plaque hd® plaque identifying toothpaste plaque …...plaque hd® toothpaste contains our patented...
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Plaque HD®
Plaque Identifying Toothpaste
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Plaque HD® Remineralizing Rinse
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MAXIMUM ORAL HEALTH
Plaque HD® toothpaste contains our patented TARGETOL TECHNOLOGY®, with plant-based & Gluten Free disclosing
agents that color any plaque biofilm missed. In addition to Targetol Technology® helping a patient visually identify plaque.
Plaque HD®’s proprietary formulation uses a unique concentration and combination of cleaning agents that weaken the core
of the plaque structure. This unique formula is designed to remove plaque more efficiently during the brushing process.
Patients who wear braces often
suffer damage to tooth enamel and
gums due to poor oral hygiene,
undermining their investment in
orthodontics.
New PLAQUE HD® Professional
Plaque-Identifying Toothpaste
with Targetol Technology® helps
patients identify and remove all
traces of plaque at home.
With regular brushing, the 1-
step, easy-to-use PLAQUE HD®
formula protects your patient's
investment while fighting
cavities, freshening breath, and
helping prevent gum disease. 0 2
THE 1st PROFESSIONAL
PLAQUE-IDENTIFYING
TOOTHPASTE
PROBLEM SOLUTION RESULTS
PLAQUE REMOVAL EFFICACYEfficacy of Plaque HDTM is over 4 times greater than Control Toothpaste.
Source
Evaluation of Plaque Removal Efficacy of a Novel Dye-Containing Toothpaste: A Clinical Trial” – Stevens K, Belavsky
BZ, Evans CA, Viana G, Wu CD. - International Journal of Dentistry and Oral Science (IJDOS) - January 2016
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Plaque HD ®
ConventionalToothpaste
51.3
8.3
Percent Change in Plaque Elimination Between Visits
REDUCTION OF HS-CRP Plaque HDTM reduced hs-CRP by 29% compared to a
25% increase with the Control Toothpaste.
Source
* “Randomized trial of Plaque identifying Toothpaste: Dental Plaque and Inflammation" - Fasula K, Evans CA, Boyd L,
Giblin L, Belavsky BZ, Hetzel S, McBride P, DeMets DL, Hennekens CH. - The American Journal of Medicine –
October 2016
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Conventional Toothpaste Plaque HD ®
Videos Available for Office Monitors, Social Media Pages, Web Sites, Blogs and Email Blasts
Bonding Day
Pediatrics
General Dentistry
…Plus 40 Other Major Media Outlets
Table Tent (Waiting Area or Consult Room Table Tops)
(Both Orthodontics & General Dentistry Versions)
Great for any flat surface
4 x 5 Instruction Card
Put these all around the office. One side has the before, during
and after pictures, and the other, step by step instructions
8.5*11 Before / During / After Poster
(Both Orthodontics & General Dentistry Versions)
Place it in a visible spot, in a frame on a wall, and when a patient or parent
asks what that is, tell them that it is an incredibly easy way for them to
monitor their own, or their child’s brushing at home, and will allow them to
see any areas that they missed, and to brush away any remaining plaque,
right then and there
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TIPS & MATERIAL
TO GENERATE PATIENTS' INTEREST & COMPLIANCE
INDICATIONS•Anti-caries
•Removes plaque with proper, regular brushing
CLINICAL USES
•High risk caries
•Geriatrics (even if reduced dexterity)
•Orthodontics
•Pediatrics (children 2 years and older)
•Periodontitis
DIRECTIONS FOR USEAdults and children 2 years & older
1.Place a pea-sized amount of toothpaste on your dampened toothbrush.
2.Brush normally.
3.Spit out extra toothpaste but do not rinse.
4.Look in mirror and identify green plaque build up.
5.Without adding more toothpaste, or water, brush away at green spots until plaque is removed.
6.Once all plaque is removed, rinse out mouth completely with water.
BENEFITS FOR YOUR PATIENTS
• Facilitatespatients’compliance
• Great taste
• Not messy like disclosing tablets are
• Kid friendly: the color & taste encourages them to brush longer and makes brushing fun.
ACTIVE INGREDIENT NPN• Sodium Fluoride (1,000 to 1,100 ppm F)
Targeted Use Oral Health Benefits:
• Aids in the hydration and re-moisturizing of
the whole mouth to combat Extreme Dry Mouth
symptoms.
• With daily use and repeated application as
needed, the unique proprietary Natural Essential
Oil Complex helps in coating and reducing
excessive moisture loss, while the combination
of natural sweetener XYLITOL, Inner Leaf
Aloe Extract, Vegetable-Derived Glycerin,
and Natural Green Tea Extract, in addition to the
other humectants, deeply hydrate the oral tissues.
Additional Oral Health Benefits for Both Rinses • Kills Germs That Cause Bad Breath
• Long Lasting Fresh Breath
• Gently Whitens Teeth without harsh chemicals
• With Baking Soda, to actively Neutralize Acids & Natural Whitening action
• Rich in Minerals that help restore minerals on teeth
• Xylitol, Natural Sweetener with beneficial minerals for the enamel
• With Zinc Citrate to Freshen Breath & Help Reduce Plaque
• Natural Mints & Tea Tree Oil complex for a naturally Cleansing action
• Natural Essential Oils & Aloe extracts to help in refreshing mouth
and aid in reducing oral cavity bacteria naturally
• Fortified with Antioxidant Natural Vitamin E enhance gum and tissue health
• Natural Avocado Oil, Green Tea extracts for a healthier mouth
• No Alcohol • No Propylene Glycols
• No Fluoride • No Artificial Sweeteners
• No Sodium Lauryl Sulfate (SLS) • No Animal Testing
Daily Use Oral Care Benefits:
• With daily use and repeated application
as needed, the gentle whitening action
and rich minerals help improve total
oral wellness. Additional Essential Oil
Complex helps in refreshing and
maintaining fresh breath. With no
saccharine and natural sweetener
XYLITOL and other minerals
formulated to aid in providing additional
minerals for the enamel.
