ads. Your ads will be seen by people who searched for the

keyword. Some visitors will be directed to your site. If the

landing page is good, they will be enticed to avail of your products.

Page 5: PPC and Google Adwords: The Connection

There are a lot of advantages when you use Google Adwords. For starters, :◦ Google Adwords are highly targeted.◦ Keywords are relevant, making your click through

rates go higher.◦ You control the spending limitations.◦ Ad costs are automatically reduced if there are no

competitors.◦ Easy management and control of ads and

keywords

Page 6: PPC and Google Adwords: The Connection

Google Adwords can do wonders for your business. Use this for your PPC endeavors and be amazed by the results.

Looking for more information about PPC tips and techniques? Visit www.nettclicks.com.au now.