YO PIDO

Innovation, Healty and AffordableInnovation, Healty and Affordable

A. Problemb. Solution C. ProCeSS D. mArket e. Promotion F. the teAmG. SummAry h. reFerenCeS

THE MATERIALSIngredients A: 600 g high protein flour 50 grams of milk powder 11 gr instant yeast 100 grams sugar  Material B: 4 egg yolks 100 ml of cold water 300 g pumpkin, steamed, mashed, cooled  Material C: 75 g butter ½ tsp salt

A Mix all ingredients, mix well. Enter the ingredient B, uleni to dark clumps.

Give Material C, uleni continue to stretch resistant. Circle and let stand for 15 minutes.

For the dough, each 40gr, circle until smooth. Leave it for 20 minutes, until fluffy.

Make the hole center, a donut shape,

Quickly fried until yellow tanned. Remove, drain.

Sprinkle sugar donuts, or garnish according to taste

Strengths Weaknesses1. New product2. Good for health3. Cheap 4. Keep save our earth

1. Doughnut is familiar2. Yellow Pimpkin is seasonal

Opportunities Threats1. near to Unnes which has a lot of

students2. there are many medium and high

income people 3. many student don’t know yellow

pumpkin

1. some similar products are available at unnes

2. taste of Chocolate abd nuts is familiar

Target MarketUnnes student, student, and people around unnesS.W.O.T. Analysis

Products Description PriceChocolate pumpkin

Almond Pumpkin

Nuts pumpkin

Pack

Made of Pumpkin and Chocolate

Made of Pumpkin and Almond

Made of Pumpkin and Nuts

2 chocolate pumpkin, 1 almond pumpkin, 2 nuts pumpkin

Rp 6000/pack

Rp 12000/pack

Rp 5000/pack

Rp 20.000/pack

6

What is the price? One-time or recurring payment?

How will you market and sell your product or service?Marketed via the Internet, social media for example create a Twitter account and facebook account. Send some "tweet" at any time with information about our products. Create a blog is also about our products and how to order information.

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Is this comparable to any other company’s marketing/sales methods?yes, because we have an unique product with some taste and healty snack with afffordable price.

8

Describe what the customer will get (now and later)

customer will get :Opening discountDiscount every monthWith unique packagingEvery three month have a new flavor.

9

o sweet and deiciouso crunchy and tastyo healty and higenis

Where snack with ….

??

Healty Tasty delicious

Pumpkin doughnut