EXCLUSIVE PROPOSAL

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My Future clients and friends

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EXCLUSIVE PROPOSAL

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Phil’s Creed to Excellence Many agents think their job is satisfying the customer. I don’t think that is true by itself. I believe satisfying the client is simply the minimum requirement for staying in business. My staff and I work constantly to improve our systems, processes, and services to go well beyond the standard level of “service” provided by most agents.

Simply put, our objectives are to sell your home for the most money in the least time, and with fewest hassles. We want to provide the best service in the industry, period.

I want to make you so satisfied that you listed your home with us that you will gladly refer us to your friends and family.

RE/MAX CLOSINGSHOWING NEGOTIATINGPRICINGMARKETING

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We Have A Mutual Objective.

To Sell Your Home...

At the highest possible price. In the shortest amount of time. With the most favorable terms.

We will be working together as a team to get your home sold.

Cooperation and communication will ensure

successful achievement of the objective.

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RE/MAX

My Objectives Listen carefully so I understand your objectives. Explain the home selling and marketing process -

My responsibilities, Your responsibilities Thoroughly review your home. Help you price your home. Advise you how to prepare your home for showing. Thoroughly and completely market your home. Review what happens from time of contract through

close of escrow/closing. Ask for your commitment to begin marketing your

home.

Frequently, a real estate agent will tell a seller what they want to hear just to get the listing. I would like to speak with you very candidly and tell you the truth about what is needed to get your home sold.

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RE/MAX

RE/MAX stands for Real Estate MAXimums

Maximum Experience

Maximum Market Exposure

Maximum Service

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RE/MAX

RE/MAX Sales Associates make a personal financial investment in every listing.

RE/MAX Sales Associates control a customized marketing plan for each home we sell.

RE/MAX Sales Associates average more sales per agent than other real estate companies.

The typical RE/MAX Sales Associate is among the most experienced in the industry, averaging over 12 years of service.

Things you should know about us

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RE/MAX

RE/MAX is a world leader in residential real estate with over 3,400 full-service offices.

Over 70% of RE/MAX Sales Associates’ business comes from repeat business or referrals from past customers and friends - more than twice the industry average.

RE/MAX Sales Associates proudly number over 60,000 full-time, professional agents, worldwide.

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Things you should know about us

RE/MAX

Personal FactsMember National Association of

Realtors, Texas Assoc of Realtors, and Greater Lewisville Assoc of Realtors

Licensed through Baylor UniversityASR, Accredited Seller’s

RepresentativeABR, Accredited Buyer’s

Representativee-PRO Internet Professional Multi-Million Dollar ProducerLived in area for 40+ years

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Phil Kretchmar

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Phil Kretchmar Why Choose an ASR®?

There are many benefits to you, the seller to use an ASR® (Accredited Seller Representative®).

Unlike other sellers’ agents, ASR® Designees have a proven industry track record. Each designee (Seller Agent) must hold and exemplify a strong commitment to exceed seller expectations throughout all aspects of the real estate transaction.

ASR® Seller Agents are trained and committed to deliver to today's seller true "value added services." This has a major impact on the quality of representation to you, the seller, as well as potential possibilities to the financial bottom line. Remember, whenever possible, ASR® Seller Agents are committed to providing exclusive representation to you, which simply means placing your interests above that of others in the real estate transaction. Committed to adhering to a stringent standard of ethics, ASR® Seller Agents are to demonstrate complete honesty in pricing as well as thorough research and preparation in completing and presenting the property market analysis. A further and most important commitment of ASR® Seller Agents is to demonstrate ethical conduct and integrity in every aspect of their real estate career. Next time you sell your house, remember to ask for an ASR® Seller Agent.

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Phil Kretchmar Why Choose a REALTOR® who is e-PRO® Certified ? The Internet has added a new dimension to the real estate world. Now you can be assured that the REALTOR® you choose will have the knowledge and skills to put the power of the Internet behind your real estate transaction. All e-PRO® Internet Professionals are REALTORS® who completed a rigorous certification program endorsed by the prestigious NATIONAL ASSOCIATION OF REALTORS® (NAR). Real estate agents and brokers who have earned e-PRO® Certification are Internet Professionals who have completed extensive training using the Web. e-PRO® Certification means the real estate professional is prepared to employ the latest techniques and services for your benefit, just like you've grown to expect from a professional. Life can be a little easier.Save time and irritation. Work with a e-PRO® Certified real estate professional who provides both buyers and sellers with high quality, timely information using the resources of the Internet. e-PRO® Internet Professionals maximize your ability to leverage the enormous power of the Internet when you are buying and selling property. Working with the best pays off.Save money. e-PRO® Internet Professionals can help you take advantage of the latest Internet innovations resulting in considerable savings and speed whether you are a buyer or a seller of property. Work with someone who is ready, willing, and very capable. Your e-PRO® Certified real estate professional has already proven that he or she is prepared to respond to the new market place. e-PRO® Internet Professionals are committed to being more responsive, understand that you are the boss, and will completely respect and guard your privacy.

Phil Kretchmar

SOLD!214-244-8159

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MARKETING

Go to www.123YourAddress.com

For more information on this home

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MARKETING

Where Do Buyers Come From?

Phil’s A-Advantage Marketing Plan

Marketing to Potential Buyers

Internet- Marketed to more websites than 95% of other agents

Yard Signs-Including sign riders showing how to get more in formation about your house

Direct Mail Campaign - Postcards to my whole database + your neighborhood

Write and Place Print Ads-Dallas Morning News and the Messenger

Show Home to Prospects-Calls from other listings, ads, etc. Flyers and Brochures- Multicolor brochures in your

brochure box

Marketing to Other REALTORS®

Set up Property into MLS Agent Tours E-mail all new listings to database of over 900

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Present All Offers Renegotiate All Counter

Offers Deposit All Earnest Checks Handle Title Work Follow Up on Inspections Confirm Appraisal Ordered Final Documents to Closing Post-Closing Follow Up

Initial Meeting Discuss CMA Review Your Home Prepare Listing Set Up Warranties (if applicable) Prepare/Distribute All Paperwork Follow Up on Showings Qualify Buyers

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Phil’s A-Advantage Marketing Plan

The Home Selling Process

MARKETING

My Websites

The internet is where over 80% of the home shoppers go today to find a home. We try to market to those buyers

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www.NorthTexasHome.com

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.

Following are a few websites that your home will be placed on

with multiple photo’s and customized description.

www.SeeTheHomes.com

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My Office Website.

www.NorthDallasHomeOnline.com

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www.Lewisville-FlowerMoundRealEstate.com

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www.Realtor.com

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All my Listings are placed on Realtor.com, A highly searched website for do it yourself home shoppers!

All Our listings on Realtor.com are enhanced Listings which make your listing stand out from the others

with more pictures, higher visibility, and direct contact information.

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All my Listings are placed on Realtor.com, A highly searched website for do it yourself home shoppers!

www.DallasNews.com

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Plus, Your listing will be published to all of these web sites. (Plus more-not all sites are shown)

I also create a domain using “your address.com” such as

www.104Muleta.com orwww.1213Buehler.com

This domain will be on your Sign, Flyers, and correspondence so buyers have an easy path to

view your home.

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Home Warranty Plan

Homes sell 50% faster and for a higher price than homes without a home warranty...according to a study by the National Home Warranty Association. In addition, a home warranty plan “reduces your liability after the sale.”

You can provide the buyer up to one year of coverage on selected items...

Central Heating System Electric Central Air System Interior Plumbing Built-in Appliances

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Home Warranty Plan

I provide, Free of Charge, a

Seller’s Home Warrantyfrom Home Warranty of America. Most of the systems in

your home will be covered from the day the listing starts till the sale date.

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PRICING

The Role of a Real Estate Agent in Pricing

The Market determines Value.

I will show you a range of prices being paid for homes in your area.

Together, We determine the Listing Price.

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Who’s In Control?

Listing Price Seller

Location Seller

Condition Seller

Showing Access Seller

Financing Market

Marketing REALTOR®

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Regression

Regression: The value of a larger home is reduced by the influence of smaller surrounding

homes

Progression

Progression: The value of a smaller home is raised by the influence of the surrounding

homes

Buyers Determine Value by Comparison Shopping

Just like when you bought your home, buyers still determine the value of a home by comparison

shopping.

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The Advantages of Proper Pricing

Higher Net Sales

Attract Better Offers

Better Response from Advertising and Sign Calls

Faster Sale

Increased Agent Response

Avoid Your Home from Becoming “Shopworn”

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The Disadvantages of Overpricing

If You Overprice …

The right buyers won’t see it.

The higher priced buyers won’t want it.

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PRICING

Search Homes to Show by Price Range

Buyers shop by price ranges… if your home is priced even $1 higher than their targeted price range, it won’t be on the show list.

Search ActiveAddress District Price

1234 Hometown Dr. 601 $140,0002957 Diamond 601 $140,500612 E. Oxford 601 $141,000189Terrace Dr. 601 $142,3003345 Donover 601 $144,1004690 Adams St. 601 $145,2007778 Walnut 601 $146,3005467 Brock Ave. 601 $147,5001112 Acorn Dr. 601 $147,5002351 Liberty St. 601 $148,0003478 Ninth St. 601 $149,500

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Potential Buyers and You will benefit from proper pricingS

how

ing

A

ctiv

ity

Time

It has been shown that a seller who prices his home correctly will end up netting more in the

long run than a seller who initially lists his house too high

for the market.

PRICING

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What You and I Control as a Team

What We ControlWhat We Do Not

Control

□ Price □ Market

□ Property Condition □ Competition

□ Access for Showing □

□ Home Warranty □

  □ When the right buyer walks through the door.

Buyers and Sellers

in your areaInterest rates

and loan availability

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Comparative Market Analysisfor Your Home

PRICING

I will prepare a complete and detailed CMA for your home so you know the correct price to market the home at. This is based on the most recent sales in your neighborhood and compares the features and square footage of other comparable homes. An appraiser will do this for the buyer before the home closes so the lender knows how much the house is worth.

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SHOWING

Preparing Your Home To Sell

I promise to...

Conduct a thorough evaluation of your home and provide valuable input.

Help you to stage your home for the showing process.

Provide a list of reliable contractors to assist with improving areas of your home if necessary.

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SHOWING

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NEGOTIATING

When the Offer is MadePresent All Offers

Explain Your Options

Evaluate Buyer’s Qualifications

Negotiate the Contract for You , the Seller’s Benefit, no one elses

Give you a final net amount that you will walk away from closing with.

Deliver Contract to Title

Provide Constant Communication on Contract Status

Finalize All Conditions for closing

Keep You Informed up to closing and after HOME

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Do the best job that I can in marketing and representing you and your home

Prepare a Comparative Market Analysis for your home. Distribute Property Profile Information concerning your

home. Place your home on the Internet. Place your home in my print advertising. Place your home in the Multiple Listing Service, allowing

thousands of other REALTORS® to work your property for you.

Place a yard sign within two days after we sign an agreement to sell your home.

Explain various ways to improve your property to effect a quicker sale.

Keep you updated on the progress of the sale of your home.HOME

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I Guarantee to:

My Personal Guarantee

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My Personal Guarantee

I also guarantee: Cancellation agreement Allow you to cancel the listing

at any time. If for some reason we do not provide 100% satisfactory service, just let us know. I promise to remedy the situation within 24 hours. If you are still not satisfied, we will release you unconditionally from the listing agreement with no further obligation.

No advanced fees of any kind. You only pay a commission if I procure an offer that is acceptable to you.

“No Pressure” presentation. I will never allow you to be “pressured” by the buyer’s agent. All offers will be faxed or delivered to my office and will be presented to you by phone and fax with our recommendations, so you can make your decisions privately.

Flexible Commission Schedule Many realtors have a very rigid commission schedule that is not in touch with today’s fast-paced market. The Smart Seller’s Program offers flexibility. The commission varies depending on when the house is sold, who sells the house and whether or not we are selling your next home.

Your responsibilities: Keep your home in showcase condition and provide

easy access for potential buyers. Make yourself available from the time a contract is

signed to the closing day. Keep your home accessible for the appraisal and

inspections. Openly share all information about your home and

its condition. For your security, refer all potential buyers to your

REALTOR®.

Teamwork Is EssentialWorking Together is Necessary for a Successful Sale

We’re a Team - Let’s Work Togetherfor a Successful Sale! HOME

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Teamwork Is EssentialWorking Together is Necessary for a Successful Sale

We’re a Team - Let’s Work Togetherfor a Successful Sale! HOME

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I would really like to work for you as your agent. If you are ready to list your house today, lets get the paperwork started.

Thank you for your time. Did you Have any Questions?

Again, thank you for your time and I look forward to working with you

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Above The Crowd!

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Phil Kretchmar

Phil KretchmarREALTOR®, ASR, ABR, e-PRO

325 S Stemmons FrwyLewisville, TX 75067214-244-8159Phil@PhilKretchmar.comwww.NorthTexasHome.com