$25UNDERPOPULAR

CHRISTMAS GIFTS FOR MEN

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@FieldAgentInc | marketing@fieldagent.net | PO Box 9568, Fayetteville, Arkansas 72703

We used mobile technology to survey 250 men from 40 states and asked them to: Take a picture of ONE item in this store under $25 that you would MOST like to receive this holiday season.

How much do you agree with these statements:

“I usually know of at least one item I would like as a holiday gift.”

"My family generally gives me the holiday gift(s) I really want."

96%FULLY AGREE

We also asked MEN:

Agree

Strongly agree

Disagree

Strongly disagree

Not applicable

53%

33%

12%

1%

1%

63%STRONGLY

AGREE

SmallElectronics

DVDs

Video Games

Small Tools Shaving Gear

Small Kitchen Appliances

BasicClothes

Small Athletic Items

"I normally tell at least one family member what holiday gift(s) I want."

47%Strongly Agree

42%Agree

6%Disagree

5%StronglyDisagree

1%Not Applicable