Podcasting at DCLPodcasting at DCLMatthew PavlikMatthew Pavlik

June 6, 2008June 6, 2008

http://www.flickr.com/photos/hiddedevries/599606659/

Podcasting DefinedPodcasting Defined

An audio or video file An audio or video file delivered over the delivered over the Internet via Really Internet via Really Simple Syndication (RSS)Simple Syndication (RSS)

ConverseConverse

How it Works - PublisherHow it Works - Publisher

RecordRecordEditEdit

PublishPublish

RequirementsRequirementsContentContent EquipmentEquipment ProcessProcess

RequirementsRequirementsContentContent

CompellingCompelling

Authentic Authentic VoiceVoice

Average Average QualityQuality

Regular Regular FrequencyFrequency

EquipmentEquipmentRecordingRecordingMicrophoneMicrophoneMixerMixer

EditingEditingAudio SoftwareAudio Software

PublishingPublishingPodcast HostingPodcast Hosting

ProcessProcessProgrammingProgramming

Work FlowWork Flow

ConversingConversing

Example: 123HintsExample: 123Hints

Example: 123HintsExample: 123HintsContentContent

CompellingCompelling5 min how to 5 min how to segmentssegments

Authentic Authentic VoiceVoiceCasually Casually narratednarrated

FrequencyFrequencyTwice weekly Twice weekly (Mon & Thurs)(Mon & Thurs)

EquipmentEquipmentRecordingRecordingLapel MicLapel MicM-Audio MixerM-Audio Mixer

EditingEditingGarage BandGarage BandQuicktime ProQuicktime Pro

PublishingPublishingiTunes, Libsyn & iTunes, Libsyn & Blip.tvBlip.tv

ProcessProcessProgrammingProgrammingDecided based Decided based on feedbackon feedback

Work FlowWork FlowMonthly work Monthly work flow establishedflow established

ConversingConversingTwitter, eMail, Twitter, eMail, BlogBlog

Podcast StatisticsPodcast Statistics

According to a Jan 2008 Arbitron reportAccording to a Jan 2008 Arbitron report

33M Americans listen to podcasts each week 33M Americans listen to podcasts each week up 11% from the previous yearup 11% from the previous year

"Traditional radio and Internet-only radio "Traditional radio and Internet-only radio must realize that they are now part of an must realize that they are now part of an even broader world of online information and even broader world of online information and entertainment options and respond entertainment options and respond accordingly," said Pierre Bouvard, president accordingly," said Pierre Bouvard, president at Arbitron.at Arbitron.

The US Podcast audience is estimated to reach The US Podcast audience is estimated to reach 65M by 201265M by 2012

CreditsCredits

Mic page 2 Mic page 2 http://www.flickr.com/photos/o2ma/63972535/http://www.flickr.com/photos/o2ma/63972535/

Server Server http://flickr.com/photos/fabrico/477844434/http://flickr.com/photos/fabrico/477844434/

Mic page 4 Mic page 4 http://flickr.com/photos/penmachine/210306930/http://flickr.com/photos/penmachine/210306930/

Gear Page 4 Gear Page 4 http://flickr.com/photos/gaspi/9036115/http://flickr.com/photos/gaspi/9036115/