pitches from innovative startups emerging from the mic boostcamps

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Crafting a competent pitch Leo Exter, founder @ westartup

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Page 1: Pitches from innovative startups emerging from the mic boostcamps

Crafting a competent pitch

Leo Exter, founder @ westartup

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Things I do…

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Why 30” pitch?

Because it forces you to focus on what’s important.

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Investor

Journalist

Journalist Ben

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1. Zero fluff

3 simple rules

1. Short words everyone knows

2. No vague words: forget about “platforms” and “solutions”

3. Zero fluff

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• What it is (smartphone app)

• Whose problem it solves (engineering students)

• What problem it solves (find cheap second-hand books)

• With which secret ingredient (Dropbox-like recruitment of buyers and sellers)

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How’s the 5-minute pitch different?

Content:There’s more of it

Objective:Pre-empt basic questions

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Competent pitches only.

For an awesome pitch, do something completely different.

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• Problem you’re solving

• Market you’re addressing

• Your solution • Business

model• Current status• The Ask

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Start with audience in mind

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Is the audience familiar with your market and problem?

Yes: Appeal to their “personal” pain

No: Describe problemProve market size

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Use words your audience understands.

Platform

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Craft a “Hollywood cinema pitch”.

Kill Bill meets Wizard of Oz.

+

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Prove that your solution works

1,219 users

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You (and your team) are part of the solution!

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Business models aren’t magical

Are they paying enough to make it worthwhile?

Who’s buying?What are they buying?

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What’s the status?

• Prototype• Just launched• Getting traction• Need to grow

faster!

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What do you want from your audience?

ContactsAdviceTest users

Money: How much?For what?

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"How can you tell a good painting from a bad one?”

“All you have to do is look at a million paintings, and then you can never be mistaken."

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Speaking is silverinteraction is gold

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Presentations are expensive

$Sponsorship

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And not always effective

People at a conference

Attend your session

Interested

Right message

Contact?

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Mobile liberated your audience

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Embrace mobile => interact !

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4 + 1

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Collect

Tech hubs on the rise

New Orleans

Berlin

Tech hubs that made it

Boston

London

Silicon Valley

...

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Distill

Desktop

Intranet

Web

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Call to action

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Transform

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Exo-brain

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Speaking is silverinteraction is gold

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@lchemio launches “Tweet this” call to action slide for presentations at #techdaysbe http://alchem.io

http://alchem.io/ZkT

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Mitchell Silva, PhDwww.mimedication.com

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A web tool to enhance

self managementfor people with respiratory problems

COPD Asthma

With a focus on:

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>25%

¼ develop SMOKERS’ LUNG

C.O.P.D.ChronicObstructivePulmonary Disease

640.000In Belgium

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€4.125 per year per patient

On average

2 Hospitalizations per year per patient

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400.000

Can be very acuteLinked to..

activity, climate conditions, food....

patients in Belgium

Asthma

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Patient Monitoring

LESSHospitalizations

Increases the

Quality

of Life

ReducedMedical Costs

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DATABASE

Personalized medication

Early warning signals

Risk situations based on cough sounds

Speak in terms of something that has value for patients...

Imagine we can provide:

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PATIENTEDUCATION

WELLNESSINFORMATION

HEALTHMANAGEMENT

Achieve

Self-Management by:

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PATIENT

EDUCATION

What do I have?How is it treated?

How to recognise a condition?

How do I take my medication?

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WELLNESS

INFORMATION

Tips for a healthy living...How much

activity do I need?

Do I eat healthy?

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HEALTHMANAGEMENT

Daily Activities

Medication

Body Parameters

Medical History

Symptoms

Diary

List your:

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Visualize Trends and Detect Early

Warnings

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Cough-o-meterRecord and store your cough sounds

Record your cough

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By combining

Patient EducationWellness InformationHealth Management

Improves the Quality of Life of people with respiratory problems

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Info: [email protected]

or

Thank you for your attention

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Sybil

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•Master Degree in Economics•Technical Team Leader/Architect

Christophe Philemotte

Martin Van Aken

Software engineer with PhD in AIExpert Freelance

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People Centric

Project Centric

Automaticobjective

Manualsubjective

HRM

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Feb 2012

Public projects

Validation

Sales

Mar Jun

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1st Vertical Market:BE & FR med. soft. comp.

Price: 2500€ / month

Break-Even: Sep 2013

EBITDA | Rev. after 3 y: 3M€ | 9M€

US+EU: 50kSoft. comp.

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We are looking for

Software Companies.

Could you help us?

Please tell me

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•Sybilhttp://asksybil.com

•Beyond the company boundaries

•Build a Global Expert Community

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Patrick Heymans

Arnaud Hubaux

Germain Saval

160 publications

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Interactive configuration

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ConfiguratorDescription Language

(TVL)Docs

Code

GUI

Tools + Methods

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ConfigurationInterface

PlatformConnector

ConfigurationEngineConfigurator

Description Language

(TVL)

Tools + Methods

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ConfigurationInterface

PlatformConnector

ConfigurationEngine

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Our technology

Design API Runtime API

Configuration Engine

Solver

TVL

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Our products

Consulting

Licensing Development SaaS

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